SearchUnify
SearchUnify is an enterprise agentic AI platform, operated by Grazitti Interactive LLP, that unifies customer-support knowledge and workflows across CRM/ITSM systems via FRAG retrieval, an Agentic AI Suite, and prebuilt AI agents, serving global enterprises in BFSI, Healthcare, High Tech, and other regulated verticals.
- Company typePrivate
- Founded2017
- HeadquartersMountain View, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What SearchUnify does
SearchUnify, operated by India-based Grazitti Interactive LLP since 2017, is an enterprise agentic AI platform purpose-built for customer support and adjacent functions such as IT, sales, marketing, and HR. Its core architecture combines SearchUnifyFRAG™ (Federated Retrieval Augmented Generation), the SCORE Contextual Relevance Engine, Model Context Protocols, and an Agentic AI Suite of ten-plus prebuilt AI agents (Support, Agent Partner, Case Quality Auditor, Classification, Knowledge, Competency, Escalation Manager, Workflow Automation, Feedback Analyst, Proactive Support) that operate over a federated corpus of knowledge sources. The platform is delivered as a unified suite of modules — Cognitive Search, Agent Helper, Knowbler, SearchUnifyGPT™, SUVA, Community Helper, the Agentic Self-Service Hub, and the Escalation Predictor — with native integrations into Salesforce (including Agentforce), ServiceNow, Zendesk, Microsoft Dynamics 365, Adobe Experience Manager, Khoros, Gainsight, Slack, SharePoint, and others, and a BYOLLM framework that supports OpenAI, Hugging Face, and customer-supplied models under a multi-layered governance and compliance posture (ISO 27001:2013, ISO 27701, HIPAA, SOC 1/2, GDPR, CCPA).
The company sells exclusively through a demo-led, quote-based enterprise sales motion with multi-year subscription contracts, augmented by technology partnerships (Salesforce, ServiceNow, Zendesk, Microsoft, OpenAI, Hugging Face) and a channel partnership with BetterMode. Named enterprise customers span RPA (Automation Anywhere), GovTech (Accela), Talent Management (Cornerstone OnDemand), eLearning (EBSCO), Cybersecurity (Fortinet), and Construction software (Bluebeam). Its headquarters is in Mountain View, California, with engineering and operations anchored in Panchkula, Haryana, India, and the company reports 101-250 employees. There are no external funding rounds, ARR disclosures, or separate cap-table details in the source data; SearchUnify is a wholly owned product line of Grazitti Interactive LLP.
Analyst and peer recognition is sustained and broad: G2 Leader in Enterprise Search for 25 consecutive quarters as of Summer 2026, SoftwareReviews Champion for three consecutive years (2024-2026) with an 8.6/10 Composite Score, Everest Group Major Contender in the Enterprise Search Products PEAK Matrix® 2026, IDC MarketScape Leader (2023) moving to Major Player (2025), Forrester Strong Performer in Cognitive Search (2021) and Knowledge Management Solutions (2024), and Gold Globee® Award for Knowbler in 2026. Documented customer outcomes include ~$1M support-cost savings in three months, 77.5% case-volume growth at Accela, 98% self-service resolution at Cornerstone OnDemand, and 125.8% growth in Academy views at EBSCO.
SearchUnify firmographics
Firmographics- Name
- SearchUnify
- Legal name
- Grazitti Interactive LLP
- Website
- https://searchunify.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- SearchUnify is an enterprise agentic AI platform, operated by Grazitti Interactive LLP, that unifies customer-support knowledge and workflows across CRM/ITSM systems via FRAG retrieval, an Agentic AI Suite, and prebuilt AI agents, serving global enterprises in BFSI, Healthcare, High Tech, and other regulated verticals.
- Ownership category
- akta.pro rank
SearchUnify industry classification
Industry- Product category
- Enterprise Search and Agentic AI Platforms
- NAICS
- Web Search Portals and All Other Information Services (51929), Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Enterprise Search, Indexing & Content Discovery (HDAEAGAH)
- akta.pro secondary industry
- Recommendation & Discovery Engines (content/product) (BPAMAAAG)
Keywords
Where SearchUnify is headquartered
LocationHeadquarters
- HQ city
- Mountain View
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
SearchUnify business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Enterprise SaaS Subscriptions: Recurring software subscriptions for the SearchUnify Agentic AI platform and product suite (Cognitive Search, Agent Helper, Knowbler, SUVA, AI Agents, Agentic RAG). Enterprise SaaS model targeted at global enterprises; pricing is quote-based, not publicly disclosed.
