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Southwest Strategies

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uuid0009112

Namestring
Southwest Strategies
Legal namestring
Southwest Strategies LLC
Websiteurl
swspr.com
Company typeenum
Private
Founded yearint
2000
Descriptiontext

Southwest Strategies, rebranded as Bodewell Group in February 2026, is an infrastructure-focused public affairs and public outreach firm headquartered in San Diego and founded in 2000. The firm serves government agencies, water districts, transportation authorities, investor-owned utilities, and private real estate developers across the western United States, providing strategic communications, stakeholder engagement, and public outreach for projects in water, transportation, energy, technology, and sustainable living sectors. Named clients include the City of Richmond, Poseidon Water, Pacific Gas & Electric, SANDAG/Caltrans, and SunCal.

The firm operates from six offices and employs approximately 140 specialized communications professionals. Since receiving investment from Palladium Equity Partners in December 2022, the company has executed four acquisitions — Katz & Associates (2023), BergDavis Public Affairs (2024), Collaborate (2024), and Kiterocket (2025) — that have expanded its geographic footprint into Phoenix and Seattle and extended vertical capabilities into technology, semiconductors, and sustainable living. The February 2026 rebrand to Bodewell Group consolidates these legacy brands under a unified corporate identity.

The business model is project-based, fee-for-service professional services engagements. Revenue is not publicly disclosed. Customer work is concentrated in infrastructure permitting, construction, and operation contexts where specialized local knowledge, stakeholder relationships, and regulatory navigation create high value relative to generalist PR alternatives. PE backing has funded both organic hiring and continued inorganic expansion, indicating the firm is in a platform-building phase.

Short descriptiontext

Southwest Strategies (rebranded as Bodewell Group in February 2026) is an infrastructure-focused public affairs and public outreach firm serving government agencies, utilities, and developers across the western United States. Backed by Palladium Equity Partners since December 2022, the firm provides strategic communications for water, transportation, energy, technology, and sustainable living projects.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersSan Diego, United States
HQ citystring
San Diego
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices6 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
public affairs consulting, infrastructure communications, community outreach services, government relations services, strategic communications firm
Industry2 codes
1Sustainability & ESG Consulting
CodeBPAHACAKPrimaryYes
2Regional & Land Use Planning
CodeBPAHAKAEPrimaryNo
NAICS code1 code
  • Administrative Management and General Management Consulting Services541611
SIC code1 code
  • Services-Management Consulting Services8742
Product category
Public Affairs and Strategic Communications Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model2 records
1Professional Services - Public Affairs Consulting
TypeProfessional Services
Description

Project-based professional services for public outreach, community engagement, government relations, and strategic communications on infrastructure projects. Revenue generated through client engagements for government and private sector infrastructure projects.

swspr.com
2Strategic Communications Services
TypeProfessional Services
Description

Comprehensive communications services including government relations, public outreach, coalition building, entitlements support, crisis management, creative services, and media relations for infrastructure development projects.

swspr.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Southwest Strategies is a public affairs and public outreach firm that delivers strategic communications, community engagement, government relations, coalition building, crisis management, and creative services to support infrastructure projects for government agencies, water districts, transportation agencies, investor-owned utilities, and private developers across the western United States. Its integrated portfolio of acquired agencies serves sectors including transportation, water, energy, land use, technology, and sustainable living.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • $20 billion+ in infrastructure projects secured and built since 2000
+6 more records
Product overview1 text field

Southwest Strategies Group operates as a unified portfolio of infrastructure communications agencies, combining acquired brands (Katz & Associates, BergDavis Public Affairs, Collaborate, Kiterocket) under the Southwest Strategies LLC core platform. The company offers comprehensive professional services spanning community outreach, public advocacy, construction relations, crisis management, and creative services. Together, these brands serve energy, transportation, water, land use, technology, and sustainable living sectors across the western United States, managing communications for infrastructure projects exceeding $20 billion.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership5 partners
Strategic tierCoreTypeOthersAnnounced on2025-06-01
Description

Kiterocket was acquired by SWS Group in June 2025. A public relations agency specializing in emerging technologies, semiconductors, renewable energy, and sustainability. Expands SWS Group's reach in the western United States and adds new service lines in technology and sustainable living.

