GraphicsFlow
GraphicsFlow is a US-only, cloud-based graphics workflow platform that provides print shops, decorated apparel businesses, and promotional product distributors with a 25,000+ design library, online art approvals, a public customer design portal, and cloud-based asset management on a SaaS subscription ($99–$199/month). It operates as a subsidiary of Inktavo.
- Company typePrivate
- Founded2020
- HeadquartersTempe, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What GraphicsFlow does
GraphicsFlow is a cloud-based graphics workflow platform built for print shops, decorated apparel businesses, and promotional product distributors. The product combines a library of more than 25,000 professionally designed, 100% vector-based design templates, clip art, and fonts with four workflow modules — Art Approvals (online proofing and sign-off), Art Portal (public-facing customer design catalog and request intake), My Art (cloud-based digital asset management with encrypted storage), and the Stock Art Customizer (in-app editor for text and color edits) — to take a customer order from mockup through final approved artwork. The platform runs on Microsoft Azure with US-based data centers, supports RGB/HEX and CMYK color profiles for production workflows, and offers an integration with CorelDRAW via the Smart Designer add-on. GraphicsFlow was founded as a standalone brand and is now operated as a subsidiary of Inktavo, alongside Printavo, InkSoft, Clarity, and SignTracker.
The company sells on a three-tier monthly SaaS subscription — Starter at $99/month, Pro at $149/month, and Elite at $199/month — plus add-ons for additional team members ($10/month), extra stock art downloads ($50/month per 100), extra storage ($35/month per 1TB), and Smart Designer for CorelDRAW ($25/month). Contracts are month-to-month with a 15-day money-back guarantee, and the GTM motion blends self-serve sign-up through the website with sales-assisted demos over phone (800-959-7627) and online forms. Marketing is concentrated in industry-specific channels: the Decorator Academy training series, trade shows such as Impressions Expo, ASI Show, Graphics Pro Expo, and DTF Expo, plus an active blog and YouTube library. All disclosed customers are small shops in screen printing, embroidery, DTG, sublimation, and promo products, and the service is currently US-only.
GraphicsFlow is privately held and headquartered in Tempe, Arizona. Its parent Inktavo is backed by PSG and Blue Star Innovation Partners, and in October 2025 Inktavo merged with OrderMyGear (backed by Susquehanna Growth Equity) to form an expanded branded-merchandise software group spanning shop management, e-commerce, production, design, and customer engagement.
GraphicsFlow firmographics
Firmographics- Name
- GraphicsFlow
- Legal name
- GraphicsFlow
- Website
- https://graphicsflow.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GraphicsFlow is a US-only, cloud-based graphics workflow platform that provides print shops, decorated apparel businesses, and promotional product distributors with a 25,000+ design library, online art approvals, a public customer design portal, and cloud-based asset management on a SaaS subscription ($99–$199/month). It operates as a subsidiary of Inktavo.
- Ownership category
- akta.pro rank
GraphicsFlow industry classification
Industry- Product category
- Print Shop Graphics Workflow Software
- NAICS
- Graphic Design Services (54143), Software Publishers (5132)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Content Asset Libraries & Template Marketplaces (stock, characters, themes) (EDAFAHAI)
- akta.pro secondary industry
- Graphic Design & Visual Content Production (BPAFAIAC)
Keywords
Where GraphicsFlow is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
GraphicsFlow business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Monthly subscription-based revenue model with tiered pricing plans (Starter $99, Pro $149, Elite $199). No contracts required, month-to-month payments allow customers to scale up or down anytime. Additional revenue from add-ons including additional team members ($10/month), extra stock art downloads ($50/month per 100), additional storage ($35/month per 1TB), and Smart Designer for CorelDRAW ($25/month).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter Plan - $99/month |
| Subscription | Monthly | Pro Plan - $149/month |
| Subscription | Monthly | Elite Plan - $199/month |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
GraphicsFlow product offering
Product offeringCore offering
GraphicsFlow is an all-in-one cloud-based graphics workflow platform built on Microsoft Azure that helps print shops, decorated apparel businesses, and promotional product companies create, manage, present, and approve customer artwork. The offering combines a library of 25,000+ production-ready vector design templates, an online art approval workflow, a public customer-facing art portal, and cloud-based digital asset management in a single integrated subscription product. The platform targets SMB and mid-market decorated apparel operators and is sold via monthly SaaS subscriptions ranging from $99 to $199 with optional add-ons including additional storage, downloads, team members, and a CorelDRAW automation plugin.
