The Time Group

What The Time Group does

The Time Group is a privately held, full-service marketing and digital media agency founded in 2000 and headquartered in Dallas, Texas. The firm provides digital marketing, social media management, email marketing, creative services, public relations and events, and sales/customer service training to local, national, and international clients spanning restaurants and hospitality, telecommunications, nonprofits, retail, health and wellness, and technology. It serves clients in over 20 countries and operates additional offices in California, Hawaii, and Dubai. Its core technology includes a digital publications platform with interactive content, analytics tracking, video and audio embedding, and social media integration, supplemented by the TG Network streaming platform producing Best of Guide TV and Texas Foodies TV, which distributes content to over 450,000 DFW residents. Supporting programs include TG Academy for workforce training in restaurant and retail industries, and the On-the-House Program for emergency marketing support.

The Time Group generates revenue primarily through professional services, offering custom marketing packages on multi-year contracts with pricing not publicly disclosed. It positions itself as an affordable alternative for businesses experiencing reductions in marketing personnel and budgets, leveraging senior staff with 25+ years of combined corporate and agency experience. Its go-to-market combines direct sales to enterprise and mid-market clients with a differentiated event- and content-driven motion through TG Network streaming content and non-profit cross-marketing partnerships that provide access to non-organic audiences. The company is founder-led by CEO Margaret McKoin (also Partner at M6 Degrees) with Eric Orson serving as VP of Business Development, and it appears to be founder-owned with no disclosed external investment.

Name

The Time Group

Legal name

The Time Group

Website

https://thetimegroup.net

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

The Time Group is a Dallas-based full-service marketing agency providing digital marketing, social media, PR, creative services, and training to clients in over 20 countries across restaurant, telecom, nonprofit, and retail sectors. It operates TG Network streaming content reaching 450,000+ DFW residents.

Ownership category

akta.pro rank

Headquarters

HQ city

Texas

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing Services: Full-service marketing agency providing digital marketing, social media marketing, direct marketing, email marketing, creative services, PR & events, and training services. Services offered to local, national and international clientele.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

The Time Group is a full-service, turn-key marketing agency that provides digital marketing, social media management, email marketing, creative design, public relations and event coordination, and sales/customer service training to businesses. The firm also operates TG Network, an in-house streaming content platform producing Best of Guide TV and Texas Foodies TV shows distributed digitally to over 450,000 DFW-area residents.

Product overview

The Time Group is a full-service digital marketing and media agency offering a portfolio of interconnected services. The core offerings include Digital Publications, Social Media Services, Email Marketing, Creative Services, PR & Events, and Training Services. The company also operates TG Network, a streaming television network producing Best of Guide TV (lifestyle content) and Texas Foodies TV (food content), distributed through digital publications. Supporting programs include TG Academy for workforce training and the On-the-House Program for restaurant marketing assistance.

Differentiator

Problem solved

Functional benefit

Brands

• Best of Guide: A local business guide and lifestyle streaming channel featuring the best of Dallas entertainment, dining, and lifestyle options.
• Texas Foodies TV

Products and services

• Digital Publications Interactive digital publications platform that combines the visual appeal of print magazines with e-newsletter capabilities, featuring video embedding, audio files, social media integration, and analytics tracking. Designed for businesses seeking engaging, measurable content distribution to their audiences.
• Social Media Services Full-service social media management including platform organization, campaign coordination, custom calendars, research, analytics, and cross-marketing strategies with non-profit partners. Targeted at businesses seeking to build and maintain an engaged social presence.
• Email Marketing Email marketing campaign design, creation, and automated journey capabilities for targeted communication at specific times to specific audiences. Built for businesses seeking to nurture customer relationships and drive conversions through email.
• Creative Services Full-service creative design work for branding and advertising needs, producing visually appealing campaigns that deliver brand preference and measurable results. Aimed at businesses needing branding, advertising creative, and visual campaign assets.
• PR & Events Public relations and event planning services that define audience perception, coordinate events, and communicate company stories to communities served. Designed for businesses seeking to manage their public image and host corporate or community events.
• Training Services

