TotalMed

What TotalMed does

TotalMed is a U.S. healthcare staffing platform headquartered in Appleton, Wisconsin, operating as Totalmed Holdings, LLC, a privately held company founded in the early 2000s and serving healthcare facilities, health plans, life sciences organizations, and government clients across all 50 states. The platform operates multiple service lines — travel nursing, allied health and therapy, life sciences (pharma/biotech/medical device), health plan staffing, hospital non-clinical, per diem, provider services (physicians and advanced practitioners), government, and FQHC — supplemented by a RapidStaff brand for strike and crisis response deployment within 3-5 days. Through the SimpliFi division, TotalMed offers Managed Service Provider (MSP), float pool, and consulting solutions, and the Staffency merger (announced May 2025) extended reach to over 2,200 care sites; the June 2025 TNAA merger created a unified TNAA & TotalMed platform.

The core technology stack centers on the proprietary StaffBot Vendor Management System (VMS/ATS), which provides real-time candidate pairing, competitive rate analysis, and integration with client timekeeping and accounting systems, and on the TotalMed AI layer powering 24/7 predictive outreach campaigns. The TotalMed+ mobile application exposes 20,000+ career opportunities via a swipe-based job matching interface and is the primary direct-to-candidate channel alongside website search. Reported operational metrics include a 71% faster fill rate and 83% administrative cost reduction versus industry averages, an 11% attrition rate in life sciences, 300,000+ life sciences candidates, and 4.86/5 across 10,000+ Great Recruiter reviews.

Revenue is generated primarily through placement fees on professional staffing assignments, managed services fees through SimpliFi MSP contracts, and benefits administration (medical, dental, vision, 401(k), life insurance) on placed professionals. Pricing is quote-based for enterprise healthcare organizations, with no public rate cards; referral bonuses up to $1,000 exist for certain specialties. Go-to-market is hybrid: direct enterprise sales with dedicated account management for hospitals, health plans, life sciences organizations, and government facilities (Schedule 621I procurement authority), plus a direct-to-consumer channel via the TotalMed+ app and website. Named enterprise clients include UnitedHealth Group and Aetna Better Health, with stated relationships spanning Fortune 500 life sciences firms and FQHCs.

Name

TotalMed

Legal name

Totalmed Holdings, LLC

Website

https://totalmed.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

251–500 employees

Short description

TotalMed is a U.S. healthcare staffing platform providing travel nursing, allied health, life sciences, health plan, and government workforce solutions via its StaffBot VMS, TotalMed+ mobile app, and SimpliFi MSP division, serving hospitals, health plans, and life sciences organizations nationwide.

Ownership category

akta.pro rank

Product category

Healthcare Staffing Services

NAICS

Ambulatory Health Care Services (621)

SIC

Services-Health Services (8000)

akta.pro primary industry

Healthcare IT & Health Informatics Staffing (BPACADAK)

akta.pro secondary industry

Healthcare Clinical & Allied Health Staffing (BPACADAJ)

Keywords

• Healthcare staffing services
• Travel nursing
• Allied health staffing
• Life sciences staffing
• Workforce solutions

Headquarters

HQ city

Appleton

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Healthcare Staffing Services: Placement of travel nurses, allied health professionals, and healthcare staff at healthcare facilities. Revenue generated through staffing fees charged to healthcare organizations.
2. Life Sciences Staffing: Placement of professionals in pharmaceutical, biotech, medical device, and clinical research organizations across laboratory, clinical, regulatory, and quality functions.
3. Managed Services Provider (MSP): Managed services for healthcare workforce solutions through SimpliFi division, providing end-to-end staffing management for healthcare organizations.
4. Benefits Administration: Provision of benefits packages including health insurance, dental, vision, 401(k), and life insurance to placed healthcare professionals.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

TotalMed is a healthcare staffing company that places travel nurses, allied health professionals, life sciences professionals, health plan professionals, non-clinical hospital staff, and provider services clinicians at healthcare facilities across the United States. The company operates multiple staffing service lines (travel nursing, allied health, life sciences, health plans, hospital non-clinical, per diem, provider services, government, and FQHC staffing) and provides workforce solutions including managed services, float pools, and consulting via its SimpliFi division. It leverages proprietary technology including the StaffBot Vendor Management System and TotalMed+ mobile application for recruitment, matching, and workforce management.

