Shecodes
SheCodes is an online education platform that delivers self-paced coding and AI workshops exclusively for women globally, with 262,781 enrolled students across 191 countries and a tiered pricing model from $299 to $1,590.
- Company typePrivate
- Founded2017
- HeadquartersSheridan, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Shecodes does
SheCodes is an online education platform that teaches coding and AI-assisted development skills exclusively to women. Founded in 2017 by Matt Delac, a French software engineer with prior experience at Google and Airbnb, the company was initially funded through Y Combinator and operates today as a private company under She Inc., with headquarters in Lisbon, Portugal and a distributed team of approximately 9 core members.
The platform delivers a modular workshop catalog spanning front-end fundamentals (HTML, CSS, JavaScript, React, Python) and an AI track (AI Basics, AI Plus, AI Pro), priced between $299 and $1,590 per workshop, with a bundled SheCodes Max offering. Delivery is 100% online and self-paced: students consume short video lessons, complete hands-on challenges and real-world portfolio projects, submit homework for human review, and access 24/7 support via a Slack channel staffed by technical assistants and the Athena AI Assistant. Verified certificates are shareable on LinkedIn. Free offerings include a 60-minute introductory class, SheCodes Tools, and SheCodes Books, which feed a freemium top-of-funnel.
Go-to-market is product-led growth with community-led amplification: 262,781 enrolled students from 191 countries have generated 4.9/5 average satisfaction and a 93% course completion rate (vs ~10% industry average), driving word-of-mouth referrals. Revenue is generated primarily through one-time workshop purchases via direct website enrollment, supplemented by installment plans, discounts for students and the unemployed, and a mission-linked charitable component whereby each purchase funds a free workshop for a woman in Africa or South America through the affiliated SheCodes Foundation.
Shecodes firmographics
Firmographics- Name
- Shecodes
- Legal name
- She Inc.
- Website
- https://shecodes.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SheCodes is an online education platform that delivers self-paced coding and AI workshops exclusively for women globally, with 262,781 enrolled students across 191 countries and a tiered pricing model from $299 to $1,590.
- Ownership category
- akta.pro rank
Shecodes industry classification
Industry- Product category
- Online Coding Education
- NAICS
- Computer Training (61142), Business Schools and Computer and Management Training (6114), Exam Preparation and Tutoring (611691)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Coding & Programming Learning Platforms (EDAFANAA)
- akta.pro secondary industries
- AI/ML Learning Platforms for Students (EDAFANAE), AI-Powered Tutoring & Study Assistant Platforms (EDANAGAD)
Keywords
Where Shecodes is headquartered
LocationHeadquarters
- HQ city
- Sheridan
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Shecodes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- AI Coding Workshops: Tiered workshop packages (AI Basics $299, AI Plus $790, AI Pro $1,590) with one-time payment or installment options. Higher tiers include more workshops and projects with progressive learning path.
- Coding Workshops: Core coding curriculum including Basics, Plus, Responsive, React workshops. Progressive bundle packages from individual workshops to full Bootcamp access.
- Discounted Workshop Access: Discounted pricing for students and unemployed individuals on longer workshops. Need-based pricing to increase accessibility.
- SheCodes Max Bundle: All-inclusive bundle combining Coding + AI workshops at maximum tier for comprehensive learning path.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | AI Basics - Absolute beginners entry point |
| Subscription | Pay-as-you-go | AI Plus - Intermediate AI-assisted web projects |
| Subscription | Pay-as-you-go | AI Pro - Full AI curriculum for career preparation |
| Freemium | Pay-as-you-go | Free Coding Class |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Shecodes product offering
Product offeringCore offering
SheCodes sells online coding and AI workshops exclusively to women, delivered through a self-paced, 100% online platform. Offerings include tiered Coding Workshops (Basics, Plus, Responsive, React, Python), tiered AI Coding Workshops (AI Basics, AI Plus, AI Pro), the SheCodes Max all-in-one bundle, and a free 60-minute introductory class. Each workshop includes video lessons, hands-on coding challenges, real-life portfolio projects, verified certificates, AI-assisted support via the Athena assistant, and 24/7 human technical support from professional developers.
Product overview
SheCodes is an online education platform offering AI and coding workshops exclusively for women. The platform operates a modular product architecture with three main workshop tracks: Coding Workshops (Basics, Plus, Responsive, React, Python) and AI Workshops (AI Basics, AI Plus, AI Pro). These can be purchased individually or bundled together through SheCodes Max. The platform also provides free offerings including a 60-minute intro class, SheCodes Tools, and SheCodes Books. All workshops include AI-assisted features, homework reviews by professional developers, 24/7 technical support, and verified certificates. The ecosystem is designed for busy women seeking flexible, self-paced learning with structured weekly deadlines.
Differentiator
Problem solved
Functional benefit
Brands
- SheCodes Athena AI: AI coding assistant that helps students with coding questions and can prepare them for job interviews.
- SheCodes Tools
- SheCodes Books
Products and services
- SheCodes AI Basics Introductory AI workshop for absolute beginners, priced at $299. Students learn vibe coding, prompting AI, UI design, responsive development, and SEO basics over 3 weeks (or 1 week intensive), building an AI landing page project. Includes a workshop certificate, real-time AI assistant, and human technical support.
- SheCodes AI Plus Intermediate AI workshop for learners building more complete AI-assisted web projects, priced at $790 (or 3 monthly installments of $263.33). Includes 2 coding workshops covering Claude Code, GitHub, dev workflow, user experience, databases, authentication, and hosting over 8 weeks (or 4 weeks intensive), with 2 real-life projects.
