Nightly
Nightly is a Dallas-based event production and ticketing platform that runs a national college nightlife tour across 50+ cities, combining ticketing, digital wallet, VIP membership, and a campus ambassador network to connect Gen Z attendees with venues, artists, and charity partners.
- Company typePrivate
- Founded2023
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Nightly does
Nightly (legal entity Nightly Charity Events, Inc., headquartered in Dallas, Texas) is an event production and ticketing platform that operates as the operating layer for college nightlife experiences. The company produces, tickers, and operates events across 50+ cities through a network of venue partners (including Gilley's South Side Ballroom, CTRL Room, Vice Park, Candleroom, The Bomb Factory, and others), a 30+ artist roster of DJs and bands, and a 200+ member campus ambassador program targeting Gen Z college students. Its core product surface spans the Nightly Platform (ticketing, wallet, social, event operations), Nightly Events (event discovery and ticketing), Nightly Wallet (stored-value balances and ledger), Nightly OS (proprietary operating system for routing, energy mapping, experience design, community pathways, media workflow, and talent structure), Nightly Fund (a revenue-share financing engine), and Nightly Reserve (application-only VIP membership). The technology stack is built on Supabase for database, authentication, storage, and edge functions, with Stripe for payments, Twilio for SMS, Resend for email, Sentry for reliability, and Meta and Snapchat Pixels for marketing attribution, delivered via the night.ly web platform and an iOS mobile app.
Nightly makes money through a diversified set of streams: primary ticket sales using wave-based escalating pricing (Wave 1 at $15, Wave 2 at $20, Wave 3 GA at $25, Wave 4 at $30, Public Sale at $45); Nightly Reserve VIP memberships with complimentary tickets and priority access; tour sponsorships, city partnerships, cause partnerships, and custom brand activations routed through the Nightly Fund; wallet and transaction fees on top-ups, refunds, and platform transactions; and revenue from ambassador and rotation DJ programs. Pricing is unit-based for tickets, subscription-based for Reserve, and transaction-fee-based for partnerships and wallet activity. Distribution combines self-serve ticketing (web and iOS app), direct VIP sales via application, and channel sales through 12+ venue partners primarily concentrated in Texas. The company also embeds purpose-driven branding by tying events to charity partners including Make-A-Wish North Texas, the Salvation Army, and Kerr County Flood Relief, with a stated $250K+ raised for charity across the tour.
The company is privately held with no disclosed external funding rounds, no parent company, and no subsidiaries. Leadership is led by Thomas Owen (CEO), with a headcount band of 11-50 employees. Nightly is actively operating as evidenced by current upcoming event listings (e.g., Y2K with Gravagerz at CTRL Room on June 25, 2026) and a continuous event archive spanning 2024-2026. Operating geographies are explicitly Texas and the Southeast US, though the national tour footprint of 50+ cities suggests a broader de facto reach. The product is positioned for college and Gen Z nightlife attendees, with brand partners, venues, talent, and nonprofits as secondary business-unit customer segments.
Nightly firmographics
Firmographics- Name
- Nightly
- Legal name
- Nightly Charity Events, Inc.
- Website
- https://night.ly
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nightly is a Dallas-based event production and ticketing platform that runs a national college nightlife tour across 50+ cities, combining ticketing, digital wallet, VIP membership, and a campus ambassador network to connect Gen Z attendees with venues, artists, and charity partners.
- Ownership category
- akta.pro rank
Nightly industry classification
Industry- Product category
- Event ticketing and nightlife platform
- NAICS
- Drinking Places (Alcoholic Beverages) (7224), Accommodation and Food Services (72), Convention and Trade Show Organizers (56192)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Nightlife Events & Club Tickets (THAJAFAK)
- akta.pro secondary industries
- Nightlife & Club Guest List / Table Reservations (HSACALAG), Nightclubs & Dance Clubs (THAFAEAC), Virtual Event Registration, Ticketing & Access Control (Authentication, Paywalls, Badging) (THAHAOAI), VIP, Backstage & Crowd Management Services (BPAKACAH)
Keywords
Where Nightly is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nightly business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Ticket Sales: Primary revenue from event ticket sales with tiered pricing (Wave 1, Wave 2, Wave 3 GA, Wave 4, Public Sale, VIP). Each event can have multiple price points escalating over time.
- Nightly Reserve Membership: VIP membership program offering complimentary tickets, priority access, artist meet & greets, and exclusive perks. By application only with limited membership.
- Partnership & Sponsorship: Tour sponsorships, city partnerships, cause partnerships, and custom brand activations. Revenue-share opportunities through the Nightly Fund.
- Wallet & Transaction Fees: Digital wallet system for stored-value credits, top-ups, refunds, and platform transactions. Service and processing fees on transactions.