Quantifiable outcome

• Over 13 years of sustained client relationships with businesses like Surry Telephone and Telispire
• +1 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• M6 Degrees / Margaret McKoincoreStrategic or Co-development Partner · 16 October 2024Margaret McKoin, President of The Time Group and Partner at M6 Degrees, collaborates on strategic partnerships for brand development and public relations for client expansion projects.
• It's Going To Be OK, Inc.minorStrategic or Co-development Partner · 27 April 2021Partnership to present the Black & White Fashion Show benefiting the fight against human trafficking. Event featured fashion designers, celebrity personalities, and celebrity chefs.
• Hicks Hope Initiative LTDminorStrategic or Co-development Partner · 27 April 2021Beneficiary partner for the Black & White Fashion Show, assisting human trafficking victims in Uganda.
• Texas Restaurants (On-the-House Program)coreGTM or Marketing Partner · 23 April 2020Emergency marketing support program providing free marketing, public relations, and social media services for 90 days to Texas restaurants needing assistance with reopening plans during COVID-19.
• Texas Restaurant AssociationcoreGTM or Marketing PartnerOfficial partner of Texas Restaurant Association. The Time Group has been a long-standing community partner and has provided marketing support including the 'On-the-House' program during COVID-19 to help Texas restaurants with reopening plans.
• Hawaii Restaurant AssociationcoreGTM or Marketing PartnerOfficial partner of Hawaii Restaurant Association, providing similar marketing support services as the Texas Restaurant Association partnership.
• Union Gospel Mission DallascoreStrategic or Co-development PartnerPartnership to offer training and job readiness to TG Academy attendees, assisting in employment placement through job fairs. Partnership created to address the gap between employment seekers and employer required skills.
• Brother Bill's Helping HandcoreStrategic or Co-development PartnerPartnership for TG Academy workforce training program, offering training and job readiness to attendees with assistance in employment placement.
• Greater Dallas Restaurant AssociationminorGTM or Marketing PartnerIndustry partnership supporting restaurant workforce development and connecting trained employees from TG Academy to member businesses.
• Dairy MAXminorGTM or Marketing PartnerPartnership for social media campaign supporting The Original Pancake House DFW to highlight dairy products and local farmers.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Disruptive Advertising: Utah-based digital marketing agency providing paid media, SEO, and lifecycle marketing to mid-market and enterprise clients—comparable in offering breadth and SMB-to-mid-market positioning.
• Thrive Internet Marketing Agency: Arlington, TX-headquartered digital marketing agency offering social media, web design, SEO, and PR services to SMB and mid-market clients—a strong geographic and service-line overlap with The Time Group.
• WebFX: Pennsylvania-based full-service digital marketing agency offering SEO, PPC, social, and content services to SMBs—directly comparable in service breadth and target customer profile to The Time Group.
• SmartSites: New Jersey-based digital marketing agency providing web design, SEO, PPC, and social media services to small and mid-market businesses—comparable in integrated service offering and SMB focus.
• Ignite Visibility: San Diego-based full-service digital marketing agency delivering SEO, paid media, social, and email—comparable in service mix and mid-market client orientation.
• LYFE Marketing: Atlanta-based full-service digital marketing agency serving small and mid-market clients across social media, email, and SEO—directly comparable in service mix and SMB focus to The Time Group.
• Lounge Lizard: New York-based creative and digital marketing agency offering branding, web design, and digital strategy—comparable in creative-services emphasis and boutique agency positioning.

Emerging players

• Sculpt: Austin-based B2B marketing agency focused on integrated digital programs for mid-market tech and industrial clients—partial overlap with The Time Group's B2B/telecom segment.

Broad incumbents

• Publicis Groupe: Global advertising holding company with agencies including Saatchi & Saatchi, Leo Burnett, and Digitas—represents the scaled competitive set against which boutique agencies like The Time Group must differentiate.
• WPP: Global advertising holding company operating Ogilvy, Grey, GroupM, and VMLY&R; offers the full agency stack that The Time Group competes against at the enterprise tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/thetimegroup
• LinkedInlinkedin.com/company/thetimegroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Time Group