What LaFlore does

LaFlore, operated by Dakota Biotech and headquartered in St. Petersburg, Florida, is a manufacturer and retailer of topical live probiotic skincare products targeting consumers with difficult skin concerns including rosacea, acne, atopic dermatitis, hyperpigmentation, and accelerated aging. The company's core technology is a patented encapsulation system that keeps live probiotic strains dormant in product form and activates them on skin contact, producing postbiotic metabolites (vitamins, AHA, BHA, antimicrobial peptides, amino acids, ceramides) without refrigeration. Its four-SKU retail line (Live Probiotic Balance and Restore Serum, Enzymatic Cleanser, Daily Defense Moisturizer, Longevity Oil) is priced $42-$140 and sold via DTC e-commerce with a 10-25% subscription discount, supplemented by concern-specific bundles such as the Rosacea Relief Set, Sensitive Skin Duo, and UV Repair & Radiance Kit.

The company operates a dual GTM model: a direct-to-consumer e-commerce store on laflore.com paired with a B2B professional channel called LaFlorePRO, which serves medical spas, dermatologists, independent estheticians, day spas, and hospitality accounts. Distribution is augmented through Universal Companies (spa industry distributor), Arch Amenities Group (hotel/resort preferred vendor), and Phenix Salon Suites. A Skin Health Testing Kit, powered by partner Sequential Bio Ltd's qPCR technology in ISO 13485/CAP-accredited labs, generates a 20+ page personalized report and reportedly lifts purchase conversion by 80%. The company markets through earned media in Allure, Vogue, Well+Good, and Byrdie, content marketing, and an Education Hub on Thinkific delivering professional training and certification. Certifications include PETA vegan, Kind to Biome microbiome-friendly validation, and clinical study outcomes showing 40% inflammation reduction and 25-50% rosacea reduction within 14 days.

Name

LaFlore

Legal name

Dakota Biotech

Website

https://laflore.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

LaFlore, operated by Dakota Biotech, manufactures and sells patented topical live probiotic skincare products (serum, cleanser, moisturizer, oil) plus a qPCR-powered Skin Health Testing Kit. It serves consumers with rosacea, acne, eczema, and aging concerns via DTC e-commerce, LaFlorePRO wholesale, and spa distribution partners.

Ownership category

akta.pro rank

Product category

Probiotic Skincare Manufacturing

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Health and Personal Care Retailers (4561)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Dermocosmetics & Medical-Grade Skincare (CRABAAAF)

akta.pro secondary industries

Sensitive Skin & Barrier Repair (CRABAAAG), Natural/Organic & Clean Skincare (CRABAAAH), Professional Skincare & Facial Treatments (CRABALAF), Skincare & Dermatological Beauty Distribution (CRAOAEAD), Sensitive Skin & Rosacea-Calming Treatments (HSALADAF)

Keywords

• Probiotic skincare products
• Topical live bacteria skincare
• Microbiome skincare line
• Skin health testing kits
• Professional skincare wholesale

Headquarters

HQ city

Sarasota

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct-to-Consumer Product Sales: LaFlore generates revenue through direct sales of live probiotic skincare products to consumers via its e-commerce website. Products are sold as one-time purchases or through subscription plans offering 10-25% savings with automatic delivery every 30, 60, or 90 days.
2. Professional/Wholesale B2B Sales: Revenue from wholesale accounts through LaFlorePRO program targeting skin health professionals including medical spas, dermatologists, estheticians, and hotels. Tiered wholesale pricing accommodates businesses of all sizes. Products can be used in professional treatments with high revenue potential (e.g., Microbiome Reset Facial at $165 with $4,125 revenue potential per 25 treatments).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

LaFlore manufactures and sells a topical live probiotic skincare line that delivers living beneficial bacteria directly to the skin via patented encapsulation technology, with products targeting rosacea, acne, atopic dermatitis, hyperpigmentation, and accelerated aging. The retail line includes a concentrated serum, cleanser, moisturizer, barrier-repair oil, and an at-home Skin Health Testing Kit that uses qPCR microbiome analysis to generate personalized regimen recommendations. Distribution combines direct-to-consumer e-commerce (with subscriptions) and a separate B2B wholesale channel (LaFlorePRO) serving medical spas, dermatologists, estheticians, day spas, and hotel/resort spas.

