TruTrip
TruTrip is a Singapore-headquartered corporate travel management SaaS platform, founded in 2019, serving SMBs through enterprises across Singapore, Malaysia, Indonesia, and Australia with booking, policy, approval, spend reporting, and traveller risk tools via tiered subscriptions plus transaction fees.
- Company typePrivate
- Founded2019
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What TruTrip does
TruTrip is a Singapore-headquartered corporate travel management platform founded in 2019, serving companies across Singapore, Malaysia, Indonesia, and Australia through regional contracting entities (TruTrip Pte Ltd, TruTrip Sdn Bhd, PT TruTrip Teknologi Indonesia, TruTrip Pty Ltd). The company targets SMBs, growing mid-market teams, and enterprise/high-volume organizations, offering a unified system for booking, approvals, policy compliance, spend visibility, reporting, and traveller risk management. Its customer base includes multinational enterprise logos such as Decathlon, Nippon Sanso, Palfinger, Espressif, Zwickroell, Euroimmun, Circles, YCP, Unispace, and Mirxes, alongside the long-tail of Starter-tier subscribers (travel spend S$0–50k).
The platform is built as a cloud-native SaaS on AWS (ISO 27001, SOC 2), with payment processing via Stripe (PCI DSS Level 1) and Spreedly vaulting, and data protection via TrueVault (HIPAA, GDPR, CCPA-aligned). Core technology is a technology-driven booking tool integrating Sabre (GDS), Agoda, Skyscanner, and Booking.com for inventory, with native integrations into Xero, BambooHR, Volopay, Slack, and Google/Microsoft Calendar. The product surface spans the TruTrip web/mobile platform, subscription tiers (Starter SGD 5/mo, Manage SGD 164/mo, Optimise SGD 549/mo, Enterprise custom), add-on modules (TravelIQ, Savings Calculator, TruCare, Sustainable Travel, Corporate Travel Reporting, Finance Management, Compliance and Control, Group Bookings, Traveller Wellbeing), and branded services (TruFlex, TruCover, TruCar, TruVisa). Notable scale signals include 6M+ properties and 90k flights in inventory, 90% of users completing bookings in minutes, 80% of users rating the platform 8/10 or higher, and sub-2-hour average support resolution.
Revenue is generated through a hybrid model combining recurring subscription fees (SGD 5–549/month, with annual billing offering 10% savings), transaction-based variable fees (2.8% on Starter, 1.7% on Manage and Optimise, applied to net travel spend), professional services (concierge planning at SGD 20/trip/person, visa services, VIP services, group bookings with SGD 100/component or 1% management fees), one-off setup fees (SGD 750 managed onboarding), and pass-through invoice factoring via partner Fluid Financial. TruTrip employs a hybrid go-to-market combining self-serve product-led growth (60-day free trial, no credit card) for SMBs with sales-assisted enterprise motion featuring dedicated account management and Quarterly Business Reviews. Distribution is direct via web/mobile plus a partner referral network; marketing spans content (blog, guides, savings calculator, TravelIQ), PR (Skift, Tech in Asia, CNA, Vulcan Post, E27), events (Business Travel Show Asia-Pacific 2026 Innovation Faceoff finalist), and partner ecosystem co-marketing.
TruTrip firmographics
Firmographics- Name
- TruTrip
- Legal name
- TruTrip Pte Ltd
- Website
- https://trutrip.co
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TruTrip is a Singapore-headquartered corporate travel management SaaS platform, founded in 2019, serving SMBs through enterprises across Singapore, Malaysia, Indonesia, and Australia with booking, policy, approval, spend reporting, and traveller risk tools via tiered subscriptions plus transaction fees.
- Ownership category
- akta.pro rank
TruTrip industry classification
Industry- Product category
- Corporate Travel Management Software
- NAICS
- Travel Arrangement and Reservation Services (5615)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Corporate Travel Booking Platforms (Online Booking Tools/SME) (THALAFAI)
- akta.pro secondary industries
- Online Booking Tools (OBT) & Corporate Booking UX (THALAGAD), Itinerary Management & Trip Collaboration Apps (THALAMAE), Corporate Travel & Expense Booking Platforms (BPAMAIAI)
Keywords
Where TruTrip is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices4 records
Markets served
TruTrip business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription Fees (Platform Access): Monthly or annual subscription fees for platform access across three tiers: Starter (SGD 5/month), Manage (SGD 164/month), and Optimise (SGD 549/month). Fees are charged in advance and grant access to platform features, support levels, reporting capabilities, and administrative tools based on selected tier.
