Sprift
Sprift is a UK residential property data platform that aggregates 9.2 billion data points across 30+ million properties from 1,200+ sources, delivering dashboards, reports, comparables and REST API access to estate agents, surveyors, mortgage brokers, conveyancers and property investors.
- Company typePrivate
- Founded2016
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Sprift does
Sprift Technologies Limited is a London-based UK residential property data platform founded in 2016 by Matt Gilpin. The company aggregates 9.2 billion data points from more than 1,200 source datasets — including Land Registry, Ordnance Survey, Environment Agency, Royal Mail, Ofcom, Historic England, ONS and the Valuation Office Agency — across more than 30 million UK residential properties, with every record linked by Unique Property Reference Number (UPRN). Its product surface combines an intelligent Property Dashboard, customisable white-labelled Property Reports (Market Appraisal, Key Facts for Buyers, Desktop Research), a whole-of-market Comparables engine, REST API and Compliance API services, a Prospect targeting tool, an Insider market-intelligence module, and an iOS/Android mobile app. The platform also supports AI Estimates generated via machine-learning and statistical modelling for indicative property valuations.
Sprift monetises through tiered platform subscriptions (12-month or 1-month terms, priced per Sites or End Users), usage-based API access with per-call overage, one-off and recurring Data Provision, fixed Setup Services, hybrid Prospecting fees (base plus per-address), a Lettings Accelerator module, and printed materials. Go-to-market is a hybrid product-led and field-sales motion supported by a deep channel-partner ecosystem: native integrations with Alto, Survey Booker, Surventrix, Scafol, LMS and Brickflow distribute Sprift data inside the dominant CRMs and workflow tools used by UK estate agents, surveyors, brokers, conveyancers and property investors/developers. The company is a founding member of the Open Property Data Association (OPDA), an active participant in the government-funded Smart Property Data Trust Framework, and a driver of the National Property Transaction Network (NPTN) alongside LMS. Customer segments span estate and letting agents, surveyors, mortgage professionals, conveyancers, and property investors and developers, with named enterprise logos including Purple Bricks, LSL, Reeds Rains, Whitegates and Beercocks, alongside a long tail of SMB users. The company remains privately held with one disclosed funding event (Second Century Ventures via the REACH programme, 2021) and operates exclusively in the United Kingdom.
Sprift firmographics
Firmographics- Name
- Sprift
- Legal name
- Sprift Technologies Limited
- Website
- https://sprift.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sprift is a UK residential property data platform that aggregates 9.2 billion data points across 30+ million properties from 1,200+ sources, delivering dashboards, reports, comparables and REST API access to estate agents, surveyors, mortgage brokers, conveyancers and property investors.
- Ownership category
- akta.pro rank
Sprift industry classification
Industry- Product category
- Property Data Platform
- SIC
- Services-Consumer Credit Reporting, Collection Agencies (7320), Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Property Valuation: Appraisal Management (AMC) & Appraiser Networks (FSALALAI)
- akta.pro secondary industry
- Multi-Family & Affordable Housing Appraisal (BPAJAKAE)
Keywords
Where Sprift is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Sprift business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Platform Subscription: Subscription-based access to the Sprift platform with tiered pricing based on number of Sites or End Users authorised. Available in 12-month or 1-month initial contract terms with automatic renewal. Charges calculated in advance per Accounting Period.
- Sprift API / Compliance API: API access with base fee calculated per Accounting Period plus excess API call charges invoiced in following period. 12-month initial contract with automatic renewal.
- Data Provision: One-off data set provision with fixed fee payable before delivery, or subscription-based periodic data provision with fixed and variable elements over 12-month contract.
- Setup Services: Fixed fee setup charges, payable upfront before setup commences. Non-refundable once setup has commenced.
- Prospecting: Base fee per Accounting Period plus per-address charge for addresses selected, with per-address charges invoiced as agreed in contract.
- Lettings Accelerator: Base fee for one-off transactions or monthly amount with defined price per item. Includes periodic data sets and associated mailings.
