Gleap
Gleap is an Austria-based, AI-native customer feedback and support platform serving 4,500+ software teams. Its specialist AI agents automate tier-1 support, bug-to-PR workflows, and roadmap prioritization across web and mobile apps.
- Company typePrivate
- Founded2020
- HeadquartersDornbirn, Austria
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Gleap does
Gleap (legal entity Gleap GmbH, headquartered in Dornbirn, Austria with German incorporation) operates an AI-native customer feedback and support platform built around a family of specialist AI agents. The core product combines AI-powered customer support (Kai), investigation and routing (Kai Resolve), self-driving development that turns confirmed bugs into pull requests in GitHub, GitLab, or Bitbucket (Kai Code), and an AI product manager that clusters demand and prioritizes roadmap by revenue impact (Kai PM). The platform also includes live chat, in-app bug reporting with session replay, knowledge base, public roadmap with voting, changelogs, surveys (NPS/CSAT), product tours, onboarding checklists, marketing and email automation, in-app banners, and an AI Copilot for human agents, with native SDKs for iOS, Android, React Native, and Flutter.
Underlying technology spans natural language, image, video, and code modalities, and is wired together via an MCP Server and Composio for 1,000+ third-party integrations. The platform is sold through a hybrid product-led and enterprise motion: a 14-day free trial with self-serve SDK installation targets indie founders, startups, and growing teams, while an Enterprise tier (from $999/mo) adds SOC 2 Type II, SSO, BYOK, dedicated CSM, custom SLA, and pay-by-invoice. Pricing is subscription-based across Starter ($49), Team ($149), and Pro ($299) tiers with unlimited seats on Team and Pro, supplemented by usage-based AI token billing (~$0.04 per Kai message).
Gleap is privately held with no disclosed funding rounds, suggesting a bootstrapped or self-funded capital structure, and serves more than 4,500 teams globally including Microsoft, Squarespace, UNICEF, Papa Johns, Tridonic, and Universal Music. Reported customer outcomes include approximately 80% of inbound support resolved by AI before reaching a queue, 50-60% deflection at Commonplace, 50% deflection at Lywand after migrating from Freshdesk, and typical go-live under one day.
Gleap firmographics
Firmographics- Name
- Gleap
- Legal name
- Gleap GmbH
- Website
- https://gleap.io
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gleap is an Austria-based, AI-native customer feedback and support platform serving 4,500+ software teams. Its specialist AI agents automate tier-1 support, bug-to-PR workflows, and roadmap prioritization across web and mobile apps.
- Ownership category
- akta.pro rank
Where Gleap is headquartered
LocationHeadquarters
- HQ city
- Dornbirn
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
Gleap business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Plans: Tiered subscription model with Starter ($49/mo), Team ($149/mo), Pro ($299/mo), and Enterprise (from $999/mo). Team and Pro include unlimited seats. Revenue primarily from subscription with flat pricing regardless of team size.
- Usage-Based AI Tokens: AI usage (Kai, Kai Code, Kai Resolve) billed by actual token consumption and selected AI model. Average cost ~$0.04 per Kai message. Team plan includes 25% off AI tokens on Pro tier.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter - $49/mo for solo builders and side projects |
| Subscription | Monthly | Team - $149/mo for startups and growing teams |
| Hybrid | Monthly | Pro - $299/mo for teams wanting AI to investigate, resolve & ship fixes |
| Subscription | Monthly | Enterprise - from $999/mo for scale and complex compliance |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Gleap product offering
Product offeringCore offering
Gleap is an AI-powered customer feedback and support platform that unifies in-app support, bug reporting, product feedback, public roadmaps, and self-driving development. Its core differentiator is the Kai family of specialist AI agents that resolve tier-1 support, investigate tickets, generate code fixes as pull requests, and autonomously manage the product roadmap. Customers install a one-line JavaScript SDK or native mobile SDKs, and the platform serves 4,500+ software teams worldwide including Microsoft, Squarespace, UNICEF, and Papa Johns.
