CEREBRUMX
CerebrumX is an AI-powered connected vehicle data platform aggregating real-time data from 15M+ vehicles across 20+ OEMs. Its ADLP platform serves fleet operators, insurers, OEMs, and smart cities with subscription-based predictive analytics and AI-driven insights.
- Company typePrivate
- Founded2020
- HeadquartersPrinceton Junction, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What CEREBRUMX does
CerebrumX is an AI-powered connected vehicle data platform that aggregates and analyzes real-time data from more than 15 million vehicles across 20+ OEM brands, serving enterprise customers in fleet management, insurance, automotive, smart cities, and media measurement. Founded in 2020 and headquartered in Novi, Michigan, with additional offices in Princeton Junction and Ajax, Ontario, the company operates at the intersection of OEM-direct data ingestion and applied machine learning.
The company's core technology is the ADLP (Augmented Deep Learning Platform), which collects over 300 data points per vehicle through OEM integrations and processes more than 75 million trips using AI/ML for predictive analytics, driver scoring, anomaly detection, recommendation engines, and generative insights. The platform is protected by 10+ patents and includes proprietary synthetic sensor technology developed in partnership with BlackBerry IVY. Product offerings are organized into FleetConnect (fleet analytics), EVConnect (electric vehicle management), and MobilityConnect (mobility services), with OEM partners including GM, Ford, Stellantis, Toyota, Tesla, Volvo, John Deere, and others, and integrations into 20+ fleet management and telematics platforms such as AssetWorks, Zonar, Razor Tracking, ClearPathGPS, GPS Insight, and GPS Trackit.
CerebrumX operates a B2B enterprise SaaS model, monetizing access to its vehicle data and analytics layer through subscription-based API access and usage-based pricing tied to connected vehicle data volume. Go-to-market leverages direct OEM data agreements, fleet platform integrations, and relationships with strategic investors including BlackBerry (IVY Innovation Fund, 2023), Pioneer Corporation (2023), Cerence, and LG Technology Ventures. Key enterprise customers highlighted include Toyota Fleet, Axiom, AssetWorks, and Zonar, with additional mid-market reach through telematics platform integrations.
CEREBRUMX firmographics
Firmographics- Name
- CEREBRUMX
- Legal name
- CerebrumX Labs Inc.
- Website
- https://cerebrumx.ai
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CerebrumX is an AI-powered connected vehicle data platform aggregating real-time data from 15M+ vehicles across 20+ OEMs. Its ADLP platform serves fleet operators, insurers, OEMs, and smart cities with subscription-based predictive analytics and AI-driven insights.
- Ownership category
- akta.pro rank
CEREBRUMX industry classification
Industry- Product category
- Connected Vehicle Data Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- V2X Message & Data Exchange Platforms (SPaT/MAP, TIM, CAM/DENM Brokers) (TLAJAHAF)
- akta.pro secondary industry
- Real-Time Vision at the Edge (on-device CV/video) (HDAAAJAE)
Keywords
Where CEREBRUMX is headquartered
LocationHeadquarters
- HQ city
- Princeton Junction
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
CEREBRUMX business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Data Platform Subscription / API Access: CerebrumX generates revenue through cloud-based platform access subscriptions where customers (fleet managers, insurers, mobility providers) pay to access real-time connected vehicle data via APIs. The platform is sold as a data intelligence layer that can be customized per customer requirement, with pricing likely varying by vehicle count, data volume, and feature set.
- Usage-Based Data Services: Given the platform's emphasis on real-time data processing, usage-based billing tied to data volume, API calls, or vehicle count under management is a likely revenue component, particularly for customers scaling their fleet operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Quote-based enterprise pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
CEREBRUMX product offering
Product offeringCore offering
CerebrumX operates an AI-powered connected vehicle data platform (ADLP — Augmented Deep Learning Platform) that aggregates consented, real-time data directly from automotive OEM systems across 15M+ vehicles and 300+ data points. The platform is delivered via cloud APIs to enterprise customers such as fleet operators, insurance providers, OEMs, and mobility service providers, eliminating the need for aftermarket hardware installation.
