Clo

What Clo does

CLO Virtual Fashion is a Seoul-headquartered, privately-held software company founded in 2009 that develops 3D garment design and digital fashion production software used by enterprise fashion brands, apparel manufacturers, academic institutions, and individual designers worldwide. Its core product, CLO, is a 3D fashion design application with true-to-life fabric simulation, pattern drafting, grading, nesting, avatar customization, and real-time visualization, backed by over two decades of proprietary R&D in garment simulation. The CLO ecosystem extends to CLO-SET (cloud-based 3D asset management and collaboration platform), CONNECT (digital fashion marketplace where creators monetize 3D assets), CLO-Vise (PLM integration plugin connecting CLO to enterprise systems including Infor, PTC, Centric, Lectra, and BeProduct), and the CLO zFab Kit (AI-powered fabric digitization hardware-and-software bundle). The company's subsidiary Marvelous Designer won a 2024 Academy Award for digital garment simulation in film.

CLO generates revenue primarily through annual and monthly software subscriptions to CLO ($50/month or $450/year for individuals, $25/month for students, custom for enterprise and academic) plus the CLO-Vise PLM plugin at $990 per user per year, with additional streams from CLO-SET enterprise subscriptions, professional services and training, marketplace commissions via CONNECT, and hardware sales of the zFab Kit. Distribution combines self-serve online subscription, enterprise field sales with dedicated 3D specialists, academic institutional licensing, authorized resellers, and 17 owned offices across Seoul, New York, Los Angeles, Shanghai, Hong Kong, Tokyo, Munich, Madrid, Paris, Bengaluru, São Paulo, Jakarta, Ho Chi Minh, Dongguan, Dhaka, and Jeju, with training delivered in 20+ languages. The customer base includes adidas, H&M, Hugo Boss, Arc'teryx, Under Armour, Decathlon, Mango, Levi's, Lee, Urban Outfitters, Canada Goose, Carhartt, Diesel, Emilio Pucci, MAS Holdings, and Bestseller, alongside academic institutions such as Hong Kong Design Institute and Arts University Bournemouth.

Recent strategic activity points to a globalizing, vertically-integrating platform play: CLO acquired swatchbook in July 2025 to build the industry's largest digital fabric database, raised a strategic growth funding round in December 2024, added SHIMA SEIKI to its Ecosystem Partnership Program in March 2026, signed CITEVE as its first European fabric-digitization EPP partner in July 2026, and is expanding physical presence into garment-manufacturing hubs (Dongguan, Bangladesh, Ho Chi Minh). The CLO 2026.0 release in April 2026 layered in AI features (Sketch on Avatar, Auto POM & Grading, AI Studio, AI Texture Generator), and the zFab Kit in July 2026 opened a hardware revenue stream into fabric mills independent of CLO software licenses.

Name

Clo

Legal name

CLO Virtual Fashion

Website

https://clo3d.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

251–500 employees

Short description

CLO Virtual Fashion is a Seoul-based provider of 3D fashion design software, cloud asset management, PLM integrations, and AI-powered fabric digitization hardware, serving global enterprise brands, apparel manufacturers, academic institutions, and individual designers.

Ownership category

akta.pro rank

Product category

3D Fashion Design Software

NAICS

Industrial Design Services (541420), Custom Computer Programming Services (541511)

akta.pro primary industry

3D Design & CAD for Additive Manufacturing (IMAAACAA)

Keywords

• 3D fashion design software
• Virtual garment simulation
• Digital product creation
• PLM integration plugins
• Fabric digitization hardware

