ReachTV
ReachTV operates America's largest in-airport television network, delivering free, ad-supported live sports and entertainment to 50M+ monthly travelers across 90 U.S. airports and 500,000+ hotel rooms, monetizing via B2B advertising sales and cross-device retargeting.
- Company typePrivate
- Founded2016
- HeadquartersMiami, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What ReachTV does
ReachTV is America's largest in-airport television network, operating a free, ad-supported media platform that delivers live sports, original programming, business news, entertainment, and travel content to travelers across approximately 90 U.S. airports, 2,400+ airport gates, 750 venues, and 500,000+ hotel rooms in North America. The company, legal entity Travel Content LLC (Delaware), was founded in 2016 and is a subsidiary of Stagwell (NASDAQ:STGW), headquartered in Coral Gables, Florida. Its core technology is a digital out-of-home media network platform with centralized remote screen management and content distribution, supplemented by ReachTV Connect (cross-device retargeting to 515M+ connected devices), the Travel Sync 365 ad platform (with Orange142), a 3,500 sq ft in-house ReachTV Studio production facility, and iOS/Android mobile apps.
ReachTV generates revenue primarily through B2B advertising sales — selling premium 15, 30, and 60-second ad placements with 100% viewability to national brand advertisers targeting affluent travelers. Go-to-market is enterprise field sales augmented by Orange142 for media planning and buying, plus Acxiom for data-powered audience targeting. The network reaches 50-51 million monthly travelers and extends campaigns beyond airports via ReachTV Connect retargeting. Customer segments are dual-sided: airports and hotels as venue partners seeking dwell-time improvements and monetization, and brand advertisers seeking measurable, brand-safe reach into a captive travel audience. Recent flagship content partnerships include FOX Sports for all 104 FIFA World Cup 2026 matches, and the company is led by CEO Rachel Jacobson (appointed April 2025) with founder Lynnwood Bibbens serving as Founder/Executive Chair.
ReachTV firmographics
Firmographics- Name
- ReachTV
- Legal name
- Travel Content LLC
- Website
- https://reachtv.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ReachTV operates America's largest in-airport television network, delivering free, ad-supported live sports and entertainment to 50M+ monthly travelers across 90 U.S. airports and 500,000+ hotel rooms, monetizing via B2B advertising sales and cross-device retargeting.
- Ownership category
- akta.pro rank
ReachTV industry classification
Industry- Product category
- Digital Out-of-Home Media Network
- NAICS
- Television Broadcasting Stations (516120)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Sports Event Production & Broadcast Operations (In-venue, Jumbotron, live feed) (MPAGAMAI)
- akta.pro secondary industry
- Sports Live Streaming Platforms (MPACACAF)
Keywords
Where ReachTV is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ReachTV business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Advertising Sales: ReachTV generates primary revenue through selling advertising placements to brands targeting travelers. The network offers premium in-show ad formats in 15, 30, and 60-second spots with 100% viewability, along with custom targeting by audience, geography, content, day, and time. The ad-supported model keeps content free for viewers while providing measurable ROI for advertisers.
- Extended Campaign Retargeting: Revenue from ReachTV Connect extends campaigns beyond airport terminals to mobile, connected TV, and home devices, creating additional advertising inventory across a broader device ecosystem.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Premium in-show ad formats with customizable targeting parameters |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
ReachTV product offering
Product offeringCore offering
ReachTV operates America's largest in-airport television network, distributing live sports, original programming, news, and entertainment content through remotely managed screens across 90 airports, 2,400+ gates, 750 venues, and 500,000+ hotel rooms in North America. The company sells advertising placements (15, 30, and 60-second in-show spots) to national brands targeting high-value traveler audiences, with cross-device retargeting extending campaigns to 515M+ connected devices via ReachTV Connect.
Product overview
ReachTV is a free, ad-supported in-airport television and streaming network that integrates Broadcast, Connected TV, Digital, and Out-of-Home media into one platform. The core ReachTV Network distributes live sports (including NBA and FIFA World Cup), original programming across Originals, Business, Entertainment, Lifestyle, Sports, and Travel categories, and news content through screens at 90+ airports, 500,000+ hotel rooms, and in-flight entertainment. Supporting modules include ReachTV Connect for cross-screen ad retargeting to 515M+ connected devices, ReachTV Studio for in-house content production, and the Travel Sync 365 platform for travel-specific advertising. The company operates the largest in-airport TV network in America, reaching 50-51 million monthly travelers.
Differentiator
Problem solved
Functional benefit
Brands
- Travel Sync 365: A travel media platform and advertising technology platform enabling travel-related marketing and personalized travel experiences for travelers.
- ReachTV Studio
Products and services
- ReachTV Network America's largest in-airport television network streaming 24/7 live sports, business news, entertainment, and original programming to travelers across 90 airports, 2,400+ gates, 750 venues, and 500,000+ hotel rooms in North America.
- ReachTV Connect Cross-screen advertising retargeting platform that extends ReachTV campaigns beyond airport terminals to mobile, connected TV, and home devices across 515M+ connected devices.
- ReachTV Studio Full-service 3,500 sq ft production facility in Coral Gables, Florida offering turn-key filming and production solutions with 4K Sony FX cameras, advanced lighting, audio equipment, and a full studio control room for original content production.
- Travel Sync 365 Platform Travel and tourism advertising platform developed with Orange142 that manages media planning, buying, and performance for personalized travel experiences and targeted advertising across ReachTV's airport and hotel network.
