What Peeled Snacks does

Peeled Snacks is a privately held U.S. consumer packaged goods brand that produces and sells organic dried fruit snacks made from a single ingredient with no added sugar, preservatives, or artificial ingredients. Its portfolio consists of four core SKUs: Organic Dried Mango, Organic Paradise Blend (banana, mango, pineapple), Organic Dried Apples (made from rescued imperfect organic fruit), and Organic Tropical Blend (mango, papaya, lime). All products are certified USDA Organic, Non-GMO Project Verified, gluten-free, vegan, and kosher, and are produced via a gentle drying process intended to preserve natural flavor and nutrients. Ingredients are sourced internationally from Mexico, Peru, Burkina Faso, and Guinea.

The company operates a hybrid go-to-market model: direct-to-consumer sales through a Shopify-powered online store at roughly $49.99 per 12-pack bundle, third-party marketplace sales via Amazon, and traditional retail distribution through select U.S. retailers. Customer segments are primarily health-conscious families with children and individual health-conscious adults seeking clean-label, portable snacking options, with secondary engagement through food banks and hunger-relief partners. The brand differentiates on social impact, donating 10% of annual profits to organizations working to end food insecurity, and operates as a sister company to Community Snacks under a shared Chipping In & Giving Back initiative that has produced combined donations of $50,000 to food banks.

Peeled Snacks is headquartered in Old Lyme, Connecticut, with a stated presence in Brooklyn, and has a headcount in the 11-50 range. Capital history includes disclosed equity rounds in 2014 (Avondale, Tenney Family Investment Company), 2015 (~$667,007), and 2017 (ID8 Investments), plus a 2020 relationship with Decathlon Capital Partners, a revenue-based finance provider. Marketing is concentrated in organic social (Facebook, Instagram, TikTok), email, and content channels (the 'Beyond the Peel' blog and a recipes section). The company has no disclosed management team in the dataset, no app, no API, and no AI/ML capabilities; operations are characteristic of a small, mission-driven DTC CPG brand.

Name

Peeled Snacks

Legal name

Peeled Snacks

Website

https://peeledsnacks.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Peeled Snacks is a private U.S. brand selling single-ingredient organic dried fruit (mango, apple, tropical blends) direct-to-consumer via Shopify, on Amazon, and through select retailers, donating 10% of profits to hunger relief.

Ownership category

akta.pro rank

Product category

Organic Dried Fruit Snacks

NAICS

Dried and Dehydrated Food Manufacturing (311423), Fruit and Vegetable Canning, Pickling, and Drying (31142), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114)

SIC

Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Dried & Dehydrated Foods Manufacturing (AFAKACAK)

akta.pro secondary industries

Dried Fruit & Fruit Snacks Manufacturing (AFAKAIAL), Fruit Snacks & Dried Fruit (CRADABAJ), Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional) (AFAKAIAO)

Keywords

• Organic dried fruit
• Healthy snacks
• Plant-based snacks
• Clean label snacks
• No sugar added

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

1. Direct E-commerce Sales: Revenue generated through direct sales via the Peeled Snacks Shopify-powered online store, selling organic dried fruit products to consumers at retail prices.
2. Marketplace Sales: Sales through Amazon and other online marketplaces where consumers can purchase organic dried fruit snacks.
3. Retail/Distributor Sales: Sales through select retailers nationwide, distributing organic dried fruit products through traditional retail channels.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Peeled Snacks manufactures and sells single-ingredient organic dried fruit snacks made through a gentle drying process that preserves natural flavor and nutrients without added sugar, preservatives, or artificial ingredients. The product line includes four offerings (Dried Mango, Paradise Blend, Dried Apples, and Tropical Blend) that are USDA Organic, Non-GMO Project Verified, gluten-free, vegan, and kosher certified, and are sold directly to consumers via the company's Shopify-powered online store, Amazon, and select retailers.

Product overview

Peeled Snacks is a single-product-line brand offering organic dried fruit snacks. The product portfolio consists of four gently dried organic fruit offerings: Organic Dried Mango (single-ingredient mango slices), Organic Paradise Blend (banana, mango, and pineapple mix), Organic Dried Apples (made from rescued imperfect fruit), and Organic Tropical Blend (mango, papaya, and lime combination). All products share common attributes: USDA Organic certification, Non-GMO Project Verified, gluten-free, vegan, and kosher certified, with no added sugar or artificial ingredients. The company differentiates through a social mission donating 10% of profits annually to fight hunger.

