Convex Interactive

What Convex Interactive does

Convex Interactive is a Karachi-headquartered digital technology and marketing company operating across Pakistan, the UAE and the United States. Its core offering is BerryTalks, a proprietary unified-communications-as-a-service (UCaaS) platform that consolidates WhatsApp Business API, SMS, voice, email and social messaging into a single shared inbox with REST/SMPP integrations and telco-grade infrastructure (99.99% uptime claim). The platform is complemented by a portfolio of AI and engagement products including Aivex247 (AI voice agents), Bnotify (push notifications), ActivationMax (field activation with geo-tagging), Mjunoon.tv (OTT streaming), Social Pigeon (influencer marketing), CallVex (voice/IVR) and Madvertiser (mobile advertising), plus professional services spanning web/app development, digital marketing, SEO, creative production and OTT development.

The company monetizes through a hybrid of project-based professional services, recurring platform subscriptions (BerryTalks, Aivex247) and usage-based API pricing (WhatsApp, SMS, voice), with all pricing quote-based and not publicly disclosed. Its customer base comprises more than 25 named enterprise and institutional clients spanning banking (Bank Alfalah, HBL, Habib Bank AG Zurich), utilities and energy (K-Electric, SSGC, PSO), telecommunications (Zong TV, Jazz TV, Golootlo), automotive (BYD, Suzuki, Proton), consumer goods (Unilever, Coca-Cola, Itel) and government/financial regulators (NCCPL). Go-to-market combines direct enterprise field sales in three geographies, digital inbound (SEO, content, paid media), event participation (ITCN Asia, GITEX Global, Banking Summits) and white-label distribution through telecom operator partners.

The company holds ISO 27001 certification for government and financial-services deployments, supporting compliance-driven sales. Founded circa 2011–2014 (sources differ) and led by founder and CEO Aamir Irfan Siddiqui, Convex operates as a privately held, apparently bootstrapped entity with no disclosed funding rounds, parent company or institutional investors in the source data.

Name

Convex Interactive

Legal name

Convex Interactive Pvt. Ltd.

Website

https://convexinteractive.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

101–250 employees

Short description

Convex Interactive is a Karachi-headquartered digital technology firm that builds a proprietary UCaaS platform (BerryTalks) plus AI voice (Aivex247), push notifications and digital marketing products, serving enterprise clients in banking, telecom, utilities, government and consumer goods across Pakistan, the UAE and the US.

Ownership category

akta.pro rank

Product category

Unified Communications Platform (UCaaS)

NAICS

Custom Computer Programming Services (541511), Telephone Call Centers (56142), Advertising Agencies (541810), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Information (51)

SIC

Services-Computer Programming Services (7371), Telephone Communications (No Radiotelephone) (4813), Telegraph & Other Message Communications (4822), Services-Advertising Agencies (7311), Services-Telephone Interconnect Systems (7385)

akta.pro primary industry

Unified Communications (UCaaS) Apps (BPAMACAE)

akta.pro secondary industries

Contact Center (CCaaS) & Customer Engagement Voice (HDAIAHAF), Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC), SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT) (MPAAAIAB), Unified Communications & Contact Center for Workplace (UCaaS/VoIP, Meeting Rooms) (BPAEAIAE), Billing, Payments & Subscription Management (MPAHAJAC)

Keywords

• Customer communication platform
• Digital marketing services
• WhatsApp Business API
• Conversational AI platform
• Mobile app development

Headquarters

HQ city

Karachi

HQ country

Pakistan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Professional Services - Custom Development: Custom web development, mobile app development, game development, and product development services delivered on project basis with tailored specifications for enterprise clients.
2. Managed Services - Platform Subscriptions: Recurring subscription-based revenue from unified communication platforms (BerryTalks), AI solutions (Aivex247), and notification services (Bnotify) with tiered pricing based on usage volume.
3. Digital Marketing Services: Performance marketing campaigns across Google and Meta, SEO services, social media management, and media planning with ongoing retainer or project-based engagement models.
4. WhatsApp Business API & Communication APIs: API access and usage-based pricing for WhatsApp Business API, SMS, voice, and OTT messaging services with volume-based tiers.
5. Creative Production: AI-powered audio/video production, creative design, and content creation services for digital campaigns and brand marketing.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Convex Interactive builds and operates a multi-channel unified communication platform (BerryTalks UCaaS) that integrates WhatsApp Business API, SMS, voice, email, and push notifications, augmented with AI voice (Aivex247) and AI chatbot automation. The company also delivers digital marketing, SEO, performance advertising, creative production, web and app development, OTT streaming, and field activation solutions for enterprise and government clients across Pakistan, the UAE, and the USA.