- Ambassador & Talent Programs: Campus ambassador program and rotation DJ roster. Revenue through event promotion, talent management, and community building.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Early Access GA (Wave 1) |
| Unit Pricing | Pay-as-you-go | Early Access GA (Wave 2) |
| Unit Pricing | Pay-as-you-go | General Admission (Wave 3) |
| Unit Pricing | Pay-as-you-go | General Admission (Wave 4) |
| Unit Pricing | Pay-as-you-go | Public Sale GA |
| Subscription | Annual | Nightly Reserve VIP Membership |
| Unit Pricing | Pay-as-you-go | Group Bookings (VIP) |
| Unit Pricing | Pay-as-you-go | Test Tier |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
Nightly product offering
Product offeringCore offering
Nightly is an event production and ticketing platform that connects consumers to nightlife experiences through event discovery, tiered digital ticketing, and an integrated wallet, with self-produced events hosted at partner venues across 50+ cities. The platform bundles a private VIP membership (Nightly Reserve), a revenue-share financing vehicle (Nightly Fund), and an operating system (Nightly OS) that unifies routing, community, and experience design. Its core commercial offering is ticket sales with charity tie-ins and a grassroots campus ambassador distribution network.
Product overview
Nightly is a unified nightlife platform that combines event discovery and ticketing, digital wallet functionality, and community building for live entertainment experiences. The platform consists of the core Nightly Platform for ticketing and social connections, Nightly Events for event management, Nightly Wallet for financial transactions, Nightly OS for operational infrastructure, Nightly Fund for investment and revenue sharing, Nightly Reserve for VIP membership, Campus Ambassador and Rotation DJ programs for community engagement, Event Feedback System for user input, and Nightly Charity Partnerships for social impact. The platform serves college students and nightlife enthusiasts across 50+ cities, partnering with venues and raising funds for charitable causes.
Differentiator
Problem solved
Functional benefit
Brands
- Nightly OS: Operating system layer for real world human connection including routing, energy mapping, experience design, community pathways, media workflow, and talent structure
- Nightly Fund
- Nightly Reserve
Products and services
- Nightly Reserve VIP Membership Application-only annual VIP membership offering private sections, skip-the-line access, complimentary VIP tickets, artist meet & greets, first priority at drops, bulk discounts, partner event priority, and Black Card pathway. Designed for high-value repeat customers and group bookings across 6+ guests.
- Nightly Wallet Digital wallet built into the Nightly platform for storing tickets, wallet balance, and ledger entries, and for processing top-ups, transfers, refunds, and donations within the event ecosystem.
- Event Ticketing Tiered digital ticketing for Nightly-produced events across partner venues, with multiple escalating price waves (Wave 1 early access at $15, Wave 2 at $20, Wave 3 GA at $25, Wave 4 GA at $30, Public Sale at $45) and VIP tiers. Sold directly through the night.ly website and iOS app.
- Nightly Fund Revenue-share engine that finances Nightly tours, events, and cultural moments, providing shared upside for community stakeholders and investors participating in the platform's growth.
- Nightly Events Mobile App iOS mobile application on the Apple App Store (Nightly Events & Drops) providing event discovery, ticket purchasing, wallet access, and event details for consumers on iOS devices.
- Group Bookings (VIP Private Sections) Private VIP sections available for groups of 6+ guests, including VIP entry, private section access, skip-the-line privileges, and complimentary tickets for qualifying groups.
Quantifiable outcome
- 50+ cities on tour coverage
- +4 more outcomes
Companies that use Nightly
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles4 records
Nightly technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
Nightly partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, featured and primary.
- SupabasecoreDatabase, authentication, storage, and edge functions infrastructure powering the Nightly platform.
- StripecorePayment processing partner for checkout, wallet top-ups, donations, and billing operations.
- TwiliocoreAccount, verification, and support communications via SMS messaging.
- ResendcoreEmail communications for transactional and promotional messages.
- Meta (Facebook/Instagram)coreAnalytics and marketing provider for campaign measurement and attribution. Meta Pixel integration for traffic and conversion tracking.
- Make-A-WishfeaturedFeatured charity partner. Every ticket from Grad Concert events supports Make-A-Wish, providing hope and joy to children and families.
- Salvation ArmyfeaturedFeatured charity partner. Snowball event supported Salvation Army, one of the largest social service providers in the US.
- Kerr County Flood RelieffeaturedCharity partner. Campfire Concert benefited the Kerr County Flood Relief Fund for disaster relief efforts.
- Tour SponsorscoreBrand presence at every tour stop with logo placement, on-site activation, and digital integration across all channels.
- City PartnerscoreDeep integration in specific markets for regional brands looking to own key college towns.
- Gilley's South Side BallroomfeaturedConcert hall venue hosting Nightly events including Grad Concert, Campfire Concert, and various DJ performances.