Product overview
CerebrumX is an AI-powered connected vehicle data platform provider offering a unified portfolio of products built on its core Augmented Deep Learning Platform (ADLP). The platform architecture consists of three main product modules: FleetConnectTM for fleet operations management, EVConnectTM for electric vehicle intelligence, and MobilityConnectTM for automated mobility services. These products process 300+ data points across 15M+ connected vehicles and 75M+ trips, delivering real-time insights for automotive businesses. Additional offerings include CEREBRUMX Secure Consent for privacy compliance and a Trip Simulator for demonstration purposes. The platform emphasizes OEM-direct data access with no hardware dependency, providing GDPR-compliant, consented vehicle data to automakers, insurance providers, fleet companies, and mobility operators.
Differentiator
Problem solved
Functional benefit
Brands
- FleetConnect: Fleet management solution providing odometer, ignition, vehicle location, charging, harsh braking and 50+ more data points for fleet efficiency and safety.
- MobilityConnect
- EVConnect
Products and services
- ADLP (Augmented Deep Learning Platform) Central AI-powered platform that integrates with OEM systems to aggregate and process 300+ data points from 15M+ connected vehicles in real time, delivering actionable data-driven insights to automakers, insurers, fleet operators, and mobility providers via cloud APIs.
- FleetConnect Fleet management solution delivering real-time vehicle data — odometer, ignition status, location, charging, harsh braking, and 50+ additional data points — to drive efficiency, driver safety, and total cost of ownership optimization for commercial fleet operators.
- EVConnect Electric vehicle data platform providing battery health, energy consumption, charging cost, and 10+ additional EV-specific metrics to support sustainable fleet operations and optimize EV fleet performance.
- MobilityConnect Mobility automation platform delivering diagnostics, engine data, insurance metrics, tire monitoring, and 40+ additional data points to automate services for smarter mobility operations.
Quantifiable outcome
- Replaced OBD-II dongles with OEM-direct data, achieving zero service disruptions during customer migration (Axiom case)
- +4 more outcomes
Companies that use CEREBRUMX
Customer profileNamed customers15 records
Segments7 records
Ideal customer profiles4 records
CEREBRUMX technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature8 records
CEREBRUMX partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Razor TrackingcoreRazor Tracking, a GPS fleet tracking platform based in Fargo, North Dakota, is integrating manufacturer-driven telematics from CerebrumX to enhance its fleet operations platform with OEM-grade vehicle data including diagnostic trouble codes, fuel levels, GPS tracking, speed, and engine hours, addressing visibility gaps in fleet management.
- Pioneer CorporationcorePioneer Corporation is investing in and partnering with CerebrumX to expand collaborative business globally, starting with North America and Japan. The partnership aims to develop a platform for real-time vehicle data analysis and connected vehicle services, combining Pioneer's automotive electronics expertise with CerebrumX's connected vehicle data platform.
- John DeerecorePartnership to expand North American OEM coverage, enabling CerebrumX to provide connected vehicle data services for John Deere commercial vehicles and agricultural equipment fleets.
- MobilisightscoreMobilisights is an OEM partner enabling data access from Stellantis vehicles, part of CerebrumX's broad OEM partnership network covering over 20 automotive brands.
Scale indicators6 records
Recent moves6 records
Expansion highlights7 records
CEREBRUMX competitors and assessment
Company assessmentDirect peers
- Smartcar: Smartcar provides an API platform for connected car data access across multiple OEMs. Direct peer in the OEM-direct connected vehicle API category, though smaller in scale and focused on developer/mobility use cases.
- Otonomo: Otonomo is a connected vehicle data marketplace that aggregates OEM data and serves fleet, insurance, and smart city customers. Most direct competitor in the OEM-direct connected vehicle data layer category.
- Geotab: Geotab is a leading fleet telematics and connected vehicle platform with millions of subscribers globally. Directly comparable to CerebrumX as both aggregate vehicle telematics data for fleet and mobility customers, though Geotab relies more heavily on OBD-II hardware.