- Printed Materials: Fixed fee based on length, content and number of licensed copies, payable before materials are provided.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Platform subscription with 12-month initial term |
| Subscription | Monthly | Platform subscription with 1-month initial term |
| Usage-based | Annual | Sprift API access |
| Subscription | Annual | Sprift Compliance API |
| One time/ perpetual license | Pay-as-you-go | Data Provision - one-off |
| Subscription | Annual | Data Provision - subscription |
| Hybrid | Annual | Prospecting tool |
| Unit Pricing | Pay-as-you-go | Lettings Accelerator |
| Unit Pricing | Pay-as-you-go | Printed Materials |
| One time/ perpetual license | Pay-as-you-go | Setup Services |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Sprift product offering
Product offeringCore offering
Sprift is a unified UK residential property data platform that aggregates 9.2 billion data points from 1,200+ source datasets across 30+ million UK residential properties, delivering 300+ data points per property linked by Unique Property Reference Number (UPRN). The platform is delivered via an intelligent Property Dashboard, customisable white-labelled Property Reports, a Comparables engine, a Prospect Tool, an Insider Tool for market intelligence, and a REST Data and API service, with supporting iOS/Android mobile apps and a Compliance API. It is sold on subscription (12-month or 1-month terms) and usage-based API pricing to property professionals including estate and letting agents, surveyors, mortgage professionals, conveyancers, and property investors and developers.
Product overview
Sprift is a unified property data platform providing instant access to over 300 data points on more than 30 million UK residential properties. The platform architecture consists of a core intelligent dashboard and reporting system (Property Dashboard, Property Reports, Comparables) powered by a comprehensive Data and API layer that aggregates data from 1,200+ sources. Additional modules include the Prospect Tool for lead targeting, the Insider Tool for market intelligence, and a Sprift Mobile App for on-the-go access. The platform serves multiple industry segments including estate/letting agents, surveyors, mortgage professionals, conveyancers, and property investors/developers through tailored solutions and integrations with CRM and workflow systems.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Dashboard Shareable, intelligent dashboards that bring together property insights and drive collaboration across the property sector, designed for estate and letting agents, surveyors, mortgage professionals, conveyancers, and property investors to speed up transactions.
- Property Reports Customisable, white-labelled property reports that can be created in a few clicks, including Market Appraisal reports, Key Facts for Buyers reports, Key Property Facts reports, and Desktop Research reports, used by agents and surveyors to save time, build trust, and grow business.
- Comparables Whole-of-market comparables engine built for property professionals, providing instant access to property comparables to help understand pricing, manage client expectations, and speed up valuation work.
- Data and API REST API providing access to 300+ data points on over 30 million UK residential properties, available via flexible packages or direct REST API integration, with no procurement delays and no postcode-level approximations.
- Prospect Tool Targeting tool that helps property professionals identify properties and people most likely to need their services, with per-address pricing on top of a base subscription, used to focus time on the highest-conversion prospects.
- Insider Tool
Quantifiable outcome
- 35% reduction in completion times during NPTN pilot
- +2 more outcomes
Companies that use Sprift
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Sprift technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability4 records
Feature8 records
Sprift partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- BrickflowcoreBrickflow is the UK's leading loan sourcing platform for specialist property finance. Their integration with Sprift provides brokers with comprehensive property data directly in their workflow, including over 300 data points covering more than 30 million properties including title information, flood risks, and price estimates.
- Open Property Data Association (OPDA)coreSprift is a founding member and accredited member of OPDA, working alongside other professional bodies and organisations to collectively enhance the ability to share residential property data for the benefit of both property professionals and consumers. Sprift participated in OPDA-hosted hackathons testing property data sharing across the home-moving process.
- Survey BookercoreSurvey Booker is the leading CRM and Survey Management System built for surveyors. Their integration with Sprift allows users to automatically send property data reports to new leads, reduce desktop research, and seamlessly move data from job pages into job sheets.
- Innovation Collaboration Group (ICG)minorICG brings together the brightest and best-in-class PropService and PropTech suppliers in the UK with a proven track record of innovation and excellence. Sprift is proud to be part of ICG among the UK's leading PropTech solutions.
- SurventrixcoreSurventrix provides innovative CRM and reporting solutions for the surveying and financial markets. Their integration provides Surventrix Pro plan users with powerful UK residential property data, allowing them to generate Key Property Facts reports and Desktop Research reports.
- KerfuffleminorKerfuffle is a PropTech marketplace with access to almost 600 supplier listings, recommendations from other agents, and useful resources. Sprift is one of the first PropTech providers to feature on the Kerfuffle Marketplace.
- AltocoreAlto is a CRM for estate agents that helps simplify day-to-day operations. Alto's partnership with Sprift leverages Sprift's powerful property data to offer Alto customers a dedicated prospecting tool: Alto Prospecting.
- ScafolcoreScafol Surveying Solutions is a survey writing and full CRM app built by qualified surveyors. The integration allows surveyors to retrieve branded desktop research reports from within the Scafol CRM, automatically delivering a PDF to the job file and a link to the interactive report.
