What Timetastic Ltd does

Timetastic Ltd is a UK-based SaaS company that provides cloud-based staff absence and holiday management software for small and medium-sized businesses, with a registered office in Wilmslow, Cheshire. The platform enables employees to request time off via desktop or mobile, and empowers managers to approve or decline those requests through an interactive Wallchart that visualises team availability. The core product has been progressively extended with personal holiday calendars, accrual leave logic, a Pro tier with advanced scheduling and HR fields, Microsoft Teams and Slack integrations for in-channel approvals, public-holiday data for 250+ countries, and a 2024-launched Rota & Time Clock module that adds shift planning, clock-in tracking, and timesheet generation.

The underlying technology is a multi-tenant web SaaS with native iOS and Android applications, a public developer API, and integration points to Google Calendar, Outlook, Apple Calendar, Google Workspace, Slack, Microsoft Teams, Stripe (billing), Intercom (support), Cloudflare (CDN), and Customer.io (lifecycle email). Distribution runs through self-serve signup on timetastic.co.uk with a free one-month trial, complemented by a Calendly-led live-demo motion for larger prospects and a Rewardful-powered affiliate programme. Customers are dispersed across healthcare, professional services, retail, charities, and food-and-beverage, with over 8,000 businesses and 200,000+ end users on the platform.

Name

Timetastic Ltd

Legal name

Timetastic Ltd

Website

https://timetastic.co.uk

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Timetastic Ltd is a UK-based SaaS provider of cloud staff holiday and absence management software for over 8,000 small and medium-sized businesses, with tools for leave requests, approvals, rota planning, and workforce integrations.

Ownership category

akta.pro rank

Product category

Absence Management Software

NAICS

Office Administrative Services (5611)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Workforce Time, Attendance & Scheduling Administration (BPAAAIAI)

akta.pro secondary industries

Email, Calendar & Scheduling (BPAMAMAC), Time, Attendance & Leave Management Outsourcing (T&A, Absence, FMLA) (BPACAKAF)

Keywords

• Absence management software
• Staff holiday planner
• Leave tracking platform
• Workforce scheduling software
• HR SaaS solutions

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscriptions: Timetastic generates revenue through tiered SaaS subscription plans. The platform offers a free one-month trial, after which customers pay for access. Plans include Standard, Business, and Pro tiers with varying feature sets. Revenue is subscription-based with monthly or annual billing cycles.
2. Affiliate Program: Partners earn commission by referring customers to Timetastic through the Rewardful affiliate platform. Commissions are paid for qualified sales where referred customers become paid-up customers with no less than three full monthly payments.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Timetastic provides a cloud-based SaaS absence management platform that lets employees request time off from desktop or mobile and lets managers approve, decline, and track absences via an interactive Wallchart and individual calendars. The offering is sold primarily on tiered subscriptions (Standard, Business, Pro) with a free one-month trial and spans holiday/leave planning, rota scheduling, time clock attendance, and analytics such as the Burnout Board.

Product overview

Timetastic Ltd offers a unified absence management platform built around a core leave and holiday tracking system. The core Timetastic platform enables employees to request time off and managers to approve/decline requests, featuring an interactive Wallchart for team visibility and individual calendars. The product portfolio includes the core Timetastic platform, the Rota & Time Clock add-on module for shift scheduling and attendance tracking, and Timetastic Pro as a premium tier with advanced features including accrual leave, advanced scheduling, HR fields, analytics (Absence Insights, Burnout Board), and enterprise integrations (Teams, SSO). The platform is available on web and mobile, with integrations to Google Calendar, Outlook, Apple Calendar, Slack, and Microsoft Teams. Timetastic serves over 8,000 businesses and 200,000+ users across various industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Timetastic Core Platform (Staff Leave & Holiday Planner) Cloud-based staff leave and holiday management platform that lets employees request time off from desktop or mobile, gives managers an at-a-glance Wallchart of team availability, individual staff calendars, automated email approvals, and calendar sync with Google, Outlook, and Apple. Sold to small and mid-sized businesses as tiered subscriptions on a free one-month trial.
• Rota & Time Clock Shift planning and attendance tracking module for Timetastic that allows managers to build staff rotas, record clock-ins, and turn attendance data into timesheets, extending the core platform beyond leave management into workforce scheduling.