Quantifiable outcome
- 38% increase in traveler engagement
- +2 more outcomes
Companies that use ReachTV
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
ReachTV technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability1 record
Feature4 records
ReachTV partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and core.
- FOX SportsflagshipFOX Sports and ReachTV partnership to bring all 104 FIFA World Cup 2026 matches live to 51 million monthly travelers across U.S. airports. ReachTV distributes the coverage through screens in airport terminals and gate areas nationwide, marking a major content partnership for live sports broadcasting in travel environments.
- Orange142coreReachTV partnered with Orange142, a digital marketing agency and division of Direct Digital Holdings, to manage media planning, buying, and performance across its travel media network. The partnership leverages ReachTV's Travel Sync 365 platform to enhance travel-related marketing and generate new revenue opportunities.
- Orange142coreFirst-of-its-kind travel and tourism ad platform integrating ReachTV's travel media network distributed across airport venues and hotels in North America with Orange142's marketing expertise. The collaboration creates personalized travel experiences and delivers targeted advertising to over 50 million monthly viewers.
- AcxiomcoreAcxiom and ReachTV partnered to launch an industry-first data-powered travel media network. The collaboration leverages airport-based screens and Acxiom's advanced data solutions to provide precise, omnichannel advertising targeting over 50 million monthly travelers at 90 airports. The partnership integrates behavioral insights and data matching to improve campaign effectiveness for brands.
- AcxiomcoreData-driven travel media network partnership enabling targeted advertising in the travel sector through behavioral insights and traveler data matching capabilities.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
ReachTV competitors and assessment
Company assessmentBroad incumbents
- Roku: Roku operates a CTV operating system and The Roku Channel, with a similar ad-supported streaming model and growing sports content rights; it is broadly comparable as a free, ad-supported video monetization business targeting advertisers.
- Lamar Advertising: Lamar Advertising is a large publicly traded outdoor advertising company with growing digital airport and transit presence; it competes with ReachTV but as part of a much broader billboard-and-DOOH portfolio rather than a travel-focused network.
- Pluto TV: Pluto TV is a free ad-supported streaming TV (FAST) platform with a comparable content-plus-advertising monetization model; it operates at much larger scale across CTV rather than venue screens.
Direct peers
- Vistar Media: Vistar Media operates a programmatic DOOH infrastructure platform that powers venue-based digital screen networks; it is directly comparable as the enabling technology layer that ReachTV uses for ad targeting and campaign management.
- Intersection: Intersection operates digital media networks in transit hubs (including LinkNYC and other venue-based networks) with similar DOOH and venue-advertising model targeting commuters and travelers; it is the closest direct comparable to ReachTV's airport-screen distribution plus advertising business.
- Clear Channel Outdoor (Airports): Clear Channel Outdoor's airports division operates one of the largest U.S. airport advertising networks, selling digital screen inventory inside terminal and gate areas; it directly competes with ReachTV for airport ad budgets and venue contracts.
- Captivate: Captivate operates digital screen networks in elevators, lobbies, and other venues with a similar venue-network-plus-advertising revenue model; it competes for venue-based advertiser budgets though outside the airport environment.
- OUTFRONT Media: OUTFRONT Media is a major U.S. DOOH media company with significant airport and transit presence; it competes head-to-head with ReachTV in venue-based digital advertising sales and audience targeting.
- JCDecaux: JCDecaux is a global leader in street furniture and airport advertising, operating digital screens in major international airports and competing directly for venue-based ad spend that ReachTV targets.
Emerging players
- Place Exchange: Place Exchange is a programmatic DOOH platform that enables advertisers to buy venue-based digital inventory including airports; it is comparable as an enabling layer adjacent to ReachTV's distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
ReachTV social profiles
Digital presenceReachTV financial estimates
Financial estimateRevenue estimate
Valuation estimate
ReachTV leadership team
Management profileNumber of profiles
Profiles3 records
ReachTV funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ReachTV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ReachTV
What does ReachTV do?
ReachTV operates America's largest in-airport television network, distributing live sports, original programming, news, and entertainment content through remotely managed screens across 90 airports, 2,400+ gates, 750 venues, and 500,000+ hotel rooms in North America. The company sells advertising placements (15, 30, and 60-second in-show spots) to national brands targeting high-value traveler audiences, with cross-device retargeting extending campaigns to 515M+ connected devices via ReachTV Connect.
Is ReachTV a public or private company?
ReachTV is a private company. It is classified as corporate owned and is currently operating.
When was ReachTV founded?
ReachTV was founded in 2016. It employs 11 to 50 people.
Where is ReachTV based?
ReachTV is headquartered in Miami, United States, in the North America region.
How does ReachTV make money?
Two revenue lines are on record. Advertising Sales are the primary driver. The others are extended Campaign Retargeting.
Who are ReachTV's main competitors?
Broad incumbents on record are Roku, Lamar Advertising and Pluto TV. Direct peers are Vistar Media, Intersection, Clear Channel Outdoor (Airports), Captivate, OUTFRONT Media and JCDecaux. Place Exchange is listed as an emerging player.
Does ReachTV have an API?
No public API is recorded for ReachTV.
What industry is ReachTV in?
ReachTV's product category is Digital Out-of-Home Media Network. Its primary akta.pro industry code is MPAGAMAI, Sports Event Production & Broadcast Operations (In-venue, Jumbotron, live feed), with a secondary code of MPACACAF, Sports Live Streaming Platforms. Its NAICS code is 516120 and its SIC code is 4833.