Product overview

Convex Interactive is a platform-plus-modules technology company offering a portfolio of AI-powered communication and digital marketing solutions. The core product is BerryTalks, a UCaaS platform that unifies WhatsApp, SMS, email, voice, and social messaging. This platform is complemented by standalone AI products including Aivex247 for voice technology, Bnotify for push notifications, and Activation Max for field team management. Additional products include MJunoon.tv (streaming), Social Pigeon (influencer marketing), Game Lotte (gaming), CallVex (voice), and Madvertiser (mobile advertising). The service layer spans Mobility (SMS, Voice, VPBX, WhatsApp API), Digital Marketing (SEO, Creative, Media Planning, Analytics), Technology (Web/App Development, AI, OTT), and Unified Communication channels (Instagram, FB Messenger, Email). The ecosystem integrates with major e-commerce platforms (Shopify, WooCommerce, Magento) and enterprise systems (SAP, TMS/WMS/ERP).

Differentiator

Problem solved

Functional benefit

Brands

• BerryTalks: Unified communication platform (UCaaS) that unifies customer conversations, support, and engagement in a single platform
• Mjunoon.tv
• Bnotify
• Aivex247
• Activation Max
• Social Pigeon
• Game Lotte
• Aivex
• CallVex
• Madvertiser

Products and services

• BerryTalks

Quantifiable outcome

• 3,200+ users engaged and 13,000+ interactions managed by K-Electric's Kineto chatbot in first weekend
• +5 more outcomes

Named customers26 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability9 records

Feature9 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Regional players

• LMKT: LMKT is a Pakistan-based technology services firm delivering digital platforms, smart-city and enterprise solutions to public sector and large enterprises — comparable as a Pakistan-headquartered competitor for government, telecom and enterprise digital transformation contracts.
• NetSol Technologies: NetSol Technologies is a Pakistan-founded global IT services and software company serving automotive, banking and healthcare with custom platforms — comparable Pakistani-origin services firm with overlapping enterprise customers (banks, automotive) and similar geographic reach into MEA, UK and US.
• 10Pearls: 10Pearls is a US-headquartered digital transformation and software development firm with deep Pakistan engineering roots, offering AI, mobile and cloud services — comparable as a competing Pakistan-origin digital services player in the same enterprise customer segments.

Broad incumbents

• MessageBird (Bird): Bird (formerly MessageBird) is a global omnichannel communications platform offering SMS, WhatsApp, voice, email and marketing automation — a broader, more international alternative to Convex's unified communication suite targeting similar enterprise use cases.
• Infobip: Infobip is a global CPaaS incumbent offering WhatsApp, SMS, voice, email, and conversational AI across 190+ countries; competes head-on with Convex's BerryTalks for large enterprise deals but at significantly greater scale and geographic breadth.
• Kaleyra: Kaleyra is a global cloud communications platform offering messaging, voice, video and customer data platform services — broader portfolio competitor to Convex for enterprise and bank-grade CPaaS and customer engagement deals.

Direct peers

• Gupshup: Gupshup is a conversational messaging and AI platform offering WhatsApp Business API, SMS, voice, and conversational AI tools — directly comparable to Convex's BerryTalks and Aivex247 stack, serving enterprise and SME customers across emerging markets.
• Plivo: Plivo is a cloud communications platform providing SMS, voice and WhatsApp Business API with CPaaS APIs for developers and enterprises — directly comparable API-first stack to Convex's WhatsApp, SMS and voice offerings.
• Tanla Platforms (Karix Mobile): Tanla Platforms, via Karix Mobile, provides CPaaS solutions including WhatsApp Business API, SMS, voice and RCS messaging to enterprises and telecom operators in South Asia and MEA — same product mix and customer profile as Convex's UCaaS and API business.
• Route Mobile: Route Mobile is an India-headquartered CPaaS provider offering WhatsApp Business API, SMS, voice, email and RCS solutions to enterprises and telecom operators — closely comparable messaging and enterprise communications stack with overlap on emerging-market operator partnerships.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Convex_Int
• LinkedInlinkedin.com/company/convex-interactive

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Convex Interactive