Strategic tierCoreTypeOthersAnnounced on2024-07-01
Description

BergDavis Public Affairs (BDPA) was formed in 1999 and acquired by SWS Group in July 2024. A leading California public affairs firm based in San Francisco managing media relations, strategic communications and government affairs for top companies, brands, government agencies and non-profits.

Strategic tierCoreTypeOthersAnnounced on2024-07-01
Description

Collaborate was formed in 2017 as a woman-owned strategic communications, community outreach and government relations firm acquired by SWS Group in July 2024. Experience in local, state and federal public affairs with extensive local relationships.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2023-09-05
Description

Southwest Strategies invested in and partnered with Katz & Associates in September 2023, creating California's largest infrastructure communications firm with nearly 100 professionals. Katz & Associates delivers strategic communications, public involvement and community relations to advance essential projects, with nationally recognized expertise in water resources, transportation, environmental planning and land use.

Strategic tierCoreTypeOthersAnnounced on2023-08-01
Description

Katz & Associates was formed in 1985 and acquired by SWS Group in August 2023. One of the largest and most respected water communications firms in the United States with national outreach experts in water resources, transportation, environmental planning and land use.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1Mercury
TypeDirect peer
Description

Large public affairs firm offering strategic communications, government relations, and crisis management to corporate and public-sector clients; directly comparable service portfolio to SWS' core offerings.

TypeDirect peer
Description

California-based public affairs and community engagement firm serving similar government, infrastructure, and utility clients; comparable size and regional footprint to SWS / Bodewell Group.

TypeEmerging player
Description

Smaller infrastructure-focused public affairs and community outreach firm; an emerging player that intersects with SWS' niche on infrastructure communications mandates.

TypeDirect peer
Description

Public affairs and strategic communications firm with deep media, government relations, and stakeholder engagement capabilities; competes for similar mandates at the state and regional level.

TypeDirect peer
Description

Strategic communications and public affairs firm providing counsel on stakeholder engagement, infrastructure, and policy matters to public and private sector clients.

6The Saint Consulting Group
TypeDirect peer
Description

Public affairs and land-use approval consultancy that works with developers and municipalities on community engagement for real estate and infrastructure projects — overlapping with SWS' Point Molate and SunCal mandates.

TypeBroad incumbent
Description

Global PR firm with a sizable public affairs practice covering infrastructure, energy, and water; competes for larger enterprise mandates where SWS/Bodewell also bids.

TypeDirect peer
Description

Public affairs, government relations, and strategic communications firm with infrastructure and energy practice experience directly comparable to SWS' investor-owned utility and transportation work.

TypeBroad incumbent
Description

World's largest PR firm with a dedicated public affairs and infrastructure communications practice; a key incumbent competitor for large-scale public outreach mandates.

TypeBroad incumbent
Description

Global communications agency with a public affairs practice spanning infrastructure, energy, and transportation; competes for marquee enterprise clients similar to PG&E and SANDAG.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment1 record

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Southwest Strategies

Public Affairs and Strategic Communications Servicesswspr.com

Southwest Strategies (rebranded as Bodewell Group in February 2026) is an infrastructure-focused public affairs and public outreach firm serving government agencies, utilities, and developers across the western United States. Backed by Palladium Equity Partners since December 2022, the firm provides strategic communications for water, transportation, energy, technology, and sustainable living projects.

What Southwest Strategies does

Southwest Strategies, rebranded as Bodewell Group in February 2026, is an infrastructure-focused public affairs and public outreach firm headquartered in San Diego and founded in 2000. The firm serves government agencies, water districts, transportation authorities, investor-owned utilities, and private real estate developers across the western United States, providing strategic communications, stakeholder engagement, and public outreach for projects in water, transportation, energy, technology, and sustainable living sectors. Named clients include the City of Richmond, Poseidon Water, Pacific Gas & Electric, SANDAG/Caltrans, and SunCal.