- Motive (KeepTruckin): Motive is a fleet management and connected operations platform serving commercial fleets with telematics, video, and compliance. Direct competitor in the fleet telematics + AI analytics category.
- Samsara: Samsara is a public IoT and fleet management platform combining vehicle telematics, video-based safety, and asset tracking. Directly comparable as a connected operations platform targeting fleets with a similar sensor/data + cloud analytics model.
- Wejo: Wejo aggregates connected vehicle data from OEMs for mobility intelligence, smart cities, and insurance. Direct comparable in OEM-data aggregation business model, though Wejo's business has faced material headwinds.
Emerging players
- High Mobility: High Mobility provides a connected car data API platform with OEM partnerships in Europe. Emerging player with similar OEM-direct data platform model but smaller geographic footprint.
Broad incumbents
- Webfleet (Bridgestone): Webfleet is Bridgestone's fleet management telematics platform serving commercial fleets across Europe and globally. Broad incumbent in the fleet telematics space with similar customer base.
- Verizon Connect: Verizon Connect is the fleet and IoT telematics arm of Verizon, offering fleet tracking, asset monitoring, and connected vehicle services. Broad incumbent with overlapping fleet telematics capabilities.
Others
- BlackBerry IVY: BlackBerry IVY is an in-vehicle edge AI platform for OEMs and is also a strategic investor and co-development partner of CerebrumX. Comparable as a connected vehicle AI/data platform, though more focused on in-car edge compute than cloud aggregation.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
CEREBRUMX social profiles
Digital presenceCEREBRUMX compliance and trust
Trust signalCompliance1 record
CEREBRUMX financial estimates
Financial estimateRevenue estimate
Valuation estimate
CEREBRUMX leadership team
Management profileNumber of profiles
Profiles1 record
CEREBRUMX funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CEREBRUMX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CEREBRUMX
What does CEREBRUMX do?
CerebrumX operates an AI-powered connected vehicle data platform (ADLP — Augmented Deep Learning Platform) that aggregates consented, real-time data directly from automotive OEM systems across 15M+ vehicles and 300+ data points. The platform is delivered via cloud APIs to enterprise customers such as fleet operators, insurance providers, OEMs, and mobility service providers, eliminating the need for aftermarket hardware installation.
Is CEREBRUMX a public or private company?
CEREBRUMX is a private company. It is classified as venture growth investor backed and is currently operating.
When was CEREBRUMX founded?
CEREBRUMX was founded in 2020. It employs 11 to 50 people.
Where is CEREBRUMX based?
CEREBRUMX is headquartered in Princeton Junction, United States, in the North America region.
How does CEREBRUMX make money?
Two revenue lines are on record. Data Platform Subscription / API Access are the primary driver. The others are usage-Based Data Services.
Who are CEREBRUMX's main competitors?
Direct peers on record are Smartcar, Otonomo, Geotab, Motive (KeepTruckin), Samsara and Wejo. High Mobility is listed as an emerging player. Broad incumbents are Webfleet (Bridgestone) and Verizon Connect. BlackBerry IVY is listed as an others.
Does CEREBRUMX have an API?
Yes. CerebrumX offers a Remote Vehicle API that enables real-time vehicle data access and commands. The API turns embedded data streams into smart fleet management decisions, allowing developers to access real-time vehicle diagnostics, location data, battery health, fuel levels, GPS tracking, speed, engine hours, diagnostic trouble codes, and more. The platform supports fleet operations management through API-based data access.
What industry is CEREBRUMX in?
CEREBRUMX's product category is Connected Vehicle Data Platform. Its primary akta.pro industry code is TLAJAHAF, V2X Message & Data Exchange Platforms (SPaT/MAP, TIM, CAM/DENM Brokers), with a secondary code of HDAAAJAE, Real-Time Vision at the Edge (on-device CV/video). Its NAICS code is 51821 and its SIC code is 7372.