Infegy

What Infegy does

Infegy is a Kansas City-based social listening and consumer intelligence company founded in 2007 and operated continuously under founder and CEO Justin Graves for more than 18 years. The company sells a multi-product SaaS suite anchored by Infegy Starscape, a flagship social listening and consumer intelligence platform that ingests posts from social media, forums, blogs, and news sources and returns near-instant, unsampled query results with no mention caps. Surrounding products include Infegy Atlas for narrative and topic clustering analysis, Infegy Canvas as an additional application, an Infegy API for programmatic access, and Infegy IQ (also branded Infegy AI), the proprietary in-house AI engine that powers sentiment, emotion, entity, and theme detection across all products.

Underlying the suite is vertically integrated technology that Infegy owns outright: its own data collectors, servers, dataset (running since 2007), and a custom NLP/ML pipeline that the company claims delivers 96% sentiment accuracy and multi-language emotion analysis. In 2024 the platform added Generative AI Summary and AI Personas widgets built on top of this enriched analytical layer, and a major version update (Infegy IQ 4.0) is scheduled for April 2026. The company emphasizes that the platform analyzes full datasets rather than samples and supports unlimited queries per engagement.

Infegy serves agencies, market researchers, and enterprise brands, with named public logos including VML, Mintel, Endeavor, IPG, and Interbrand. Monetization follows a SaaS subscription model with tiered, unlimited-query pricing (specific pricing is not publicly disclosed). The company is bootstrapped, profitable, and founder-run with no venture capital or private equity backing — a structural feature that sources cite as preserving long-term control of the technology and dataset. Headcount sits in the 11–50 range, and the company has been recognized as a "Best Places to Work" employer for three consecutive years and has accumulated multiple G2 and Capterra category awards across enterprise, mid-market, and small-business segments.

Name

Infegy

Legal name

Infegy, Inc.

Website

https://infegy.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Infegy is a Kansas City-based, bootstrapped SaaS company that sells proprietary AI-powered social listening and consumer intelligence platforms to agencies, market researchers, and enterprise brands across social, forum, blog, and news sources.

Ownership category

akta.pro rank

Product category

Social Listening & Consumer Intelligence

NAICS

Web Search Portals and All Other Information Services (519290)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)

akta.pro primary industry

Social/UGC Feed Aggregators (Multi-Source Feeds) (MPACAKAC)

akta.pro secondary industry

Topic/Interest-Based Content Discovery Apps (MPACAKAB)

Keywords

• Social listening platform
• Consumer intelligence software
• Sentiment analysis tools
• Audience insights analytics
• Text analytics solutions

Headquarters

HQ city

Kansas City

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Core offering

Infegy provides a cloud-based social listening and consumer intelligence platform that collects and analyzes posts from social media, forums, blogs, and news sources. Its flagship product, Infegy Starscape, delivers unlimited queries, drag-and-drop dashboards, and AI-powered insights (sentiment, emotion, entity, theme detection). The platform is augmented by Infegy Atlas for narrative analysis, Infegy AI (IQ) for proprietary NLP, and Infegy API for programmatic access, serving agencies, market researchers, and brands.

Product overview

Infegy is a social listening and consumer intelligence company offering a platform-plus-modules architecture centered around Infegy Starscape as the core flagship product. The suite includes Infegy Atlas for deep social listening and narrative analysis, Infegy IQ (Infegy AI) as the proprietary AI engine powering sentiment analysis and emotion detection, Infegy API for programmatic data access, and Infegy Canvas as an additional platform application. All products leverage a unified dataset spanning social media, forums, blogs, and news sources since 2007, with key differentiators including unlimited queries (no mention caps), no data sampling, and AI-powered insights including generative AI summaries and AI personas.

Differentiator

Problem solved

Functional benefit

Products and services

• Infegy Starscape Flagship social listening and consumer intelligence platform providing unlimited queries, drag-and-drop dashboards, AI-powered insights, and near-instant search results across social media channels, forums, blogs, and news sources for agencies, market researchers, and brands.
• Infegy Atlas Social listening platform that analyzes and aggregates individual posts to generate overarching narratives around subjects, featuring entity detection, topic clustering, and geographic/demographic analysis capabilities.
• Infegy AI (Infegy IQ) Proprietary AI engine powering sentiment analysis, emotion detection, entity recognition, and theme detection across Infegy's products. Analyzes every post without sampling for maximum accuracy.
• Infegy API Programmatic access to Infegy's social listening data, allowing users to access all social metrics and posts from the platform, download results, and connect to any endpoint for integration with external tools and applications.
• Infegy Canvas Additional platform application within the Infegy suite, part of the company's multi-product ecosystem for social intelligence and consumer insights.

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• NetBase Quid: AI-driven consumer and market intelligence platform focused on text analytics, sentiment, and trend detection across social and enterprise data — directly comparable to Infegy's NLP and consumer insights offering.
• Talkwalker: AI-powered social listening and analytics platform with deep sentiment and image analytics, serving global brands and agencies — comparable in target market and core NLP capabilities.
• Brandwatch (Cision): One of the largest dedicated social listening and consumer intelligence platforms, offering sentiment analysis, trend detection, and audience insights across social, news, and forums — directly overlapping Infegy's core Starscape/Atlas use cases.
• Pulsar (CARMA): Audience intelligence and social listening platform combining social data, search, and first-party data for audience segmentation and insights — closely aligned with Infegy's AI Personas and audience insights use cases.
• Meltwater: Global media and social intelligence platform serving enterprise brands and agencies with consumer insights, sentiment analysis, and competitive benchmarking — highly comparable customer base and product scope.
• Digimind: Social listening and market intelligence platform with sentiment analysis, trend detection, and competitive intelligence features aimed at global brands and agencies — comparable offering and ICP.
• Synthesio (Ipsos): Social intelligence platform from Ipsos providing audience insights, trend detection, and sentiment analysis to enterprise brands — directly comparable in analytics depth and target buyer.
• Sprout Social: Social media management and analytics suite with paid and organic analytics, social listening, and reporting aimed at brands and agencies — overlapping with Infegy's analytics and audience insights solutions.

Broad incumbents

• Sprinklr: Enterprise customer experience management platform with a unified social media analytics and listening module; broader portfolio than Infegy but competes for the same enterprise social intelligence budgets.
• Hootsuite: Broad social media management platform with analytics and listening features; overlaps with Infegy on the analytics and reporting side but is positioned primarily as a publishing/management suite rather than a dedicated listening platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/infegy
• YouTubeyoutube.com/@Infegy/videos
• Facebookfacebook.com/infegy
• LinkedInlinkedin.com/company/infegy

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infegy