- Professional / Consulting Services: SearchUnify Consulting Services (consulting.searchunify.com) provides tailored implementation, deployment, and AI consulting engagements to enterprise customers, often tied to multi-year enterprise contracts.
- Managed / Hosted Services: Cloud-hosted product offering where Grazitti/SearchUnify retains responsibility for hosting and securing the platform on managed servers, with SLAs bundled into the recurring contract.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Quote-based enterprise subscription for SearchUnify Agentic AI platform and product suite |
Go-to-market motion4 records
Distribution channels3 records
Marketing channels10 records
SearchUnify product offering
Product offeringCore offering
SearchUnify is an enterprise Agentic AI platform that delivers federated cognitive search, generative AI applications, and a suite of autonomous AI agents to elevate self-service and customer support outcomes. The platform combines SearchUnifyFRAG (Federated Retrieval Augmented Generation), the SCORE Contextual Relevance Engine, and Model Context Protocols (MCPs) to unify content silos and ground LLM responses for enterprise support, IT, sales, marketing, and HR functions.
Product overview
SearchUnify, by Grazitti Interactive, is an enterprise Agentic platform delivered as a unified cognitive platform-plus-modules architecture. At its core is the Agentic AI Suite — a cloud-hosted ecosystem of prebuilt AI Agents (AI Support Agent, AI Agent Partner, AI Case Quality Auditor, AI Classification Agent, AI Knowledge Agent, AI Competency Agent, AI Escalation Manager, AI Workflow Automation Agent, AI Feedback Analyst, and AI Proactive Support Agent) that leverage SearchUnifyFRAG™ (Federated Retrieval Augmented Generation) and 100 out-of-the-box tools to unify data and integrate CRUD capabilities. Underpinning the platform is Cognitive Search (with the SCORE contextual relevance framework and Model Context Protocols), plus add-on modules Knowbler (knowledge management), Agent Helper (agent productivity), SUVA (virtual assistant), SearchUnifyGPT™ (generative AI application), the Agentic Self-Service Hub, Community Helper, and the Escalation Predictor. The platform powers search, knowledge management, self-service, and automated support workflows across enterprise functions including Customer Support, IT, Marketing, Sales, and HR.
Differentiator
Problem solved
Functional benefit
Brands
- Agentic AI Suite: Enterprise agentic AI platform offering prebuilt AI agents for customer support, with SearchUnifyFRAG™, MCPs, and orchestration.
- Knowbler
- SearchUnifyGPT™
- SUVA (SearchUnify Virtual Assistant)
- Agent Helper
- Cognitive Search
- Community Helper
- SearchUnifyFRAG™
- SCORE (SearchUnify Contextual Relevance Engine)
Products and services
- SearchUnify Agentic AI Suite A cloud-hosted ecosystem of prebuilt AI Agents (AI Support Agent, AI Agent Partner, AI Classification Agent, AI Knowledge Agent, AI Competency Agent, AI Escalation Manager, AI Case Quality Auditor, AI Workflow Automation Agent, AI Feedback Analyst, AI Proactive Support Agent) that leverage SearchUnifyFRAG and 100 out-of-the-box tools to unify data and automate enterprise support, IT, marketing, sales, and HR functions.
- Cognitive Search AI-powered federated cognitive search engine that unifies disparate data sources to deliver personalized, contextual search results, powered by GenAI, machine learning, FRAG, and SCORE frameworks.
- Knowbler Knowledge-centered customer service software that intelligently transforms content creation with pre-built templates, AI-generated titles, and customizable prompts, automating knowledge capture and lifecycle to fuel self-service.
- Agent Helper AI-driven support agent productivity tool that unifies case context, automates response creation, provides real-time insights into customer sentiment, and delivers case summarization to enable faster resolutions.
- SearchUnifyGPT Federated, generative AI application for enterprise support that delivers contextual, personalized, and accurate direct answers by combining LLMs with SearchUnifyFRAG for grounding.
- Virtual Assistant (SUVA) Federated, information-retrieval-augmented chatbot for fine-tuned, contextual, and intent-driven conversational experiences at scale.
- Agentic Self-Service Hub AI-powered self-service solution within the SearchUnify platform that enables customers to autonomously resolve queries using AI agents and SearchUnifyFRAG grounding.