- CTRL RoomfeaturedNightclub venue (21+) hosting Nightly events including Y2K, USA, and various DJ residencies.
- Vice ParkprimaryMajor venue partner hosting the most Nightly events including Desert Fest, LAVERN, 2016, Mardi Gras, D.O.D, Spacejam, Snowball, and more.
- Candleroomfeatured21+ nightclub venue hosting Nightly events including Cabin Fever, Party in the USA, and Ignite 2025.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Nightly competitors and assessment
Company assessmentBroad incumbents
- Eventbrite: Eventbrite is the dominant self-serve event ticketing platform serving creators and venues across consumer categories. Nightly operates in a similar ticketing infrastructure layer but specialized for college nightlife experiences, where Eventbrite lacks nightlife-specific community and ambassador features.
- Bandsintown: Bandsintown is a live music discovery and ticketing platform with broad consumer reach and personalized concert recommendations. Nightly operates a more curated nightlife/tour model but shares the artist-discovery and ticket-purchase funnel for live music audiences.
- Goldenvoice (AEG Presents): Goldenvoice is a major concert promoter producing festivals, club nights, and touring events. Nightly's tour model and venue partnerships overlap with Goldenvoice's college-nightlife programming ambitions, though at vastly different scale.
Direct peers
- DICE: DICE is a mobile-first ticketing and event discovery platform focused on live music and nightlife, with features for waitlists, guest lists, and personalized recommendations. Nightly overlaps directly in nightlife ticketing and discovery, particularly for club and DJ-led events targeting a young urban audience.
- Resident Advisor: Resident Advisor (RA) is a leading global ticketing and discovery platform for electronic music events, clubs, and festivals. Nightly competes for the same DJ-talent booking ecosystem and nightlife-going audience, though RA skews more electronic-music purist while Nightly skews college social.
- Shotgun: Shotgun is an electronic music ticketing and event discovery platform with a strong presence in college markets and nightlife venues. Nightly shares the college-nightlife targeting, mobile-first ticketing UX, and DJ-led event programming focus.
- POSH (by Bengii): POSH is a guest list, bottle service, and table reservation platform for nightlife venues. Nightly's Nightly Reserve and table-access features overlap with POSH's core VIP reservation and club entry functionality.
- Tonight.io / DoStuff Media: DoStuff Media operates local nightlife event discovery and ticketing platforms in major US cities, with a college/young adult focus similar to Nightly. Both operate as regional event programming layers that combine editorial curation with ticketed nightlife events.
Others
- Groove (Wanee Festival promoter): Groove and similar boutique ticketing platforms offer white-label ticketing solutions for independent promoters. Nightly's "Nightly OS" ambitions (white-label wallet, ticketing, event ops) overlap with the infrastructure layer these platforms provide to venue operators.
Emerging players
- Groupon (Nightlife / Live Events vertical): Groupon historically operated nightlife and live event deal inventory in major US cities, competing for the same college/Gen Z discretionary spend on nightlife experiences. Nightly's community-led model differentiates, but Groupon's remaining local-deals presence is a peripheral competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key highlights7 records
Customer concentration
Nightly social profiles
Digital presenceNightly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nightly leadership team
Management profileNumber of profiles
Profiles1 record
Nightly funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nightly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nightly
What does Nightly do?
Nightly is an event production and ticketing platform that connects consumers to nightlife experiences through event discovery, tiered digital ticketing, and an integrated wallet, with self-produced events hosted at partner venues across 50+ cities. The platform bundles a private VIP membership (Nightly Reserve), a revenue-share financing vehicle (Nightly Fund), and an operating system (Nightly OS) that unifies routing, community, and experience design. Its core commercial offering is ticket sales with charity tie-ins and a grassroots campus ambassador distribution network.
Is Nightly a public or private company?
Nightly is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nightly founded?
Nightly was founded in 2023. It employs 11 to 50 people.
Where is Nightly based?
Nightly is headquartered in Dallas, United States, in the North America region.
How does Nightly make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are nightly Reserve Membership, partnership & Sponsorship, wallet & Transaction Fees and ambassador & Talent Programs.
Who are Nightly's main competitors?
Broad incumbents on record are Eventbrite, Bandsintown and Goldenvoice (AEG Presents). Direct peers are DICE, Resident Advisor, Shotgun, POSH (by Bengii) and Tonight.io / DoStuff Media. Groove (Wanee Festival promoter) is listed as an others. Groupon (Nightlife / Live Events vertical) is listed as an emerging player.
Does Nightly have an API?
No public API is recorded for Nightly.
What industry is Nightly in?
Nightly's product category is Event ticketing and nightlife platform. Its primary akta.pro industry code is THAJAFAK, Nightlife Events & Club Tickets, with a secondary code of HSACALAG, Nightlife & Club Guest List / Table Reservations. Its NAICS code is 7224 and its SIC code is 7900.