Codeyoung
Codeyoung is a Bengaluru-based online education company offering live 1:1 instructor-led classes in coding, math, English, science, robotics, financial literacy, and SAT prep for children aged 5-17, serving 30,000-50,000+ students across 15+ countries via a direct-to-consumer subscription and per-session pricing model.
- Company typePrivate
- Founded2019
- HeadquartersBengaluru, India
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Codeyoung does
Codeyoung (legally Smart Owl Education Pvt Ltd, CIN U80904KA2020PTC132006) is a Bengaluru-headquartered online education company founded in 2019 by IIT Delhi alumni Shailendra Dhakad (CEO) and Rupika Taneja (COO). It delivers live, instructor-led 1:1 online classes for children aged 5-17 across seven subject areas — coding (Scratch, Python, AI/ML, Web/App Development), math, English, science, robotics, financial literacy, and SAT preparation. Classes run 60 minutes each, scheduled 2-4 times weekly, with curriculum packages of 48, 96, or 144 sessions priced from $22 per class, alongside $60/year Sandbox subscriptions and seasonal Summer Camp programs.
The company operates a layered technology platform built around four interconnected components: live 1:1 video delivery infrastructure, the free AfterSchool mobile app (iOS/Android) with 20,000+ quizzes and AI evaluations, the proprietary SANDBOX learning platform offering coding practice tools, whiteboard, and storage, and the Noah AI Teaching Assistant for in-class personalized support. Mentors are drawn from a selective pool with less than 1% applicant acceptance, and the curriculum holds STEM.org accreditation. The platform serves 30,000-50,000+ students across 15+ countries (US, Canada, UK, Australia, India) with 750,000+ classes completed and 80,000+ student projects created.
Codeyoung's go-to-market is direct-to-consumer with self-serve checkout, free trial classes as the primary conversion mechanism, and multi-channel content marketing (blog, social, SEO). The company is founder-controlled with two institutional funding events: a 2020 seed round from Guild Capital (undisclosed amount) and a $5 million Series A in November 2025 co-led by 12 Flags Group and Enzia Ventures, earmarked for international expansion, AI personalization, and new learning categories. No revenue figure is publicly disclosed.
Codeyoung firmographics
Firmographics- Name
- Codeyoung
- Legal name
- Smart Owl Education Pvt Ltd
- Website
- https://codeyoung.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Codeyoung is a Bengaluru-based online education company offering live 1:1 instructor-led classes in coding, math, English, science, robotics, financial literacy, and SAT prep for children aged 5-17, serving 30,000-50,000+ students across 15+ countries via a direct-to-consumer subscription and per-session pricing model.
- Ownership category
- akta.pro rank
Codeyoung industry classification
Industry- Product category
- K-12 Online Education and Tutoring
- NAICS
- Computer Training (61142), Exam Preparation and Tutoring (611691), All Other Schools and Instruction (61169)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Coding & Programming Learning Platforms (EDAFANAA)
- akta.pro secondary industries
- Introductory Coding (Block-Based & Beginner) (EDAMACAA), Text-Based Programming (Python, Java, C/C++) (EDAMACAB), Web Development (HTML/CSS/JavaScript, Front-End/Back-End) (EDAMACAC), STEM & Coding Readiness for Early Learners (EDACANAF)
Keywords
Where Codeyoung is headquartered
LocationHeadquarters
- HQ city
- Bengaluru
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Codeyoung business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Live 1:1 Online Classes: Per-session and package-based pricing for live online classes in coding, math, science, English, robotics, and financial literacy. Classes offered in bundles of 48, 96, or 144 sessions with flexible scheduling.
- Summer Camps: Seasonal intensive programs (Summer Digital SAT Camp, Coding, Math, English camps) offered as fixed-session packages at discounted rates.
- Sandbox Annual Subscription: Full access to SANDBOX learning platform for $60 per year, with free access bundled with online course purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-class pricing starting at $22 per session |
| Subscription | Annual | Sandbox platform annual subscription |
| Unit Pricing | Pay-as-you-go | Summer Digital SAT Camp - 8 sessions |
| Subscription | Multi-year contract | Platinum (Full Payment) Plans |
| Subscription | Monthly | Installment/Subscription Plans |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Codeyoung product offering
Product offeringCore offering
Codeyoung provides live, one-on-one online classes for children aged 5 to 17 across subjects including Coding, Math, Science, English, Robotics, and Financial Literacy. Sessions are delivered by dedicated personal mentors selected at less than 1% applicant rate, with classes offered in bundles of 48, 96, or 144 sessions. The offering is complemented by the SANDBOX practice platform, the AfterSchool mobile app, and the Noah AI teaching assistant for personalization.