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices16 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. CLO Software Subscription Licenses: Annual and monthly subscription plans for CLO 3D fashion design software. Individual plan at $50/month or $450/year; Student plan at $25/month (50% discount); Enterprise and Academic plans are custom/quote-based. All plans include full software access with all functionalities.
2. CLO-Vise PLM Plugin Subscription: Annual subscription for CLO-Vise PLM integration plugin at $990 USD per user per year (plus VAT). Provides seamless connection between CLO software and enterprise PLM solutions.
3. CLO-SET Platform Subscriptions: Cloud-based 3D asset management and collaboration platform. Includes digital asset management, tech pack creation, virtual try-on, and analytics features. Revenue from enterprise subscriptions and potentially from asset discovery/monetization on CONNECT marketplace.
4. CONNECT Marketplace & Asset Sales: CLO-SET CONNECT serves as a digital fashion marketplace where creators can share and download 3D assets. Creators can monetize their CLO designs and earn passive income through the platform, suggesting a revenue share or commission model.
5. Professional Services & Training: CLO provides tailored onboarding, implementation, and training services for enterprise clients. Includes basic and advanced trainings, Train the Trainer programs, post-training modular courses, webinars, and digital transformation consulting.
6. CLO zFab Kit (Hardware + Software): AI-powered fabric digitization hardware kit (zFab Cutter, Scanner, Draper) sold as a standalone product. Does not require CLO software license, expanding revenue to fabric mills, vendors, and supply chain partners globally.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels13 records

Core offering

CLO Virtual Fashion develops and sells the CLO 3D fashion design software, an industry-leading solution for true-to-life garment simulation, pattern drafting, grading, and avatar customization with real-time fabric, fit, and silhouette visualization. The CLO ecosystem extends to CLO-SET (cloud-based 3D asset management and omnichannel collaboration), CONNECT (digital fashion marketplace for 3D assets), CLO-Vise (PLM integration plugin), the CLO zFab Kit (AI-powered fabric digitization hardware), and CLO Academy (online training).

Product overview

CLO Virtual Fashion offers an integrated ecosystem of 3D fashion design products and services. The core product is CLO software, the industry-leading 3D garment design solution featuring AI-powered tools including AI Studio, Pattern Drafter, and Sketch on Avatar. This core platform is supported by CLO-SET (cloud-based asset management and collaboration platform) and CONNECT (digital fashion marketplace). Enterprise solutions include CLO-Vise (PLM integration plugin at $990/user/year) and Material Digitization Service. The product portfolio extends to hardware with the zFab Kit (AI-powered fabric digitization system combining zFab Cutter, Scanner, and Draper). Educational offerings include CLO Academy Online. The ecosystem also includes partnerships with SHIMA SEIKI APEXFiz for knitwear, VIZOO for U3M materials, and Epic Games Unreal Engine via Livesync plugin. Subscription tiers include Individual ($50/month or $450/year), Student ($25/month), and Enterprise (contact for pricing).

Differentiator

Problem solved

Functional benefit

Brands

• CLO-SET: Cloud-based all-in-one 3D asset manager for omnichannel communication across the supply chain, automatic tech pack creation, 3D contents, virtual try-on and data analytics.
• CONNECT
• CLO-Vise
• CLO zFab Kit

Products and services

• CLO 3D Fashion Design Software Industry-leading 3D garment design software enabling designers to create, visualize, and simulate realistic virtual garments with true-to-life fabric drape and fit. Features include pattern drafting, grading, avatar customization, real-time rendering, and AI-powered design tools. Available via Individual ($50/month or $450/year), Student ($25/month), and Enterprise (custom pricing) subscriptions.
• CLO-SET Platform Cloud-based all-in-one 3D asset manager enabling omnichannel communication across the supply chain, automatic tech pack creation, 3D content management, virtual try-on, and data analytics. Unifies all CLO Virtual Fashion services under a single platform for enterprise clients.
• CONNECT (CLO-SET CONNECT Marketplace) Digital fashion creator community hub and open marketplace for posting, sharing, and downloading 3D assets made with CLO (garments, fabrics, trims, avatars). Creators can monetize their designs and earn passive income through the platform.
• CLO-Vise PLM Plugin PLM integration plugin bridging CLO and enterprise Product Lifecycle Management solutions (Infor, PTC, Centric, Bamboo Rose, Tradebeyond, WFX, DeSL, Lectra, BeProduct, Aptean) for seamless data exchange including material libraries, colors, product data, and BOM. Priced at $990 USD per user per year.
• CLO zFab Kit AI-powered fabric digitization hardware/software kit combining zFab Cutter, zFab Scanner, and zFab Draper with proprietary AI software. Produces high-fidelity digital fabrics with PBR maps and physical property data from a single circular sample. Operates as standalone without requiring CLO software license.
• Material Digitization Service (MDS) Professional fabric digitization service converting physical materials into authenticated, CLO-ready digital assets through physical measurement and 3D drape validation. Lead times range from 1-10 materials in up to 5 working days up to 450 materials in up to 50 working days.
• CLO Academy Online Official online learning platform for CLO software with courses for all skill levels from beginner to expert, featuring lessons from official CLO instructors with industry experience. Provides structured curriculum and skill certification for digital fashion design.
• CLO LiveSync for Unreal Engine Real-time synchronization plugin connecting CLO/Marvelous Designer with Epic Games' Unreal Engine and MetaHuman technology for high-fidelity digital fashion visualization, game engine integration, and metaverse applications.