- Transaction/Variable Fees: Variable fees charged as a percentage of net travel spend (total value of completed bookings including taxes and surcharges, excluding TruTrip service fees): 2.8% for Starter plan, 1.7% for Manage and Optimise plans. Applied per transaction on confirmed bookings.
- Concierge and Support Services: Additional service fees for premium support: Concierge Planning and Booking (SGD 20/trip/person), Check-in Service (SGD 5/person/process), Visa Services (SGD 15 + external agent fees + visa cost), VIP Services (Airport FastTrack, lounge access, gate meet-and-greets - priced on request).
- Group Booking Services: Initial charge of SGD 25 per component for group booking requests, credited toward booking and management charge if proceeding. Booking and management fee is greater of SGD 100 per component or 1% of total booking cost. Additional fees for name changes beyond 5% allowance and date changes.
- Setup and Administrative Fees: Managed Onboarding (one-off setup service): SGD 750. Payment reprocessing fee: SGD 5 per declined payment. Post-issue invoice adjustment: SGD 5 per adjustment.
- Invoice Factoring (Partner): Invoice factoring facilitated through partner Fluid Financial Pte. Ltd. with fees of 1.1% for 15 days, 2.2% for 30 days, 4.2% for 60 days. TruTrip acts as intermediary facilitating access to factoring; revenue is pass-through from partner.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Monthly | Starter - For small teams starting business travel (S$5/month + 2.8% net travel spend) |
| Hybrid | Monthly | Manage - For growing teams needing more visibility (S$164/month + 1.7% net travel spend) |
| Hybrid | Monthly | Optimise - For teams wanting insight not just numbers (S$549/month + 1.7% net travel spend) |
| Subscription | Multi-year contract | Enterprise - For high-volume teams needing predictability (price on request) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
TruTrip product offering
Product offeringCore offering
TruTrip provides a cloud-based corporate travel management platform that enables businesses to book, approve, manage, and report on business travel (flights, hotels, car rentals, trains, workspaces). The platform combines a consumer-grade booking experience with corporate controls such as automated travel policies, approval workflows, multi-currency/multi-entity billing, consolidated invoicing, real-time reporting, and integrated travel risk management. It serves SMBs through enterprises across Asia-Pacific via tiered subscription plans (Start, Manage, Optimise, Enterprise) with transaction-based variable fees.
Product overview
TruTrip is a comprehensive corporate travel management platform consisting of a core SaaS platform (web and mobile apps) with tiered subscription plans (Start, Manage, Optimise, Enterprise), augmented by specialized add-on modules including TravelIQ, Savings Calculator, TruCare (travel risk), Sustainable Travel, Corporate Travel Reporting, Finance Management, Compliance and Control, Group Bookings, and Traveller Health and Wellbeing. Additional branded add-on products include TruCover (insurance), TruFlex (flexible fares), TruCar (transfers), and TruVisa (visa services). The platform integrates with productivity tools like Xero, BambooHR, Google Calendar, Microsoft Calendar, Slack, and TripIt, as well as payment solutions like Volopay and sustainability tools like Patch.
Differentiator
Problem solved
Functional benefit
Brands
- TruFlex: A fare flexibility solution allowing users to keep flexibility while saving up to 50% on fares.
- TruCover
- TruCar
- TruVisa
- TruCare
Products and services
- TruTrip Corporate Travel Management Platform All-in-one cloud-based corporate travel management platform that enables businesses to book, manage, and approve business travel (flights, hotels, car rentals, trains, workspaces) with integrated approval workflows, consolidated invoicing, multi-currency/multi-entity billing, real-time reporting, and travel risk management. For corporate travel managers, finance teams, and business travellers at companies from SMBs to enterprises.
- TruTrip Subscription Plans (Start, Manage, Optimise, Enterprise) Tiered subscription plans: Start (SGD 5/month + 2.8% of net travel spend) for small teams with centralised booking, basic policies and compliance; Manage (SGD 164/month + 1.7%) adding multi-entity/multi-currency billing, expanded reporting, credit payment terms; Optimise (SGD 549/month + 1.7%) adding lowest logical fare configurations, behavioural savings, insights, benchmarking and API access; Enterprise (quote-based) adding dedicated account management, tailored travel programmes, strategic insights, and custom integrations.
- TruTrip Group Bookings Specialised service handling group travel requests for 6 to 100+ travellers with dedicated team support, transparent pricing, and full-service booking management. Initial charge SGD 25 per component, then greater of SGD 100 per component or 1% of total booking cost.
- TruCare Travel Risk Management Travel risk support and care services providing general travel intelligence, country profiles, disruption monitoring, and connections to third-party crisis management providers. Built for duty-of-care obligations towards business travellers.