Differentiator

Problem solved

Functional benefit

Products and services

• Organic Dried Mango Gently dried organic mango slices made with a single ingredient and no added sugar. Soft and chewy texture with preserved bright tropical flavor, certified USDA Organic and gluten-free, targeted at health-conscious consumers and families.
• Organic Paradise Blend Tropical fruit mix combining gently dried banana, mango, and pineapple. Plant-based snack with no added sugar, preservatives, or artificial ingredients, targeted at health-conscious consumers seeking convenient, portable snacks.
• Organic Dried Apples Gently dried organic apple snacks made from rescued imperfect apples to reduce food waste. Single-ingredient snack with no added sugar, preservatives, or artificial ingredients, targeted at environmentally conscious consumers and families.
• Organic Tropical Blend Tropical fruit blend combining gently dried mango and papaya with real lime. Plant-based snack with sweet, tangy, and citrusy flavor profile, no added sugar or artificial ingredients, targeted at health-conscious consumers seeking variety in their snacking.

Quantifiable outcome

• 10% of annual profits donated to hunger relief and food access initiatives

Named customers1 record

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Community SnackscoreStrategic or Co-development PartnerPeeled Snacks is a sister company to Community Snacks. The two companies collaborate on the Chipping In & Giving Back initiative, which supports hunger relief efforts. This partnership enables Peeled Snacks to contribute to larger-scale charitable donations, including a combined $50,000 donation to food banks.
• ShopifycoreTechnology or IntegrationShopify provides the e-commerce platform powering Peeled Snacks' online store, including website hosting, payment processing, order fulfillment, and customer data management.
• Food BankscoreOthersPeeled Snacks donates 10% of annual profits to food banks and organizations working to end food insecurity and improve food access in communities that need it most.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bare Snacks: Bare Snacks produces baked and freeze-dried apple, banana, and pineapple crisps sold as healthy, clean-label snacks. Directly comparable to Peeled Snacks as a single-ingredient, no-added-sugar fruit snack brand competing for the same health-conscious consumer.
• Made Good: Made Good makes organic, allergen-free, school-safe snacks (granola bars, crispy squares, cookies). Comparable to Peeled Snacks as a clean-label, certified-organic snack brand targeting families and health-conscious consumers through similar retail and DTC channels.
• That's it. Fruit Bars: That's it. makes fruit bars and fruit snacks with 100% real fruit and no added sugar. Direct comparable to Peeled Snacks on clean-label positioning, single-ingredient philosophy, and target consumer (parents, athletes, on-the-go snackers).
• Mavuno Harvest: Mavuno Harvest produces organic dried fruit snacks sourced from small African farmers. Highly comparable to Peeled Snacks on organic dried-fruit format, single-ingredient clean label, and direct-from-origin ethical sourcing story.
• Orchard Valley Harvest: Orchard Valley Harvest offers dried fruit, nuts, and trail mixes positioned as wholesome, simple-ingredient snacks. Comparable to Peeled Snacks on dried-fruit category, mass-market retail distribution, and clean-label messaging.
• Solely Inc. Solely produces organic fruit jerky, dried fruit, and fruit-based snacks with a single-ingredient, no-added-sugar proposition. Direct comparable to Peeled Snacks on minimal-ingredient organic fruit snacks targeting health-conscious and family segments.
• Bobo's Oat Bars: Bobo's makes wholesome oat-based snack bars with simple, recognizable ingredients. Comparable to Peeled Snacks as a clean-label, better-for-you snack brand distributed through natural and mainstream retail with a similar values-driven positioning.

Broad incumbents

• Nature's Path: Nature's Path is a large, established organic cereal and snack brand. Comparable to Peeled Snacks on organic certification and clean-label positioning, but operates at much greater scale across multiple categories and competes for the same natural-foods retail shelf space.
• Annie's (Annie's Homegrown): Annie's (a General Mills-owned brand) offers organic and better-for-you snacks, cereals, and meals. Comparable to Peeled Snacks as an organic family-focused snack brand, but with vastly greater distribution, marketing, and category breadth.

Emerging players

• Patagonia Provisions: Patagonia Provisions sells regeneratively sourced, organic, mission-driven food and snacks. Comparable to Peeled Snacks on purpose-led brand positioning and organic ingredient story, with overlap in the values-driven consumer segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Peeled
• Instagraminstagram.com/peeledsnacks
• TikToktiktok.com/@peeledsnacks
• Xx.com/PeeledSnacks
• LinkedInlinkedin.com/company/peeled-snacks

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds4 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Peeled Snacks