- LMScoreLMS is the UK's leading conveyancing services provider operating for over 30 years. Their integration with Sprift further streamlines the conveyancing process and creates new referral revenue opportunities. LMS created the National Property Transaction Network (NPTN).
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Sprift competitors and assessment
Company assessmentDirect peers
- SearchFlow: UK property search and data provider for legal and conveyancing professionals. Directly comparable as a UK B2B property data provider with API and platform offerings serving conveyancers.
- PropertyData: UK residential property data platform serving investors and professionals with comparable sales, market analytics, and investment insights. Directly comparable as a specialist UK residential property data provider for professionals.
- tmGroup (tmProperty): UK provider of property searches, conveyancing data, and related services for property professionals. Directly comparable as a UK B2B property data and search provider serving conveyancers, lawyers, and property professionals.
Broad incumbents
- Landmark Information Group: UK provider of property data, environmental searches, and due diligence for property professionals and legal firms. Comparable as a UK property data platform, but operates as a broader incumbent across legal, environmental, and property sectors.
- OnTheMarket: UK property portal with growing B2B and agent tools. Comparable as a UK property platform serving estate agents with data and listing tools, but operates primarily as a consumer-facing portal.
- Rightmove: UK's largest property portal with deep B2B data products and broad consumer reach. Comparable as a UK property data platform serving professionals and consumers, but operates at much larger scale and scope.
- Dye & Durham: Global legal technology and property data provider with UK operations serving conveyancers and property professionals. Comparable as a UK property data provider with API and platform offerings, but operates as a broader incumbent across multiple jurisdictions.
- Zoopla: Major UK property portal owned by Silver Lake with extensive B2B data products and professional tools. Comparable as a UK property data platform with significant professional offerings, but as a broad incumbent with consumer-facing business.
Emerging players
- BriefYourMarket: UK marketing automation and CRM platform for estate and letting agents. Comparable as a B2B platform serving UK estate agents with workflow and communication tools, but focused on marketing/CRM rather than property data.
- Coadjute: UK property transaction network connecting estate agents, conveyancers, and lenders through a digital platform. Comparable as an emerging UK property transaction infrastructure player with overlapping ambition around digitalising UK home-moving.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Sprift social profiles
Digital presenceSprift compliance and trust
Trust signalCompliance2 records
Sprift financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sprift leadership team
Management profileNumber of profiles
Profiles4 records
Sprift funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sprift M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sprift
What does Sprift do?
Sprift is a unified UK residential property data platform that aggregates 9.2 billion data points from 1,200+ source datasets across 30+ million UK residential properties, delivering 300+ data points per property linked by Unique Property Reference Number (UPRN). The platform is delivered via an intelligent Property Dashboard, customisable white-labelled Property Reports, a Comparables engine, a Prospect Tool, an Insider Tool for market intelligence, and a REST Data and API service, with supporting iOS/Android mobile apps and a Compliance API. It is sold on subscription (12-month or 1-month terms) and usage-based API pricing to property professionals including estate and letting agents, surveyors, mortgage professionals, conveyancers, and property investors and developers.
Is Sprift a public or private company?
Sprift is a private company. It is classified as venture growth investor backed and is currently operating.
When was Sprift founded?
Sprift was founded in 2016. It employs 11 to 50 people.
Where is Sprift based?
Sprift is headquartered in London, United Kingdom, in the Europe region.
How does Sprift make money?
Seven revenue lines are on record. Platform Subscription is the primary driver. The others are sprift API / Compliance API, data Provision, setup Services, prospecting, lettings Accelerator and printed Materials.
Who are Sprift's main competitors?
Direct peers on record are SearchFlow, PropertyData and tmGroup (tmProperty). Broad incumbents are Landmark Information Group, OnTheMarket, Rightmove, Dye & Durham and Zoopla. Emerging players are BriefYourMarket and Coadjute.
Does Sprift have an API?
Yes. Sprift offers a REST API providing access to 300+ data points on over 30 million UK residential properties. The API is available via flexible packages or direct REST access. Data is aggregated from 1,200+ source datasets with whole-of-market comparables included. The API is used for integrating Sprift's property intelligence directly into products and workflows. Additional Compliance API is also available for specific regulatory compliance needs. Developer documentation is at sprift.com/data-and-api.
What industry is Sprift in?
Sprift's product category is Property Data Platform. Its primary akta.pro industry code is FSALALAI, Property Valuation: Appraisal Management (AMC) & Appraiser Networks, with a secondary code of BPAJAKAE, Multi-Family & Affordable Housing Appraisal. Its SIC code is 7320.