Tree of Life Fertility Center
- Company typePrivate
- Founded2004
- HeadquartersTarzana, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Tree of Life Fertility Center firmographics
Firmographics- Name
- Tree of Life Fertility Center
- Website
- https://tlcfertility.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Tree of Life Fertility Center industry classification
Industry- Product category
- Reproductive Medicine / Fertility Clinic Services
- NAICS
- Other Ambulatory Health Care Services (6219)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro industry
- Fertility, Reproductive Endocrinology & IVF CentersReproductive Endocrinology & Infertility (IVF/Fertility)
Keywords
Where Tree of Life Fertility Center is headquartered
LocationHeadquarters
- HQ city
- Tarzana
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tree of Life Fertility Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- IVF and Fertility Procedures: Core revenue from in vitro fertilization procedures, including conventional IVF, Mini IVF, Natural IVF, ICSI, and Frozen Embryo Transfer. Revenue is generated per treatment cycle with pricing varying by complexity.
- Tubal Reversal Surgery: Microsurgical tubal reversal procedures offered at a competitive all-inclusive package price of $8,400.
- Surrogacy and Egg Donation Services: Third-party reproduction services including gestational surrogacy coordination, egg donor matching, and comprehensive screening services.
- Intrauterine Insemination (IUI): Minimally invasive fertility treatment placing concentrated sperm directly into the uterus, offered as a more affordable first-line treatment option.
- Sperm and Egg Freezing: Cryopreservation services for sperm and eggs, including initial freezing fees and annual storage charges.
- Gender Selection/Family Balancing: IVF with Preimplantation Genetic Testing (PGT) for gender selection, typically involving higher medication doses and multiple cycles.
- Mini IVF: Minimal stimulation IVF cycle typically under $10,000 per cycle, offering discounts for multi-cycle packages.
- FemaSeed Treatment: Revolutionary intratubal insemination procedure bridging IUI and IVF, with success rates of 26.3% per cycle.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Tubal Reversal Surgery Package |
| One time/ perpetual license | Pay-as-you-go | Invocell Fertility Treatment |
| One time/ perpetual license | Pay-as-you-go | Mini IVF Cycle |
| Unit Pricing | Annual | Sperm Freezing |
| Unit Pricing | Pay-as-you-go | Clomid Medication |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Tree of Life Fertility Center product offering
Product offeringCore offering
Tree of Life Fertility Center is a private fertility clinic providing assisted reproductive technology services from basic interventions (timed intercourse, ovulation induction with Clomid) to advanced procedures including conventional IVF, Mini IVF, Natural IVF, Invocell IVF, ICSI, frozen embryo transfer, gender selection/PGT, egg and sperm freezing, surrogacy and egg donation programs, tubal reversal microsurgery, reciprocal IVF for same-sex couples, and the FemaSeed intratubal insemination procedure. The clinic operates from its Tarzana, California headquarters and supplements in-person visits with multilingual virtual consultations for domestic and international patients.
Product overview
Tree of Life Fertility Center is a fertility clinic offering a comprehensive range of assisted reproductive technology services. The core treatment offerings include IVF (In Vitro Fertilization) with multiple protocols such as conventional IVF, Mini IVF, Natural IVF, and Invocell IVF. The clinic provides the full spectrum of fertility treatments including IUI, frozen embryo transfer, gender selection and family balancing through PGT, egg freezing and fertility preservation, sperm freezing, surrogacy and egg donation programs, tubal reversal surgery, and FemaSeed (an FDA-approved intratubal insemination procedure). Additional services include various diagnostic testing (AMH testing, preconceptional genetic testing), ovulation induction (Clomid treatment), and specialized programs for international patients. The clinic also offers reciprocal IVF for same-sex couples and donor egg treatment options.
Differentiator
Problem solved
Functional benefit
Products and services
- In Vitro Fertilization (IVF) Advanced fertility treatment involving egg retrieval, laboratory fertilization, embryo culture, and embryo transfer to achieve pregnancy. Offered by Tree of Life Center as a core service for individuals and couples with diverse infertility diagnoses including blocked fallopian tubes, ovulation disorders, male factor infertility, unexplained infertility, and age-related decline.
- Intrauterine Insemination (IUI) Minimally invasive procedure in which concentrated sperm is placed directly into the uterus to increase the chance of conception. Offered by Tree of Life Center as a first-line, lower-cost fertility treatment option, including for single women and same-sex couples using donor sperm.
- Mini IVF Minimal-stimulation IVF using lower doses of fertility medications to retrieve fewer but high-quality eggs, typically priced under $10,000 per cycle with multi-cycle package discounts. Aimed at patients seeking an IVF pathway with reduced medication cost and intensity at Tree of Life Center.
- Natural IVF IVF treatment performed without ovarian-stimulation medications, appealing to patients who prefer a natural-approach cycle at Tree of Life Center.
- Invocell IVF FDA-approved intravaginal culture device for IVF in which fertilized eggs are cultured inside the vagina within a special capsule for up to 5 days. Priced at $7,500 total per procedure, positioned between IUI and conventional IVF in cost and complexity at Tree of Life Center.