The firm operates from six offices and employs approximately 140 specialized communications professionals. Since receiving investment from Palladium Equity Partners in December 2022, the company has executed four acquisitions — Katz & Associates (2023), BergDavis Public Affairs (2024), Collaborate (2024), and Kiterocket (2025) — that have expanded its geographic footprint into Phoenix and Seattle and extended vertical capabilities into technology, semiconductors, and sustainable living. The February 2026 rebrand to Bodewell Group consolidates these legacy brands under a unified corporate identity.

The business model is project-based, fee-for-service professional services engagements. Revenue is not publicly disclosed. Customer work is concentrated in infrastructure permitting, construction, and operation contexts where specialized local knowledge, stakeholder relationships, and regulatory navigation create high value relative to generalist PR alternatives. PE backing has funded both organic hiring and continued inorganic expansion, indicating the firm is in a platform-building phase.

Southwest Strategies firmographics

Firmographics
Name
Southwest Strategies
Legal name
Southwest Strategies LLC
Website
https://swspr.com
Company type
Private
Founded year
2000
Operating status
Operating
Headcount range
101–250 employees
Short description
Southwest Strategies (rebranded as Bodewell Group in February 2026) is an infrastructure-focused public affairs and public outreach firm serving government agencies, utilities, and developers across the western United States. Backed by Palladium Equity Partners since December 2022, the firm provides strategic communications for water, transportation, energy, technology, and sustainable living projects.
Ownership category
akta.pro rank

Southwest Strategies industry classification

Industry
Product category
Public Affairs and Strategic Communications Services
NAICS
Administrative Management and General Management Consulting Services (541611)
SIC
Services-Management Consulting Services (8742)
akta.pro primary industry
Sustainability & ESG Consulting (BPAHACAK)
akta.pro secondary industry
Regional & Land Use Planning (BPAHAKAE)

Keywords

  • Public affairs consulting
  • Infrastructure communications
  • Community outreach services
  • Government relations services
  • Strategic communications firm

Where Southwest Strategies is headquartered

Location

Headquarters

HQ city
San Diego
HQ country
United States
HQ region
North America

Offices6 records

Markets served

Southwest Strategies business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Professional Services - Public Affairs Consulting: Project-based professional services for public outreach, community engagement, government relations, and strategic communications on infrastructure projects. Revenue generated through client engagements for government and private sector infrastructure projects.
  2. Strategic Communications Services: Comprehensive communications services including government relations, public outreach, coalition building, entitlements support, crisis management, creative services, and media relations for infrastructure development projects.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Southwest Strategies product offering

Product offering

Core offering

Southwest Strategies is a public affairs and public outreach firm that delivers strategic communications, community engagement, government relations, coalition building, crisis management, and creative services to support infrastructure projects for government agencies, water districts, transportation agencies, investor-owned utilities, and private developers across the western United States. Its integrated portfolio of acquired agencies serves sectors including transportation, water, energy, land use, technology, and sustainable living.

Product overview

Southwest Strategies Group operates as a unified portfolio of infrastructure communications agencies, combining acquired brands (Katz & Associates, BergDavis Public Affairs, Collaborate, Kiterocket) under the Southwest Strategies LLC core platform. The company offers comprehensive professional services spanning community outreach, public advocacy, construction relations, crisis management, and creative services. Together, these brands serve energy, transportation, water, land use, technology, and sustainable living sectors across the western United States, managing communications for infrastructure projects exceeding $20 billion.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • $20 billion+ in infrastructure projects secured and built since 2000
  • +6 more outcomes

Companies that use Southwest Strategies

Customer profile

Named customers9 records

Segments5 records

Ideal customer profiles5 records

Southwest Strategies technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Southwest Strategies partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core.