- TruTrip Finance Management Module Financial controls and management features including multi-currency support, invoicing, expense management, and payment processing integrations (Stripe, Volopay, Xero, Spreedly). Designed for finance teams handling corporate travel spend.
- TruTrip Compliance and Control Module Policy enforcement and control tools enabling organisations to configure and automate travel policies, approval workflows, and compliance requirements for corporate travel programmes.
- TruTrip Corporate Travel Reporting Comprehensive reporting suite including travel reports, finance reports, carbon tracking, health and safety tracking, and budget tracking capabilities for travel programme managers and finance teams.
- TruTrip Sustainable Business Travel Module Sustainability feature enabling carbon tracking and environmentally conscious travel management options including carbon offset integrations with Patch for businesses with ESG mandates.
- TruTrip Traveller Health and Wellbeing Module Features focused on traveller safety and wellbeing including health tracking, on-trip support, and emergency assistance services for business travellers.
- TruCover Travel Insurance Add-on Travel insurance add-on (powered by FWD) that provides Covid-inclusive coverage for unexpected events during business trips. Priced at SGD 15 plus external agent fees and visa cost.
- TruFlex Flexible Fare Add-on Flexible fare add-on that allows business travellers to maintain booking flexibility while saving up to 50% on airfare through negotiated flexible fare configurations.
- TruCar Airport and Ground Transfer Add-on Airport and ground transfer service providing reliable transportation for business travellers, integrated into the TruTrip platform with vetted suppliers.
- TruVisa Visa and Restriction Checker Add-on Visa and travel restriction checking service that confirms whether travellers are able to travel as planned by verifying documentation and entry requirements for planned destinations.
- TruTrip Mobile App (iOS and Android) Native iOS (App Store) and Android (Google Play) mobile applications enabling business travellers to book and manage their travel on the go, with full feature parity with the web platform.
- TruTrip Concierge Planning and Booking Service Premium concierge planning and booking service priced at SGD 20 per trip per person, providing hands-on itinerary planning and booking assistance from human travel experts for complex or VIP itineraries.
- TruTrip Managed Onboarding Service One-off setup service priced at SGD 750 for organisations requiring guided implementation, configuration, and migration of their travel programme onto TruTrip.
- TruTrip Check-in Service Premium check-in service priced at SGD 5 per person per process, providing travel agents to handle airline check-ins and seat selection on behalf of business travellers.
- TruTrip Invoice Factoring Facilitation (via Fluid Financial) Invoice factoring service facilitated through partner Fluid Financial Pte Ltd (GoFluid), enabling organisations to access invoice factoring as a payment method with fees of 1.1% for 15 days, 2.2% for 30 days, 4.2% for 60 days. TruTrip is not a lender and does not provide credit.
Quantifiable outcome
- Save up to 30% on business travel with competitive rates and automated controls
- +4 more outcomes
Companies that use TruTrip
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles3 records
TruTrip technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability4 records
Feature5 records
TruTrip partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- SabrecoreGDS (Global Distribution System) partnership providing access to Sabre's travel inventory including flights, hotels, and other travel services. Sabre is one of the world's largest GDS operators.
- AgodacoreAccommodation partnership providing access to Agoda's inventory of hotels and alternative accommodation options including managed apartments, expanding accommodation choices for business travellers.
- SkyscannercoreFlight search and comparison partnership enabling travellers to access Skyscanner's flight search capabilities and pricing data within the TruTrip platform.
- Booking.comcoreAccommodation partnership providing access to Booking.com's global hotel inventory for business travel bookings.
- XerocoreAccounting software integration that removes reconciliation pain, enabling seamless financial data flow between TruTrip and Xero for automated expense tracking and invoicing.
- FWD InsurancecoreTravel insurance partnership providing Covid-inclusive travel insurance coverage as part of TruTrip's risk management offering. If something unplanned happens, FWD provides coverage.
- VolopaycoreCorporate card and expense management integration arming travellers with money on the go while simplifying and automating expense management processes.
- RisklinecoreTravel risk intelligence partnership providing destination risk data, security alerts, and threat information for duty of care and traveller safety.
- AspireminorNetwork partner offering corporate card and expense management services, part of TruTrip's network partner ecosystem.
- YouBizminorNetwork partner providing corporate spending and expense management solutions.
- StripecorePayment processing partner meeting PCI DSS Level 1 standards. Stripe handles payment collection, processing, and settlement for TruTrip transactions.
- SpreedlycorePayment vault provider securely storing payment card data in PCI Level 1 compliant vault, enabling secure card-on-file functionality.
- TrueVaultcoreData protection provider protecting customer-related data in compliance with HIPAA, GDPR, and CCPA regulations.
