Ad Results Media

What Ad Results Media does

Ad Results Media (ARM) is a specialist media agency focused on audio and creator advertising, founded in 2010 and recognized as the leading global buyer of podcast media. The firm serves enterprise brand marketers and CMOs across verticals including beverage, gaming, wellness, home goods, staffing, software, apparel, and ticketing, with a client roster that includes Miller Lite, Molson Coors, American Giant, FanDuel, BetterHelp, Wayfair, ZipRecruiter, Grammarly, and Gametime. Its core offering spans six channels — podcasts, YouTube/creator video, streaming music, terrestrial and satellite radio, creator integrations, and experiential marketing — delivered through a five-step Develop/Purchase/Launch/Measure/Report methodology.

The agency's underlying technology is a proprietary audio insights database, built up over more than a decade of campaign data across podcasts, streaming, radio, and creator partnerships, layered with AI and machine learning to deliver predictive forecasting of ROAS, CPA, and incremental lift, signals-based media mix planning, and real-time campaign optimization. ARM uses this platform to claim category-leading outcomes, including 11x media spend scaling with reduced CPA, 192% podcast revenue lifts, and 908% above-average order volumes, though all figures are self-reported in case studies.

ARM operates as a privately held LLC headquartered in Houston, with additional hub offices in New York, Austin, Los Angeles, and San Diego. Revenue is generated through media-buying fees, management fees, and performance-based arrangements on client spend, with no public pricing disclosure. The firm has undergone a notable leadership refresh since 2024 — bringing in CEO Jordan Fox (ex-Laundry Service), Managing Director Imran Ismail, and EVP of Media & Operations Jess Robine — and announced a strategic partnership with Stagwell in January 2025 to broaden cross-channel intelligence capabilities.

Name

Ad Results Media

Legal name

Ad Results Media, LLC

Website

https://adresultsmedia.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

Ad Results Media is a specialist audio and creator advertising agency serving enterprise brand marketers and CMOs, buying across podcasts, YouTube, streaming, radio, and creator channels using a proprietary AI-powered audio insights database for predictive measurement and media-mix planning.

Ownership category

akta.pro rank

Product category

Audio Advertising Services

NAICS

Advertising Agencies (54181), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Audio/Podcast/Streaming Media Buying (MPAAABAF)

akta.pro secondary industries

Media Planning, Buying & Optimization (BPAFAAAC), Media & Audience Measurement Analytics (BPAHALAO)

Keywords

• Audio advertising agency
• Podcast media buying
• Creator marketing services
• Programmatic audio advertising
• Media planning services

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Media Agency Services: Ad Results Media generates revenue as a specialist media agency providing audio and creator advertising services to brands. The company crafts custom audio-first strategies, leverages scale and purchasing power to negotiate preferred rates, manages campaign execution, and provides analytics and optimization services. Revenue is generated through media buying fees, management fees, and potentially performance-based arrangements with brand clients.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Ad Results Media is a specialist media agency that plans, buys, and manages advertising across podcasts, YouTube/creator, streaming audio, terrestrial and satellite radio, creator integrations, and experiential channels for enterprise brand clients. The agency pairs these six channels with AI-driven programmatic audio buying and a proprietary predictive measurement and forecasting service that models ROAS, CPA, incrementality, and channel contribution before budget is committed.

Product overview

Ad Results Media (ARM) is a specialist digital audio and podcast advertising agency offering a suite of integrated media services. Its core offering spans six advertising channels — Podcasts (host-read endorsements, pre-recorded ads, branded segments), Video & YouTube Creator Advertising, Streaming Music Advertising (Spotify, Pandora, SiriusXM, and more), Radio (terrestrial and satellite), Creator Integrations (sponsored segments, product integrations, social extensions), and Experiential Marketing (live events, interactive experiences). These are supported by a proprietary Programmatic Audio Advertising capability powered by AI and machine learning, and a Predictive Measurement & Forecasting service that uses historical campaign data, incrementality testing, and marketing mix modeling (MMM) to estimate business outcomes before budget is committed. ARM also provides educational resources including eBooks on video podcasting, audio branding, and podcast advertising strategies. The company operates a five-step campaign methodology: Develop, Purchase, Launch, Measure, and Report, and maintains hub offices in New York, Houston, Austin, Los Angeles, and San Diego.