- SheCodes AI Pro Advanced AI workshop for learners wanting the complete AI curriculum, priced at $1,590 (or 6 monthly installments of $265). Covers AI integration, payments, advanced SEO, transactional emails, security, and product launch over 4 months (or 2 months intensive). Includes 3 coding workshops, 3 real-life projects, and priority human support.
- SheCodes Max (AI + Coding Bundle)
Quantifiable outcome
- 93% course completion rate (vs 10% industry average for Udemy/Coursera)
- +3 more outcomes
Companies that use Shecodes
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Shecodes technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability4 records
Feature4 records
Shecodes partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- SheCodes FoundationcoreSheCodes supports the SheCodes Foundation, a separate nonprofit organization. Each purchase of SheCodes gives a woman in Africa or South America free access to coding education. The Foundation aims to bring coding knowledge to women from 100+ developing countries and refugees at no cost. This is a charitable giving program embedded in SheCodes' business model.
- TrustpilotminorSheCodes is listed and reviewed on Trustpilot, a third-party review platform where customers share their experiences with the company.
- Course ReportminorSheCodes is listed on Course Report, a third-party platform for researching coding bootcamps and courses.
- Career KarmaminorSheCodes is listed on Career Karma, a community platform for coding bootcamp students to research and compare programs.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Shecodes competitors and assessment
Company assessmentDirect peers
- Skillcrush: Skillcrush is an online tech education platform targeting women and career changers with self-paced coding and UX courses. Closest direct peer: same women-focused audience, similar self-paced online model, tiered paid workshops vs. SheCodes' AI + coding tracks.
- Code First Girls: Code First Girls delivers coding courses and scholarships specifically for women, primarily in the UK and EMEA. Comparable women-in-tech mission, structured curricula, and employer-led graduate outcomes, but operates with a stronger regional and corporate-sponsored footprint than SheCodes' direct-to-consumer model.
- Le Wagon: Le Wagon is a global coding bootcamp offering full-stack and data science programs with both in-person and online formats. Comparable coding curriculum (web dev, JavaScript/Ruby), project-based learning, and global reach across 40+ countries, but cohort-based and pricier than SheCodes' self-paced model.
- Codecademy: Codecademy is a leading online interactive coding education platform with subscription tiers covering HTML/CSS/JavaScript/React/Python. Highly comparable: same self-paced online format, same languages, same broad-beginner audience, but gender-neutral and freemium-first rather than women-only.
- App Academy: App Academy is a US coding bootcamp focused on full-stack web development with both online and hybrid cohorts. Comparable JavaScript/full-stack curriculum, project-based methodology, and career-outcome framing, but cohort-based and longer duration than SheCodes' short workshops.
- freeCodeCamp: freeCodeCamp is a free, self-paced open-source platform teaching HTML/CSS/JS/React/Python with project-based certification. Direct substitute on curriculum and self-paced delivery, but free and nonprofit versus SheCodes' paid tiered model, representing the price-sensitive alternative SheCodes competes against.
Broad incumbents
- General Assembly: General Assembly is an established provider of coding, data, and tech training with full-time, part-time, and corporate formats. Comparable web dev curriculum and employer outcomes, but broader incumbent with in-person Immersives and B2B corporate training rather than SheCodes' pure D2C self-paced model.
- Thinkful: Thinkful (now part of Chegg) offered online coding bootcamps with mentorship and flexible pacing. Comparable online delivery and career-change framing, but cohort-based, longer programs, and gender-neutral versus SheCodes' women-only short workshops.
Emerging players
- Scrimba: Scrimba is an interactive screencast-based coding learning platform with AI-assisted features and project-based courses. Comparable self-paced online model and recent AI integration, overlapping with SheCodes AI workshops, but smaller and gender-neutral.
- Maven: Maven is a cohort-based online learning marketplace for professional and tech courses (including AI engineering). Comparable online AI-related curriculum and live instruction, but expert-led cohorts rather than SheCodes' D2C self-paced women's coding workshops.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Shecodes social profiles
Digital presenceShecodes compliance and trust
Trust signalCompliance3 records
Shecodes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shecodes leadership team
Management profileNumber of profiles
Profiles8 records
Shecodes subsidiaries and ownership
Company hierarchySubsidiaries1 record
Shecodes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shecodes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shecodes
What does Shecodes do?
SheCodes sells online coding and AI workshops exclusively to women, delivered through a self-paced, 100% online platform. Offerings include tiered Coding Workshops (Basics, Plus, Responsive, React, Python), tiered AI Coding Workshops (AI Basics, AI Plus, AI Pro), the SheCodes Max all-in-one bundle, and a free 60-minute introductory class. Each workshop includes video lessons, hands-on coding challenges, real-life portfolio projects, verified certificates, AI-assisted support via the Athena assistant, and 24/7 human technical support from professional developers.
Is Shecodes a public or private company?
Shecodes is a private company. It is classified as venture growth investor backed and is currently operating.
When was Shecodes founded?
Shecodes was founded in 2017. It employs 1 to 10 people.
Where is Shecodes based?
Shecodes is headquartered in Sheridan, United States, in the North America region.
How does Shecodes make money?
Four revenue lines are on record. AI Coding Workshops are the primary driver. The others are coding Workshops, discounted Workshop Access and sheCodes Max Bundle.
Who are Shecodes's main competitors?
Direct peers on record are Skillcrush, Code First Girls, Le Wagon, Codecademy, App Academy and freeCodeCamp. Broad incumbents are General Assembly and Thinkful. Emerging players are Scrimba and Maven.
Does Shecodes have an API?
No public API is recorded for Shecodes.
What industry is Shecodes in?
Shecodes's product category is Online Coding Education. Its primary akta.pro industry code is EDAFANAA, Coding & Programming Learning Platforms, with a secondary code of EDAFANAE, AI/ML Learning Platforms for Students. Its NAICS code is 61142 and its SIC code is 8200.