Product overview

TotalMed is a healthcare staffing platform operating under the TNAA and TotalMed family of companies. The core platform consists of the TotalMed+ mobile application (swipe-based job matching for 20,000+ career opportunities) and the StaffBot Vendor Management System (proprietary VMS/ATS for streamlined recruitment). The portfolio includes multiple staffing service lines (travel nursing, allied health, life sciences, health plans, hospital non-clinical, per diem, provider services, government/FQHC staffing) and workforce solutions (Managed Services Provider, float pools, consulting via SimpliFi). Subsidiary brands include RapidStaff (strike/crisis response), SimpliFi (workforce solutions division), Stogo, and Staffency. The platform serves healthcare professionals seeking assignments and healthcare organizations needing contingent staffing across the United States.

Differentiator

Problem solved

Functional benefit

Brands

• TotalMed+: Mobile application providing access to healthcare job opportunities and career management tools
• StaffBot
• RapidStaff
• SimpliFi

Products and services

• TotalMed+ Mobile Application Mobile app (iOS/Android) providing healthcare professionals access to over 20,000 career opportunities with swipe-based job matching, customizable search filters, facility insights (HCAHPS scores, trauma levels), housing options, safety data, and real-time job alerts.
• StaffBot Vendor Management System (VMS) Proprietary Vendor Management System (VMS) and Applicant Tracking System (ATS) that streamlines healthcare staffing through real-time candidate pairing, configurable workflows, competitive rate analysis, and integration with existing timekeeping and accounting systems. Delivers 71% faster fill rate and 83% reduction in administrative costs compared to industry averages.
• Travel Nurse Staffing Staffing service providing travel nurses, therapists, lab techs, and administrators for temporary assignments across healthcare facilities in the United States.
• Allied Health and Travel Therapy Staffing for allied health professionals and travel therapists covering various specialties and therapy disciplines.
• Life Sciences Staffing Staffing for pharmaceutical, biotech, and medical device industries covering laboratory services, clinical services, medical affairs, biometrics, regulatory affairs, and quality roles. Operates with 300,000+ candidate pipeline and 83 specialized recruiters.
• Health Plan Staffing Staffing for health insurance organizations covering case management, utilization management, quality improvement, business operations, contact center, pharmacy benefit management, and provider network support roles.
• Hospital Non-Clinical Staffing Staffing for non-clinical hospital roles including patient registration, scheduling, EVS, food services, administrative/clerical, coding, auditing, case management, social work, clinical documentation, maintenance, finance, and courier services.
• Per Diem (PRN) Staffing Per diem staffing service for healthcare professionals seeking daily or short-term assignments.
• Strike and Crisis Response Staffing (RapidStaff) Crisis staffing service providing rapid deployment of fully credentialed healthcare professionals (nursing, allied health, ancillary support) within 3-5 days during labor disruptions, natural disasters, or other healthcare crises.
• Provider Services Staffing Staffing for physicians and advanced practitioners (board-certified physicians, nurse practitioners, physician assistants, CRNAs) across specialties including primary care, emergency medicine, anesthesiology, psychiatry, hospitalist medicine, surgery, and radiology.
• Government Staffing Staffing for government healthcare facilities including VA Medical Centers, Indian Health Service hospitals, Department of Defense facilities, correctional facilities, and veterans homes. Holds Schedule 621I for streamlined procurement across all 50 states.
• FQHC Staffing

Quantifiable outcome

• 71% faster fill rate compared to industry averages
• +4 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and flagship.