  • KiterocketcoreOthers · 1 June 2025Kiterocket was acquired by SWS Group in June 2025. A public relations agency specializing in emerging technologies, semiconductors, renewable energy, and sustainability. Expands SWS Group's reach in the western United States and adds new service lines in technology and sustainable living.
  • BergDavis Public AffairscoreOthers · 1 July 2024BergDavis Public Affairs (BDPA) was formed in 1999 and acquired by SWS Group in July 2024. A leading California public affairs firm based in San Francisco managing media relations, strategic communications and government affairs for top companies, brands, government agencies and non-profits.
  • CollaboratecoreOthers · 1 July 2024Collaborate was formed in 2017 as a woman-owned strategic communications, community outreach and government relations firm acquired by SWS Group in July 2024. Experience in local, state and federal public affairs with extensive local relationships.
  • Katz & AssociatescoreStrategic or Co-development Partner · 5 September 2023Southwest Strategies invested in and partnered with Katz & Associates in September 2023, creating California's largest infrastructure communications firm with nearly 100 professionals. Katz & Associates delivers strategic communications, public involvement and community relations to advance essential projects, with nationally recognized expertise in water resources, transportation, environmental planning and land use.
  • Katz & AssociatescoreOthers · 1 August 2023Katz & Associates was formed in 1985 and acquired by SWS Group in August 2023. One of the largest and most respected water communications firms in the United States with national outreach experts in water resources, transportation, environmental planning and land use.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Southwest Strategies competitors and assessment

Company assessment

Direct peers

  • Mercury: Large public affairs firm offering strategic communications, government relations, and crisis management to corporate and public-sector clients; directly comparable service portfolio to SWS' core offerings.
  • Tripepi Smith: California-based public affairs and community engagement firm serving similar government, infrastructure, and utility clients; comparable size and regional footprint to SWS / Bodewell Group.
  • Kivvit: Public affairs and strategic communications firm with deep media, government relations, and stakeholder engagement capabilities; competes for similar mandates at the state and regional level.
  • Subject Matter: Strategic communications and public affairs firm providing counsel on stakeholder engagement, infrastructure, and policy matters to public and private sector clients.
  • The Saint Consulting Group: Public affairs and land-use approval consultancy that works with developers and municipalities on community engagement for real estate and infrastructure projects — overlapping with SWS' Point Molate and SunCal mandates.
  • The Herald Group: Public affairs, government relations, and strategic communications firm with infrastructure and energy practice experience directly comparable to SWS' investor-owned utility and transportation work.

Emerging players

  • Blueline Strategies: Smaller infrastructure-focused public affairs and community outreach firm; an emerging player that intersects with SWS' niche on infrastructure communications mandates.

Broad incumbents

  • FleishmanHillard: Global PR firm with a sizable public affairs practice covering infrastructure, energy, and water; competes for larger enterprise mandates where SWS/Bodewell also bids.
  • Edelman: World's largest PR firm with a dedicated public affairs and infrastructure communications practice; a key incumbent competitor for large-scale public outreach mandates.
  • Weber Shandwick: Global communications agency with a public affairs practice spanning infrastructure, energy, and transportation; competes for marquee enterprise clients similar to PG&E and SANDAG.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Southwest Strategies social profiles

Digital presence

Southwest Strategies financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Southwest Strategies leadership team

Management profile

Number of profiles

Southwest Strategies subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Southwest Strategies funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Southwest Strategies M&A and investment

M&A and investment

M&A2 records

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southwest Strategies

What does Southwest Strategies do?

Southwest Strategies is a public affairs and public outreach firm that delivers strategic communications, community engagement, government relations, coalition building, crisis management, and creative services to support infrastructure projects for government agencies, water districts, transportation agencies, investor-owned utilities, and private developers across the western United States. Its integrated portfolio of acquired agencies serves sectors including transportation, water, energy, land use, technology, and sustainable living.

Is Southwest Strategies a public or private company?

Southwest Strategies is a private company. It is classified as private equity controlled and is currently operating.

When was Southwest Strategies founded?

Southwest Strategies was founded in 2000. It employs 101 to 250 people.

Where is Southwest Strategies based?

Southwest Strategies is headquartered in San Diego, United States, in the North America region.

How does Southwest Strategies make money?

Two revenue lines are on record. Professional Services - Public Affairs Consulting is the primary driver. The others are strategic Communications Services.

Who are Southwest Strategies's main competitors?

Direct peers on record are Mercury, Tripepi Smith, Kivvit, Subject Matter, The Saint Consulting Group and The Herald Group. Blueline Strategies is listed as an emerging player. Broad incumbents are FleishmanHillard, Edelman and Weber Shandwick.

