All Events in City
AllEvents is a global event discovery and ticketing platform aggregating live experiences across 30,000+ cities for 20M+ attendees, while providing event organizers free self-serve listings, a 0.9% flat-fee ticketing integration via TicketsCandy, and promotional marketing tools.
- Company typePrivate
- Founded2011
- HeadquartersAhmedabad, India
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What All Events in City does
AllEvents (legal name AllEvents, operating as allevents.in) is a global event discovery and ticketing platform founded in 2011 and headquartered in Ahmedabad, India. It serves two primary user groups: event attendees searching for local live experiences across categories including music, business, festivals, parties, dance, food and drinks, health and wellness, and crafts, and event organizers (festival planners, venue managers, promoters, SMBs) seeking visibility and ticket sales. The platform aggregates events across 30,000+ cities in 19+ countries and reaches 20M+ users globally, accessed via a SEO-optimized web portal and native iOS/Android mobile applications. The product surface extends beyond discovery to include a self-serve Event Manager App, organizer-side marketing utilities (QR Code Generator, UTM Builder, Event Listing Plugin), an Events on Demand feature for recorded content, and a developer-facing Events API for programmatic access.
The underlying technology is a two-sided discovery platform built around city-level landing pages, category filters, and date-based browsing, with app-store mobile presence and email/affiliate channels driving organic acquisition. The business model is freemium and product-led: organizers can create and list events for free with no sales interaction. Revenue is generated through a 0.9% flat service fee on ticketing processed via a core integration with TicketsCandy (every TicketsCandy-published event auto-lists on AllEvents at no extra cost to organizers) and through optional paid event promotion and marketing services. The pricing page advertises tiered plans, but specific pricing is not publicly disclosed. Co-founders Amit Panchal (CEO) and Ruchit Patel (CTO) lead the 11-50 person team, with the company operating as a privately held, apparently bootstrapped entity (no disclosed funding rounds).
All Events in City firmographics
Firmographics- Name
- All Events in City
- Legal name
- AllEvents
- Website
- https://allevents.in
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AllEvents is a global event discovery and ticketing platform aggregating live experiences across 30,000+ cities for 20M+ attendees, while providing event organizers free self-serve listings, a 0.9% flat-fee ticketing integration via TicketsCandy, and promotional marketing tools.
- Ownership category
- akta.pro rank
All Events in City industry classification
Industry- Product category
- Event Discovery and Ticketing Platform
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Event Discovery, Listings & Calendar Platforms (MPAGAJAL)
Keywords
Where All Events in City is headquartered
LocationHeadquarters
- HQ city
- Ahmedabad
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
All Events in City business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Event Ticketing Services: Through partnership with TicketsCandy, event organizers using ticketing services are charged a flat 0.9% service fee. Every event published on TicketsCandy is automatically listed on AllEvents at no additional cost.
- Event Promotion and Marketing: Platform offers event promotion and marketing services to organizers looking to increase visibility of their events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Event discovery and listing is free for organizers |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
All Events in City product offering
Product offeringCore offering
AllEvents operates a global event discovery and ticketing platform serving over 20 million users across 30,000+ cities. The platform enables event-goers to find local concerts, festivals, parties, workshops, and other live experiences by city and category via web and mobile apps, while providing event organizers free listing, low-cost ticketing (0.9% via TicketsCandy partnership), marketing tools, and audience reach. Supporting offerings include an Events API, embeddable plugins, QR code and UTM utilities, and an affiliate program.
Product overview
AllEvents operates as a unified event discovery and ticketing platform serving both event-goers and event organizers globally. The core offering consists of the AllEvents Platform (allevents.in), a comprehensive event discovery website covering 30,000+ cities worldwide, complemented by native mobile apps for iOS and Android that enable on-the-go event discovery. For organizers, the platform provides an integrated suite of tools including Event Ticketing (featuring a low 0.9% flat service fee model), Event Marketing for promotional reach, the Event Manager App for on-the-go event management, Events on Demand for recorded content, and an Affiliate Program for revenue sharing. Developer-facing products include the Events API for programmatic platform access and the Event Listing Plugin for embedding event listings on third-party websites. Additionally, free utility tools such as the QR Code Generator and UTM Builder support organizers' marketing workflows. The platform's architecture combines discovery, ticketing, promotion, and developer access into a cohesive ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- AllEvents Platform (allevents.in)
Quantifiable outcome
- Organizers report increased traffic, page views, and ticket sales
Companies that use All Events in City
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles3 records
All Events in City technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
All Events in City partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TicketsCandycoreTicketsCandy, a ticketing platform offering a flat 0.9% service fee, partnered with AllEvents to provide event organizers with built-in visibility on AllEvents' global event discovery platform. Every event published on TicketsCandy is automatically listed on AllEvents at no additional cost, directing users to TicketsCandy to complete purchases. The partnership enables organizers to reach millions of potential attendees, particularly tourists seeking local live experiences, without paying high advertising or commission fees typically charged by larger platforms. An Austin-based festival organizer reported early positive feedback, noting consistent traffic, higher page views, and earlier sales momentum.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
All Events in City competitors and assessment
Company assessmentBroad incumbents
- Ticketmaster: Largest incumbent ticketing platform globally with deep integrations into venues and large-scale event promotion. Comparable to AllEvents in the live-events/ticketing space but operates at vastly larger scale with owned venue relationships.
