What Avero does

Avero is a privately held SaaS company that extracts, standardizes, and enriches point-of-sale data for the hospitality industry, then delivers analytics and operational insights to restaurant, hotel, and casino operators via web dashboards, mobile apps, scheduled email reports, and a RESTful API. Founded by Damian Mogavero (a former restaurant-group CFO) in 2002 and headquartered in New York City with offices in Las Vegas, Dallas, and Boulder, the platform integrates with 60+ POS systems — including Toast, Aloha, Micros Simphony, Square, TouchBistro, and Marriott GPOS — and supports time-and-attendance systems such as ADP, Kronos, and UKG for labor data. Its module suite covers sales and productivity, revenue management, logbook, group analytics, service team, finance, promos and voids, loss prevention, labor, and an API tier, with capabilities including server scorecards, menu engineering, fraud and theft detection, overtime reduction, and table-turn optimization.

The company sells through a hybrid go-to-market motion: a free Starter tier drives product-led adoption among independent and SMB operators, while Essentials ($300/location/year) and Professional ($600/location/year) tiers, plus direct field sales, target hotels, casinos, nightlife venues, and large restaurant groups. POS reseller partnerships provide an indirect channel, and partner integrations (Binwise, Nectar, M3 Accounting) extend the platform into inventory, pour tracking, and accounting. Avero reports serving 50,000+ hospitality professionals worldwide, 43,000+ users in 75 countries, 85–90% of casinos on the Las Vegas Strip, and 13 of the top 15 U.S. hotel brands. Notable customers include Caesars, Wynn, Penn National Gaming, Galaxy Entertainment, Hilton, Marriott, IHG, Accor, Four Seasons, Landry's, Patina Restaurant Group, and Momofuku. The 2016 acquisition of VinTank extended the platform into wine analytics, and the company remains founder-led under CEO Douglas Hsieh with no disclosed institutional funding.

Name

Avero

Legal name

Avero, LLC

Website

https://averoinc.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

Avero is a SaaS platform that extracts and standardizes data from 60+ POS systems to deliver hospitality analytics and operational insights to restaurants, hotels, and casinos, serving 50,000+ operators across 75 countries.

Ownership category

akta.pro rank

Product category

Hospitality Analytics SaaS

NAICS

Software Publishers (513210), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

EDA Cloud/SaaS, Design Data Management & Collaboration (HDAHAFAJ)

Keywords

• Restaurant analytics software
• POS data integration
• Hospitality intelligence platform
• Hotel F&B management
• Casino restaurant analytics

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscriptions: Annual subscription pricing per restaurant location. Three tiers: Starter (free), Essentials ($300/location/year), Professional ($600/location/year). Price increases based on annual sales volume for higher tiers. Revenue is recurring annual subscription model with land-and-expand potential as customers upgrade tiers.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Avero is a cloud-based SaaS analytics platform for the hospitality industry that extracts and standardizes data from more than 60 POS systems, enriches it with hospitality-specific intelligence, and delivers actionable operational insights via web dashboards, mobile apps, scheduled email reports, and a RESTful API. Its modular product suite addresses sales, revenue management, server performance, labor costs, loss prevention, and multi-location group analytics for restaurants, hotel F&B outlets, and casino F&B operations.

Product overview

Avero is a cloud-based restaurant performance management SaaS platform providing POS-integrated analytics and insights. The platform operates on a tiered subscription model (Starter free, Essentials at $300/location/year, Professional at $600/location/year) with optional individual module purchases. The core product suite includes Sales & Productivity, Revenue Management, Logbook, Group Analytics, Service Team, Finance, Promos & Voids, Loss Prevention, and Labor modules. Avero's unique value proposition is extracting and standardizing data from restaurant POS systems, enriching it with hospitality expertise, and serving actionable insights via email, dashboards, and mobile app. The platform integrates with 60+ POS systems and serves over 43,000 operators across 75 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Avero Starter Free-tier cloud-based SaaS plan providing basic POS integration, unlimited users and locations, mobile access, Avero Logbook, check search, menu mix trends, payment type breakdown, summarized group sales, scheduled email reports, and configurable dashboards for independent restaurant operators.
• Avero Essentials Mid-tier subscription plan starting at $300 per location per year that adds real-time data in the mobile app, service team insights, individual server scorecards, contest management, hourly sales breakdown, advanced group analytics, promos & voids breakdown, and labor insights for restaurants, bars, and smaller groups.
• Avero Professional Top-tier subscription plan starting at $600 per location per year that includes payroll report and export, overtime tracking, labor by hour, advanced service analytics, promos & voids analytics, table performance, and item sales by hour, targeted at hotels, casinos, nightlife, and larger restaurant groups.
• Sales & Productivity Module that monitors sales by day, item, category, and server; identifies sales trends; runs server contests; and optimizes menu performance with actionable real-time insights for restaurant operators.
• Revenue Management Module providing hour-by-hour sales insights to identify revenue opportunities, balance high and low traffic periods, optimize table turn-times, and support revenue management best practices.
• Logbook Cloud-based mobile logbook for shift communications, providing daily sales snapshots, weather forecasts, and team updates accessible via web and mobile app.
• Group Analytics Module that enables instant comparison of all restaurant locations with one login, standardizes data across different POS systems, and provides drill-down capabilities to individual checks for multi-unit operators.
• Service Team Module providing server performance metrics, individual scorecards, and comparative analytics to increase average check and enhance guest experience through targeted training.
• Promos & Voids Module that analyzes promotion performance to ensure effectiveness and prevent misuse, tracks redemptions, identifies operational problems, and reduces fraud through promotional code monitoring.
• Labor Labor cost management module that reduces overtime, builds efficient schedules, and provides real-time labor cost visibility and payroll export capabilities.
• Avero API Modern RESTful API providing refined, normalized POS data that has been extracted and cleaned, enabling enterprise analytics teams to perform ad hoc analysis, custom trend analysis, and portfolio performance comparisons within Excel and other business intelligence tools.
• Avero Mobile App Mobile application for iOS and Android enabling real-time performance monitoring, sales viewing, dashboard access, and on-the-go insights for hospitality operators.

