LG Marketing

What LG Marketing does

LG Marketing+, operating under the legal entity LG Marketing LLC, is a boutique B2B healthcare marketing agency founded in 2016 by Lynh Severson and co-founder Gina Jackman (who subsequently departed). The firm rebranded to LG Marketing+ (or LG+) in February 2023 to signal expanded capabilities and employs approximately 11 team members across marketing strategy, client management, creative design, web development, analytics, SEO, public relations, video, and events. It operates virtually in the United States with a listed location in San Jose, and explicitly positions itself as an embedded extension of client marketing teams rather than a transactional vendor.

The firm delivers twelve core marketing services — marketing strategy, digital marketing, creative design, web development, branding, growth marketing, SEO and analytics, social media marketing, public relations, customer retention, event planning, and strategic planning — spanning brand conceptualization through lead generation. Customer work is concentrated in healthcare and medical devices across subspecialties including ophthalmology, oncology, mental health, cognitive health, orthodontia, audiology, cardiology, and patient monitoring, with select adjacent engagements in cybersecurity, blockchain, and software. The firm markets HIPAA-aware marketing practices relevant to healthcare clients. No proprietary technology platform, software product, AI/ML capability, patents, partnerships, awards, or M&A activity is disclosed.

LG Marketing+ generates revenue through project-based fees and ongoing retainer engagements priced on a custom quote basis, with reported billing cadences extending to multi-year contracts. Customer acquisition is sales-led and consultative, combining direct outreach, website inquiries, and referral networks within the healthcare industry, beginning with a complimentary 30-minute consultation. The firm is privately held with no external investors, parent company, or venture funding disclosed, and remains founder-owned under Lynh Severson.

Name

LG Marketing

Legal name

LG Marketing LLC

Website

https://lgmarketing.me

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

LG Marketing+ is a privately held, boutique B2B healthcare marketing agency with about 11 team members that delivers full-scale marketing services — strategy, digital, creative, web, PR, SEO, and events — to healthcare and medical device companies across multiple subspecialties in the United States.

Ownership category

akta.pro rank

Product category

Healthcare Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

B2B / Account-Based Marketing (ABM) Strategy Consulting (MPAAAFAM)

akta.pro secondary industry

Product & Brand PR (Consumer & B2B) (BPAFADAH)

Keywords

• Healthcare marketing services
• B2B marketing agency
• Medical device marketing
• Digital marketing services
• Brand development services

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Marketing Services: LG Marketing+ generates revenue through providing comprehensive B2B marketing services to healthcare and medical device companies. Services include marketing strategy, digital marketing, creative design, web development, branding, growth marketing, SEO and analytics, social media marketing, public relations, customer retention, event planning, and strategic planning. Revenue is generated through project-based fees and ongoing retainer engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

LG Marketing is a boutique B2B healthcare marketing agency providing full-scale marketing services to healthcare and medical device companies. Services include marketing strategy, digital marketing, creative design, web development, branding, growth marketing, SEO and analytics, social media marketing, public relations, customer retention, event planning, and strategic planning. The agency operates as an extension of client teams, executing brand awareness, product launches, lead generation, and multi-channel campaigns.

