ONYX Motorbikes
ONYX Motors is a Los Angeles-based, direct-to-consumer electric motorbike manufacturer selling high-performance e-mopeds (RCR 80V flagship at $5,199), parts, and rider gear to enthusiast consumers via its e-commerce site and single LA showroom.
- Company typePrivate
- Founded2018
- HeadquartersEl Segundo, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What ONYX Motorbikes does
ONYX Motors, Inc. is a Los Angeles-based, direct-to-consumer electric motorbike manufacturer founded in 2018 that designs, builds, and services high-performance e-mopeds for enthusiast consumers. Its flagship RCR 80V /// 45AH pairs retro-inspired styling with an 80V high-voltage platform delivering 91.97V peak voltage, 18kW maximum power, 65-75 mph top speed, 0-30 mph acceleration in 1.7 seconds, and up to 130 miles of range in Eco mode. Integrated technology includes a Bluetooth-enabled battery management system with a Super Power BMS smartphone app, a TFT touchscreen with smartphone mirroring and navigation, 40A regenerative braking paired with hydraulic disc brakes, a hi-torque hub drive motor with 550A flux control, and a precision-welded aluminum frame supporting extensive customization across panel kits, seat heights, and tire configurations.
ONYX operates an asset-light, direct-to-consumer model with no dealer or third-party distribution network. Revenue is generated primarily through hardware sales of the RCR 80V (starting at $5,199) and the legacy RCR 72V platform, augmented by an extensive aftermarket catalog of 76+ bike parts, ONYX-branded apparel, and Torc-branded rider gear including 80 helmet SKUs, 28 glove SKUs, and goggles. Affirm-powered 0% APR financing and eGift cards ($25-$2,000) support higher-ticket conversion, while a single physical shop and service center at 2828 Newell St. #3 in Los Angeles handles in-person sales and post-sale support.
The company targets individual electric-vehicle enthusiasts, urban commuters, and custom motorcycle hobbyists in the U.S. West Coast market, building brand through social media channels (Instagram, TikTok, YouTube, X, Facebook), a Discord community, and recurring participation in enthusiast events such as the One Motorcycle Show in Portland. ONYX is privately held with no disclosed institutional investors or parent company; Tim Seward serves as Founder and Chief Design Officer, with James Khatiblou as Chief Executive Officer.
ONYX Motorbikes firmographics
Firmographics- Name
- ONYX Motorbikes
- Legal name
- ONYX Motors, Inc.
- Website
- https://onyxmotors.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ONYX Motors is a Los Angeles-based, direct-to-consumer electric motorbike manufacturer selling high-performance e-mopeds (RCR 80V flagship at $5,199), parts, and rider gear to enthusiast consumers via its e-commerce site and single LA showroom.
- Ownership category
- akta.pro rank
ONYX Motorbikes industry classification
Industry- Product category
- Electric Motorcycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
- akta.pro secondary industries
- E-scooters & E-mopeds Manufacturing (IMACAOAB), Helmets & Protective Headgear Retail (Motorcycle/ATV/Snow) (CRAMANAB)
Keywords
Where ONYX Motorbikes is headquartered
LocationHeadquarters
- HQ city
- El Segundo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ONYX Motorbikes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D
Revenue model
- Electric Motorbike Sales: Primary revenue stream from direct sales of high-performance electric motorbikes including the RCR 80V 45AH model. Direct-to-consumer sales through e-commerce website and physical showroom.
- Parts and Accessories: Revenue from selling bike parts (fenders, tires, batteries, controllers, displays, alarms, brakes, grips, chains, forks, shocks) and accessories for the RCR 72V and 80V models.
- Apparel and Rider Gear: Sales of ONYX-branded apparel including t-shirts, tanks, beanies, caps, bucket hats, canvas vests, along with third-party Torc helmets, gloves, and goggles.
- eGift Cards: Digital gift cards sold in denominations from $25 to $2,000, including special Birthday Boost EGift Cards.