Quantifiable outcome

• Revenue improvement of 3-5% for hotels using Avero
• +9 more outcomes

Named customers29 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration28 records

AI capability5 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• BinwisecoreTechnology or IntegrationBinwise perpetual inventory solution is powered by Avero. Enables actual and theoretical cost analysis, preset par levels for ordering, and accountable inventory management.
• M3 Accounting SoftwarecoreTechnology or IntegrationM3's accounting and financial analytics solution is powered by Avero, reducing manual data entry and improving accuracy for hoteliers and operators.
• NectarcoreTechnology or IntegrationNectar pour tracking software combines real-time pour trackers with POS data powered by Avero. Identifies over-pouring and shrinkage by bartender to pinpoint product loss.
• POS ResellersminorChannel Partner/ Reseller/ DistributorPOS resellers partner with Avero to deliver invaluable insights to their restaurant customers. They rely on Averso's hospitality expertise to help customers succeed.
• 60+ POS System IntegrationscoreTechnology or IntegrationAvero maintains over 60 POS integrations with systems including Toast, Aloha, Micros Simphony, Square, TouchBistro, and more. Enables data extraction regardless of POS provider.

Scale indicators16 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Toast: Toast is a leading restaurant POS platform that has rapidly expanded into native analytics, labor management, and online ordering. It directly competes with Avero for restaurant F&B analytics, especially at the SMB and mid-market tiers, by bundling dashboards into its core POS subscription.
• Restaurant365: Restaurant365 is a cloud-based restaurant management platform combining accounting, inventory, labor, and operational analytics. It targets multi-unit restaurant groups with comparable modules to Avero's Finance, Labor, and Group Analytics offerings.
• Crunchtime Information Systems: Crunchtime provides restaurant operations software focused on inventory, food cost, labor, and scheduling for chains and multi-unit operators. It directly overlaps with Avero's Labor, Loss Prevention, and Group Analytics modules in the enterprise restaurant segment.
• Square for Restaurants: Square for Restaurants is a POS and operations suite from Block that includes built-in sales analytics, labor, and inventory tools aimed at SMB and mid-market restaurants. It competes with Avero's Starter and Essentials tiers by offering free-to-low-cost bundled analytics.
• Lightspeed Restaurant: Lightspeed Restaurant is a cloud POS with native reporting and analytics for full-service and quick-service restaurants globally. It is listed as one of Avero's 60+ POS integration partners but also competes as an analytics platform, particularly with international SMB customers.
• TouchBistro: TouchBistro is an iPad-based POS for restaurants with built-in reporting, floor plan, and staff management features. It overlaps with Avero's Starter/Essentials tier feature set and is also a POS integration partner.

Broad incumbents

• OpenTable: OpenTable is the dominant restaurant reservation and guest management platform, owned by Booking Holdings. It offers guest analytics and table-management insights that overlap with portions of Avero's Revenue Management and Service Team modules, primarily in fine-dining and hotel F&B.

Emerging players

• HotSchedules (now part of Qu)\\: HotSchedules (now part of Qu) provides scheduling, labor, and operational analytics for restaurants. It is a partial overlap to Avero's Labor module and is used by many of the same multi-unit enterprise restaurant groups.
• SpotOn: SpotOn offers a restaurant POS with integrated marketing, labor, and analytics tools targeting SMB and mid-market operators. It competes for the same customer segment as Avero's Essentials and Professional tiers, especially in independent and small-chain restaurants.
• BlueCart (by Cut+Dry): BlueCart is a restaurant ordering and inventory management platform with analytics for purchasing and supplier management. It is an adjacent competitor in restaurant back-office analytics, particularly overlapping with Avero's prep and inventory-related insights.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/averobuzz
• Facebookfacebook.com/averoinc
• LinkedInlinkedin.com/company/avero

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avero