Quantifiable outcome

• Significantly shortened time-to-market through virtual sampling and remote collaboration
• +6 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration26 records

AI capability8 records

Feature14 records

Partnerships

36 partnerships are on record, tiered core and flagship.

• CITEVEcoreTechnology or Integration · 7 July 2026CITEVE (Technological Centre for the Textile and Clothing Industry of Portugal) joined CLO's Ecosystem Partnership Program as a certified fabric digitization partner. As the first EPP partner in Europe, CITEVE extends CLO's digitization standard to Portuguese mills, contributing assets to CLO-SET and supporting EU Digital Product Passport compliance.
• SHIMA SEIKIcoreTechnology or Integration · 18 March 2026SHIMA SEIKI, leading knitting solutions provider and developer of APEXFiz Design software, joined the CLO Ecosystem Partnership Program (EPP). The CLO-APEXFiz plugin enables seamless exchange of knitwear material data between platforms, previously requiring manual upload of 5-6 separate image layers taking many hours. Plugin launched with CLO 2026.0 in April 2026.
• swatchbook Digital Lab (Dongguan)coreTechnology or Integration · 19 December 2025CLO launched a Dongguan office in China and integrated swatchbook into its industry-leading digital materials ecosystem. The Dongguan lab expands MDS capacity in China, supporting fabric digitization for the Chinese market and global supply chain.
• swatchbookcoreTechnology or Integration · 1 July 2025CLO Virtual Fashion acquired swatchbook in July 2025, solidifying leadership in digital fabric solutions. swatchbook provides the leading digital material management platform and operates global fabric digitization labs, which have been integrated into CLO's Material Digitization Service infrastructure.
• InforcoreTechnology or IntegrationInfor PLM integration through CLO-Vise plugin. Phase 1 released May 2020, Phase 2 Aug 2020, Phase 3 Nov 2020, Phase 4 May 2021, Phase 5 Dec 2021. Enables seamless data exchange between CLO and Infor PLM systems.
• PTCcoreTechnology or IntegrationPTC FlexPLM integration through CLO-Vise plugin. Phase 1 released Nov 2020, Phase 2 Mar 2021, Phase 3 Oct 2021, Phase 4 Oct 2023, Phase 4.1 Sep 2024. Provides CLO-PLM integration for product data exchange.
• Centric SoftwarecoreTechnology or IntegrationCentric Software PLM integration through CLO-Vise plugin. Phase 1 released Aug 2021, Phase 2 Feb 2022, Phase 3 Aug 2022, Phase 3.1 Mar 2023, Phase 3.2 Oct 2023, Phase 4 June 2024, Phase 4.1 Dec 2025. Deepest PLM integration with most release phases.
• LectracoreTechnology or IntegrationLectra PLM integration through CLO-Vise plugin. Phase 1 released Jan 2024. Provides seamless connection between CLO and Lectra's Kubix Link PLM platform.
• Epic GamescoreTechnology or IntegrationEpic Games partnership for game engine integration. CLO LiveSync enables real-time synchronization between CLO/Marvelous Designer and Unreal Engine with MetaHuman technology. Partnership announced May 2023 with joint investment in the future of digital fashion.
• PantonecoreTechnology or IntegrationPantone color integration partnership providing 175 new colors from the 'Dualities' palette in the Pantone Fashion, Home + Interiors system available directly in CLO. Long-standing partnership for accurate color representation in digital fashion.
• AlvanoncoreTechnology or IntegrationAlvanon avatar partnership providing standardized body shape libraries integrated with CLO for accurate fit visualization and sizing analysis across diverse body types.
• AdobecoreTechnology or IntegrationAdobe Substance 3D integration for 3D texturing technology within CLO. Partnership announced Oct 2020 for integration of Substance by Adobe's texturing capabilities into CLO 6.0.
• BeProductcoreTechnology or IntegrationBeProduct PLM integration through CLO-Vise plugin. Phase 1 released April 2025. Jointly launched as a transformative digital workflow solution in April 2025.
• ApteancoreTechnology or IntegrationAptean PLM integration through CLO-Vise plugin. Phase 1 released Jan 2026. Newest PLM integration partner added to CLO-Vise ecosystem.
