BrandLume
BrandLume is a Canadian digital marketing agency that sells SEO, PPC, branding, and web design services through a self-serve e-commerce model with upfront pricing, serving 6,400+ SMBs and 300+ white-label agencies globally.
- Company typePrivate
- Founded2011
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
BrandLume firmographics
Firmographics- Name
- BrandLume
- Legal name
- BrandLume Inc.
- Website
- https://brandlume.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BrandLume is a Canadian digital marketing agency that sells SEO, PPC, branding, and web design services through a self-serve e-commerce model with upfront pricing, serving 6,400+ SMBs and 300+ white-label agencies globally.
- Ownership category
- akta.pro rank
BrandLume industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Digital Performance Marketing (SEM, Paid Social, Programmatic) (BPAFAAAD)
Keywords
Where BrandLume is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
BrandLume business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Subscription-based SEO Management Services: Monthly recurring subscription services for fully managed SEO campaigns. Customers subscribe to tiered packages (Standard $740/mo, Advanced $1220/mo, Ultimate $1950/mo) with additional custom packages up to $5000/mo. Includes dedicated campaign manager and combination of link building, content marketing, and other SEO services.
- A-la-carte SEO Services: Individual service purchases including guest blogging, blog writing, link building, local citations, and SEO audits. Customers can purchase specific services as needed without committing to full packages.
- Local SEO Map Pack Services: Geographic-radius based local SEO services with pricing based on coverage area (5-mile $1500/mo, 10-mile $3000/mo, 15-mile $5000/mo) plus setup fees. Monthly recurring subscriptions targeting local map pack rankings.
- White Label Services: Reseller program allowing other SEO agencies and marketing companies to white-label BrandLume's services under their own brand. Serves 300+ SEO agencies globally.
- Professional Services (PPC, Branding, Web Design): Additional services including PPC management, branding, video marketing, and web design offered as one-time projects or ongoing engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | SEO Services Starting Price |
| Subscription | Monthly | Social Media Marketing |
| Unit Pricing | Monthly | Online Reputation Management |
| Subscription | Monthly | PPC Management |
| Unit Pricing | One time/ perpetual license | Video Marketing |
| Subscription | Monthly | Standard Managed SEO |
| Subscription | Monthly | Advanced Managed SEO |
| Subscription | Monthly | Ultimate Managed SEO |
| Subscription | Monthly | Custom SEO Packages |
| Subscription | Monthly | Local Map Pack - 5 Mile Radius |
| Subscription | Monthly | Local Map Pack - 10 Mile Radius |
| Subscription | Monthly | Local Map Pack - 15 Mile Radius |
| Other | Multi-year contract | Enterprise Local SEO |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
BrandLume product offering
Product offeringCore offering
BrandLume is a fully online digital marketing agency that sells and delivers services such as SEO, PPC management, social media marketing, branding, and web design directly to business customers through a self-serve e-commerce website with transparent, upfront pricing.
Product overview
BrandLume is a digital marketing agency offering a comprehensive suite of digital marketing services through a platform-plus-modules architecture. The core offering centers on Fully Managed SEO Services, which bundles dedicated campaign management, customized SEO strategy, guest blogging, link building, and content marketing. Individual services can be purchased a-la-carte including Blog Writing, On-Page SEO Pro, Press Release Pro, High DA Permanent Links, Local Citation Audit, Local SEO, Monthly Local Listing, SEO Backlink Catalyzer, and Citation Clean Up. Additional services include Local SEO Google Map Pack Ranking, Full SEO Audit, SEO Backlink Audit, Technical SEO Audit and Fixes, On-Site Optimization, Social Media Marketing, Digital Content Marketing, Online Reputation Management, PPC Management, Explainer Video Marketing, White Label Services, Growth Marketing, Conversion Rate Optimization, Brand Identity Services, Web Design & Development, and Shopify Plus Partner Development. The agency operates on a simplified e-commerce-style model where services can be purchased online with upfront pricing and no long-term contracts.
Differentiator
Problem solved
Functional benefit
Products and services
- Fully Managed SEO Services End-to-end search engine optimization service covering on-site, off-site, technical, and local SEO for businesses seeking organic search visibility.