- Frozen Embryo Transfer (FET) Cryopreserved embryos from a previous IVF cycle are thawed and transferred into the uterus in a separate cycle at Tree of Life Center.
- Family Balancing / Gender Selection via PGT IVF combined with Preimplantation Genetic Testing (PGT-A/PGT-M) for gender selection, allowing parents to choose embryo sex for family-balancing purposes. Reported with a 100% gender-prediction track record at Tree of Life Center, typically involving higher medication doses and may include multiple cycles.
- FemaSeed Intratubal Insemination FDA-approved procedure that delivers sperm directly to the fallopian tube, bridging IUI and IVF in complexity and cost. Marketed by Tree of Life Center with a 26.3% success rate per cycle versus approximately 4% per cycle for ICI.
- Intracytoplasmic Sperm Injection (ICSI) Direct injection of a single sperm into an egg during IVF, used for severe male factor infertility at Tree of Life Center using advanced micromanipulation equipment.
- Preimplantation Genetic Diagnosis (PGD) for Single-Gene Disorders Testing of embryos for specific genetic diseases before transfer to avoid passing on inherited single-gene disorders. Offered as part of Tree of Life Center's advanced IVF services.
- Egg Freezing & Fertility Preservation Process of freezing and storing eggs or reproductive tissue for future use in conception, including social egg freezing and preservation prior to medical treatments such as oncology therapy or gender transition. Provided at Tree of Life Center.
- Sperm Freezing Cryopreservation and storage of sperm for future use in assisted reproductive technologies. Priced at $500-$1,000 for initial freezing including first-year cryostorage, with annual storage fees thereafter at Tree of Life Center.
- Tubal Reversal Surgery Microsurgical procedure to restore fertility after tubal ligation by reconnecting or reopening fallopian tubes. Offered by Tree of Life Center at an all-inclusive package price of $8,400 with financing starting at $150/month; performed at surgical facilities in Encino, Beverly Hills, or Westlake Village.
- Surrogacy & Egg Donation (Third-Party Reproduction) Third-party reproduction services including gestational surrogacy coordination, egg donor matching, and comprehensive surrogate screening with physical and psychological evaluations. Delivered in collaboration with local and international third-party reproduction agencies.
- Reciprocal IVF (CO-IVF) IVF treatment for lesbian couples in which one partner provides the eggs and the other partner carries the pregnancy, allowing both partners to share in the pregnancy experience. Provided by Tree of Life Center as part of its LGBTQ+ family-building services.
- Donor Egg Treatment (with and without Gestational Carrier) Use of donated eggs from anonymous or known donors for IVF fertilization, with options including a separate gestational carrier. Donor eggs may be sourced from international egg banks in coordination with Tree of Life Center.
- Clomid Ovulation Induction Ovulation induction using Clomiphene Citrate (Clomid) to stimulate egg release in women with ovulatory dysfunction. Generic Clomid is available at Tree of Life Center for approximately $50 or less out of pocket, with most insurance plans covering therapy.
- Timed Intercourse Basic fertility treatment in which Tree of Life Center providers assist patients with timing intercourse around the most fertile days of the menstrual cycle.
- Supraovulation with Gonadotropins Controlled ovarian hyperstimulation inducing release of multiple eggs in a single menstrual cycle, offered by Tree of Life Center as a mid-complexity treatment before IVF.
- Elective Single Embryo Transfer (eSET) Transfer of a single selected embryo with high pregnancy potential while freezing additional healthy embryos, offered by Tree of Life Center to reduce multiple-gestation risk.
- Preconceptional Genetic Testing (Carrier Screening) Carrier screening to determine the risk of passing genetic disorders to offspring. Offered by Tree of Life Center as a diagnostic preconception service.
- AMH (Anti-Mullerian Hormone) Testing and Consultation Anti-Mullerian Hormone testing used to assess ovarian reserve and remaining egg count. Provided as a diagnostic consultation service by Tree of Life Center.
- International Fertility Program Comprehensive service program for international patients that includes flexible travel plans, virtual consultations via Zoom, Skype, WhatsApp, WeChat, and Facetime, and coordinated care with the patient's home-country OB/GYN.
Quantifiable outcome
- Dr. Jovanovic has performed over 10,000 egg retrieval procedures
- +3 more outcomes
Companies that use Tree of Life Fertility Center
Customer profileSegments4 records
Ideal customer profiles4 records
Tree of Life Fertility Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Tree of Life Fertility Center partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Local Surrogacy and Egg Donation AgenciescoreTLC works with a number of surrogacy and egg donation agencies locally and internationally. They provide comprehensive third-party reproduction services including surrogate screenings with physical and psychological evaluations, egg donor matching, and coordinated care management.
- International Egg BanksminorTLC works closely with renowned egg banks internationally to provide patients with a wide selection of egg donors. The clinic also maintains relationships with in-house egg banking capabilities.