Product overview

LG Marketing+ is a boutique B2B healthcare marketing agency offering a comprehensive suite of full-scale marketing services. The agency functions as an extension of client teams, providing integrated services including Marketing Strategy, Digital Marketing (social media, email, SEO), Creative Design, Web Development, Branding and Design, Growth Marketing, SEO and Analytics, Social Media Marketing, Public Relations, Customer Retention, Event Planning, and Strategic Planning. These services work together to support healthcare and medical device companies in building brand awareness, launching products, and driving patient care improvements.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Strategy Strategic planning services including deep-dive analysis to craft foundational strategic plans aligned with business goals and objectives, for healthcare and medical device clients.
• Digital Marketing Comprehensive digital marketing services covering social media, email marketing, and SEO to drive online engagement and brand visibility for healthcare clients.
• Creative Design Design services for print and digital materials that engage customers through visually compelling content and brand experiences.
• Web Development Website creation services focused on storytelling, brand boosting, and customer education with UI/UX expertise and streamlined user experiences for healthcare clients.
• Branding and Design Brand development and marketing collateral design services that help audiences connect with and love the brand through attractive, engaging content.
• Growth Marketing Near and long-term strategic development services focused on converting leads to loyal brand customers through tailored messaging aligned with mission and growth goals.
• SEO and Analytics Data-driven marketing services with real-time monitoring and reporting on marketing activity performance to provide actionable insights and continuous improvement for healthcare clients.
• Social Media Marketing Content strategy development for social platforms enabling connection with existing and new followers to drive engagement, influence behavior, and extract audience insights.
• Public Relations Media relations and brand storytelling services leveraging extensive industry networks to increase awareness and positively position companies in healthcare and adjacent sectors.
• Customer Retention Customer lifecycle management services focused on converting and retaining customers through thoughtful strategies that deliver value beyond the initial sale.
• Event Planning Comprehensive event logistics, promotions, and marketing collateral services for curating exciting healthcare industry experiences and conferences.
• Strategic Planning Marketing strategy development services centered on understanding business 'why' and delivering tailored multi-channel initiatives for short and long-term goals.

Named customers25 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Intouch Group: Intouch Group (now part of Avalanche) is a large healthcare-specialized marketing agency serving pharma and medtech clients. It is comparable to LG Marketing+ as a healthcare-only marketing services peer, though with substantially greater scale and full-service capabilities.
• Real Chemistry (formerly W2O Group): Real Chemistry is a large, established healthcare-focused communications, marketing, and data analytics firm. It is comparable to LG Marketing+ as a B2B healthcare marketing/communications peer, but operates at materially greater scale with broader analytics and PR capabilities.
• AbelsonTaylor: AbelsonTaylor is a long-standing healthcare advertising agency serving pharma and medical device brands. It is comparable to LG Marketing+ as a healthcare-specialized advertising/marketing peer, but operates at significantly greater scale and with more campaign production firepower.

Direct peers

• JPA Health: JPA Health is a mid-sized, women-led healthcare public relations and marketing agency serving medical device, biotech, and digital health clients. It is highly comparable to LG Marketing+ in offering B2B healthcare marketing and PR services to similar medtech buyer types.
• Aria Marketing: Aria Marketing is a healthcare-exclusive PR and marketing agency focused on medtech, health IT, and digital health companies. It directly compares to LG Marketing+ given similar vertical specialization, comparable boutique scale, and overlapping B2B healthcare buyer base.
• M Booth Health: M Booth Health is the healthcare-specialized arm of M Booth, a communications and marketing agency focused on health, pharma, and consumer wellness. It directly compares to LG Marketing+ as a healthcare marketing/PR peer serving similar enterprise buyers, though with a larger parent network.
• Coffey Communications: Coffey Communications is a healthcare-specialized marketing agency offering branding, content, digital, and PR services to hospital systems and medtech. It is comparable to LG Marketing+ as a healthcare-only B2B marketing peer with overlapping capabilities.
• Heartbeat (Publicis Health): Heartbeat is a healthcare-exclusive advertising and media agency within Publicis Health. It is comparable to LG Marketing+ as a healthcare-focused marketing services peer, though with considerably more scale and parent-owned media-buying capability.
• Dudnyk (a Fishawack Health agency): Dudnyk is a healthcare-specialized creative and marketing agency serving pharma and medical device brands. It is comparable to LG Marketing+ as a healthcare-only B2B marketing peer with similar creative, branding, and campaign capabilities.
• Activate Health: Activate Health is a boutique healthcare marketing agency serving health tech, medical device, and provider clients. It is highly comparable to LG Marketing+ as a similarly sized, healthcare-only B2B marketing agency with overlapping services and target buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xinstagram.com/lgmarketing_llc/?hl=en
• Facebookfacebook.com/lgmkting
• LinkedInlinkedin.com/company/lg-marketing-llc
• Instagraminstagram.com/lgmarketing_llc/?hl=en

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LG Marketing