- Amazon Web Services (AWS)coreCloud infrastructure provider hosting TruTrip's platform with ISO 27001 and SOC 2 compliance certifications.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
TruTrip competitors and assessment
Company assessmentBroad incumbents
- BCD Travel: Global corporate travel management company with strong presence in Asia-Pacific markets including Singapore. Established incumbent with enterprise focus and similar corporate customer overlap.
- Egencia (Expedia Group): Corporate travel brand of Expedia serving mid-market and enterprise customers globally. Broad incumbent with overlapping SEA presence, though historically more TMC-channel oriented than direct SaaS.
- CWT (Carlson Wagonlit Travel): Global corporate travel and meetings management company with significant SEA operations. Broader incumbent serving multinational corporate accounts with overlapping customer base.
- American Express Global Business Travel (Amex GBT): Global corporate travel management company offering booking, expense, and meetings services. Broad incumbent competitor with extensive enterprise customer base, though less focused on SEA SMB segment.
- SAP Concur: Largest incumbent in corporate travel and expense management, serving global enterprises. Competes broadly across the same problem space but optimized for large enterprises rather than TruTrip's SMB/mid-market focus.
Emerging players
- Spotnana: Modern cloud-native corporate travel platform with open-API architecture serving TMCs and corporations. Emerging competitor with similar technology-first approach targeting enterprise travel programs.
- Hopper: Travel fintech and booking platform with growing B2B offerings via Hopper Cloud and corporate travel partnerships. Emerging player leveraging AI-driven pricing in adjacent corporate and consumer travel.
Direct peers
- TripActions (now Navan): AI-powered corporate travel and expense management platform combining booking, approvals, and corporate cards. Direct competitor in tech-driven corporate travel with similar self-serve plus enterprise hybrid GTM motion.
- TravelPerk: Barcelona-based SMB-focused corporate travel platform with similar self-serve booking, policy controls, and tiered subscription model. TravelPerk is the most direct global competitor in the SMB/mid-market OBT segment TruTrip targets.
- Corporate Traveller (Flight Centre Travel Group): SME-focused corporate travel brand of Flight Centre serving similar small-to-mid business segment. Particularly relevant given TruTrip's SEA-Australia footprint, with overlapping SMB value proposition.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
TruTrip social profiles
Digital presenceTruTrip compliance and trust
Trust signalCompliance6 records
TruTrip financial estimates
Financial estimateRevenue estimate
Valuation estimate
TruTrip leadership team
Management profileNumber of profiles
Profiles2 records
TruTrip funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TruTrip M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TruTrip
What does TruTrip do?
TruTrip provides a cloud-based corporate travel management platform that enables businesses to book, approve, manage, and report on business travel (flights, hotels, car rentals, trains, workspaces). The platform combines a consumer-grade booking experience with corporate controls such as automated travel policies, approval workflows, multi-currency/multi-entity billing, consolidated invoicing, real-time reporting, and integrated travel risk management. It serves SMBs through enterprises across Asia-Pacific via tiered subscription plans (Start, Manage, Optimise, Enterprise) with transaction-based variable fees.
Is TruTrip a public or private company?
TruTrip is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TruTrip founded?
TruTrip was founded in 2019. It employs 11 to 50 people.
Where is TruTrip based?
TruTrip is headquartered in Singapore, Singapore, in the Asia region.
How does TruTrip make money?
Six revenue lines are on record. Subscription Fees (Platform Access) is the primary driver. The others are transaction/Variable Fees, concierge and Support Services, group Booking Services, setup and Administrative Fees and invoice Factoring (Partner).
Who are TruTrip's main competitors?
Broad incumbents on record are BCD Travel, Egencia (Expedia Group), CWT (Carlson Wagonlit Travel), American Express Global Business Travel (Amex GBT) and SAP Concur. Emerging players are Spotnana and Hopper. Direct peers are TripActions (now Navan), TravelPerk and Corporate Traveller (Flight Centre Travel Group).
Does TruTrip have an API?
Yes. TruTrip provides API access for Organisations to develop their own integrations using the platform's application programming interfaces. The API is available on request and subject to applicable documentation, security requirements, and access controls. API access is provided on an 'as available' basis without warranty for uninterrupted availability or compatibility with custom integrations.
What industry is TruTrip in?
TruTrip's product category is Corporate Travel Management Software. Its primary akta.pro industry code is THALAFAI, Corporate Travel Booking Platforms (Online Booking Tools/SME), with a secondary code of THALAGAD, Online Booking Tools (OBT) & Corporate Booking UX. Its NAICS code is 5615 and its SIC code is 4700.