Netsize

What Netsize does

Netsize, founded in 1998 and headquartered in Meudon, France, provides mobile messaging and micropayment solutions for mobile operators and enterprises. Originally described as a Gemalto company, Netsize's commercial operations have been integrated into LINK Mobility's French business, evidenced by current corporate contact information ([email protected]) and the France regional website (linkmobility.com/fr). The headcount is reported at 101-250 employees, consistent with a mid-sized regional CPaaS operation rather than a standalone scale player.

The company's product platform centers on omnichannel messaging infrastructure spanning SMS, RCS (Rich Communication Services), WhatsApp, Viber, Time2chat, Email, and Vocal channels, delivered through three GTM modes: a self-serve SaaS portal (MyLINK Studio), RESTful API integration for enterprise developers, and professional agency services for campaign strategy and execution. Authentication and identity services include short-code and long-number sender products supporting OTP and verification use cases. Strategic channel integrations with WhatsApp Business, Viber, Google RCS, and Samsung RCS enable access to major messaging ecosystems, and the platform processes 17+ billion messages annually across 50,000+ international clients in 30+ countries. The company earned a Platinum Juniper Research Award in 2024 for Best RCS Professional Messaging Solution in Europe.

Revenue is generated primarily through usage-based per-message pricing for omnichannel messaging, supplemented by SaaS subscriptions for the MyLINK Studio and MyLINK Connect chatbot platforms, professional services for agency engagements, and recurring fees for short-code and long-number services. Named enterprise customers span retail (Galeries Lafayette, IKEA, JYSK, Desigual, Media Markt, Peggy Sage, Gamm vert), transportation and logistics (RATP, DHL), facilities management (ISS), and travel technology (eTraveli Group), with primary verticals being Banking & Insurance, Retail & E-commerce, Transport & Logistics, and Advertising & Marketing. The business model combines long-tail SMB usage-based revenue with enterprise contracts anchored by regional sales teams across Europe.

Name

Netsize

Legal name

LINK Mobility France

Website

https://netsize.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

Netsize, founded in 1998 in Meudon, France, provides mobile messaging and micropayment solutions for mobile operators. Now part of LINK Mobility, it offers SMS, RCS, WhatsApp, Viber, email, voice, authentication, and chatbot tools to enterprises across Europe.

Ownership category

akta.pro rank

Product category

Mobile Messaging / CPaaS

NAICS

All Other Telecommunications (517810)

SIC

Communications Services, Nec (4899)

akta.pro primary industry

Carrier Ethernet & Wavelength Wholesale (E-Line/E-LAN, OTN, lambda) (HDAIAEAB)

Keywords

• Mobile messaging services
• CPaaS solutions
• Micropayment services
• Omnichannel communication
• Mobile operator services

Headquarters

HQ city

Meudon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Messaging Services (SMS, RCS, WhatsApp, Viber): Core revenue from per-message or volume-based pricing for omnichannel messaging services delivered via API or portal
2. SaaS Platform Subscriptions: Subscription-based access to MyLINK Studio portal and MyLINK Connect chatbot platform for campaign management
3. Professional Services - Agency: Consulting services for campaign strategy, creation, deployment, and analysis for customers requiring hands-on support
4. Number Services: Short code and long number services for branded sender identities and two-way communications

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Netsize provides mobile messaging services (SMS, RCS, WhatsApp, Viber, Email, Vocal) and micropayment solutions for mobile operators and enterprises. The company operates an omnichannel communication platform (MyLINK Connect) supported by a conversational design tool (MyLINK Studio) and offers dedicated short and long numbers, two-factor authentication, and 5G messaging capabilities.

Product overview

LINK Mobility offers an omnichannel mobile communication platform that provides multiple messaging channels (SMS, RCS, WhatsApp, Viber, Email, Vocal) along with authentication services (short/long numbers) and omnichannel solutions (MyLINK Connect chatbot and MyLINK Studio portal). The platform enables businesses to create personalized conversational marketing campaigns, send rich media messages, and manage customer communications across multiple channels via web portal (SaaS) or API integration.