Quantifiable outcome

• Over 200,000 users and 8,000+ businesses use the platform

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Google CalendarcoreTechnology or IntegrationTimetastic integrates with Google Calendar allowing users to sync their absence data directly into their Google calendar. Supports Google Workspace integration for enterprise customers.
• Microsoft Outlook / Office 365coreTechnology or IntegrationTimetastic integrates with Outlook Calendar and Office 365, enabling calendar sync for users of Microsoft's productivity suite.
• Apple CalendarcoreTechnology or IntegrationTimetastic supports calendar integration with Apple Calendar (iCal/webcal feeds) for macOS and iOS users.
• Microsoft TeamscoreTechnology or IntegrationPro feature allowing daily absence summaries to be posted to Teams channels and enabling managers to approve or decline leave requests directly through Teams messaging without logging into Timetastic.
• StripecoreTechnology or IntegrationPayment processing partner. Full card details are captured by Stripe and do not go through Timetastic's servers. Timetastic stores only the last 4 digits, expiry date, and cardholder name for display and expiry reminders.
• RewardfulminorGTM or Marketing PartnerAffiliate program management platform through which partners can sign up to earn commission by referring customers to Timetastic. Handles tracking, reporting, and commission payments.
• Citation GroupcoreOthersTimetastic is part of the Citation Group, a larger business services group. Timetastic shares data internally within the Citation Group for service improvement, marketing, analysis, reporting, and account management purposes. Modern slavery statement confirms Citation Group association.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Breathe HR: UK-based HR SaaS for small businesses that includes holiday/absence tracking, employee records and basic rota functionality. Targets the same SME buyer with horizontal HR features and competes head-to-head with Timetastic in the UK market.
• Charlie HR: UK HR SaaS built specifically for small businesses (typically under 50 employees) covering holiday booking, time off, onboarding and employee records. Mirrors Timetastic's positioning, ease-of-use pitch and UK SME focus.
• Personio: European HR suite for SMEs providing absence management, shift planning, time tracking, HRIS and payroll. Competes with Timetastic on leave/attendance features while offering a broader HR stack that may attract Timetastic's larger customers.
• Factorial: European SMB HR platform offering time off management, shift planning, time tracking, document management and people analytics. Closely comparable on leave/attendance workflows and SME GTM motion.
• BambooHR: Leading US-based HRIS for small and mid-sized businesses, with built-in time off tracking, approvals and reporting. Direct competitor on leave/absence management, though typically with broader HR functionality.
• HiBob: Modern HRIS for mid-market employers that includes time off management, attendance and shift-based leave rules. Comparable on the absence/holiday module, though typically aimed at somewhat larger customers than Timetastic's core SME base.
• Deputy: Workforce management platform covering rostering, time clock, timesheets and shift-based leave. Directly overlaps with Timetastic's recently launched Rota & Time Clock module and is the most immediate competitor to that expansion.
• When I Work: Employee scheduling and time clock software for hourly and shift-based workforces with leave management features. Comparable to Timetastic's rota/time clock positioning and similarly targets small-to-mid-sized employers.
• Employment Hero: SME HR, payroll and benefits platform with leave management and rostering. Competes with Timetastic across the same small business buyer profile and overlaps on absence/leave workflows.

Broad incumbents

• Zoho People: Broad HR and people-ops suite within the Zoho ecosystem offering time off, attendance, scheduling and shift management as part of a wider portfolio. Provides an incumbent alternative for customers evaluating Timetastic against an established platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/timetastic

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Timetastic Ltd