- AI Case Quality Auditor Maintains peak support performance and compliance with data-driven audits in real time, providing near-full case coverage, evidence-backed scoring with conversation-level reasoning, clustered quality analytics, and human-in-the-loop governance with audit trails.
- Community Helper An advanced Agentic AI solution for online communities that leverages NLP and machine learning to understand user intent, predict needs, and deliver timely personalized responses, featuring proactive thread management and smart merging of duplicate threads.
- Escalation Predictor Predictive analytics capability that anticipates and prevents ticket escalations with early detection and proactive resolution strategies to ensure consistent support quality.
Quantifiable outcome
- ~$1M savings in support cost in 3 months from deployment (homepage claim)
- +7 more outcomes
Companies that use SearchUnify
Customer profileNamed customers6 records
Ideal customer profiles1 record
SearchUnify technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability12 records
Feature9 records
SearchUnify partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered flagship and core.
- SalesforceflagshipSearchUnify offers a dedicated 'SearchUnify for Salesforce' / 'SearchUnify for Salesforce Service Cloud' solution and is listed on SearchUnify's Partner Network. The platform integrates deeply with Salesforce Service Cloud to empower service agents with AI-driven search, case summarization, and faster resolution. Salesforce is a flagship technology partner for SearchUnify's enterprise support customers.
- ServiceNowflagshipDedicated 'SearchUnify for ServiceNow' solution listed on the partner network page and sitemap. Integration enables federated enterprise search, agent assist, and knowledge management within the ServiceNow platform. ServiceNow is a flagship technology partner.
- ZendeskflagshipDedicated 'SearchUnify for Zendesk' solution listed on the partner network and sitemap. SearchUnify integrates Cognitive Search, Agent Helper, and AI agents with Zendesk Support to enhance agent productivity and self-service outcomes.
- Microsoft Dynamics 365core'SearchUnify for Microsoft Dynamics 365' is listed as a dedicated technology integration enabling cognitive search and agent assist inside Dynamics 365 environments.
- Salesforce Agentforceflagship'SearchUnify for Agentforce' is a dedicated integration under the Platform > Integrations menu and sitemap, leveraging SearchUnify's Agentic AI Suite alongside Salesforce's Agentforce agentic platform.
- Khoroscore'SearchUnify for Khoros' delivers cognitive search and Community Helper capabilities to Khoros-powered online communities for engagement and self-service.
- SharePointcore'SearchUnify for SharePoint' enables federated search across SharePoint content as part of the unified cognitive platform's content sources.
- Slackcore'SearchUnify for Slack' brings cognitive search and conversational AI capabilities into Slack workspaces for support workflows.
- Higher Logiccore'SearchUnify for Higher Logic' integration enables search and AI capabilities in Higher Logic customer community platforms.
- Gainsightcore'SearchUnify for Gainsight Customer Communities' brings cognitive search to Gainsight-powered customer success and community platforms.
- Adobe Experience Managercore'SearchUnify for Adobe Experience Manager' integration enables search and AI capabilities within AEM-managed digital experiences.
- BetterModecoreBetterMode is explicitly listed on SearchUnify's Partner Network page as a channel/reseller partner, distinct from the technology integration partners.
- OpenAIcoreSearchUnify announced an industry-first comprehensive and secure integration with OpenAI™ in April 2023, enabling conversational AI, headline and abstract generation, machine translation, sentiment analysis, and language modeling. OpenAI is integrated via SearchUnify's BYOLLM framework with bias-mitigation guardrails.
- Hugging FacecoreSearchUnify announced secure integration with Hugging Face™ alongside OpenAI in April 2023, allowing customers to leverage open-source LLMs through SearchUnify's BYOLLM framework with governance and security controls.
- Grazitti InteractiveflagshipSearchUnify is a unified cognitive platform by Grazitti Interactive (parent company). Grazitti provides shared terms of service, security/compliance infrastructure, and back-office support. Grazitti Interactive LLP is located at Plot No. 19, Sector 22, IT Park, Panchkula, Haryana – 134113, India.
Scale indicators15 records
Recent moves6 records
Expansion highlights6 records
SearchUnify competitors and assessment
Company assessmentDirect peers
- Guru: Guru is an AI knowledge management and answer platform for support and revenue teams — overlapping with SearchUnify's Knowbler and self-service use cases inside enterprise customer support.