• JeanologiacoreTechnology or IntegrationJeanologia integration for denim finishing and sustainability analysis. Partnership announced Nov 2020 for integration in CLO 6.0 that simplifies and speeds up denim production for brands.
• YKKcoreTechnology or IntegrationYKK zipper materials integration with CLO, providing digital trim and zipper assets for accurate garment visualization in CLO.
• VIZOOcoreTechnology or IntegrationVIZOO U3M material integration plugin for seamless material transfer into CLO. Announcement made March 2026 for plugin enabling seamless U3M material integration.
• MeshcapadecoreTechnology or IntegrationMeshcapade avatar technology integration providing standardized virtual human body models for accurate fit and garment visualization in CLO.
• HumaneticscoreTechnology or IntegrationHumanetics avatar technology partnership providing body scanning and avatar customization solutions for CLO's digital garment fitting environment.
• ChargeurscoreTechnology or IntegrationChargeurs materials partnership for 3D digital design process innovation. Partnership announced Oct 2020 to bring Chargeurs' textile materials into CLO's digital workflow.
• DeSLcoreTechnology or IntegrationDeSL PLM integration through CLO-Vise plugin. Phase 1 released Oct 2025. Announcement made Oct 2025 for integration streamlining digital product creation.
• Bamboo RosecoreTechnology or IntegrationBamboo Rose PLM integration through CLO-Vise plugin. Phase 1 released Sep 2021, Phase 2 Jul 2022, Phase 2.1 Aug 2024. Multi-teen marketplace and PLM platform integration.
• TradebeyondcoreTechnology or IntegrationTradebeyond PLM integration through CLO-Vise plugin. Phase 1 released Mar 2023. Extended retail and brand PLM platform integration.
• WFXcoreTechnology or IntegrationWFX PLM integration through CLO-Vise plugin. Phase 1 released Apr 2023. Fashion-focused cloud PLM integration.
• CBX SoftwarecoreTechnology or IntegrationCBX Software PLM integration providing product development and sourcing platform connection with CLO.
• Swatch OncoreTechnology or IntegrationSwatch On materials partnership bringing digital fabric library to CLO. SwatchOn launched 'Future of Fabric' initiative with CLO in June 2021.
• Frontier.coolcoreTechnology or IntegrationFrontier.cool materials partnership for digital fabric library and material management integration with CLO.
• DMIx (ColorDigital GmbH)coreTechnology or IntegrationDMIx by ColorDigital GmbH partnership for color and materials integration. Part of 9-company Ecosystem Partnership Program announced Nov 2024.
• RevobitcoreTechnology or IntegrationRevobit scanner partnership for 3D body/object scanning. Part of 9-company Ecosystem Partnership Program announced Nov 2024.
• TronogcoreTechnology or IntegrationTronog applications partnership. Part of 9-company Ecosystem Partnership Program announced Nov 2024.
• SixAtomiccoreTechnology or IntegrationSixAtomic pipeline software partnership. Part of 9-company Ecosystem Partnership Program announced Nov 2024.
• KM.ON (KARL MAYER)coreTechnology or IntegrationKM.ON by KARL MAYER knitwear solution partnership. Part of 9-company Ecosystem Partnership Program announced Nov 2024.
• PixelpoolcoreTechnology or IntegrationPixelpool applications partnership. CLO made strategic investment in PixelPool (company behind Dtail) in Jan 2022. Partnership provides digital fit and design applications integration.
• SGScoreTechnology or IntegrationSGS materials partnership for fabric digitization services. SGS provides fabric digitalization services in CLO's ecosystem.
• KOTITIcoreTechnology or IntegrationKOTITI materials partnership for fabric inspection and digitalization services in CLO's ecosystem.
• Vivienne WestwoodflagshipStrategic or Co-development PartnerVivienne Westwood partnered with CLO to launch global 3D design contest 'CUT, SLASH & CORSET' powered by MetaHuman, challenging designers to interpret Vivienne Westwood's heritage using CLO/Marvelous Designer and Unreal Engine. Total prize pool of $3,500 plus virtual mentoring sessions. Contest opened April 29, 2026 with winners announced June 25, 2026.

