Couchdrop
Couchdrop is a New Zealand-based cloud-native secure file transfer platform offering SFTP, MFT, EDI/AS2, and no-code file workflow automation. It serves financial services, healthcare, logistics, and data teams globally via 50+ storage integrations and tiered subscriptions.
- Company typePrivate
- Founded2020
- HeadquartersChristchurch, New Zealand
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Couchdrop does
Couchdrop is a Christchurch, New Zealand-based cloud-native secure file transfer platform providing SFTP, FTP, AS2, and Managed File Transfer (MFT) capabilities as a SaaS service. Founded in 2019-2020 and backed by Punakaiki Fund (17.9% equity stake acquired March 2022), the company targets B2B file transfer use cases for financial services, healthcare, logistics and supply chain, and data teams. The platform is delivered without infrastructure management: users receive an instant cloud SFTP server on registration with automatic scaling, and the architecture supports streaming source-to-destination transfers that avoid a temporary storage layer.
The product surface spans four core modules (Cloud SFTP, File Automation with a no-code visual workflow builder, Platform Integrations, and Transfer Shield DLP) plus supporting data transfer tools (Upload Links, Shared Links, Mailboxes, Webhooks, AS2 Messages) and a MOVEbot sub-brand for large-scale cloud-to-cloud migrations. Couchdrop integrates natively with 50+ storage providers including SharePoint, Google Drive, Dropbox, Amazon S3, Azure Blob, Box, Egnyte, and Backblaze, and connects to enterprise platforms (NetSuite, Workday, iPaaS, data warehouses) and SIEM systems (Splunk, Microsoft Sentinel, Datadog, Elastic). The company is SOC 2 Type II certified, HIPAA-ready with BAA availability, and GDPR compliant.
Revenue is generated through tiered monthly subscriptions (Couchdrop Link, Essentials, Business, Enterprise) sold via a product-led growth motion (14-day free trial, no credit card) supplemented by direct enterprise sales and two channel programs: an MSP Partner Program for white-label reselling and an Integration Partner Program for OEM embedding. Named customers include Options Technology, BrewDog, Jacuzzi, Steve Madden, Breville, Veeva, Inzata, Contrast, Fundipedia, and the Natural History Museum, with the company reporting millions of files processed monthly and petabytes of data moved for international clients. Distribution is being actively extended via a March 2026 strategic partnership with HANDD Business Solutions, which serves 1,000+ clients across 27 countries.
Couchdrop firmographics
Firmographics- Name
- Couchdrop
- Legal name
- Couchdrop Limited
- Website
- https://couchdrop.io
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Couchdrop is a New Zealand-based cloud-native secure file transfer platform offering SFTP, MFT, EDI/AS2, and no-code file workflow automation. It serves financial services, healthcare, logistics, and data teams globally via 50+ storage integrations and tiered subscriptions.
- Ownership category
- akta.pro rank
Couchdrop industry classification
Industry- Product category
- Managed File Transfer (MFT) Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Cloud Storage Gateways & Hybrid Storage (HDABAEAI)
- akta.pro secondary industries
- Data Security & Privacy for Cloud (DLP, DSPM, Tokenization) (HDABAHAK), Data Loss Prevention (DLP) (HDADAFAA)
Keywords
Where Couchdrop is headquartered
LocationHeadquarters
- HQ city
- Christchurch
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Couchdrop business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription SaaS: Cloud-based SaaS platform with subscription pricing across multiple tiered plans (Couchdrop Link, Essentials, Business, Enterprise) providing access to SFTP, MFT, automation, and integrations. Pricing is transparent with month-to-month options and annual discounts available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Couchdrop Link - Single user/business with basic secure connection needs |
| Subscription | Monthly | Essentials - Small to medium businesses with multiple connections |
| Subscription | Monthly | Business - Organizations with large file transfer requirements |
| Subscription | Monthly | Enterprise - Maximum scale for intense workloads |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Couchdrop product offering
Product offeringCore offering
Couchdrop is a cloud-native secure file transfer SaaS platform that delivers fully managed SFTP, FTP, FTPS, and AS2 servers without requiring infrastructure provisioning, enabling instant protocol-based file exchange to and from 50+ cloud and on-premises storage platforms. It bundles a no-code visual workflow automation builder, a Transfer Shield data loss prevention module, and integrations with iPaaS, data warehouse, SIEM, and business systems (NetSuite, Workday, SharePoint, Google Drive, Dropbox, Amazon S3, Azure Blob) to support managed file transfer, EDI/B2B integration, and ETL data pipelines for organizations in regulated and data-intensive industries.