- Coveo: Coveo is an enterprise AI-search and relevance platform focused on customer support, commerce, and workplace — the most direct head-to-head competitor to SearchUnify's cognitive search and agentic AI for customer support.
- Sinequa: Sinequa provides an enterprise neural search and AI platform for knowledge discovery and insight engines, closely overlapping with SearchUnify's cognitive search and FRAG™ retrieval-augmented stack.
- Lucidworks: Lucidworks is an enterprise search and AI platform combining keyword and semantic search with LLM orchestration — directly comparable to SearchUnify's hybrid relevance engine (SCORE) and GenAI retrieval layer.
- Yext: Yext provides AI search and content management for enterprise support and customer experience, with comparable cognitive search and knowledge management capabilities to SearchUnify.
- Forethought: Forethought offers AI agents for customer support (Triage, Assist, Discover) — an emerging direct competitor in agentic AI for support that overlaps with SearchUnify's AI Agent Partner and AI Classification Agent.
- Moveworks: Moveworks is an agentic AI platform for enterprise employee support and IT service management, overlapping with SearchUnify's expansion into IT and support functions beyond traditional customer service.
Broad incumbents
- Salesforce (Agentforce / Einstein): Salesforce is both a flagship integration partner and a broad incumbent competing through Service Cloud + Agentforce, embedding native agentic AI for customer support that competes with SearchUnify's Agentic AI Suite.
- ServiceNow (NowAssist): ServiceNow is a flagship integration partner and a broad incumbent; its NowAssist agentic AI and ITSM platform compete with SearchUnify's federated search, AI agents, and knowledge management for enterprise service operations.
- Microsoft (Dynamics 365 Copilot): Microsoft is a core integration partner and a broad incumbent; Dynamics 365 Copilot and Microsoft 365 Copilot bring native agentic AI to enterprise support workflows that overlap with SearchUnify's platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
SearchUnify social profiles
Digital presenceSearchUnify compliance and trust
Trust signalCompliance7 records
SearchUnify financial estimates
Financial estimateRevenue estimate
Valuation estimate
SearchUnify leadership team
Management profileNumber of profiles
Profiles4 records
SearchUnify funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SearchUnify M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SearchUnify
What does SearchUnify do?
SearchUnify is an enterprise Agentic AI platform that delivers federated cognitive search, generative AI applications, and a suite of autonomous AI agents to elevate self-service and customer support outcomes. The platform combines SearchUnifyFRAG (Federated Retrieval Augmented Generation), the SCORE Contextual Relevance Engine, and Model Context Protocols (MCPs) to unify content silos and ground LLM responses for enterprise support, IT, sales, marketing, and HR functions.
Is SearchUnify a public or private company?
SearchUnify is a private company. It is classified as corporate owned and is currently operating.
When was SearchUnify founded?
SearchUnify was founded in 2017. It employs 251 to 500 people.
Where is SearchUnify based?
SearchUnify is headquartered in Mountain View, United States, in the North America region.
How does SearchUnify make money?
Three revenue lines are on record. Enterprise SaaS Subscriptions are the primary driver. The others are professional / Consulting Services and managed / Hosted Services.
Who are SearchUnify's main competitors?
Direct peers on record are Guru, Coveo, Sinequa, Lucidworks, Yext, Forethought and Moveworks. Broad incumbents are Salesforce (Agentforce / Einstein), ServiceNow (NowAssist) and Microsoft (Dynamics 365 Copilot).
Does SearchUnify have an API?
Yes. SearchUnify exposes its capabilities via Model Context Protocols (MCPs): pre-built protocols that ensure contextual accuracy for AI models, enabling precise task execution across diverse business functions. Leveraging an expansive network of in-house connectors, MCPs drive accelerated time-to-value for AI initiatives. The platform also supports BYOLLM (Bring Your Own LLM) integrations and offers developer documentation at docs.searchunify.com. The Agentic AI Suite architecture uses distributed orchestration and MCPs for AI agents to coordinate, exchange data, and dynamically negotiate, enabling complex multi-step task execution. Developer documentation is at docs.searchunify.com.
What industry is SearchUnify in?
SearchUnify's product category is Enterprise Search and Agentic AI Platforms. Its primary akta.pro industry code is HDAEAGAH, Enterprise Search, Indexing & Content Discovery, with a secondary code of BPAMAAAG, Recommendation & Discovery Engines (content/product). Its NAICS code is 51929 and its SIC code is 7372.