Scale indicators7 records
Recent moves5 records
Expansion highlights3 records
Tree of Life Fertility Center competitors and assessment
Company assessmentDirect peers
- Pacific Fertility Center: Los Angeles-based fertility clinic offering the same core services (IVF, IUI, egg freezing, PGT, surrogacy). Direct competitor for the same geographic patient pool and clinical niches.
- HRC Fertility: Major Southern California fertility clinic chain operating in the same LA metro as Tree of Life. Offers IVF, ICSI, PGT, gender selection, and surrogacy coordination — directly overlapping with Tree of Life's service catalog and patient demographics.
- New Hope Fertility Center: New York-based fertility clinic that pioneered Mini IVF and Natural IVF protocols — both of which are central offerings at Tree of Life. Strong clinical protocol overlap and similar boutique positioning.
- San Diego Fertility Center: Southern California-based fertility clinic serving patients from California and internationally. Directly comparable in service mix (IVF, egg donation, surrogacy, gender selection) and international patient programming.
Broad incumbents
- CCRM Fertility (Colorado Center for Reproductive Medicine): One of the largest U.S. fertility clinic networks with multiple locations across major metros. Comparable in that they offer the full IVF/IUI/PGT/fertility preservation stack and have a strong physician-brand identity, but at significantly greater scale and geographic footprint.
- Shady Grove Fertility: Large U.S. fertility clinic network with broad geographic reach and strong employer-benefit partnerships. Comparable in service range and physician-led model, but operates at substantially larger scale than Tree of Life.
- Boston IVF: Multi-site U.S. fertility provider and a frequent partner with academic medical centers. Comparable in offering the full reproductive medicine stack including PGT, ICSI, and donor services, but at substantially larger scale.
- Reproductive Medicine Associates of New Jersey (RMANJ): Major East Coast fertility network known for embryology excellence and published outcomes. Comparable in clinical sophistication and SART reporting, but operates at much higher volume and multi-site scale.
Emerging players
- Kindbody: Tech-enabled fertility and women's health provider with multiple locations and employer-benefit contracts. Operates in the same service categories (IVF, egg freezing, fertility testing) but with a different distribution model targeting employer-sponsored benefits.
Regional players
- USC Fertility: Academic fertility clinic affiliated with USC in the LA metro. Competes with Tree of Life for the same regional patient population and offers overlapping ART services, with the additional credibility of an academic parent institution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Tree of Life Fertility Center social profiles
Digital presenceTree of Life Fertility Center compliance and trust
Trust signalCompliance10 records
Tree of Life Fertility Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tree of Life Fertility Center leadership team
Management profileNumber of profiles
Profiles5 records
Tree of Life Fertility Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tree of Life Fertility Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tree of Life Fertility Center
What does Tree of Life Fertility Center do?
Tree of Life Fertility Center is a private fertility clinic providing assisted reproductive technology services from basic interventions (timed intercourse, ovulation induction with Clomid) to advanced procedures including conventional IVF, Mini IVF, Natural IVF, Invocell IVF, ICSI, frozen embryo transfer, gender selection/PGT, egg and sperm freezing, surrogacy and egg donation programs, tubal reversal microsurgery, reciprocal IVF for same-sex couples, and the FemaSeed intratubal insemination procedure. The clinic operates from its Tarzana, California headquarters and supplements in-person visits with multilingual virtual consultations for domestic and international patients.
Is Tree of Life Fertility Center a public or private company?
Tree of Life Fertility Center is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tree of Life Fertility Center founded?
Tree of Life Fertility Center was founded in 2004. It employs 1 to 10 people.
Where is Tree of Life Fertility Center based?
Tree of Life Fertility Center is headquartered in Tarzana, United States, in the North America region.
How does Tree of Life Fertility Center make money?
Eight revenue lines are on record. IVF and Fertility Procedures are the primary driver. The others are tubal Reversal Surgery, surrogacy and Egg Donation Services, intrauterine Insemination (IUI), sperm and Egg Freezing, gender Selection/Family Balancing, mini IVF and femaSeed Treatment.
Who are Tree of Life Fertility Center's main competitors?
Direct peers on record are Pacific Fertility Center, HRC Fertility, New Hope Fertility Center and San Diego Fertility Center. Broad incumbents are CCRM Fertility (Colorado Center for Reproductive Medicine), Shady Grove Fertility, Boston IVF and Reproductive Medicine Associates of New Jersey (RMANJ). Kindbody is listed as an emerging player. USC Fertility is listed as a regional player.
Does Tree of Life Fertility Center have an API?
No public API is recorded for Tree of Life Fertility Center.
What industry is Tree of Life Fertility Center in?
Tree of Life Fertility Center's product category is Reproductive Medicine / Fertility Clinic Services. Its primary akta.pro industry code is HLAFAJAD, Fertility, Reproductive Endocrinology & IVF Centers, with a secondary code of HLAKAJAC, Reproductive Endocrinology & Infertility (IVF/Fertility). Its NAICS code is 6219 and its SIC code is 8011.