Product overview
Codeyoung is a Bengaluru-based live online learning platform for children aged 5-17 offering 1:1 personalized tutoring across multiple subjects. The core product consists of live interactive online classes in Coding, Math, English, Science, Robotics, and Financial Literacy, delivered by dedicated personal mentors. The platform operates a platform-plus-modules architecture with complementary tools including the free AfterSchool app (providing quizzes, AI evaluations, and self-study resources), the Sandbox learning platform (offering coding practice environment with workbench and whiteboard tools), and the Noah AI Teaching Assistant for real-time learning support. Coding education spans a structured pathway from visual block-based tools (Scratch for ages 5-16, MIT App Inventor for ages 14+) through text-based programming (Python Game Development, AI & Machine Learning with Python for ages 14+), web development, and app development. The company also offers time-bound programs including Summer Camps (Coding, Math, English, SAT) and Digital SAT Prep programs for teens.
Differentiator
Problem solved
Functional benefit
Brands
- AfterSchool: Free app for mastering school-level Math and Science with 20k+ quizzes and AI evaluations
- Sandbox
- Noah AI
Products and services
- Live 1:1 Online Classes
Quantifiable outcome
- Bloom's 2 Sigma Effect: 1:1 tutored students perform better than 98% of their peers in traditional classroom settings
- +2 more outcomes
Companies that use Codeyoung
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles1 record
Codeyoung technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature4 records
Codeyoung partnerships and signals
Strategic signalScale indicators9 records
Recent moves6 records
Expansion highlights5 records
Codeyoung competitors and assessment
Company assessmentDirect peers
- Outschool: Live online small-group and 1:1 classes for kids across academic and enrichment subjects, including coding. Most direct comparable by delivery model, target parent audience, and category breadth.
- WhiteHat Jr: Live 1:1 online coding classes for children, now owned by BYJU'S. Closest direct competitor in the kids 1:1 coding category, with similar curriculum pathway and mentor model.
- Vedantu: India-based live online tutoring platform for K-12 and test prep covering Math, Science, English, and coding. Comparable on DTC model, subject breadth, and India-origin operations.
- Tynker: Self-paced and live coding platform for kids covering Scratch, Python, JavaScript, and AI/ML. Comparable on coding curriculum pathway and K-12 learner audience, though more self-serve.
- Lido Learning: India-based 1:1 live online tutoring for K-12 in Math, Science, English, and coding. Direct competitor on model, geography, and parent target segment.
- Wyzant: Online marketplace for 1:1 tutoring across academic subjects including computer science and math. Comparable on 1:1 tutoring marketplace mechanics and parent-driven demand.
Broad incumbents
- Varsity Tutors: Large, established online tutoring and test prep platform covering K-12 through college. Comparable on 1:1 tutoring delivery and parental customer base, but operates at much larger scale and breadth.
- BYJU'S: India's largest K-12 edtech platform with live classes, coding (via WhiteHat Jr), and test prep. Comparable on K-12 supplemental learning and coding category, with far greater scale and capital base.
- iD Tech: Established tech education provider for kids and teens offering coding, AI, and robotics via camps and online programs. Comparable on the kids coding enrichment category, with stronger camp/in-person heritage.
Others
- Code.org: Non-profit focused on expanding access to computer science education in K-12. Competes indirectly for parent mindshare and student time in introductory coding, though as a free, mission-driven provider.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Codeyoung social profiles
Digital presenceCodeyoung compliance and trust
Trust signalCompliance1 record
Codeyoung financial estimates
Financial estimateRevenue estimate
Valuation estimate
Codeyoung leadership team
Management profileNumber of profiles
Profiles6 records
Codeyoung funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Codeyoung M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Codeyoung
What does Codeyoung do?
Codeyoung provides live, one-on-one online classes for children aged 5 to 17 across subjects including Coding, Math, Science, English, Robotics, and Financial Literacy. Sessions are delivered by dedicated personal mentors selected at less than 1% applicant rate, with classes offered in bundles of 48, 96, or 144 sessions. The offering is complemented by the SANDBOX practice platform, the AfterSchool mobile app, and the Noah AI teaching assistant for personalization.
Is Codeyoung a public or private company?
Codeyoung is a private company. It is classified as venture growth investor backed and is currently operating.
When was Codeyoung founded?
Codeyoung was founded in 2019. It employs 501 to 1,000 people.
Where is Codeyoung based?
Codeyoung is headquartered in Bengaluru, India, in the Asia region.
How does Codeyoung make money?
Three revenue lines are on record. Live 1:1 Online Classes are the primary driver. The others are summer Camps and sandbox Annual Subscription.
Who are Codeyoung's main competitors?
Direct peers on record are Outschool, WhiteHat Jr, Vedantu, Tynker, Lido Learning and Wyzant. Broad incumbents are Varsity Tutors, BYJU'S and iD Tech. Code.org is listed as an others.
Does Codeyoung have an API?
No public API is recorded for Codeyoung.
What industry is Codeyoung in?
Codeyoung's product category is K-12 Online Education and Tutoring. Its primary akta.pro industry code is EDAFANAA, Coding & Programming Learning Platforms, with a secondary code of EDAMACAA, Introductory Coding (Block-Based & Beginner). Its NAICS code is 61142 and its SIC code is 8200.