iVent
iVent HQ is a UK-based virtual and hybrid event platform that provides digital venue technology and event support teams to organizations worldwide for hosting conferences, trade shows, career fairs, university open days, and online training programs.
- Company typePrivate
- Founded2010
- HeadquartersWetherby, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What iVent does
iVent (legally iVent HQ) is a UK-based private software company founded in 2010 and headquartered in Wetherby, providing a virtual and hybrid event platform for organizations worldwide. The platform is purpose-built for professional events including corporate conferences, trade shows, recruitment and career fairs, university open days, and online training programs. Its core technology consists of four integrated product pillars: a virtual event platform that creates immersive digital venues with explorable booths and live sessions; hybrid event support for combining physical and virtual attendance; networking tools (live chat, video meetings, matchmaking); and analytics dashboards tracking attendance, engagement, and performance in real time.
The business model is enterprise-focused, operating on a quote-based subscription/recurring model with pricing determined through a consultative sales engagement initiated via a "Request Demo" call-to-action on the company's website (ivent-hq.com). Go-to-market is direct enterprise sales rather than self-serve, and the company differentiates by bundling experienced event support teams alongside the software — an end-to-end delivery model rather than software-only. Customer segmentation is horizontal across use cases (corporate events is primary, with recruitment, trade shows, and education/training as secondary). Revenue figures, pricing tiers, customer logos, and headcount details beyond the 11–50 employee band are not publicly disclosed. The company is led by CEO Gavin Newman and received a funding round in June 2024 led by Purple Ventures with participation from Qubit Capital.
iVent firmographics
Firmographics- Name
- iVent
- Legal name
- iVent HQ
- Website
- https://ivent-hq.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- iVent HQ is a UK-based virtual and hybrid event platform that provides digital venue technology and event support teams to organizations worldwide for hosting conferences, trade shows, career fairs, university open days, and online training programs.
- Ownership category
- akta.pro rank
iVent industry classification
Industry- Product category
- Virtual Event Software
- NAICS
- Convention and Trade Show Organizers (561920)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Virtual & Hybrid Event Platforms (Webinars, Virtual Venues, Event Hubs) (THAHAOAA)
- akta.pro secondary industries
- Virtual Networking & Matchmaking Solutions (1:1, Group, AI Matchmaking) (THAHAOAC), Event Analytics, Attribution & ROI Measurement (Dashboards, Engagement Scoring) (THAHAOAJ), Virtual Event Platforms & Production Services (Streaming, Engagement, Moderation) (MPAGAOAO)
Keywords
Where iVent is headquartered
LocationHeadquarters
- HQ city
- Wetherby
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
iVent business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Event Platform Services: iVent HQ provides a virtual and hybrid event platform as a service. Organizations pay for access to the digital venue technology along with experienced event support teams to deliver high-quality virtual and hybrid events. The model supports various event types including recruitment events, corporate conferences, trade shows, and large online gatherings.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
iVent product offering
Product offeringCore offering
iVent HQ provides a virtual and hybrid event platform that enables organizations to host online conferences, trade shows, career fairs, university open days and online training programmes. The platform offers immersive digital venues, hybrid event support that bridges physical and virtual participation, networking tools (live chat, video meetings, matchmaking) and real-time analytics. It is sold as a subscription with experienced event support teams to deliver end-to-end virtual and hybrid events.
Product overview
iVent HQ is a unified virtual and hybrid event platform that provides organizations with the technology and expert support teams needed to deliver high-quality online events. The platform consists of a core virtual event platform with integrated hybrid event support capabilities, complemented by built-in networking tools (live chat, video meetings, matchmaking) and real-time analytics. The platform is designed to host various event types including virtual conferences, career fairs, university open days, and online training programs, with organizations worldwide using it for recruitment events, corporate conferences, trade shows, and large online gatherings.
Differentiator
Problem solved
Functional benefit
Products and services
- iVent HQ Virtual Event Platform A digital venue platform that enables organizations to host virtual conferences, trade shows, career fairs, university open days and online training programmes with immersive attendee experiences including booth exploration, live sessions, interactive Q&A, networking lounges and hybrid participation bridging in-person and online audiences.
