MSP360

What MSP360 does

MSP360 (formerly CloudBerry Lab, founded 2011) is a US-based private software vendor that provides cloud backup and IT management solutions targeting managed service providers (MSPs) and internal IT departments. The company's core product is the MSP Platform — a unified management console combining four product lines: MSP360 Managed Backup (cross-platform cloud backup for Windows, macOS, Linux, SQL Server, VMware, Hyper-V, and Proxmox VE), Backup for Microsoft 365 and Google Workspace (cloud-to-cloud SaaS backup), MSP360 RMM (remote monitoring, patch management, software deployment, and alerting), and Managed Connect (attended/unattended remote access). The architecture supports a bring-your-own-storage model integrating AWS S3, Wasabi, Backblaze B2, Microsoft Azure, Google Cloud Storage, and IDrive e2, with proprietary features including Instant Restore, Hybrid Backup, Synthetic Forever-Forward Incremental backup, and Object Lock immutability for ransomware protection.

MSP360 generates revenue primarily through per-endpoint and per-admin recurring subscriptions, supplemented by one-time perpetual licenses for legacy CloudBerry Drive and Explorer utilities. Pricing is granular and volume-oriented: Managed Backup from $2.50/endpoint/month, RMM from $59.99/admin/month with unlimited endpoints, M365/Google backup from $3/user/month, and Connect from $34.99/admin/month. The company operates a hybrid go-to-market combining product-led growth through freemium tiers (RMM Community Edition for up to 50 endpoints, Backup Free, Connect Free) with sales-assisted motions for MSP Platform quotes, a reseller/partner program (MSP360 Advantage), and co-marketing with technology partners (AWS, Microsoft, Google, VMware, ConnectWise, HaloPSA, CompTIA). The customer base is horizontal across MSPs and IT teams, with two named SMB case studies (First Class Networks, IT Business Risk Advisor). Certifications include GDPR, CCPA, and HIPAA compliance positioning.

The company is self-funded with no disclosed funding rounds or revenue, has 101-250 employees, and maintains a global footprint across the US, Canada, UK, Germany, France, and broader EU following the February 2026 addition of AWS European Sovereign Cloud support. Leadership includes CEO Brian Helwig, CTO Alexey Serkov, VP of Product Management David Gugick, VP of Operations Amit Kumar, and VP of Marketing Kurt Abrahams. Recent strategic activity centers on platform consolidation (single pane of glass), EU regulatory expansion, virtualization coverage extension to Proxmox, and PSA ecosystem deepening through HaloPSA integration.

Name

MSP360

Legal name

MSP360

Website

https://msp360.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

MSP360 provides cloud backup, remote monitoring and management (RMM), and remote access software, unified in an MSP Platform, targeting managed service providers and IT departments via per-endpoint subscriptions, freemium tiers, and a reseller channel across global markets.

Ownership category

akta.pro rank

Product category

Cloud Backup and IT Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Systems Design and Related Services (54151), Computer Facilities Management Services (541513)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Backup & Restore Platforms (Cloud Backup) (HDABAIAB)

akta.pro secondary industries

Backup & DR Software Implementation & Managed Platforms (BPAEALAI), Cloud Managed Services (M365/Azure/AWS/GCP) (BPAEABAE), Cloud DR, Backup & Business Continuity (BPAEACAJ), Backup & Recovery Software (HDABAEAD)

Keywords

• Cloud backup software
• Remote monitoring management
• Managed service providers
• Disaster recovery solutions
• IT management platform

