Beachman
Beachman is a Toronto-based, privately held electric motorbike manufacturer (founded 2016, 1-10 employees) that designs and hand-assembles the '64 e-bike platform and lifestyle accessories, selling direct-to-consumer and through a Canadian dealer network while expanding into European markets.
- Company typePrivate
- Founded2016
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Beachman does
Beachman (legally Beachman Canada; previously Beachman Motor Co.) is a Toronto-based vehicle manufacturer founded in 2016 that designs and hand-assembles electric motorcycles and e-bikes at its Toronto headquarters from blank frames. The company operates with 1-10 employees and is privately held, having raised capital through a mix of crowdfunding campaigns, private investments, and a Business Development Bank of Canada (BDC)-led round in December 2025. Beachman has shifted from domestic-only sourcing to importing core components from China in order to control costs while preserving a Canadian-assembly brand identity.
Its core product is the '64 E-Bike platform, which includes the standard '64 E-Bike, the '64 Light Motorcycle variant, '64 Extras customization parts, and a 'Build Your Bike' configurator; the company advertises a 70 km range on a full charge and passenger-carrying capability. The company has announced a new Aviator model featuring a larger battery (with plans to patent the design) and a 2026 launch, alongside an EV conversion service line and a lifestyle sub-brand called Beachman Goods, which sells artisan-roasted coffee, apparel, helmets, and everyday carry accessories in limited quantities.
Beachman sells primarily direct-to-consumer via its beachman.ca Shopify storefront, supplemented by a Canadian dealer network, test-ride bookings through SimplyBook, a 'Talk to an Owner' community referral page, and a financing-application flow for installment purchases. Customers are predominantly urban lifestyle-oriented individual consumers (e.g., Liberty Village, Ossington Village, Trinity Bellwoods, Woodbridge) and the company is expanding sales internationally, with publicly stated plans for material European revenue growth by 2027. Marketing relies on Instagram, founder letter blog posts, an email newsletter, and curated Spotify playlists rather than paid acquisition.
Beachman firmographics
Firmographics- Name
- Beachman
- Legal name
- Beachman Canada
- Website
- https://beachman.ca
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Beachman is a Toronto-based, privately held electric motorbike manufacturer (founded 2016, 1-10 employees) that designs and hand-assembles the '64 e-bike platform and lifestyle accessories, selling direct-to-consumer and through a Canadian dealer network while expanding into European markets.
- Ownership category
- akta.pro rank
Beachman industry classification
Industry- Product category
- Electric Motorcycles and Bicycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH)
- akta.pro secondary industries
- Bike Accessories Retail (Lights, Locks, Racks, Bags) (CRAMAHAD), Bike Apparel, Helmets & Protective Gear Retail (CRAMAHAC)
Keywords
Where Beachman is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Beachman business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- E-bike Sales: Sale of all-electric motorcycles and e-bikes, including the '64 model, '64 Light Motorcycle, and Aviator model. Products are designed and hand-assembled in Toronto.
- Accessories and Apparel: Sale of Beachman-branded merchandise including artisan-roasted coffee, casual apparel, helmets, and everyday carry accessories. Products are produced in limited quantities.
- Financing Services: The company offers financing applications for customers to purchase their e-bikes through installment plans.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Beachman product offering
Product offeringCore offering
Beachman designs, hand-assembles, and sells vintage-style electric bicycles and motorcycles built from blank frames. The Toronto-based company sells directly to consumers through its online store and dealer network, alongside branded accessories and apparel.
Product overview
Beachman is a Toronto-based company that designs and hand-assembles all-electric motorcycles and e-bikes at their Toronto HQ. The core product line is the '64 series, which includes the '64 E-Bike and '64 Light Motorcycle variants, along with customizations, accessories, and financing options. The company also operates a lifestyle sub-brand called Beachman Goods, offering artisan-roasted coffee, apparel, and everyday carry accessories. Additional offerings include EV conversion services and dealer/find-us locator functionality.
Differentiator
Problem solved
Functional benefit
Brands
- The '64: Electric bike model line including '64 Light Motorcycle, '64 E-Bike, and '64 Extras
- Beachman Goods
- EV Conversions
Products and services
- '64 E-Bike Beachman's flagship hand-assembled electric bicycle built from a blank frame with retro moped-inspired styling and a 70km electric riding range, targeted at style-conscious consumer riders.
- '64 Light Motorcycle Light electric motorcycle in Beachman's lineup, hand-assembled with the same vintage design language as the '64 E-Bike for consumer riders seeking a higher-performance electric two-wheeler.