Product overview

LaFlore is a live probiotic skincare company offering a core product line of four retail SKUs (Live Probiotic Balance and Restore Serum, Enzymatic Cleanser, Daily Defense Moisturizer, and Longevity Oil) designed to address skin concerns including rosacea, acne, atopic dermatitis, hyperpigmentation, and accelerated aging. The products utilize patented encapsulation technology that keeps live probiotics dormant until application on skin. A Skin Health Testing Kit, powered by Sequential Bio's qPCR technology, provides personalized microbiome analysis for tailored product recommendations. Concern-specific bundles (Sensitive Skin Duo, Rosacea Relief Set, Skin Health Bundle, UV Repair & Radiance Kit) combine core products with testing. Professional offerings include LaFlorePRO wholesale accounts with tiered pricing and professional training programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Probiotic Balance and Restore Serum LaFlore's flagship serum featuring a proprietary blend of LIVE probiotics, St. John's wort, and sea buckthorn oils. Patented encapsulation technology keeps probiotics dormant until application, where they boost collagen and elastin production, brighten skin tone, calm inflammation, and support a healthy skin microbiome.
• Enzymatic Cleanser A prebiotic creamy cleanser with Japanese mint, pineapple extract (bromelain), and hibiscus. Gently purifies and refines complexion while softening skin, and can be used as an exfoliating mini-mask.
• Daily Defense Moisturizer A probiotic moisturizer containing Bifida Ferment Lysate, Saccharomyces Lysate Extract, Pycnogenol, and Vitamin D3. Supports collagen and elastin production, reduces redness, and provides hydration suitable for sensitive skin.
• Longevity Oil An antioxidant-rich barrier repair oil with olive oil, sea buckthorn, rosehip, turmeric, and cranberry seed oils. Calms troubled skin, restores natural glow, promotes balance, and supports skin elasticity and hydration.
• Skin Health Testing Kit An at-home microbiome testing kit powered by quantitative real-time PCR (qPCR) technology through Sequential Bio Ltd. Analyzes skin microbiome markers and provides a 20+ page personalized report with clinically mapped daily regimen instructions. Available for both retail consumers and wholesale/professional partners.
• Discovery Kit A three-step regimen sampler including travel sizes of Enzymatic Cleanser, Live Probiotic Concentrated Serum, Daily Defense Moisturizer, and Longevity Oil. Designed for new users to experience the complete LaFlore routine.
• Sensitive Skin Duo A curated duo combining Live Probiotic Concentrated Serum and Longevity Oil, designed for sensitive skin to rebalance the microbiome and provide calming nourishment.
• Rosacea Relief Set A targeted kit for rosacea-prone skin that uses live probiotics to restore microbiome balance and resolve root causes of redness, flushing, and inflammation.
• Skin Health Bundle A bundle combining the Skin Health Testing Kit and Discovery Kit ($200, regularly $250) that pairs microbiome analysis with personalized product recommendations for accelerated aging.
• UV Repair & Radiance Kit A two-step kit combining the Skin Health Testing Kit and Live Probiotic Concentrated Serum, designed to analyze UV damage through microbiome testing and address sun-induced dark spots, fine lines, and uneven tone.
• LaFlorePRO Wholesale Program A wholesale partnership program for skin health professionals including medical spas, dermatologists, estheticians, day spas, and hotels. Includes tiered wholesale pricing, free digital marketing resources, access to the Microbiome Reset Facial protocol (25 treatments, $165 each, $4,125 revenue potential), and training resources.
• Professional Training & Education On-demand, virtual, and onsite training programs for skin health professionals, including a free webinar on Understanding and Treating Rosacea, 4-hour Pro/Retail certification training, and an Education Hub hosted on Thinkific.

Quantifiable outcome

• Reduces inflammation by nearly 40% within 2 weeks of daily use
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Universal CompaniescoreChannel Partner/ Reseller/ DistributorUniversal Companies is LaFlore's primary distribution partner for the spa and salon industry. As a leading spa distributor, they provide robust tools for education and support, making LaFlore products accessible to skin health professionals across the industry.
• Sequential Bio LtdcoreTechnology or IntegrationSequential Bio Ltd powers LaFlore's Skin Health Testing Kit using quantitative real-time PCR (qPCR) technology. The lab partner has processed over 25,000 microbiome samples and operates in ISO 13485 (medical devices) and CAP-accredited facilities to ensure accurate, reliable results for personalized skincare recommendations.
• Phenix Salon SuitesminorChannel Partner/ Reseller/ DistributorPhenix Salon Suites is a partner providing access to independent beauty professionals who carry LaFlore products for their clients.
• Arch Amenities GroupcoreChannel Partner/ Reseller/ DistributorArch Amenities Group is a preferred vendor for LaFlore, providing access to hotel and resort spas that carry the product line.
• Dakota BiotechcoreOthersDakota Biotech is the parent company that operates LaFlore. The company has deep roots in pharmaceutical and biotech industries and applies pharmaceutical manufacturing standards to LaFlore skincare products. Contact email and privacy policy reference Dakota Biotech as the operating entity.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Dermala: Microbiome and acne-focused skincare company developing live bacterial topical therapies. Directly adjacent in skin microbiome science with an emerging player profile.

Direct peers

• Mother Dirt: Direct competitor focused on live probiotic / microbiome topical skincare with ammonia-oxidizing bacteria. Closely comparable positioning, science-led brand, and DTC-plus-professional GTM.
• Tula Skincare: Probiotic skincare brand with broad retail distribution (Sephora, Ulta) and probiotic/ferment-based formulations. Comparable category, similar concern-based bundle structure, and substantially larger scale.
• Gallinée: Microbiome-focused skincare and body care brand founded by a microbiome scientist, sold DTC and through select pharmacies. Directly comparable in category, science-led positioning, and clinical credibility.
• Aurelia London: Probiotic skincare brand with strong professional spa and DTC channels, emphasizing microbiome and clinically proven claims. Closely comparable GTM, packaging premium, and spa-distribution model.
• Codex Beauty: Biotech-meets-skincare brand built on a proprietary plant-based preservative system and clinically validated claims. Comparable science-led positioning and DTC-plus-spa distribution architecture.
• SkinFix: Barrier-repair and sensitive-skin skincare brand sold DTC and through Sephora/Ulta. Comparable concern-based positioning around sensitive skin, eczema, and rosacea, with clinical claims and dermatologist endorsement.
• Beekman 1802: Science- and biotech-derived skincare brand with strong rural/natural storytelling and broad retail presence. Comparable science-led CPG skincare with DTC plus wholesale distribution.

Broad incumbents

• Dr. Jart+: Established dermatologist-positioned skincare brand owned by Estée Lauder, with ferment/probiotic-adjacent products (e.g., Ceramidin line) and global retail distribution. Comparable clinical positioning with the scale and channel access LaFlore lacks.

Others

• Sequential Bio Ltd: Skin microbiome qPCR diagnostics partner of LaFlore (ISO 13485 / CAP-accredited). Comparable in skin-microbiome testing capability and an enabling technology partner rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LaFloreSkincare

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LaFlore