Headquarters

HQ city

Pittsburgh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Managed Backup Subscription: Monthly/annual subscription for MSP360 Managed Backup platform. Priced per endpoint/device with flexible monthly or annual payments. Part of MSP Platform with centralized management.
2. SaaS Backup for M365/Google: Per-user subscription for cloud-to-cloud backup of Microsoft 365 and Google Workspace. From $3/month per user. SharePoint/Teams/Shared Drives require separate licenses.
3. RMM (Remote Monitoring and Management): Per-admin subscription model at $59.99/month per admin with unlimited endpoints. Includes built-in Managed Connect at no extra cost. Community Edition available free for up to 50 endpoints.
4. Managed Connect: Remote access solution licensed per admin with unlimited connections. Managed from single dashboard for MSPs and IT teams.
5. MSP360 Backup Pro: On-premise backup solution licensed per computer with annual subscription. $279.99 per computer for VMware/Hyper-V. Supports up to 5 devices for SMB use case.
6. CloudBerry Drive: One-time perpetual license for cloud storage mapping software. $49.99 for Desktop Edition, $119.99 for Server Edition. 15-day free trial available.
7. CloudBerry Explorer Pro: One-time license for cloud file manager at $59.99 per computer. PRO version includes encryption, compression, multipart upload, and multithreading features.
8. Free Products (Freemium): Free tiers including MSP360 Backup Free, RMM Community Edition (50 endpoints), and Connect Free (5 devices) drive adoption and conversion to paid tiers.
9. MSP360 Storage (Unified Billing): Storage offering in collaboration with AWS and Wasabi Hot Cloud Storage. Simplifies billing by combining storage and backup licenses on single invoice.
10. Proxmox Backup: Community Edition free for 1 host with up to 2 sockets. Managed Backup for larger Proxmox environments available as subscription.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

MSP360 develops and sells cross-platform cloud backup, remote monitoring and management (RMM), and remote access software packaged into a unified MSP Platform. The company's flagship offering combines Managed Backup (supporting Windows, macOS, Linux, VMware, Hyper-V, Proxmox, Microsoft 365, and Google Workspace), cloud-to-cloud SaaS backup, RMM with built-in remote access, and remote desktop solutions under a single management console, primarily serving Managed Service Providers and IT departments.

Product overview

MSP360 offers a unified MSP software platform combining backup, remote monitoring and management (RMM), and remote access products designed for managed service providers and IT teams. The core MSP Platform integrates four main product lines: MSP360 Managed Backup (formerly CloudBerry Backup) providing cross-platform cloud backup for Windows, macOS, Linux, SQL Server, Hyper-V, and VMware with flexible bring-your-own-storage options (AWS S3, Wasabi, Backblaze B2, Azure, Google Cloud, IDrive e2); MSP360 Backup for Microsoft 365 and Google Workspace offering cloud-to-cloud SaaS backup; MSP360 RMM delivering remote monitoring, patch management, software deployment, and built-in remote access; and MSP360 Managed Connect providing secure remote desktop solutions. The product portfolio also includes standalone editions (Backup Free, Backup Pro), free tools (RMM Community Edition for up to 50 endpoints, Connect Free, CloudBerry Explorer), and utility products (CloudBerry Drive mapping cloud storage as network drives). All products support PSA integrations with ConnectWise, Autotask, and HaloPSA.

Differentiator

Problem solved

Functional benefit

Brands

• MSP360 Backup: Cross-platform cloud backup solution for individuals, businesses and MSPs supporting Windows, macOS, Linux, virtual machines, and various storage destinations
• MSP360 Managed Backup
• MSP360 RMM
• MSP360 Connect
• CloudBerry Explorer
• CloudBerry Drive

Products and services

• MSP360 Backup

Quantifiable outcome

• RMM Community Edition enables managing up to 50 endpoints free with no time limits or contracts
• +3 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature10 records

Partnerships

13 partnerships are on record, tiered core, strategic and minor.

