Scooter Media

What Scooter Media does

Scooter Media is a privately held, women-owned boutique public relations agency founded in 2012 and headquartered at 823 Scott Street in Covington, Kentucky. The firm operates in the Greater Cincinnati/Northern Kentucky region and delivers a unified suite of communications services: public relations, social media management, graphic design, spokesperson training, and social media training. It serves three primary client segments: local small businesses, nonprofit organizations, and national brands seeking regional expertise, with a documented logo list spanning Kroger, Jeff Ruby's Culinary Entertainment, City of Covington, Erigo, People Working Cooperatively, The Carnegie, Dream Dinners, and Tom+Chee, among others.

The agency's underlying technology stack is built on commodity marketing tools (Canva for design, Google Analytics for measurement, WordPress CMS for client websites, and mainstream social platforms for content distribution) rather than proprietary software. It complements client work with a free downloadable resource library covering media kits, inclusive communications, PR planning, brand guidelines, and creative briefs, which functions as an inbound lead-generation layer. The firm is nationally certified as a Women's Business Enterprise (WBENC) and has earned consecutive Cincinnati PRSA Large PR Agency of the Year awards in 2024 and 2025, plus prior Diamond, Clutch, and Small/Mid-Size Agency honors.

Revenue mechanics are entirely professional services: custom quote-based engagements, project- and retainer-driven, with multi-year contracts possible but no publicly disclosed pricing. Go-to-market is sales-led and community-led, relying on regional media relationships, civic board participation by staff, content marketing via the agency blog and social channels, and industry awards for credibility. Leadership consists of President Shannan Boyer, Vice President of Client Services Lauren Vogel (APR; promoted November 2024), and PR Manager Melissa Morandi (joined March 2026). The company has no disclosed funding, no parent organization, and no acquisitions or geographic expansion beyond the Cincinnati/Northern Kentucky market.

Name

Scooter Media

Legal name

Scooter Media Company

Website

https://scootermediaco.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Scooter Media is a women-owned boutique public relations agency based in Covington, KY, serving local businesses, nonprofits, and national brands in the Greater Cincinnati/Northern Kentucky region with PR, social media, graphic design, and training services.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (54182), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYBPAFADAM

Social Media & Community Management (PR-led)

Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications

SECONDARYMPAAADAI

Media Relations & Press Office Services

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Public Relations & Communications Agencies

Keywords

• Public relations services
• Social media management
• Graphic design services
• Media relations consulting
• Communications training

Headquarters

HQ city

Covington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Public Relations Services: Professional PR agency services including media relations, strategic campaign development, and communications consulting for clients
2. Social Media Services: Social media management, content creation, and strategy services for clients
3. Graphic Design Services: Brand identity, visual design, and creative services for client communications
4. Training Services: Spokesperson training and social media training services for client teams

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

Scooter Media is a boutique public relations agency that delivers integrated communications services including media relations, press release writing, reputation management, social media management and content creation, graphic design and brand identity work, and spokesperson and social media training. The firm serves local small businesses, nonprofit organizations, and national brands, primarily in the Greater Cincinnati and Northern Kentucky region, by combining strategic campaign planning with trusted regional media relationships.

Product overview

Scooter Media is an award-winning boutique public relations agency based in Greater Cincinnati / Northern Kentucky that offers a unified suite of communications services. The core offerings include Public Relations Services, Social Media Services, Graphic Design Services, Spokesperson Training, and Social Media Training, supported by free downloadable Resources including templates for media kits, brand guidelines, creative briefs, and PR planning worksheets. These services are designed to work together as integrated communications solutions for clients ranging from local nonprofits to national brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations Services Strategic public relations services for local, regional, and national clients, including media relations, press release writing, story pitching, and reputation management.
• Social Media Services Social media management, content creation, strategy development, and platform optimization across Facebook, Instagram, LinkedIn, TikTok, and X (Twitter).
• Graphic Design Services Professional graphic design including brand identity development, visual assets, annual reports, social media graphics, and marketing materials.
• Spokesperson Training Media and spokesperson training to prepare executives and brand representatives for media interviews, television appearances, and public speaking engagements.
• Social Media Training Training programs to help organizations and individuals develop social media skills, best practices, and strategies for effective platform engagement.