Does Southwest Strategies have an API?

No public API is recorded for Southwest Strategies.

What industry is Southwest Strategies in?

Southwest Strategies's product category is Public Affairs and Strategic Communications Services. Its primary akta.pro industry code is BPAHACAK, Sustainability & ESG Consulting, with a secondary code of BPAHAKAE, Regional & Land Use Planning. Its NAICS code is 541611 and its SIC code is 8742.

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Live signals
GlobeNewswireSouthwest Strategies Group Rebrands as Bodewell Group Following Sustained Growth and Strategic AcquisitionsSouthwest Strategies Group rebranded as Bodewell Group, unifying its agencies into a single strategic communications firm. The firm advises clients on infrastructure projects amid over $12 trillion in planned U.S. improvements. It serves public and private sector clients across California, Arizona, and Washington.GlobeNewswireSouthwest Strategies Group Rebrands as Bodewell Group Following Sustained Growth and Strategic AcquisitionsSouthwest Strategies Group has rebranded as Bodewell Group, consolidating its family of acquired agencies—including Katz & Associates (2023), BergDavis Public Affairs and ColLAborate (2024), and Kiterocket (2025)—into a single unified brand. The strategic realignment positions the firm to capitalize on an estimated $12 trillion in US infrastructure investment across water, transportation, energy, and technology sectors. The San Diego-based firm, which employs roughly 140 people across six offices including Fresno, Los Angeles, Phoenix, San Francisco, and Seattle, will continue serving public and private sector clients including government agencies, water districts, transportation agencies, and investor-owned utilities.GlobeNewswireSouthwest Strategies Group Acquires KiterocketSouthwest Strategies Group acquired Kiterocket, a PR agency for technology and sustainability, adding two new business lines. The deal expands the firm's reach across the western U.S. and brings it to over 120 employees in six offices.GlobeNewswireSouthwest Strategies Group Acquires KiterocketSouthwest Strategies Group acquired Kiterocket, a PR agency for emerging technologies and sustainability, on July 1, 2025. The deal adds technology and sustainable living lines of business and expands the firm to over 120 employees across six offices. CEO Chris Wahl will remain in charge.BenzingaSouthwest Strategies Group Acquires KiterocketSouthwest Strategies Group acquired Kiterocket, a public relations agency for emerging technologies and sustainability. The deal adds two new business lines and expands the firm to over 120 employees across six offices. The companies will continue serving existing clients and collaborate on larger initiatives.PR NewswireSouthwest Strategies Invests in Katz & AssociatesSouthwest Strategies announced an investment and partnership with Katz & Associates, creating the largest California-based infrastructure communications firm. The combined entity will leverage nearly 100 professionals to offer public outreach services in energy, transportation, and water sectors across the western United States. Chris Wahl will serve as CEO of the larger company while Sara Katz remains Principal-in-Charge of the water practice.O'Dwyer's PR NewsPalladium Takes Southwest Strategies StakePalladium Equity Partners has acquired an investment stake in Southwest Strategies, a California-based public affairs firm. The transaction marks the first deal for Palladium Heritage, a new fund launched by the firm to invest in lower middle-market companies. This move positions Southwest Strategies for growth amid the Biden administration's infrastructure spending initiatives.Venture Capital Access OnlinePalladium Heritage Invests in Southwest Strategies, One of the Premier Public Outreach and Communications Firms in CaliforniaPalladium Heritage Invested in Southwest Strategies, a California-based public outreach and communications firm, to support its growth initiatives. The specific financial terms of the transaction were not disclosed. This investment positions Southwest Strategies to capitalize on projected infrastructure investments in the United States.PR NewswirePalladium Heritage Invests in Southwest Strategies, One of the Premier Public Outreach and Communications Firms in CaliforniaPalladium Equity Partners has partnered with Southwest Strategies, a public outreach and communications firm, to support its growth. The investment terms were not disclosed, but it aims to position Southwest Strategies for further growth, especially as infrastructure investments in the U.S. are projected to rise in the coming years.