• Wasabi Hot Cloud StoragecoreTechnology or Integration · 30 May 2026Technology partner providing cloud storage. MSP360 Storage powered by Wasabi enables unified billing combining storage and backup licenses. Wasabi pricing may change based on vendor adjustments.
• AWS (European Sovereign Cloud)strategicTechnology or Integration · 17 February 2026MSP360 added support for AWS European Sovereign Cloud as backup storage destination, enabling regulated EU organizations to store backup data with EU sovereignty expectations including operational control, data residency, and regulatory oversight under DORA and NIS2.
• HaloPSAcoreTechnology or Integration · 26 November 2025MSP360 and HaloPSA announced native integration unifying backup, monitoring, and service management workflows. Enables remote sessions, automated ticket creation, asset synchronization, and future plans for billing data synchronization.
• IDrive e2coreTechnology or Integration · 17 October 2025IDrive e2 announced full integration with MSP360 delivering scalable, secure object storage for data backup and recovery. Integration enables MSP360 users to leverage IDrive e2 infrastructure across 13 global locations with enhanced security features and cost savings.
• AWScoreTechnology or IntegrationAWS is a core technology partner providing cloud storage infrastructure. MSP360 integrates with AWS S3 and offers MSP360 Storage powered by AWS for unified billing. AWS pricing not covered by MSP360 Price Guarantee.
• Microsoft AzurecoreTechnology or IntegrationAzure is a supported cloud storage destination for MSP360 backup solutions, enabling customers to use Azure Blob storage as their backup destination.
• Google CloudcoreTechnology or IntegrationGoogle Cloud Storage supported as backup destination. Google Workspace backup integration enables protection for Gmail, Drive, and other Google Workspace components.
• Backblaze B2coreTechnology or IntegrationBackblaze B2 supported as cloud storage destination. S3-compatible API integration enables cost-effective backup storage.
• ConnectWise PSAcoreTechnology or IntegrationMSP360 RMM integrates with ConnectWise PSA enabling automated ticket creation based on RMM alerts, accelerating incident resolution and streamlining MSP workflows.
• Autotask PSAcoreTechnology or IntegrationMSP360 offers integration with Autotask PSA allowing MSPs to automate billing and reporting. Backup usage statistics can be sent to Autotask for invoice creation and backup plan tracking.
• VMwarecoreTechnology or IntegrationVMware is a technology partnership for virtual machine backup support. MSP360 Backup for VMware offers application-consistent backups and Changed Block Tracking for efficient incremental backups.
• MicrosoftcoreTechnology or IntegrationMicrosoft partnership enables MSP360 Backup for Microsoft 365, including support for Outlook, OneDrive, SharePoint, Teams, and Exchange. Also includes Hyper-V virtualization support.
• CompTIAminorGTM or Marketing PartnerCompTIA is a technology partner providing channel and certification programs for MSP360's partner ecosystem.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Rubrik: Rubrik provides cloud data management and backup with zero-trust security, primarily targeting mid-market and enterprise. Competes with MSP360 in the broader backup/data protection category but is positioned further upmarket.
• Commvault: Commvault is an enterprise data protection and information management platform. Direct competitor in the broader backup market but typically serves larger enterprises than MSP360's MSP/SMB focus.
• Cohesity: Cohesity DataProtect is an enterprise-grade data protection and management platform. Competes with MSP360 in backup/DR but operates at larger scale and upmarket with broader enterprise feature sets.

Direct peers

• Acronis: Acronis combines backup, disaster recovery, and cybersecurity (anti-ransomware, EDR) into a single platform for MSPs and SMBs. Direct competitor in the integrated backup-and-cyber protection category where MSP360 also operates.
• NAKIVO: NAKIVO provides backup and disaster recovery for virtual, physical, cloud, and SaaS workloads, with strong MSP focus. Positioned alongside MSP360 for SMB-focused MSPs in the Kaseya 2026 buyer's guide.
• Veeam: Veeam is the leading provider of backup, recovery, and data management for virtual, physical, SaaS, and cloud workloads. Directly competes with MSP360 in backup-as-a-service for MSPs and is widely considered the channel leader for MSP backup.
• Datto (SIRIS): Datto SIRIS is an all-in-one backup and disaster recovery appliance purpose-built for MSPs. Direct competitor in the MSP-focused backup/DR space and listed alongside MSP360 in Kaseya's 2026 buyer's guide.
• Unitrends: Unitrends delivers backup and disaster recovery appliances and software for mid-market and MSP customers. Direct competitor for backup/DR in the SMB-to-mid-market segment where MSP360 competes.

Others

• Wasabi Hot Cloud Storage: Wasabi is a core technology partner providing object storage that MSP360 integrates with and resells under MSP360 Storage. Not a direct backup competitor, but a partner and partial overlap in cloud storage infrastructure value chain.

Emerging players

• NinjaOne: NinjaOne is a leading RMM platform for MSPs and IT teams with broad endpoint management capabilities. Direct competitor to MSP360's RMM product line and increasingly a one-stop-shop alternative for MSPs evaluating MSP360's integrated platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/msp360
• YouTubeyoutube.com/channel/UCp3T\_E5aFi-iy-NJ7VmoL0Q
• Facebookfacebook.com/msp360
• LinkedInlinkedin.com/company/msp360

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MSP360