What Just Sprinklers does

Just Sprinklers is an Albuquerque, New Mexico-based landscaping and irrigation contractor founded in 1996 that designs, installs, and services outdoor residential environments. The company operates three integrated service lines — irrigation, landscaping (softscape and hardscape), and water features — supplemented by a DIY retail counter across six storefronts covering the Albuquerque metro, Rio Rancho, and Santa Fe. Customers are predominantly residential homeowners seeking water-efficient irrigation systems, drought-appropriate landscape design, hardscaping (patios, walkways, retaining walls, latilla fences), synthetic turf, sod, outdoor lighting, and ponds/water features, with seasonal recurring services such as winterization and spring start-ups forming a recurring-revenue backbone.

The company's technical capability centers on irrigation engineering tailored to high-desert climates, including sprinkler systems, drip irrigation, and subsurface irrigation, combined with hardscape construction using flagstone, concrete, brick, pavers, and natural stone. Synthetic turf products from Tiger Turf and Everlast are installed under the company's service line, and outdoor lighting incorporates LED and solar-powered options. Operations run on ServiceTitan for customer portal and field-service management, with customer-facing sales delivered through a 24/7 phone line, online contact forms, free on-site estimates, and in-person retail traffic.

The business model combines professional-services revenue (installation and repair work billed on a quote basis) with retail hardware sales (irrigation parts, landscaping materials, pond supplies, firewood) and consumer financing facilitated through GreenSky and Synchrony, offering fixed-rate and deferred-interest plans up to 132 months. GTM is direct-to-consumer with strong community-led elements: workshops on sustainable landscaping, free Christmas tree pickup, firewood delivery, and neighborhood-level engagement that reinforce local brand affinity (4.8 Google rating with ~1,500 reviews, A-rating on Angie's List). The company is privately held, appears founder-led (Jessica Collins, co-owner), has no disclosed external funding, and operates entirely within New Mexico.

Name

Just Sprinklers

Legal name

Just Sprinklers

Website

https://justsprinklers.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Just Sprinklers is a privately held Albuquerque-based landscaping and irrigation contractor serving residential homeowners across six New Mexico locations with irrigation, hardscaping, synthetic turf, water features, and DIY retail supplies since 1996.

Ownership category

akta.pro rank

Product category

Landscaping & Irrigation Services

NAICS

Landscaping Services (56173), Water Supply and Irrigation Systems (221310)

SIC

Water, Sewer, Pipeline, Comm & Power Line Construction (1623)

akta.pro primary industry

Irrigation Design, Installation & Maintenance Services (Engineering, Retrofit, Repair) (AFAAACAL)

akta.pro secondary industries

Sprinkler System Installation (New Systems) (HSAIAEAB), Controller/Timer & Smart Irrigation Setup (Wi‑Fi, Sensors) (HSAIAEAD)

Keywords

• Irrigation system installation
• Landscape design services
• Water feature installation
• Hardscape construction services
• Residential landscaping contractors

Headquarters

HQ city

Albuquerque

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Services: Full-service irrigation and landscaping installation including new system installation, repairs, winterization, spring start-ups, system inspections, hardscaping, synthetic turf installation, sod installation, outdoor lighting, retaining walls, patio installation, paver installation, walkway installation, latilla fences, and water feature/pond installation.
2. Retail Products: Sale of irrigation supplies, sprinkler parts, landscaping materials, pond supplies, firewood, and related products through 6 retail store locations for DIY customers.
3. Retail Products: Wide array of products available for purchase in retail stores including sprinkler supplies and parts, landscaping supplies, and pond supplies to help customers get the most out of their backyards and properties.
4. Financing Services: The company partners with GreenSky and Synchrony to offer financing options for customers, including deferred interest plans and fixed-rate loans, enabling customers to pay for installations over time.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Just Sprinklers is a New Mexico landscaping and irrigation service company that designs, installs, and maintains water-efficient irrigation systems, residential landscapes, hardscapes, synthetic turf, and water features for homeowners in the Albuquerque metro area. The company operates six retail locations that also supply DIY products and accessories, and supports projects with on-site estimates, installations, and consumer financing options.