Quantifiable outcome

• 2024 Large PR Agency of the Year - Cincinnati PRSA Blacksmith Awards
• +3 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered minor.

• Welcome HouseminorOthersLauren Vogel serves on the board of Welcome House, an organization that addresses homelessness and housing instability in Northern Kentucky. This is a community leadership involvement rather than a formal business partnership.
• Children's Law CenterminorOthersMelissa Morandi serves as Event Chair for the Children's Law Center's Boots, Bourbon and Biscuits event. Community involvement rather than formal business partnership.
• Faith Community Healthcare NetworkminorOthersMelissa Morandi serves on the board of Faith Community Healthcare Network. Community leadership involvement.
• Emergency Shelter of Northern KentuckyminorOthersMelissa Morandi serves on the Homeless to Hopeful event committee benefiting the Emergency Shelter of Northern Kentucky. Community committee involvement.
• NKY Chamber Regional Youth Leadership ProgramminorOthersMelissa Morandi serves on the NKY Chamber Regional Youth Leadership Program Steering Committee. Community leadership involvement.
• Leadership Northern KentuckyminorOthersMelissa Morandi serves on Leadership Northern Kentucky's Community Vibrancy Committee and is a graduate of Leadership Northern Kentucky, Class of 2024.
• University of Cincinnati PRSSAminorOthersLauren Vogel serves as professional advisor and mentor to students in the University of Cincinnati chapter of PRSSA (Public Relations Student Society of America). Academic mentorship partnership.
• The Center for Great Neighborhoods of CovingtonminorStrategic or Co-development PartnerPartnership on La Casa de Chako: A Japanese Dining Experience event, which won a Blacksmith Award of Excellence in Special Events Campaign.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Edelman: Global public relations and communications firm with offices nationwide including a presence in the Midwest; competes for the same national-brand clients Scooter Media serves, but at a much larger scale and full-service capability set.
• Weber Shandwick: One of the world's largest PR and communications agencies with a Midwest presence; competes for regional and national PR engagements but offers integrated marketing, paid media, and analytics that exceed Scooter Media's service breadth.
• Finn Partners: Large independent global PR firm with significant U.S. regional office footprint; competes for nonprofit, consumer, and corporate PR accounts, including regional-market activations.

Direct peers

• 78Madison: Cincinnati-area boutique marketing agency providing branding, PR, social media, and creative services to mid-market and regional clients — closely comparable in size, geography, and service scope.
• Vehr Communications: Cincinnati/Northern Kentucky boutique communications firm offering PR, social media, and content services to nonprofit, civic, and consumer clients — direct regional competitor with similar client verticals.
• Northlich: Cincinnati-based full-service marketing and PR agency serving regional and national brands with strategic communications, media relations, and creative services — directly comparable to Scooter Media in geography and service mix.
• Resound Marketing: Boutique creative and PR agency serving nonprofit and consumer brands with storytelling, media relations, and content strategy — comparable boutique positioning, vertical mix, and service scope.
• The Eisen Agency: Cincinnati-based PR and marketing communications firm serving B2B and consumer clients with media relations, content, and digital strategy — overlapping mid-market regional client base and service offerings.
• The Morrison Group: Boutique PR and public affairs firm focused on nonprofit, association, and corporate clients with media relations and strategic communications; comparable in scale, vertical focus, and service offerings.

Regional players

• Jill Friedman Communications: Mid-Atlantic boutique PR and branding agency serving nonprofit, arts, and consumer clients; comparable in boutique scale and service mix but operating in a different U.S. region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/scootermedia
• Facebookfacebook.com/scootermediaco
• LinkedInlinkedin.com/company/scooter-media-company
• Instagraminstagram.com/scootermediaco
• TikToktiktok.com/@scootermediaco

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Scooter Media