- Financing Services: Partnership with Affirm to offer 0% APR financing or $181/month payment plans, enabling higher ticket sales through accessible financing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | RCR 80V 45AH Base - $5,199 |
| Unit Pricing | Pay-as-you-go | Additional Panel Color Kits - $200-$400 |
| Subscription | Monthly | Affirm Financing - $181/month |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels10 records
ONYX Motorbikes product offering
Product offeringCore offering
ONYX Motorbikes designs, assembles, and sells high-performance retro-styled electric motorbikes led by the RCR 80V /// 45AH, an 80V electric two-wheeler capable of 0–30 mph in 1.7 seconds, 65+ mph top speed, and up to 130 miles of range in Eco mode. The company also sells the legacy RCR 72V platform, replacement batteries, chargers, hub motors, fenders, tires, frame bags, ONYX-branded apparel, and third-party Torc helmets, gloves, and goggles, all distributed directly to consumers through onyxmotors.com and its Los Angeles shop.
Product overview
ONYX Motorbikes is a Los Angeles-based company offering a portfolio of electric motorbikes and accessories. The core product is the RCR 80V /// 45AH, a high-performance electric motorbike with 80V battery system, touchscreen display with smartphone integration, and up to 130 miles range. The company also maintains the earlier RCR 72V platform with compatible batteries, chargers, and wheel assemblies. Beyond motorbikes, ONYX sells an extensive accessories ecosystem including bike parts (76 products), Torc-branded rider gear including helmets (80 products) and gloves (28 products), apparel (14 products), and ONYX-branded frame bags and fenders. The RCR 80V serves as the flagship at $5,199, while the parts and accessories catalog supports both current and legacy models.
Differentiator
Problem solved
Functional benefit
Products and services
- RCR 80V /// 45AH Electric Motorbike The flagship high-performance electric motorbike with 80V 45Ah battery (91V max voltage, 18kW max power), 0–30 mph in 1.7 seconds, 65–75 mph top speed, and up to 130 miles range in Eco mode. Equipped with TFT touchscreen, smartphone mirroring, integrated navigation, Bluetooth BMS, and hydraulic disc brakes with regenerative braking. Built for individual riders pursuing motorcycle-grade performance in an electric, retro-styled platform.
- RCR 72V 45Ah Replacement Battery Standalone replacement lithium battery pack for the RCR 72V model, enabling current owners to refresh or extend battery life on their existing motorbike. Priced at $1,299.99.
- RCR 72V Rapid Charger (84V 10A) Standalone rapid charger for RCR 72V models, allowing owners to recharge their motorbike off the included standard charger. Priced at $249.99.
- RCR 72V Rear Wheel Hub Motor Assembly Complete rear wheel assembly with integrated hub motor for RCR 72V electric motorbikes, sold as a replacement/upgrade component starting at $839.99.
- ONYX Apparel Collection A 14-SKU branded clothing line including t-shirts, tank tops, caps, beanies, canvas vests, bucket hats, and check shirts sold to ONYX owners and brand enthusiasts. Priced from $10 to $80 per item.
- Torc Helmet Collection Retailed motorbike helmets from third-party brand Torc, offering 80 SKUs across Newport, Baja, Del Mar, Pomona, Sundowner, T-15, T-28, Clovis, Folsom and other models in various colors and finishes. Priced from $31.95 to $399.99.
- Torc Glove Collection Retailed motorbike gloves from third-party brand Torc, with 28 SKUs across Beverly Hills, Costa Mesa, Del Rey, Doheny, Donner and other styles in various colors. Priced from $26.00 to $64.99.
- ONYX eGift Card Digital gift cards redeemable on onyxmotors.com for ONYX motorbikes, parts, apparel, and rider gear, sold in denominations from $25 to $2,000.