Product overview
Couchdrop is a cloud-native secure file transfer platform offering SFTP, Managed File Transfer (MFT), EDI, and file automation capabilities. The core platform consists of Cloud SFTP for protocol-based file transfers, File Automation for visual workflow building, Platform Integrations for data flows, and Transfer Shield for DLP. These are supported by data transfer tools including Upload Links, Shared Links, Mailboxes, Webhooks, and AS2 Messages. The platform integrates with 50+ storage services (SharePoint, S3, Google Drive, Dropbox, Azure Blob, etc.) and connects to iPaaS, data warehouses, and SIEM platforms. MOVEbot handles file migration separately as a sub-brand focused on large-scale cloud-to-cloud transfers.
Differentiator
Problem solved
Functional benefit
Brands
- Movebot: File migration tool for moving files into cloud platforms like Dropbox. Became the exclusive platform partner for migrating files into Dropbox.
Products and services
- Cloud SFTP Cloud-based SFTP and FTP server providing secure file transfer capabilities without infrastructure management. Customers receive instant SFTP server access upon registration with automatic scaling, and use it to send and receive files via SFTP/FTP to the storage platforms they already use (SharePoint, Google Drive, Dropbox, Amazon S3, Azure Blob, etc.).
- File Automation Visual no-code workflow builder for creating multi-step file transfer workflows. Supports scheduled and event-based triggers, file transformations, compression, encryption, and conditional logic, enabling organizations to automate recurring transfers between cloud storage platforms, business systems, and trading partners.
- Platform Integrations Data integration platform enabling reliable data flows between platforms that support file and data transfers over SFTP/FTP, API, and other compatible methods. Includes native connectors for NetSuite, Workday, iPaaS platforms, big data analytics tools, data warehouses, and messaging queues.
- Transfer Shield
Quantifiable outcome
- SFTP implementation in under a week, with majority of proof of concept completed in 1 day
- +3 more outcomes
Companies that use Couchdrop
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles6 records
Couchdrop technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration25 records
Feature10 records
Couchdrop partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- HANDD Business SolutionscoreGlobal secure data transfer specialist serving over 1,000 clients across 27 countries. Strategic partnership enables HANDD's clients across regulated industries including financial services, healthcare, and logistics to access Couchdrop's cloud-native platform for secure file transfers via SFTP and other protocols without infrastructure management. HANDD provides expert deployment, integration, and managed support alongside Couchdrop's technology.
- DropboxcoreMajor cloud storage platform and Couchdrop integration partner. Couchdrop is an exclusive platform partner for migrating files into Dropbox through its Movebot tool. Dropbox Platform Partner status with native SFTP/FTP integration support.
- Microsoft (Azure, SharePoint, OneDrive)coreTechnology partnership with Microsoft for integrations with Azure Blob Storage, SharePoint, and OneDrive. Couchdrop offers native connectors for SharePoint document libraries via FTP/SFTP and supports Azure Blob Storage. Partnership enables regulated industry deployments including GCC endpoints.
- Amazon Web Services (AWS)coreAWS partner with native Amazon S3 integration. Couchdrop supports S3 protocol and can connect to AWS S3 as both source and destination for file transfers. AWS is used as the underlying storage provider for Couchdrop's Storage Service.
- Google CloudcoreGoogle Cloud partner with integrations for Google Drive and Google Cloud Storage. Couchdrop's use of Google APIs adheres to Google API Services User Data Policy including Limited Use requirements.
- Options TechnologycoreIT infrastructure provider to global financial institutions in capital markets. Couchdrop partnership simplifies SFTP deployments for Options Technology's clients. Options Technology has achieved 15 consecutive years of SOC compliance and partners with Couchdrop for secure file transfer capabilities.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Couchdrop competitors and assessment
Company assessmentDirect peers
- Thru (Powered by Avaali): Cloud-based managed file transfer and B2B integration platform. Overlaps with Couchdrop on secure file transfer, EDI/AS2, and workflow automation for enterprise customers.
