Oolio
Oolio provides a cloud-based, all-in-one POS and integrated payment processing platform for hospitality venues, including cafes, restaurants, bars, QSR outlets, and stadia, across Australia, New Zealand, the US, UK/EU, and the Nordics.
- Company typePrivate
- Founded2022
- HeadquartersPort Melbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Oolio does
Oolio is an Australian-headquartered hospitality technology company that provides a cloud-based point-of-sale platform integrated with payment processing for cafes, restaurants, bars, pubs, quick-service restaurants, and stadia/entertainment venues. The core product portfolio centers on OOLIO POS and OOLIO Payments, supplemented by modular add-ons for self-ordering (QR-code and kiosk), kitchen display, and customer loyalty, with each capability exposed through industry-specific solution packages for cafe, restaurant, bar, QSR, and stadia segments. The platform accepts orders from in-store, online, takeaway, and integrated third-party delivery channels (Uber Eats, DoorDash) into a single order manager, and routes card transactions through Adyen as the acquiring partner, supporting card wallets and local methods such as POLi, Afterpay, and Zip.
The business operates multiple legal entities (OOLIO Pty Limited in Australia, Oolio NZ Limited in New Zealand, and Golfbox Pay ApS in Denmark) and serves customers across Australia, New Zealand, the United States, the United Kingdom/EU, and Denmark/Norway, with a sub-brand (Golfbox Pay) extending the payments stack into the Nordic golf-club vertical via integration with Golfbox A/S. Revenue is generated through four streams: subscription-based POS software (monthly or contract billing), transaction-based payment processing on flat-rate pricing, hardware sales of POS terminals and peripherals, and professional services for implementation, training, and configuration. Go-to-market is direct, combining website-driven inquiry with inside and field sales, supported by content marketing, social channels, and customer-story assets rather than third-party resellers.
The customer base is predominantly long-tail SMB hospitality venues (named examples include Ten Square Cafe, FRIDM, Chimnutz, Sheoak Cafe, Pok Pok Junior, Jumpin Joeys, and Royal Copenhagen Henley Beach) supplemented by at least one franchise-grade enterprise account (Dairy Queen) and the Golfbox Pay golf-club channel. Oolio holds no public listing, has no disclosed external institutional investors, and discloses no funding rounds in the source material, indicating a privately held, likely bootstrapped operating profile with PCI DSS compliance referenced in payment-processing terms of service.
Oolio firmographics
Firmographics- Name
- Oolio
- Legal name
- OOLIO Pty Limited
- Website
- https://oolio.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Oolio provides a cloud-based, all-in-one POS and integrated payment processing platform for hospitality venues, including cafes, restaurants, bars, QSR outlets, and stadia, across Australia, New Zealand, the US, UK/EU, and the Nordics.
- Ownership category
- akta.pro rank
Oolio industry classification
Industry- Product category
- Hospitality POS Software
- akta.pro primary industry
- Point-of-Sale (POS) & On-Property Commerce (THALACAI)
- akta.pro secondary industry
- Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD)
Keywords
Where Oolio is headquartered
LocationHeadquarters
- HQ city
- Port Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Oolio business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- POS Software Subscription: Monthly or contract-based subscription for access to Oolio's cloud-based POS software, including software updates, support, and cloud hosting
- Payment Processing: Transaction-based fees for payment processing services integrated with the POS. The company promotes transparent flat-rate pricing with no hidden fees
- Hardware Sales: Sale of POS hardware including terminals, card readers, and other equipment. Title passes upon full payment per terms of service
- Professional Services: Implementation, training, and configuration services. Initial training is provided at no additional charge; additional training and professional services are billed at standard rates
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Quote-based custom pricing tailored to venue size and requirements |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Oolio product offering
Product offeringCore offering
Oolio provides an all-in-one cloud-based POS and payment processing platform for hospitality venues, combining point-of-sale software, integrated payments, order management, self-ordering, kitchen display, and loyalty in a single system. The offering is packaged as industry-specific solutions for cafes, restaurants, bars/pubs, QSRs, and stadia/entertainment venues, and additionally powers Golfbox Pay, a payment technology service for golf clubs in Denmark and Norway.