Scale indicators9 records

Recent moves12 records

Expansion highlights7 records

Direct peers

• Style3D: Style3D is CLO's most direct 3D fashion design competitor, with strong presence in Chinese and broader APAC apparel manufacturing markets. The recent copyright litigation highlights the head-to-head overlap in 3D garment simulation and pattern workflows.
• Browzwear: Browzwear offers 3D garment simulation software (VStitcher, Lotta, Tailornova) targeting similar fashion and apparel customers with comparable digital sampling value proposition — a direct alternative to CLO for 3D design-led product development.
• Optitex: Optitex provides 2D/3D pattern design, digital prototyping, and marker-making tools for apparel manufacturers — overlapping with CLO on the pattern-to-3D-simulation workflow serving similar fashion brand and supplier customers.
• Tukatech: Tukatech provides apparel CAD/CAM, pattern design, marker-making, and 3D prototyping tools (TukaCAD, 3D Prototyping), competing with CLO in the same pattern-to-3D design niche for fashion brands and manufacturers.

Broad incumbents

• Lectra: Lectra is a global fashion and apparel software incumbent with CAD, CAM, PLM, and 3D design offerings (including through Gerber Technology, which it acquired). It both competes with CLO via in-house 3D tools and integrates via the CLO-Vise plugin — the closest broad incumbent peer.
• Gerber Technology: Gerber Technology (part of Lectra) provides end-to-end apparel manufacturing solutions including CAD, pattern engineering, and digital product creation. Its AccuMark and YuniquePLM offerings overlap with CLO's design and PLM-integration positioning across the same enterprise customer base.
• Centric Software: Centric Software is the leading apparel and retail PLM vendor with deepening digital product creation features. While CLO's CLO-Vise deepens into Centric with each phase release, Centric's roadmap investments in 3D represent the most material vertical-integration threat to CLO's enterprise layer.
• Dassault Systèmes: Dassault Systèmes' 3DEXPERIENCE platform serves fashion, lifestyle, and consumer goods with CAD (CATIA) and PLM capabilities — a broad incumbent alternative for large fashion houses pursuing end-to-end digital product development, comparable to CLO at the enterprise tier.
• Adobe: Adobe's Substance 3D suite and Creative Cloud ecosystem already sit with fashion design teams via its existing partnership with CLO, but Adobe also represents the most credible AI-powered 3D/texturing competitor given Firefly and Substance generative tooling reach into the same creative workflow.

Emerging players

• SHIMA SEIKI: SHIMA SEIKI is the leading knitwear CAD/CAM hardware and software vendor (APEXFiz), which joined CLO's EPP in March 2026. Its knit-first 3D capabilities make it a partial overlapping peer in knitwear segments, and a partner everywhere else.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/CLO3D
• LinkedInlinkedin.com/company/clo-app
• Xx.com/itsclo3d

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clo