• StaffencycoreStrategic or Co-development Partner · 28 May 2025SimpliFi (TotalMed company) announced merger with Staffency to enhance healthcare workforce solutions. The merger combined expertise, technology platforms, and service capabilities, expanding reach to over 2,200 care sites.
• Travel Nurse Across America (TNAA)flagshipStrategic or Co-development Partner · 1 January 2025TNAA and TotalMed completed a transformational merger to create a unified healthcare workforce solutions platform. The merger combined technology platforms and expanded healthcare staffing solutions across various roles. TotalMed operates as part of the TNAA & TotalMed family of companies.
• SimpliFicoreTechnology or IntegrationSimpliFi is TotalMed's workforce solutions division providing MSP services, float pools, and consulting. It operates under the TNAA & TotalMed family of companies and utilizes StaffBot VMS technology.
• RapidStaffcoreTechnology or IntegrationRapidStaff provides strike and crisis response staffing services as part of the TNAA & TotalMed family of companies. Specializes in rapid deployment of fully credentialed healthcare professionals within 3-5 days.
• StaffBotcoreTechnology or IntegrationStaffBot is TotalMed's proprietary Vendor Management System technology used exclusively by SimpliFi to oversee contingent labor and float pools across clinical and non-clinical environments.
• MSP Staffing PartnerscoreChannel Partner/ Reseller/ Distributor200+ collaborative staffing partners connected through StaffBot technology. The network provides comprehensive healthcare workforce solutions across clinical and non-clinical environments.
• AMN HealthcarecoreStrategic or Co-development PartnerAMN Healthcare provides vendor partnership and awards recognition to TotalMed for diversity supplier partnership, MSP partnership, and staffing excellence. Multiple years of vendor relationship.
• UnitedHealth GroupcoreStrategic or Co-development PartnerEnterprise healthcare client partnership for staffing solutions. VP reported unique fulfillment process delivering with much shorter timeframes and immediate positive impact.
• Aetna Better HealthcoreStrategic or Co-development PartnerHealthcare insurance partnership for staffing services. VP reported TotalMed's understanding of needs resulted in exclusive agency usage.

Scale indicators11 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• AMN Healthcare: Largest publicly traded healthcare staffing company in the US, with a deep travel nursing, allied, and locum tenens portfolio. Direct competitor in travel nursing, MSP, and healthcare workforce solutions, and a frequent award/recognition counterpart of TotalMed.
• Aya Healthcare: Largest private travel nursing and allied health staffing firm in the US, with a strong MSP and managed services offering. Directly competes with TotalMed in travel nursing, allied health, and enterprise MSP contracts.
• CHG Healthcare: Large healthcare staffing company operating travel nursing, allied, and locums brands (CompHealth, RNnetwork, Weatherby). Directly comparable to TotalMed across travel nursing, allied health, and workforce solutions.
• Cross Country Healthcare: Publicly traded healthcare staffing provider spanning travel nursing, allied health, locum tenens, and clinical trial services. Competes with TotalMed in travel nursing and Life Sciences staffing, and similar in size and breadth of services.
• Maxim Healthcare Services: National healthcare staffing and home health services provider with a sizable travel nursing and per diem footprint. Directly competes with TotalMed in clinical staffing and per diem placements.
• Supplemental Health Care: Healthcare and behavioral health staffing firm placing travel nurses, allied professionals, and per diem clinicians. Comparable to TotalMed's core travel nursing and allied health practices.
• Trusted Nurse Staffing: Mid-sized travel nursing staffing agency competing in the same RN placement market as TotalMed, including crisis and rapid-response assignments.
• Aureus Medical Group: Healthcare staffing firm with strong travel nursing, allied health, and laboratory/medical laboratory staffing practices. Direct overlap with TotalMed's travel nursing and allied/therapy service lines.
• HealthTrust Workforce Solutions: HCA-affiliated healthcare workforce solutions provider offering MSP, float pools, and travel staffing to health systems. Directly comparable to TotalMed/SimpliFi in enterprise MSP and workforce solutions.
• Medical Solutions: Large national travel nursing and healthcare staffing firm with a managed services offering and a candidate-facing mobile platform. Closely comparable to TotalMed in travel nursing, allied, and technology-enabled distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/totalmedstaff
• YouTubeyoutube.com/@TotalMedStaffing
• Facebookfacebook.com/TravelNurseJobs
• LinkedInlinkedin.com/company/totalmed-inc
• Instagraminstagram.com/totalmedstaffing/?hl=en

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TotalMed