Product overview
OOLIO is a hospitality-focused POS and payment solutions provider offering an all-in-one cloud-based platform. The core portfolio centers on OOLIO POS (point of sale system) and OOLIO Payments (payment processing), supplemented by add-on modules including Self Ordering, Kitchen Management, and Loyalty. These products are offered as industry-specific solutions tailored for Cafe, Restaurant, Bar, QSR, and Stadia & Entertainment venues. The company also operates Golfbox Pay as a separate sub-brand focused on payment processing for golf clubs, serving the Nordic markets (Denmark and Norway). The platform integrates directly with third-party delivery services Uber Eats and DoorDash for order channel management.
Differentiator
Problem solved
Functional benefit
Brands
- Golfbox Pay: Payment technology service for golf clubs and their members, enabling online payment processing through the Golfbox solution.
- Golfbox Pay
Products and services
- OOLIO POS Cloud-based point of sale system designed for hospitality venues, combining POS and payment processing in an all-in-one platform with real-time data, inventory management, and multi-channel order management.
- OOLIO Payments Integrated payment processing solution enabling card transactions with flat-rate transparent pricing, supporting cafes, restaurants, pubs, and QSR outlets with always-on operation even during internet outages.
- OOLIO Self Ordering Self-service ordering solution allowing customers to order and pay at tables via QR code, in-store kiosks, or delivery integration.
- OOLIO Kitchen Management Kitchen display and management system that syncs front-of-house orders with kitchen operations, reducing errors and improving throughput.
- OOLIO Loyalty Customer loyalty program enabling points-based rewards, personalized offers, and customer behavior tracking to increase repeat visits.
- OOLIO Cafe Specialized POS and payment solution for cafe operations, featuring integrated ordering channels, allergen information management, and table service capabilities.
- OOLIO Restaurant Integrated restaurant POS system managing reservations, order taking, kitchen communication, third-party app integrations, and bill settlement.
- OOLIO Bar POS platform for bars and pubs with multi-venue management, split billing, and loyalty program capabilities.
- OOLIO QSR Quick service restaurant POS platform with kiosk support, delivery tracking, and kitchen display for fast-paced environments.
- OOLIO Stadia & Entertainment Stadium and event venue POS system designed for high-volume outlets at stadiums, arenas, and convention centers worldwide.
- Golfbox Pay Payment technology solution for golf clubs enabling online payment processing through integrated checkout, supporting various payment providers across Denmark and Norway.
Quantifiable outcome
- Saves 3-4 minutes per order through elimination of manual checks and system entries
Companies that use Oolio
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles2 records
Oolio technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature6 records
Oolio partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Uber EatscoreDirect integration partnership allowing venues to manage Uber Eats orders through Oolio's centralized order manager, eliminating the need for separate tablets and systems for delivery orders.
- DoorDashcoreDirect integration partnership enabling venues to manage DoorDash delivery orders through Oolio's unified order management system alongside other ordering channels.
- AdyencoreAdyen Australia Pty Limited provides payment processing and acquiring services for Oolio's payment solution. They support widespread payment methods including Visa, Mastercard, Apple Pay, Google Pay, and local payment methods such as POLi Payments, Afterpay, and Zip. Adyen handles payout services and settlement to merchant accounts.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Oolio competitors and assessment
Company assessmentDirect peers
- Clover (Fiserv): Clover is a POS and payments platform from Fiserv serving restaurants, cafes, bars, and QSRs with hardware and software bundles. Comparable to Oolio across integrated POS and merchant acquiring, with broader SMB reach.