Product overview

Just Sprinklers is a landscaping and irrigation service company serving Albuquerque and the greater New Mexico area since 1996. The company operates as a single integrated business offering three core service lines: Irrigation Services (installation, repairs, winterization/spring start-ups, and system inspections), Landscaping Services (hardscaping, synthetic turf, sod installation, outdoor lighting, retaining walls, patios, pavers, walkways, and latilla fences), and Water Features (ponds and water feature installations). The company maintains six retail store locations and supports DIY customers with products and supplies including irrigation parts, pond supplies, and firewood. Financing options are available through GreenSky and Synchrony partnerships. The company uses ServiceTitan for customer portal access.

Differentiator

Problem solved

Functional benefit

Products and services

• Irrigation Services Residential irrigation design, installation, repair, winterization, spring start-up, and inspection services for homeowners in the Albuquerque Metro area.
• Landscaping Services Residential landscaping services covering hardscaping, synthetic turf, sod installation, outdoor lighting, retaining walls, patios, pavers, walkways, and latilla fences for homeowners in the Albuquerque Metro area.
• Water Features Design and installation of residential ponds and decorative water features for homeowners in the Albuquerque Metro area.
• DIY Products & Supplies Retail sale of irrigation components, accessories, and landscaping supplies to DIY homeowners through Just Sprinklers' six Albuquerque Metro store locations.

Quantifiable outcome

• 4.8 rating on Google with nearly 1,500 reviews demonstrates high customer satisfaction
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Others

• Hunter Industries: Manufacturer of irrigation, landscape lighting, and outdoor living products. Comparable as a key supplier whose controllers, sprays, and smart-irrigation products are deployed in Just Sprinklers' installations.
• Rain Bird Corporation: Manufacturer of irrigation products, controllers, and components widely used by contractors like Just Sprinklers. Relevant as a key upstream supplier whose product ecosystem the company designs around.

Direct peers

• Conserva Irrigation: National franchise specializing in residential and commercial irrigation repair, maintenance, and water-efficient upgrades. Competes directly with Just Sprinklers' core irrigation service offering and could expand into the Albuquerque market.
• Nutri-Lawn: Franchise network offering irrigation, lawn care, and landscaping services to residential customers. Comparable in residential irrigation service delivery, recurring maintenance, and water-efficiency specialization.
• Horizon Distributors: Wholesale distributor of irrigation, landscape, and related products with showrooms serving contractors and DIY customers. Comparable in combining retail supply with pro/contractor services in the irrigation category.
• Ewing Irrigation & Landscape Supply: Largest specialty distributor of irrigation, landscape, and water-management products in the U.S., combining retail/wholesale supply with contractor services. Directly comparable to Just Sprinklers' hybrid retail + irrigation-service model.
• Sprinkler Warehouse: Online retailer of irrigation parts, sprinklers, and DIY supplies with education content. Competes with Just Sprinklers' DIY retail stores on parts selection and pricing, though without local installation services.

Broad incumbents

• SiteOne Landscape Supply: Publicly traded national distributor of landscape and irrigation products serving professional contractors. Comparable as a much larger, broad-line supplier that competes for the same professional and DIY irrigation customer base Just Sprinklers serves locally.
• BrightView Landscapes: Largest U.S. commercial landscaping services provider with maintenance, design, and irrigation capabilities. Comparable as a much larger, scaled landscaping services peer operating across multiple geographies.

Regional players

• Rain Master Irrigation: Regional irrigation design, installation, and service provider focused on water-efficient systems. Highly comparable in service mix (design, install, repair, smart controllers) though operating in different geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/justsprinklers
• LinkedInlinkedin.com/company/just-sprinklers

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Just Sprinklers