Product overview
Gleap is an AI-powered customer feedback platform that combines support, bug reporting, and self-driving development into one unified loop. The core product centers on Kai, a family of AI agents: Kai (AI support agent) handles tier-1 support across channels, Kai Resolve investigates and routes complex issues, Kai Code turns confirmed bugs into plan mode, build mode, and pull requests, and Kai PM autonomously manages the product roadmap from feedback clustering to release notes. The platform also includes live chat, workflows and bots, multichannel support, knowledge base, public roadmap with feature voting, changelogs, customer surveys (NPS/CSAT), product tours, onboarding checklists, marketing and email automation, in-app banners, and AI copilot for human agents. Native SDKs for iOS, Android, React Native, and Flutter enable cross-platform bug reporting with session replay, console logs, and network traces. The MCP Server enables AI agent extensibility, and Kai Custom Agents connects to 1,000+ integrations via Composio.
Differentiator
Problem solved
Functional benefit
Products and services
- Gleap Customer Feedback and AI Support Platform Integrated SaaS platform combining AI-powered customer support, in-app bug reporting with session replay, public roadmap with feature voting, knowledge base, surveys, product tours, and changelog communication for software teams building web and mobile applications.
- Kai AI Support Agent Specialist AI agent that resolves routine inbound support conversations across widget, email, WhatsApp, Instagram, Messenger, and Telegram channels, with usage billed by actual tokens and an average cost of approximately $0.04 per message. Handles roughly 80% of tier-1 support before tickets enter the human queue.
- Kai Code Development Agent Self-driving development agent that takes confirmed bugs and approved specs through plan mode and build mode, then opens pull requests in GitHub, GitLab, or Bitbucket. Reads session replay, console logs, network requests, and full bug context.
- Kai PM Product Manager Agent AI product manager that clusters feature demand, prioritizes the roadmap by revenue impact, auto-writes feature specs with web research, hands approved work to Kai Code, writes release notes, and closes the customer notification loop with changelog.
- Kai Resolve Investigation Agent Investigation and routing agent that uses MCP, tools, source context, read-only data, APIs (Stripe, Salesforce), and ticket history to decide the next best step: route to Kai Code, Kai PM, a safe operational action, or a Gleap Inbox Task for a human with a full dossier.
- Kai Custom Agents No-code builder for creating custom AI agents tailored to any business need, connecting to 1,000+ integrations via the Composio platform to enable workflows across the customer's tech stack.
- Gleap MCP Server Model Context Protocol server for AI agent integrations, enabling Kai Resolve and other agents to connect with external tools, data sources, and customer systems in real time.
Quantifiable outcome
- 80% of inbound support conversations resolved by AI before entering the queue
- +5 more outcomes
Companies that use Gleap
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles3 records
Gleap technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability10 records
Feature10 records
Gleap partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and supporting.
- ComposiocoreKai Custom Agents connect to 1,000+ integrations via Composio, enabling custom AI agent workflows across the customer's tech stack
- GitHubcoreKai Code creates pull requests directly in GitHub repositories; bug reports and specs flow into GitHub workflows
- GitLabcoreKai Code creates pull requests directly in GitLab repositories
- BitbucketcoreKai Code creates pull requests directly in Bitbucket repositories
- LinearsupportingLinear and Jira can sync status and planning with Gleap's roadmap and bug workflows
- JirasupportingJira and GitHub Issues can stay in sync for status and planning with Gleap workflows
- HubSpotsupportingNative HubSpot integration syncs contacts, deals, and lifecycle data; one-click importer for contacts, conversations, and knowledge base articles
- Claude Code (Anthropic)supportingKai Code can use local Claude Code, Codex, or OpenCode setups in addition to Gleap Cloud models
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Gleap competitors and assessment
Company assessmentDirect peers
- Productboard: Productboard is a product management platform for roadmap prioritization. Kai PM targets the same buyer with AI-driven clustering and spec generation, competing for the PM-led roadmap workflow.
