EchoTik
EchoTik is a Singapore-headquartered SaaS company founded in 2022 that provides data analytics and AI-powered tools for TikTok e-commerce sellers, creators, and brands across multiple markets, serving 100,000+ registered users as of April 2024.
- Company typePrivate
- Founded2022
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What EchoTik does
EchoTik is a Singapore-headquartered SaaS company, incorporated in August 2022 under the legal entity ECHOSELL CORPORATION PTE. LTD., with branch offices in Beijing, Wuhan, and Shenzhen. The company builds data analytics tools for TikTok e-commerce, serving three primary customer segments: overseas TikTok sellers (cross-border e-commerce operators), TikTok influencers and content creators, and e-commerce brands and MCNs, plus a secondary segment of developers and data-driven businesses consuming its API. The platform aggregates 22.2M+ creator profiles, 1.8B+ influencer data points, 100M+ product data points, and 1B+ shop records across national TikTok Shop markets including the US, UK, Indonesia, Thailand, Malaysia, Vietnam, Singapore, and the Philippines, with historical data depth of up to 1,000 days. Data is hosted on AWS infrastructure in the United States.
The product surface spans the core EchoTik.live web platform (product selection, influencer discovery, competitor monitoring, live stream monitoring), the CreatOk AI video analysis and creation tool, the KeyAPI developer data API, an AI Agent for seller intelligence, an AI Workspace suite of generative tools (script generator, video title generator, promotion script generator, product title optimizer, outreach email generator, image text eraser, image translator), a Chrome browser extension, a Live Monitor, a TikTok Shop Fee Calculator, and an Influencer Bulk Export tool. AI capabilities are powered by Volcano Engine's Doubao large language model and span multimodal generation, computer vision for video analysis, NLP for script extraction, predictive analytics for product trend forecasting, and recommendation engines for influencer and product matching.
EchoTik operates a freemium SaaS subscription model with Basic, Professional, and Enterprise tiers plus a free trial, a Data API service for programmatic access, and an affiliate/referral program offering up to 10% commission per referred sale. GTM is predominantly self-serve product-led growth, supplemented by content marketing, community engagement across WeChat, Douyin, Bilibili, Xiaohongshu, Facebook, Twitter/X, Discord, WhatsApp, and YouTube, and industry event sponsorship (including a 1,000-attendee second-anniversary summit in August 2024). The company reached 100,000 registered users by April 2024, was ranked the highest-traffic TikTok data tool by SimilarWeb in June 2024, and obtained TSP (TikTok Partner Service) official qualification in October 2024. It closed a tens-of-millions-RMB angel round in March 2024 led by Yang Jinhe.
EchoTik firmographics
Firmographics- Name
- EchoTik
- Legal name
- ECHOSELL CORPORATION PTE. LTD.
- Website
- https://echotik.live
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EchoTik is a Singapore-headquartered SaaS company founded in 2022 that provides data analytics and AI-powered tools for TikTok e-commerce sellers, creators, and brands across multiple markets, serving 100,000+ registered users as of April 2024.
- Ownership category
- akta.pro rank
EchoTik industry classification
Industry- Product category
- Social Commerce Analytics
- NAICS
- Marketing Research and Public Opinion Polling (541910), Web Search Portals and All Other Information Services (519290), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Influencer Discovery, Vetting & Due Diligence Services (BPAFAHAE)
- akta.pro secondary industry
- Audio & Speech Analytics (call analytics, QA, insights) (HDAAAFAH)
Keywords
Where EchoTik is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices4 records
Markets served
EchoTik business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription Plans: EchoTik offers tiered subscription plans (Basic, Professional, Enterprise) for its TikTok data analytics platform. Paid services require payment according to publicly displayed pricing rules. The company also offers custom/定制服务 for enterprise clients.
- Data API Services: Professional API platform built on EchoTik's data infrastructure providing programmatic access to TikTok e-commerce data, likely on a usage or subscription basis for developers and businesses.
- Affiliate/Referral Program: EchoTik operates a promotion alliance where partners earn commission (at least 10% of membership price) for referring new paying customers. The company acts as the merchant in this revenue-sharing arrangement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Trial — limited access to core features |
| Subscription | Annual | Enterprise/Custom Plans |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
EchoTik product offering
Product offeringCore offering
EchoTik operates a TikTok e-commerce data analytics SaaS platform that provides product selection insights, influencer discovery, live stream monitoring, and competitor tracking for cross-border e-commerce sellers and content creators. The platform covers 1.8B+ influencer data points, 100M+ product data points, and 22.2M+ creators across multiple national markets. It also offers a Data API service, an AI-powered workspace, and dedicated browser extensions for on-platform analytics.