- TouchBistro: TouchBistro provides iPad-based POS for restaurants, cafes, bars, and hotels with integrated payments, reservations, and loyalty. Closely comparable to Oolio's SMB-focused hospitality POS offering, particularly in North American and select international markets.
- Toast: Toast is a leading cloud-based POS platform built specifically for restaurants, offering integrated payments, online ordering, KDS, and loyalty. Directly comparable to Oolio's all-in-one hospitality POS + payments model, though at much larger scale and primarily North American.
- SumUp: SumUp provides POS hardware and integrated payments to SMB hospitality and retail merchants across Europe, Australia, and other markets. Comparable to Oolio for small cafes and restaurants, particularly in shared geographies like AUS, NZ, and the UK/EU.
- Lightspeed Restaurant: Lightspeed offers a cloud POS for restaurants, bars, and cafes with integrated payments, table management, and inventory. Closely comparable to Oolio in feature set and vertical focus; operates globally and is publicly traded with stronger capital base.
- Square (Block): Square provides POS hardware, integrated payments, and software for restaurants, cafes, bars, and QSRs globally. Highly comparable to Oolio across SMB and mid-market hospitality segments, including integrated payments and multi-channel order management.
- Revel Systems: Revel offers cloud-based POS with integrated payments for restaurants, bars, and quick-service venues. Comparable to Oolio in feature scope (POS, KDS, inventory, loyalty), targeting similar mid-market hospitality operators.
- Zettle by PayPal: PayPal-owned Zettle provides POS hardware and integrated payments for SMB hospitality and retail in Europe and Australia. Comparable to Oolio in shared geographies (AUS, NZ, EU) and SMB cafe/restaurant segment.
Broad incumbents
- Stripe (Terminal / Stripe Restaurant): Stripe provides integrated payments infrastructure plus Stripe Terminal hardware and increasingly vertical SaaS enablement. Comparable to Oolio at the payments layer (similar role to Adyen) and a broad incumbent in merchant payments serving hospitality-adjacent SMBs globally.
Others
- Adyen: Adyen is Oolio's payments partner providing acquiring and processing infrastructure. Adyen is comparable as an enabling/ecosystem participant — it could also compete indirectly by offering merchant-facing POS solutions or via Stripe/Square-style integrated offerings to similar venue customers.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Oolio social profiles
Digital presenceOolio compliance and trust
Trust signalCompliance1 record
Oolio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oolio leadership team
Management profileNumber of profiles
Profiles1 record
Oolio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oolio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oolio
What does Oolio do?
Oolio provides an all-in-one cloud-based POS and payment processing platform for hospitality venues, combining point-of-sale software, integrated payments, order management, self-ordering, kitchen display, and loyalty in a single system. The offering is packaged as industry-specific solutions for cafes, restaurants, bars/pubs, QSRs, and stadia/entertainment venues, and additionally powers Golfbox Pay, a payment technology service for golf clubs in Denmark and Norway.
Is Oolio a public or private company?
Oolio is a private company. It is classified as unknown and is currently operating.
When was Oolio founded?
Oolio was founded in 2022. It employs 11 to 50 people.
Where is Oolio based?
Oolio is headquartered in Port Melbourne, Australia, in the Oceania region.
How does Oolio make money?
Four revenue lines are on record. POS Software Subscription is the primary driver. The others are payment Processing, hardware Sales and professional Services.
Who are Oolio's main competitors?
Direct peers on record are Clover (Fiserv), TouchBistro, Toast, SumUp, Lightspeed Restaurant, Square (Block), Revel Systems and Zettle by PayPal. Stripe (Terminal / Stripe Restaurant) is listed as a broad incumbent. Adyen is listed as an others.
Does Oolio have an API?
No public API is recorded for Oolio.
What industry is Oolio in?
Oolio's product category is Hospitality POS Software. Its primary akta.pro industry code is THALACAI, Point-of-Sale (POS) & On-Property Commerce, with a secondary code of FSAMADAD, Integrated POS Payments (ISVs & Vertical POS Platforms).