Differentiator

Problem solved

Functional benefit

Brands

• MyLINK Connect: Omnichannel chatbot solution
• MyLINK Studio

Products and services

• SMS (Short Message Service)
• RCS (Rich Communication Services)
• WhatsApp Business
• Viber Business Messages
• Email Messaging
• Vocal
• MyLINK Connect
• MyLINK Studio
• Short Numbers
• Long Numbers
• Two-Factor Authentication
• 5G Messaging

Quantifiable outcome

• 17+ billion messages delivered globally in 2022
• +3 more outcomes

Named customers11 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core.

• WhatsAppcoreTechnology or IntegrationWhatsApp Business integration enabling enterprise messaging through LINK Mobility's CPaaS platform, expanding omnichannel capabilities for customer engagement
• VibercoreTechnology or IntegrationViber messaging channel integration providing access to over 1 billion users for enterprise communications campaigns
• Google RCScoreTechnology or IntegrationNative RCS connectivity enabling rich messaging experiences with Google as messaging infrastructure provider
• Samsung RCScoreTechnology or IntegrationDevice-native RCS messaging integration with Samsung smartphones enabling seamless brand communications
• RCS (Rich Communication Services) ecosystemcoreTechnology or IntegrationCore platform technology enabling rich media messaging (images, cards, carousels, videos) as a next-generation SMS alternative

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Twilio: Global CPaaS leader offering programmable SMS, voice, email, video, and WhatsApp APIs to enterprises; directly comparable omnichannel messaging and authentication stack, but at vastly greater scale and with broader developer tooling.
• Vonage (Ericsson): Communications platform providing CPaaS APIs (SMS, voice, video, WhatsApp) plus UCaaS; comparable messaging and verification portfolio, now backed by Ericsson's telecom scale.

Direct peers

• Sinch: Swedish-headquartered CPaaS provider specializing in mobile messaging, voice, and operator-derived services across Europe, the Americas, and emerging markets; highly comparable to LINK Mobility / Netsize in product mix (SMS, RCS, WhatsApp, verification) and European enterprise focus.
• Infobip: Croatian-origin global CPaaS platform with strong omnichannel messaging, conversational AI, and authentication capabilities; competes head-to-head in European enterprise messaging, RCS rollouts, and operator partnerships.
• MessageBird (Bird): Dutch-founded omnichannel CPaaS offering SMS, WhatsApp, email, and voice APIs with a flow-builder SaaS; direct competitor in the European mid-market and enterprise messaging space.
• CM.com: Dutch omnichannel CPaaS platform offering SMS, WhatsApp Business, RCS, voice, and payment solutions; especially comparable given overlapping European market focus, omnichannel portal/chatbot products, and payments adjacency.

Emerging players

• Route Mobile: Mumbai-headquartered CPaaS provider offering messaging, voice, and email APIs with strong emerging-market operator relationships; increasingly competing in European enterprise A2P messaging and RCS deployment.
• Plivo: Cloud communications platform offering SMS, voice, and WhatsApp APIs targeted at mid-market and enterprise customers; partial overlap with LINK Mobility in messaging APIs and SMB/mid-market channel.
• Telesign: Communication Platform-as-a-Service provider focused on identity, verification, and messaging APIs (SMS, WhatsApp, RCS); comparable authentication/OTP offering that competes with LINK Mobility's short-code and long-number services.

Regional players

• BICS: Belgian-based wholesale carrier and CPaaS provider offering A2P SMS, voice, and data services to operators and enterprises across Europe and Africa; comparable as a European carrier-services-rooted CPaaS competitor with similar operator relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/NetsizeCorp
• Facebookfacebook.com/netsize
• LinkedInlinkedin.com/company/netsize

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Netsize