- Canny: Canny is a leading customer feedback and feature voting tool. Gleap's Kai PM replaces Canny's voting boards with AI-clustered, revenue-weighted roadmap prioritization, making it a direct competitor for the feature-request layer.
- Instabug: Instabug provides mobile bug reporting with crash and session replay. Gleap positions itself as the alternative for teams that need both bug reporting AND AI support + feedback in one platform, consolidating Instabug-style capabilities into the broader loop.
- Intercom: Intercom is the dominant AI-powered customer support platform with Fin AI agent. It competes head-to-head with Gleap Kai for tier-1 support resolution, and Gleap explicitly positions against Intercom as a switch target for enterprise teams.
- Freshdesk (Freshworks): Freshworks Freshdesk is a SMB-focused support platform with Freddy AI. Lywand publicly switched from Freshdesk to Gleap, validating it as a direct replacement with stronger AI automation at a fraction of the cost.
- Zendesk: Zendesk is a leading helpdesk and customer support suite with embedded AI agents. Gleap's comparison pages target Zendesk directly, competing on multichannel support, AI resolution, and consolidated feedback-to-roadmap workflows.
Emerging players
- Usersnap: Usersnap provides bug reporting and feedback for SaaS teams. Airspeed publicly switched from Usersnap to Gleap to support multiple platforms and 75,000+ users, positioning Usersnap as a more limited, point-tool competitor.
- Pendo: Pendo combines product analytics, in-app guides, and feedback. It overlaps with Gleap's product tours, onboarding checklists, and NPS surveys, but lacks the AI support and bug-to-PR development agents.
Broad incumbents
- Salesforce Service Cloud: Salesforce Service Cloud is the enterprise standard for customer service with Einstein AI. Gleap's Kai Resolve queries Salesforce APIs as part of investigations, illustrating Service Cloud as a complementary incumbent rather than a focused competitor for the developer-led audience.
- HubSpot Service Hub: HubSpot Service Hub bundles support, ticketing, and feedback inside the HubSpot CRM. It competes broadly via ecosystem lock-in but lacks specialist AI agents and the bug-to-PR closed loop that anchors Gleap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Gleap social profiles
Digital presenceGleap compliance and trust
Trust signalCompliance2 records
Gleap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gleap leadership team
Management profileNumber of profiles
Profiles1 record
Gleap funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gleap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gleap
What does Gleap do?
Gleap is an AI-powered customer feedback and support platform that unifies in-app support, bug reporting, product feedback, public roadmaps, and self-driving development. Its core differentiator is the Kai family of specialist AI agents that resolve tier-1 support, investigate tickets, generate code fixes as pull requests, and autonomously manage the product roadmap. Customers install a one-line JavaScript SDK or native mobile SDKs, and the platform serves 4,500+ software teams worldwide including Microsoft, Squarespace, UNICEF, and Papa Johns.
Is Gleap a public or private company?
Gleap is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gleap founded?
Gleap was founded in 2020. It employs 11 to 50 people.
Where is Gleap based?
Gleap is headquartered in Dornbirn, Austria, in the Europe region.
How does Gleap make money?
Two revenue lines are on record. Subscription Plans are the primary driver. The others are usage-Based AI Tokens.
Who are Gleap's main competitors?
Direct peers on record are Productboard, Canny, Instabug, Intercom, Freshdesk (Freshworks) and Zendesk. Emerging players are Usersnap and Pendo. Broad incumbents are Salesforce Service Cloud and HubSpot Service Hub.
Does Gleap have an API?
Yes. Gleap offers an MCP Server (Model Context Protocol) for AI agent integrations. Kai Resolve uses MCP, tools, source context, read-only data, APIs, and ticket history to route the next best step. The platform connects to 1,000+ integrations via Composio. Developer documentation is at docs.gleap.io/introduction.