- Beachman Goods (accessories, helmets, apparel, and coffee) Branded lifestyle and riding accessories including helmets, apparel, customization parts, and coffee sold alongside Beachman's electric bikes and motorcycles to consumers.
Quantifiable outcome
- 70km range on full charge
- +1 more outcomes
Companies that use Beachman
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles1 record
Beachman technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Beachman partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Chinese Parts SupplierscoreBeachman imports electric motorbike components from China to keep costs low and remain competitive in the market. This supply chain partnership is essential to their manufacturing model.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Beachman competitors and assessment
Company assessmentDirect peers
- Super73: Super73 is the most direct peer — a California-based lifestyle e-bike brand selling retro-styled electric bikes to urban and adventure consumers, with similar DTC + dealer model, apparel/accessory ecosystem, and community-driven marketing. Comparable target customer and aesthetic positioning to Beachman.
- Cake (CAKE): CAKE is a Swedish manufacturer of premium electric motorcycles and light off-road e-bikes with strong design-led branding. Comparable premium positioning, design-forward aesthetic, and target market of style-conscious urban/recreational riders.
- Onyx Motorbikes: Onyx builds higher-power electric mopeds/motorbikes targeting urban and commuter riders in North America. Comparable power class, two-wheel electric format, and lifestyle buyer overlap with Beachman's '64 Light Motorcycle line.
- Ariel Rider: Ariel Rider sells powerful, moped-style electric bikes directly to consumers with similar urban-commuter targeting and pricing tier. Comparable product format and end-customer overlap with Beachman.
- Vintage Electric Bikes: Vintage Electric builds premium cafe-racer-style electric bikes in California, directly mirroring Beachman's design language and target buyer. Comparable price point, vintage aesthetic, and lifestyle-led positioning make it a strong head-to-head competitor.
- Juiced Bikes: Juiced Bikes produces performance-oriented electric bikes and moped-style e-bikes for the North American market, with comparable commuter/recreational targeting and similar price band to Beachman.
- Monday Motorbikes: Monday Motorbikes produces cafe-racer-inspired electric two-wheelers targeting urban riders, closely aligning with Beachman's '64 Light Motorcycle product positioning and design philosophy.
Emerging players
- Tarform Motors: Tarform is a Brooklyn-based electric motorcycle maker with a sustainability-and-craft positioning, similar to Beachman's hand-assembly-in-Toronto narrative. Comparable premium, design-led electric two-wheeler targeting urban early adopters.
Broad incumbents
- Rad Power Bikes: Rad Power Bikes is North America's largest e-bike brand, offering a broader portfolio across commuter, utility, and folding categories. Overlaps Beachman in the urban commuter segment but at higher volume and lower price points.
- Royal Enfield Flying Flea C6: Royal Enfield's Flying Flea C6 is an electric motorcycle from a heritage ICE manufacturer entering the lifestyle electric segment. Beachman's '64 was profiled alongside it in a 2024 buying guide, indicating direct head-to-head competition from a much larger incumbent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Beachman social profiles
Digital presenceBeachman financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beachman leadership team
Management profileNumber of profiles
Profiles1 record
Beachman funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beachman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beachman
What does Beachman do?
Beachman designs, hand-assembles, and sells vintage-style electric bicycles and motorcycles built from blank frames. The Toronto-based company sells directly to consumers through its online store and dealer network, alongside branded accessories and apparel.
Is Beachman a public or private company?
Beachman is a private company. It is classified as venture growth investor backed and is currently operating.
When was Beachman founded?
Beachman was founded in 2016. It employs 1 to 10 people.
Where is Beachman based?
Beachman is headquartered in Toronto, Canada, in the North America region.
How does Beachman make money?
Three revenue lines are on record. E-bike Sales are the primary driver. The others are accessories and Apparel and financing Services.
Who are Beachman's main competitors?
Direct peers on record are Super73, Cake (CAKE), Onyx Motorbikes, Ariel Rider, Vintage Electric Bikes, Juiced Bikes and Monday Motorbikes. Tarform Motors is listed as an emerging player. Broad incumbents are Rad Power Bikes and Royal Enfield Flying Flea C6.
Does Beachman have an API?
No public API is recorded for Beachman.
What industry is Beachman in?
Beachman's product category is Electric Motorcycles and Bicycles. Its primary akta.pro industry code is CRAMABAH, Cycling & Bike Retail (Sales, Service & Accessories), with a secondary code of CRAMAHAD, Bike Accessories Retail (Lights, Locks, Racks, Bags). Its NAICS code is 336991 and its SIC code is 3751.