- Cvent: Enterprise event management platform covering registration, ticketing, and attendee engagement for corporate events. Adjacent to AllEvents' ticketing and event-marketing offerings but focused on the B2B/corporate segment rather than consumer local events.
Emerging players
- Fever: Curated local experiences and events marketplace operating in major cities globally. Comparable to AllEvents in local-experience discovery and ticketing, though with a curated/inventory-led model rather than AllEvents' open-listing approach.
- Headout: Marketplace for tours, attractions, and local experiences, primarily serving tourists in major cities. Comparable to AllEvents' tourist-facing use case for local live experiences, though with an inventory-led (rather than listing-led) model.
- Bizzabo: Event experience platform offering registration, ticketing, and attendee engagement tools. Comparable to AllEvents in event technology offerings but oriented toward mid-market and enterprise organizers running branded events.
Direct peers
- Meetup: Local-events and interest-group community platform with city-based discovery. Comparable to AllEvents in the local-events discovery UX but with a stronger emphasis on recurring community groups rather than one-off events.
- Eventbrite: Global event ticketing and discovery platform serving both organizers and attendees. Most direct competitor to AllEvents, with a deeper ticketing product but generally higher fees and a heavier focus on ticketed events versus AllEvents' broader discovery breadth.
- Bandsintown: Live music event discovery platform with city-level event listings and artist-driven recommendations. Comparable to AllEvents in event discovery UX, though narrower in category focus (music) and similar in app-driven engagement model.
- Eventful: Long-running local event discovery and calendar platform with city-based listings. Directly comparable to AllEvents in the city-page event discovery experience, though with a smaller global footprint.
Regional players
- Resident Advisor: Global electronic-music event discovery and ticketing platform with strong city-level coverage. Comparable to AllEvents in city-based event discovery UX, though narrowly focused on electronic music and nightlife categories.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
All Events in City social profiles
Digital presenceAll Events in City financial estimates
Financial estimateRevenue estimate
Valuation estimate
All Events in City leadership team
Management profileNumber of profiles
Profiles2 records
All Events in City funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
All Events in City M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about All Events in City
What does All Events in City do?
AllEvents operates a global event discovery and ticketing platform serving over 20 million users across 30,000+ cities. The platform enables event-goers to find local concerts, festivals, parties, workshops, and other live experiences by city and category via web and mobile apps, while providing event organizers free listing, low-cost ticketing (0.9% via TicketsCandy partnership), marketing tools, and audience reach. Supporting offerings include an Events API, embeddable plugins, QR code and UTM utilities, and an affiliate program.
Is All Events in City a public or private company?
All Events in City is a private company. It is classified as unknown and is currently operating.
When was All Events in City founded?
All Events in City was founded in 2011. It employs 11 to 50 people.
Where is All Events in City based?
All Events in City is headquartered in Ahmedabad, India, in the Asia region.
How does All Events in City make money?
Two revenue lines are on record. Event Ticketing Services are the primary driver. The others are event Promotion and Marketing.
Who are All Events in City's main competitors?
Broad incumbents on record are Ticketmaster and Cvent. Emerging players are Fever, Headout and Bizzabo. Direct peers are Meetup, Eventbrite, Bandsintown and Eventful. Resident Advisor is listed as a regional player.
Does All Events in City have an API?
Yes. AllEvents offers an Events API that enables developers to access event data. The API is accessible via the Events API footer link (https://allevents.in/pages/events-api) and is designed to allow third-party integrations and programmatic access to the platform's event discovery and ticketing functionality. Developer documentation is at allevents.in/pages/events-api.
What industry is All Events in City in?
All Events in City's product category is Event Discovery and Ticketing Platform. Its primary akta.pro industry code is MPAGAJAL, Event Discovery, Listings & Calendar Platforms. Its NAICS code is 711320 and its SIC code is 7990.