Companies that use iVent
Customer profileSegments4 records
Ideal customer profiles3 records
iVent technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
iVent partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
iVent competitors and assessment
Company assessmentBroad incumbents
- Cvent: Cvent is a large, established event management platform covering in-person, virtual, and hybrid events with a broad suite of registration, marketing, and onsite solutions. It competes with iVent in the enterprise virtual/hybrid event space, particularly for corporate conferences and trade shows, but at a much larger scale and with deeper enterprise integrations.
- Eventbrite: Eventbrite is a large, generalist event ticketing and management platform that also offers virtual event capabilities. While it primarily serves self-serve and smaller organizers, it is a relevant comparable for the broader virtual event market in which iVent operates.
- Zoom Events: Zoom Events extends Zoom's video platform into ticketed multi-session virtual and hybrid events. As a large incumbent with deep enterprise distribution, it is a relevant peer for buyers evaluating bundled communications-based event solutions.
Direct peers
- Bizzabo: Bizzabo is a direct competitor offering an Event Experience OS for virtual, hybrid, and in-person events with networking, analytics, and registration features. Its target customer and feature set closely mirror iVent's, making it a like-for-like comparison in the mid-market and enterprise segment.
- Hopin (RingCentral Events): Hopin, now part of RingCentral Events, is a direct competitor focused on virtual and hybrid events for communities, conferences, and enterprise. It offers a comparable feature set (venues, networking, analytics) and is one of the most prominent platforms in iVent's category.
- vFairs: vFairs provides virtual and hybrid event platforms used for job fairs, trade shows, and conferences, with a strong emphasis on booth-based experiences. It directly overlaps with iVent's recruitment fairs and trade show use cases, making it a near-comparable peer.
- ON24: ON24 is a virtual event and webinar platform widely used for enterprise marketing, demand generation, and training events. It overlaps with iVent's online training and corporate conference use cases, and is a relevant peer for buyer-side comparisons.
- 6Connex: 6Connex delivers virtual event platforms and environments for enterprise conferences, trade shows, and career fairs. Its product mix and target customer (corporate event teams, recruiters) are highly comparable to iVent's positioning.
- Hubilo: Hubilo is a virtual and hybrid event platform focused on mid-market and enterprise customers with networking, analytics, and content features. It is a direct peer in the same horizontal event platform category as iVent.
Emerging players
- Brella: Brella is a virtual and hybrid event platform with strong AI-driven matchmaking and networking capabilities. It overlaps meaningfully with iVent's networking and matchmaking features and represents a comparable for buyer-side evaluation.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
iVent social profiles
Digital presenceiVent financial estimates
Financial estimateRevenue estimate
Valuation estimate
iVent leadership team
Management profileNumber of profiles
Profiles1 record
iVent funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
iVent M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about iVent
What does iVent do?
iVent HQ provides a virtual and hybrid event platform that enables organizations to host online conferences, trade shows, career fairs, university open days and online training programmes. The platform offers immersive digital venues, hybrid event support that bridges physical and virtual participation, networking tools (live chat, video meetings, matchmaking) and real-time analytics. It is sold as a subscription with experienced event support teams to deliver end-to-end virtual and hybrid events.
When was iVent founded?
iVent was founded in 2010. It employs 11 to 50 people.
Where is iVent based?
iVent is headquartered in Wetherby, United Kingdom, in the Europe region.
How does iVent make money?
One revenue line is on record: event Platform Services.
Who are iVent's main competitors?
Broad incumbents on record are Cvent, Eventbrite and Zoom Events. Direct peers are Bizzabo, Hopin (RingCentral Events), vFairs, ON24, 6Connex and Hubilo. Brella is listed as an emerging player.
Does iVent have an API?
No public API is recorded for iVent.
What industry is iVent in?
iVent's product category is Virtual Event Software. Its primary akta.pro industry code is THAHAOAA, Virtual & Hybrid Event Platforms (Webinars, Virtual Venues, Event Hubs), with a secondary code of THAHAOAC, Virtual Networking & Matchmaking Solutions (1:1, Group, AI Matchmaking). Its NAICS code is 561920 and its SIC code is 7372.