biBERK

What biBERK does

biBERK is a direct-to-consumer small business insurance provider operating exclusively through a digital platform at biberk.com. Founded in 2015 and headquartered in Omaha, Nebraska, the company is a subsidiary of Berkshire Hathaway Insurance Group, leveraging the parent conglomerate's 75+ years of insurance experience, A++ A.M. Best financial strength ratings across its major insurance subsidiaries, and $62 billion in claims paid in 2025. The company serves over 200,000 small businesses across all 50 U.S. states and Washington D.C., with no brokers or intermediaries in the distribution chain.

biBERK's product portfolio comprises seven lines: Workers' Compensation, Business Owners Policy (BOP), Professional Liability / Errors & Omissions, General Liability, Commercial Auto, Umbrella, and Cyber Insurance (offered as an add-on to GL, PL, or BOP). The underwriting and servicing platform is built around online quote generation, instant policy issuance, digital claims filing, downloadable Certificates of Insurance, and autopay enrollment, with the full purchase flow completable in minutes. Coverage is tailored to 50+ industry verticals including accounting, food service, IT, real estate, beauty, fitness, and agriculture.

The revenue model is recurring insurance premiums collected monthly or annually from policyholders. biBERK monetizes through the structural cost advantage of its broker-free model, advertising pricing up to 20% below traditional providers. Customer acquisition is driven by content marketing, state-specific SEO landing pages, educational resources, and a publicly displayed 4.9/5 customer review rating with over 1.7 million policies sold cumulatively.

Name

biBERK

Legal name

Berkshire Hathaway Direct Insurance Company

Website

https://biberk.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

501–1,000 employees

Short description

biBERK is a Berkshire Hathaway-backed, direct-to-consumer digital insurer selling Workers' Comp, BOP, General Liability, Professional Liability, Commercial Auto, Umbrella, and Cyber policies online to over 200,000 small businesses across all 50 U.S. states without brokers.

Ownership category

akta.pro rank

Product category

Small Business Insurance

NAICS

Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Small Business BOP (Main Street) (FSAJAFAA)

Keywords

• Small business insurance
• Commercial insurance
• Workers compensation
• General liability
• Business owners policy

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Premiums: biBerk generates revenue through insurance premium payments from small business policyholders. The company offers multiple policy types including Workers' Compensation, Business Owners Policy (BOP), Professional Liability (E&O), General Liability, Commercial Auto, Umbrella, and Cyber insurance. Premiums are typically paid on a monthly or annual basis, with autopay enrollment available for automatic renewal.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

biBERK is a direct-to-consumer small business insurance provider that sells a portfolio of commercial insurance products entirely online without brokers or intermediaries. The company offers Workers' Compensation, Business Owners Policy (BOP), Professional Liability (E&O), General Liability, Commercial Auto, Umbrella, and Cyber insurance to small businesses across all 50 U.S. states. Customers can obtain quotes, purchase policies, manage coverage, file claims, and download certificates of insurance through biBerk's digital platform with instant coverage activation, often completing the process in about five minutes.

Product overview

biBERK is a small business insurance company offering a portfolio of core insurance products delivered through a direct-to-business model. The product lineup consists of six primary insurance products: Workers' Compensation, Business Owners Policy (BOP), Professional Liability (E&O), General Liability, Commercial Auto, and Umbrella insurance. These products are designed to work individually or be combined, with Cyber Insurance available as an add-on to General Liability, Professional Liability, or BOP policies. The company operates as part of Berkshire Hathaway Insurance Group and sells directly to small businesses without brokers or intermediaries.