Product overview
GraphicsFlow is an all-in-one cloud-based graphics workflow platform for print shops, decorated apparel businesses, and promotional product companies. The core platform (GraphicsFlow) provides a centralized workspace for creating, organizing, managing, and approving customer artwork from mockup to final design, powered by Microsoft Azure. The product suite is built around a growing library of 25,000+ production-ready vector design templates, clip art, and fonts, paired with tools including Art Approvals (for sending digital mockups to customers for review and sign-off), Art Portal (a public-facing catalog and design-request portal customers can browse and submit ideas through), My Art (cloud-based digital asset management and secure storage), and the Stock Art Customizer (an in-app editor enabling text and color edits without external software). Pricing is organized into three tiers — Starter ($99/month), Pro ($149/month), and Elite ($199/month) — with add-ons available for additional team members, stock art downloads, storage, and CorelDRAW integration via Smart Designer. The platform is designed for decorators, screen printers, embroiderers, and promotional product distributors who need to streamline art creation, approval workflows, and asset management.
Differentiator
Problem solved
Functional benefit
Brands
- Art Portal: Public-facing art catalog and design request solution that allows customers to browse and select from thousands of graphics, fonts, and design templates, then submit design requests directly to the shop.
- Art Approvals
- Stock Art Customizer
- My Art
- Design Drops
Products and services
- GraphicsFlow Platform An all-in-one cloud-based graphics workflow platform enabling print shops, decorated apparel businesses, and promotional product companies to create, submit, and finalize art approvals online; access production-ready vector design templates; and manage graphics from mockup to final design. Built on Microsoft Azure with encrypted cloud storage and US-based data centers.
- Art Approvals An online art approval workflow tool that lets print shops send digital mockups to customers, gather feedback and sign-off via inline comments and approve/reject actions, and manage versions with real-time notifications. Functions as the bridge between design creation and the production go-ahead.
- Art Portal A public-facing digital art catalog and design-request portal that exposes the shop's design library, clip art, and fonts to end customers who can browse, select, and submit design ideas directly. Can be embedded in a shop's existing website or used as a standalone site to drive customer design selection.
- GraphicsFlow Stock Art Library A growing library of professionally designed 100% vector-based design ideas, clip art, and fonts totaling more than 25,000 searchable assets. Designs are production-ready for screen printing, embroidery, direct-to-film, and sublimation, and the library includes a separate font collection of 376 license-free searchable and downloadable fonts.
- My Art A cloud-based digital asset management (DAM) and secure storage workspace for uploading, organizing, tagging, and managing customer artwork, logos, and graphic files. Features folder and subfolder organization, custom tagging, in-platform live previews without external software, and encrypted cloud storage that replaces local desktop file storage.
- Stock Art Customizer An in-application design editor that lets team members make simple text and color edits to design templates without needing additional graphics software. Supports custom color palettes in RGB/HEX and CMYK profiles and is intended to empower non-designers, including sales staff, to generate basic mockups independently.
- Monthly Design Drops A monthly design-content update program delivering 30 new premium vector designs in Adobe Illustrator and CorelDRAW formats covering seasonal themes and on-trend categories. Designs are production-ready for screen printing, heat transfers, direct-to-film, direct-to-garment, and sublimation workflows.
- Smart Designer for CorelDRAW A CorelDRAW add-on plugin sold and supported by GraphicsFlow at $25/month that adds more than 150 automation features to CorelDRAW to streamline and simplify art production workflows for decorated apparel and print shop users.
Quantifiable outcome
- Reduced design mockup time to as little as 15 minutes in some cases
- +3 more outcomes
Companies that use GraphicsFlow
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
GraphicsFlow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
GraphicsFlow partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- OrderMyGear (OMG)coreInktavo (GraphicsFlow's parent company) merged with OrderMyGear to create industry's most complete suite of tools for branded merchandise businesses spanning shop management, e-commerce, production management, reporting, design, and customer engagement. OMG powers sales for over 4,000 clients generating more than $4 billion in online sales.
- SignTrackercoreInktavo acquired SignTracker, a comprehensive management software platform for sign shops, expanding Inktavo's suite of solutions to cater to signage industry needs. SignTracker provides project tracking, job costing, estimating, invoicing, CRM, and analytics capabilities.