Differentiator

Problem solved

Functional benefit

Products and services

• Podcast Advertising Host-read endorsements, pre-recorded ads, and branded segments targeting highly engaged podcast audiences, offering authentic brand voice and audience action for brand marketers and CMOs.
• Video and YouTube Creator Advertising Influencer strategy expansion leveraging video creators on YouTube and similar platforms to increase brand exposure and engagement for brand marketers.
• Streaming Music Advertising Demographic, geographic, behavioral, and contextual targeting across streaming audio platforms such as Spotify, Pandora, SiriusXM, and iHeartMedia to deliver measurable brand messages.
• Radio Advertising Terrestrial and satellite radio advertising with ROI-based strategies executed at local or national levels for brand marketers.
• Creator Integrations Sponsored segments, product integrations, and social media extensions that leverage creator authenticity to build awareness, affinity, reach, and frequency for brand marketers.
• Experiential Marketing Live events, interactive experiences, and collaborative content connecting brands to deeply engaged audiences.
• Programmatic Audio Advertising AI-driven programmatic buying across audio channels enabling scalable, data-driven campaign execution with real-time optimization for brand marketers.
• Predictive Measurement and Forecasting AI-powered forecasting of audio and creator campaign outcomes using historical performance data, benchmarks, incrementality testing, and marketing mix modeling (MMM) to estimate expected ROAS, CPA efficiency, and audience response before budget is committed.
• Campaign Planning and Strategy Services A five-step methodology spanning Develop (custom plan creation using proprietary audio insights), Purchase (negotiation and ad flight), Launch (delivery monitoring and compliance), Measure (granular data analysis), and Report (custom reporting) for brand marketers.

Quantifiable outcome

• 16.6 million impressions delivered with 101% of ordered delivery for Miller Lite campaign
• +4 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Partnerships

One partnership is on record.

• StagwellcoreStrategic or Co-development Partner · 1 January 2025ARM x Stagwell partnership brings new audio intelligence to brand campaigns. This strategic partnership expands cross-channel insight beyond what most specialist agencies can independently access, creating a stronger foundation for predictive planning and media forecasting. The partnership combines ARM's audio and creator expertise with Stagwell's broader marketing capabilities.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Veritone One: Audio advertising agency specializing in podcast, streaming, and radio media buying, historically known as the largest pure-play podcast agency prior to rebrand under Veritone. Directly comparable to ARM in service mix (host-read, programmatic, measurement) and target enterprise advertisers.
• Oxford Road: Specialist audio and podcast advertising agency that buys and plans host-read and programmatic audio for direct-to-consumer and enterprise brands. Closest direct competitor to ARM, sharing the same audio-first agency model, blue-chip DTC and enterprise client base, and host-read endorsement buying motion.
• AdvertiseCast: Podcast advertising marketplace and programmatic network offering host-read and dynamically inserted audio ad inventory. Competes with ARM on the programmatic audio buying side, though more network/platform than agency.

Broad incumbents

• Westwood One (Cumulus Media): National radio network, podcast publisher, and audio advertising sales arm of Cumulus Media. Comparable as a large incumbent offering AM/FM, podcast, and programmatic audio buying at scale, directly overlapping ARM's radio and podcast services.
• Spotify Ad Studio: Self-serve audio and podcast advertising platform operated by Spotify, the largest audio streaming service. Functions as both an inventory source and a competitive alternative to ARM for brands that prefer in-house programmatic audio buying.
• Acast: Global podcast hosting and monetization platform with a programmatic ad marketplace and direct sales team. Adjacent peer that intersects with ARM's audio buying motion, particularly in international markets where ARM has no presence.
• iHeartMedia: Largest US radio broadcaster and podcast publisher with its own ad sales organization, programmatic audio exchange, and influencer network. Competes with ARM as both an inventory supplier and a broad-spectrum audio media owner with in-house planning.

Emerging players

• Audiohook: Specialist podcast and audio advertising agency that plans and buys host-read, programmatic, and branded podcast campaigns. Directly comparable mid-sized agency peer in the audio-first buying category.
• Sounds Profitable: Podcast advertising research, advisory, and benchmarking firm founded by Tom Webster that publishes industry research, buyer guides, and case studies. Comparable as an audio-specialist thought leader rather than a buying competitor, intersecting with ARM on measurement and research.
• Magellan AI: Podcast advertising analytics and intelligence platform that provides competitive share-of-voice, brand-spend tracking, and campaign attribution. Adjacent peer to ARM, intersecting on the AI/ML measurement layer that underpins ARM's predictive forecasting product.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/adresultsmedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ad Results Media