- Local SEO Google Map Pack Ranking Services
- PPC Pay Per Click Management Services
- Social Media Marketing Services
- Web Design and Development Services
- Brand Identity Services
- Explainer Video Marketing Services
- Online Reputation Management Services
- Digital Content Marketing Services
- Conversion Rate Optimization Services
- Growth Marketing Services
- White Label Digital Marketing Services
Quantifiable outcome
- 96% client retention rate for managed SEO services
- +3 more outcomes
Companies that use BrandLume
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles2 records
BrandLume technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
BrandLume partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- SEMrushcoreOfficial Agency Partner of SEMrush, utilizing their SEO tools and platforms for technical SEO audits, keyword research, and competitive analysis services. BrandLume leverages SEMrush for assessing technical scores and conducting comprehensive SEO audits for clients.
- GooglecoreGoogle Partner status, enabling access to Google Ads platforms, advertising tools, and potential premier partner benefits for managing PPC campaigns for clients.
- Shopify PluscoreCertified Shopify Plus Partner providing e-commerce SEO services, Shopify development, and Shopify-specific optimization services for e-commerce businesses on the Shopify Plus platform.
- UpCityminorMarketplace listing and recognition through UpCity's digital marketing marketplace, contributing to lead generation and credibility.
- ClutchminorDirectory listing and award recognition through Clutch.co platform for B2B marketing and advertising companies.
- BarkminorService marketplace presence through Bark platform connecting businesses with digital marketing service providers.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
BrandLume competitors and assessment
Company assessmentDirect peers
- KlientBoost: Performance marketing agency offering PPC, SEO, and CRO with tiered subscription packages and transparent pricing — closest peer in productized, subscription-style digital marketing delivery.
- Coalition Technologies: Full-service SEO and web design agency with productized service tiers and e-commerce (Shopify) specialization — directly comparable to BrandLume's SEO + Shopify Plus bundle.
- WebFX: Full-service digital marketing agency offering SEO, PPC, web design, and content marketing with productized pricing for SMBs and mid-market — directly overlapping BrandLume's core SEO/PPC offerings and self-serve model.
- Directive: B2B-focused digital marketing agency specializing in SEO, PPC, and content for SaaS and enterprise — overlapping core SEO/PPC services with an enterprise-upmarket angle similar to BrandLume's Enterprise SEO offering.
- Straight North: Chicago-based SEO and PPC agency with productized service tiers for SMBs — comparable in core service mix and SMB/mid-market targeting to BrandLume.
- Boostability: White-label SEO and digital marketing provider serving small businesses and resellers globally — directly comparable to BrandLume's white-label/reseller program and SMB-focused SEO packages.
- Ignite Digital: Canadian digital marketing agency offering SEO, PPC, web design, and branding with a focus on transparent pricing — overlapping geography (Canada), service mix, and SMB positioning with BrandLume.
- Thrive Internet Marketing Agency: Digital marketing agency providing SEO, PPC, social media, and web design to SMBs and mid-market clients with transparent package pricing — comparable in service breadth and target customer profile to BrandLume.
- HigherVisibility: Full-service SEO and digital marketing agency offering managed SEO, PPC, and web design with tiered packages — overlapping service breadth and productized delivery model.
Broad incumbents
- Neil Patel Digital: Established global digital marketing brand offering SEO, PPC, and content services — overlapping core offerings with BrandLume but operating at significantly larger brand scale and broader enterprise reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
BrandLume social profiles
Digital presenceBrandLume financial estimates
Financial estimateRevenue estimate
Valuation estimate
BrandLume leadership team
Management profileNumber of profiles
Profiles1 record
BrandLume funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BrandLume M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BrandLume
What does BrandLume do?
BrandLume is a fully online digital marketing agency that sells and delivers services such as SEO, PPC management, social media marketing, branding, and web design directly to business customers through a self-serve e-commerce website with transparent, upfront pricing.
Is BrandLume a public or private company?
BrandLume is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BrandLume founded?
BrandLume was founded in 2011. It employs 1 to 10 people.
Where is BrandLume based?
BrandLume is headquartered in Toronto, Canada, in the North America region.
How does BrandLume make money?
Five revenue lines are on record. Subscription-based SEO Management Services are the primary driver. The others are A-la-carte SEO Services, local SEO Map Pack Services, white Label Services and professional Services (PPC, Branding, Web Design).
Who are BrandLume's main competitors?
Direct peers on record are KlientBoost, Coalition Technologies, WebFX, Directive, Straight North, Boostability, Ignite Digital, Thrive Internet Marketing Agency and HigherVisibility. Neil Patel Digital is listed as a broad incumbent.
Does BrandLume have an API?
No public API is recorded for BrandLume.
What industry is BrandLume in?
BrandLume's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAAAD, Digital Performance Marketing (SEM, Paid Social, Programmatic). Its NAICS code is 54181 and its SIC code is 7311.