Quantifiable outcome
- 0-30 MPH acceleration in 1.7 seconds - outperforming many traditional motorcycles
- +3 more outcomes
Companies that use ONYX Motorbikes
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
ONYX Motorbikes technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
ONYX Motorbikes partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
ONYX Motorbikes competitors and assessment
Company assessmentDirect peers
- Cake: Swedish premium electric motorcycle maker with a design-led, performance-focused lineup (Makka, Kalk) that overlaps directly with ONYX's high-performance, design-forward positioning.
- Sur-Ron: Manufacturer of high-performance electric dirt bikes (Light Bee, Ultra Bee) that compete with ONYX's Dual Sport 80V in the off-road/mixed-terrain performance segment.
- Juiced Bikes: Performance-focused electric bike brand offering higher-speed e-bikes/mopeds at accessible price points, competing with ONYX for the performance-minded commuter segment.
- Monday Motorbikes: California-based retro-styled electric moped maker with similar nostalgic-modern design DNA and comparable target customer to ONYX.
- Vintage Electric Bikes: Closest aesthetic peer — retro-styled, high-performance electric bikes targeting the same nostalgic-modern enthusiast niche ONYX serves, with comparable premium ASP and custom/limited build culture.
- Super73: Direct competitor selling high-performance electric mopeds/e-bikes in a similar price band with a strong lifestyle brand and DTC-first model targeting the same enthusiast/commuter consumer.
- Talaria: Performance electric dirt bike brand (Sting, X3) targeting the same off-road enthusiast customer with comparable power and speed specifications.
Broad incumbents
- LiveWire (Harley-Davidson): Harley-Davidson's electric motorcycle spinoff competing in the high-performance electric two-wheeler space with significantly greater capital, dealer infrastructure, and brand recognition.
- Rad Power Bikes: Largest North American e-bike brand with broader utility-focused lineup. Operates at lower performance/speed tier but competes for overlapping commuter and recreational demand at scale.
- Specialized (e-bikes): Major incumbent bicycle brand with an expanding electric lineup (Turbo series). Competes at the premium end of the e-bike market with broader distribution and dealer network reach than ONYX.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ONYX Motorbikes social profiles
Digital presenceONYX Motorbikes financial estimates
Financial estimateRevenue estimate
Valuation estimate
ONYX Motorbikes leadership team
Management profileNumber of profiles
Profiles2 records
ONYX Motorbikes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ONYX Motorbikes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ONYX Motorbikes
What does ONYX Motorbikes do?
ONYX Motorbikes designs, assembles, and sells high-performance retro-styled electric motorbikes led by the RCR 80V /// 45AH, an 80V electric two-wheeler capable of 0–30 mph in 1.7 seconds, 65+ mph top speed, and up to 130 miles of range in Eco mode. The company also sells the legacy RCR 72V platform, replacement batteries, chargers, hub motors, fenders, tires, frame bags, ONYX-branded apparel, and third-party Torc helmets, gloves, and goggles, all distributed directly to consumers through onyxmotors.com and its Los Angeles shop.
Is ONYX Motorbikes a public or private company?
ONYX Motorbikes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ONYX Motorbikes founded?
ONYX Motorbikes was founded in 2018. It employs 11 to 50 people.
Where is ONYX Motorbikes based?
ONYX Motorbikes is headquartered in El Segundo, United States, in the North America region.
How does ONYX Motorbikes make money?
Five revenue lines are on record. Electric Motorbike Sales are the primary driver. The others are parts and Accessories, apparel and Rider Gear, eGift Cards and financing Services.
Who are ONYX Motorbikes's main competitors?
Direct peers on record are Cake, Sur-Ron, Juiced Bikes, Monday Motorbikes, Vintage Electric Bikes, Super73 and Talaria. Broad incumbents are LiveWire (Harley-Davidson), Rad Power Bikes and Specialized (e-bikes).
Does ONYX Motorbikes have an API?
No public API is recorded for ONYX Motorbikes.
What industry is ONYX Motorbikes in?
ONYX Motorbikes's product category is Electric Motorcycles. Its primary akta.pro industry code is IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing, with a secondary code of IMACAOAB, E-scooters & E-mopeds Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.