- ROQ.USminorInktavo and ROQ.US announced partnership to advance the apparel decoration industry. The partnership aimed to provide enhanced solutions for decorated apparel businesses through combined offerings.
- InktavocoreInktavo is the parent company of GraphicsFlow, providing connected software solutions including Printavo, InkSoft, Clarity, and SignTracker for decorated apparel shops and sign businesses.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
GraphicsFlow competitors and assessment
Company assessmentDirect peers
- InkSoft: Ecommerce and order management platform for decorated apparel businesses. Also part of the Inktavo family; competes/aligns with GraphicsFlow by serving the same print-shop customer with adjacent workflow software.
- Printavo: Shop management SaaS for screen printers and apparel decorators. Sibling product under Inktavo, but directly comparable in serving the same decorated apparel SMB segment with cloud-based workflow software.
- OrderMyGear: Group ordering and ecommerce platform serving team, promotional products, and decorated apparel markets. Now merged into the same Inktavo parent, but historically a direct peer serving overlapping SMB customers with complementary workflows.
- ShopVOX: Job management and production workflow software for custom apparel, sign, and print shops. Comparable in serving the same vertical with SMB-focused shop management tools.
- SignTracker: Management software for sign shops (project tracking, job costing, CRM, analytics). Acquired by Inktavo in 2023 and serves a sibling vertical to GraphicsFlow's sign-shop customer segment.
- DecoNetwork: End-to-end business management and ecommerce platform for garment decorators and promotional product businesses. Directly comparable target market and overlapping workflow tools.
Broad incumbents
- Adobe: Adobe Illustrator and Creative Cloud are the foundational design tools used by graphics professionals serving print shops. Competes with GraphicsFlow's Stock Art Customizer and design template library via broader, more capable (but less vertical-specific) tools.
- Canva: Mass-market design platform with extensive template marketplace, brand kits, and AI-assisted design. Increasingly overlaps with GraphicsFlow's template and customization value proposition for SMB print-shop customers.
- CorelDRAW: Vector design suite widely used by screen printers and apparel decorators. GraphicsFlow even resells a CorelDRAW add-on (Smart Designer), but CorelDRAW itself is a foundational competing design tool.
Emerging players
- Printful: Print-on-demand and dropshipping platform serving creators and small businesses with apparel decoration. Adjacent business model serving overlapping end customers (custom apparel buyers) with a different fulfillment approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
GraphicsFlow social profiles
Digital presenceGraphicsFlow financial estimates
Financial estimateRevenue estimate
Valuation estimate
GraphicsFlow leadership team
Management profileNumber of profiles
GraphicsFlow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GraphicsFlow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GraphicsFlow
What does GraphicsFlow do?
GraphicsFlow is an all-in-one cloud-based graphics workflow platform built on Microsoft Azure that helps print shops, decorated apparel businesses, and promotional product companies create, manage, present, and approve customer artwork. The offering combines a library of 25,000+ production-ready vector design templates, an online art approval workflow, a public customer-facing art portal, and cloud-based digital asset management in a single integrated subscription product. The platform targets SMB and mid-market decorated apparel operators and is sold via monthly SaaS subscriptions ranging from $99 to $199 with optional add-ons including additional storage, downloads, team members, and a CorelDRAW automation plugin.
Is GraphicsFlow a public or private company?
GraphicsFlow is a private company. It is classified as private equity controlled and is currently operating.
When was GraphicsFlow founded?
GraphicsFlow was founded in 2020. It employs 11 to 50 people.
Where is GraphicsFlow based?
GraphicsFlow is headquartered in Tempe, United States, in the North America region.
How does GraphicsFlow make money?
One revenue line is on record: saaS Subscription.
Who are GraphicsFlow's main competitors?
Direct peers on record are InkSoft, Printavo, OrderMyGear, ShopVOX, SignTracker and DecoNetwork. Broad incumbents are Adobe, Canva and CorelDRAW. Printful is listed as an emerging player.
Does GraphicsFlow have an API?
No public API is recorded for GraphicsFlow.
What industry is GraphicsFlow in?
GraphicsFlow's product category is Print Shop Graphics Workflow Software. Its primary akta.pro industry code is EDAFAHAI, Content Asset Libraries & Template Marketplaces (stock, characters, themes), with a secondary code of BPAFAIAC, Graphic Design & Visual Content Production. Its NAICS code is 54143 and its SIC code is 7330.