Differentiator

Problem solved

Functional benefit

Products and services

• Workers' Compensation Insurance that protects employees and companies if an employee is injured or contracts an illness while at work, covering medical expenses, lost wages, and related legal costs. Typically required by state law.
• Business Owners Policy (BOP) Combined General Liability and property coverage that protects against lawsuits and property losses from theft, fire, or other covered disasters, including business interruption coverage.
• Professional Liability (E&O) Insurance protecting businesses from financial loss if they make a mistake or fail to perform a professional service, covering legal fees and damages from errors or omissions claims.
• General Liability Insurance protecting businesses from property damage liability or injury claims made by customers, covering visitor injuries, employee damage to customer property, and libel/slander/copyright infringement.
• Commercial Auto Insurance covering business-owned or leased vehicles, protecting from financial losses due to physical damage or liability caused by authorized drivers.
• Umbrella Extra liability protection that covers costs exceeding the limits of standard insurance policies, including large liability claims, legal costs, settlements, and judgments.
• Cyber Insurance Add-on coverage to General Liability, Professional Liability, or BOP policies that helps cover costs related to system hacks or data security breaches where sensitive information has been stolen.

Quantifiable outcome

• Up to 20% savings compared to traditional insurance providers
• +3 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• London UnderwritersminorOthers · 1 January 2025London Underwriters, a wholesale insurance broker, announced a partnership with biBERK among multiple insurance partnerships between 2019 and 2025. The collaboration focuses on expanding access to commercial insurance products through London Underwriters' wholesale distribution network.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Next Insurance: Next Insurance is the closest direct peer — a digital-first insurance provider selling small business P&C coverage (GL, Workers' Comp, Professional Liability, Commercial Auto) directly online without brokers. Same target customer (US SMBs), same product mix, and same DTC digital distribution model, making it the most head-to-head comparable to biBERK.
• Simply Business: Simply Business is a digital SMB insurance marketplace (now part of Travelers) that aggregates quotes from multiple carriers online. Comparable in its digital SMB focus and quote-comparison model, though biBERK is a direct carrier while Simply Business is a broker.
• Progressive Commercial: Progressive's commercial lines division sells small business insurance, including Commercial Auto and BOP, directly online. Comparable in its digital-first SMB focus and overlap on Commercial Auto, with the additional advantage of Progressive's strong auto-insurance brand.
• CoverWallet: CoverWallet (now an Aon business) is a digital platform that simplifies SMB insurance buying across multiple carriers. Comparable as a digital-first SMB insurance distribution play, though CoverWallet operates more as a digital broker/marketplace rather than a single-carrier direct writer like biBERK.
• Hiscox: Hiscox is a specialty insurer with a dedicated small business division (Hiscox Small Business Insurance) selling GL, Professional Liability, and BOP online to US SMBs. Same target segment and many of the same product lines, with both direct and broker channels, making it a strong comparable for product positioning and pricing.

Broad incumbents

• Travelers: Travelers is one of the largest US P&C carriers with a substantial small business and commercial insurance division offering the same product mix as biBERK (Workers' Comp, BOP, GL, Commercial Auto, Umbrella, Professional Liability). Comparable in product breadth but distributed through agents and serving a much wider customer size range.
• Liberty Mutual Insurance: Liberty Mutual is a top-tier US P&C carrier with a small business/commercial lines division offering Workers' Comp, BOP, GL, Commercial Auto, and Umbrella. Comparable across the full SMB product portfolio, but as a broad incumbent with agent/broker distribution and serving customers well above biBERK's SMB target.
• Chubb: Chubb is a global P&C insurer with a US small commercial division offering GL, Workers' Comp, Commercial Auto, and Umbrella to SMBs. Comparable on product lines and SMB commercial focus, but positioned upmarket with broader portfolio and broker-led distribution.
• The Hartford: The Hartford is a major US insurance carrier with a well-established small business insurance division offering Workers' Comp, BOP, GL, Professional Liability, and Commercial Auto. Comparable product portfolio and SMB focus, but distributed primarily through agents/brokers rather than direct online, and serves larger SMB and mid-market segments biBERK does not.

Emerging players

• Embroker: Embroker is a digital commercial insurance platform focused on technology, professional services, and emerging growth companies. Comparable as a digitally-native commercial insurance distributor, but focused on larger tech-enabled SMBs and specific verticals rather than the broad Main Street SMB segment biBERK serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/biberkinsurance

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about biBERK