- SmartFile: Cloud-managed file transfer platform providing SFTP, FTP, and secure sharing for SMB and mid-market. Comparable cloud-native positioning and feature scope to Couchdrop.
- Files.com: Cloud-native managed file transfer SaaS serving SMB and enterprise with SFTP, FTP, and automation. Most direct competitor to Couchdrop given similar cloud-first positioning, protocol support, and PLG motion.
- Progress MOVEit: Established on-premises and cloud MFT platform from Progress Software targeting the same enterprise regulated workloads (finance, healthcare, government) with SFTP, FTP, and AS2 protocol support.
- Fortra GoAnywhere MFT: Enterprise managed file transfer solution with cloud and on-premises deployment options. Competes directly with Couchdrop in the same regulated-industry MFT replacement deals.
Broad incumbents
- IBM Sterling MFT: Legacy enterprise MFT incumbent within IBM's broader integration portfolio. Largest installed base of on-premises MFT, the primary modernization opportunity for cloud-native challengers like Couchdrop.
- AWS Transfer Family: Hyperscaler-native SFTP, FTPS, and FTP service integrated with AWS S3 and EFS. Represents the bundling threat: enterprises can satisfy basic cloud SFTP needs entirely inside their AWS contract.
- Axway Managed File Transfer: Long-standing enterprise MFT vendor serving B2B integration, EDI, and secure file transfer across regulated industries. Direct incumbent competing for the same large-enterprise MFT modernization budgets.
Emerging players
- CloudFuze: Cloud-to-cloud file migration and collaboration platform overlapping with Couchdrop's Movebot sub-brand. Comparable large-scale migration tooling and enterprise cloud content governance positioning.
Others
- Dropbox: Strategic technology partner whose Dropbox Platform Partner program powers Movebot migrations. Tangentially competitive via Dropbox file transfer/share features but primarily an integration endpoint rather than a direct MFT competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Couchdrop social profiles
Digital presenceCouchdrop compliance and trust
Trust signalCompliance3 records
Couchdrop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Couchdrop leadership team
Management profileNumber of profiles
Profiles4 records
Couchdrop subsidiaries and ownership
Company hierarchySubsidiaries1 record
Couchdrop funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Couchdrop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Couchdrop
What does Couchdrop do?
Couchdrop is a cloud-native secure file transfer SaaS platform that delivers fully managed SFTP, FTP, FTPS, and AS2 servers without requiring infrastructure provisioning, enabling instant protocol-based file exchange to and from 50+ cloud and on-premises storage platforms. It bundles a no-code visual workflow automation builder, a Transfer Shield data loss prevention module, and integrations with iPaaS, data warehouse, SIEM, and business systems (NetSuite, Workday, SharePoint, Google Drive, Dropbox, Amazon S3, Azure Blob) to support managed file transfer, EDI/B2B integration, and ETL data pipelines for organizations in regulated and data-intensive industries.
Is Couchdrop a public or private company?
Couchdrop is a private company. It is classified as venture growth investor backed and is currently operating.
When was Couchdrop founded?
Couchdrop was founded in 2020. It employs 1 to 10 people.
Where is Couchdrop based?
Couchdrop is headquartered in Christchurch, New Zealand, in the Oceania region.
How does Couchdrop make money?
One revenue line is on record: subscription SaaS.
Who are Couchdrop's main competitors?
Direct peers on record are Thru (Powered by Avaali), SmartFile, Files.com, Progress MOVEit and Fortra GoAnywhere MFT. Broad incumbents are IBM Sterling MFT, AWS Transfer Family and Axway Managed File Transfer. CloudFuze is listed as an emerging player. Dropbox is listed as an others.
Does Couchdrop have an API?
Yes. Couchdrop provides a public API enabling developers to integrate file transfer capabilities into their platforms. The API supports SFTP, FTP, AS2, and HTTPS protocols for sending, receiving, and automating secure file transfers. Developer documentation is available at developers.couchdrop.io with API reference at docs.couchdrop.io. Developer documentation is at developers.couchdrop.io.
What industry is Couchdrop in?
Couchdrop's product category is Managed File Transfer (MFT) Software. Its primary akta.pro industry code is HDABAEAI, Cloud Storage Gateways & Hybrid Storage, with a secondary code of HDABAHAK, Data Security & Privacy for Cloud (DLP, DSPM, Tokenization). Its NAICS code is 5182 and its SIC code is 7372.