Product overview
EchoTik is a TikTok e-commerce data analytics SaaS platform built by The EchoSell Company (Singapore). The core offering is EchoTik.live, a comprehensive analytics platform providing product selection, influencer discovery, live stream monitoring, and video optimization tools. The platform covers data across 1 billion+ shops, 1.8 billion+ influencer profiles, and billion-level product data. Key integrated products include KeyAPI (social media data API service) and CreatOk (AI video analysis and creation tool). The platform also offers specialized modules including AI Agent for automated seller intelligence, AI Workspace with creative tools (script generation, title optimization, image editing), Live Monitor for cloud-based直播间 monitoring, TikTok Shop Fee Calculator for profit optimization, and browser extensions for on-site analytics. Data is securely stored in AWS US servers, with the company holding TSP (TikTok Partner Service) official service provider qualification.
Differentiator
Problem solved
Functional benefit
Brands
- CreatOk: AI video analysis, replication, and creation tool for TikTok e-commerce content creators.
- KeyAPI
- EchoTik Agent
- EchoTik AI Workspace
Products and services
- EchoTik.live (Core Platform) TikTok e-commerce data analytics SaaS platform providing product selection insights, influencer discovery, live stream monitoring, competitor tracking, and AI-powered content tools for cross-border e-commerce sellers, content creators, and brands. Covers 1.8B+ influencer data points, 100M+ product data points, and 22.2M+ creators across multiple national markets.
- Data API Professional API platform built on EchoTik's data infrastructure, covering all TikTok platform data and real-time endpoints. Supports real-time data alongside historical archives up to 1,000 days back for analytics, model training, and market intelligence. Includes comprehensive developer documentation with high-performance concurrent request handling and low-latency responses.
- TikTok Browser Extension Chrome and Super Browser extension for viewing comprehensive TikTok influencer and product analytics directly on TikTok.com, supporting influencer analysis, product analysis, and video discovery.
Quantifiable outcome
- Single operator can achieve output and precision of a 10-person agency using EchoTik's AI workflow (case study showing 40% higher click-through rate for product launches using trend forecasting)
Companies that use EchoTik
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
EchoTik technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability12 records
Feature8 records
EchoTik partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- CreatOkcoreCreatOk (creatok.ai) is part of EchoTik's product ecosystem, providing AI video analysis, replication, and creation capabilities that complement EchoTik's TikTok data analytics platform.
- KeyAPIcoreKeyAPI (keyapi.ai) is part of EchoTik's product ecosystem, providing social media data API services. Both products are built by The EchoSell Company and share the same ecosystem.
- Volcano Engine (Doubao)coreEchoTik's AI tools (Script Extractor, Video Ideas Generator, Promotion Script Generator, Video Title Generator) are powered by Volcano Engine's Doubao large language model, integrated into the platform's AI workspace.
- AWS (Amazon Web Services)coreEchoTik's data is securely stored on AWS servers in the United States, providing the infrastructure foundation for the platform's global data operations.
- Product HuntminorEchoTik is listed on Product Hunt, a platform for product discovery and startup launches, helping reach international tech and startup communities.
- TikTok (Official)coreEchoTik obtained TSP (TikTok Partner Service) qualification in October 2024, becoming an official TikTok partner service provider, enabling deeper platform integration and service legitimacy.
- GeeLarkminorListed as a partner resource on EchoTik's ecosystem page. GeeLark is a TikTok account management expert tool, providing complementary capabilities for TikTok operations.
- 紫鸟 (Ziniao)minorListed as a partner resource. 紫鸟 is a cross-border browser and anti-detection browser used by TikTok sellers for account management and multi-account operations.
Scale indicators7 records
Recent moves14 records
Expansion highlights6 records
EchoTik competitors and assessment
Company assessmentDirect peers
- Kalodata: Kalodata is a direct competitor offering TikTok Shop analytics, creator/shop rankings, and product selection intelligence — overlapping with EchoTik's core product selection and GMV tracking capabilities for cross-border sellers.
- FastMoss: FastMoss is a leading TikTok Shop data analytics platform covering products, creators, and live streams globally — closely comparable to EchoTik across the same buyer personas and product surface.
- Pipiads: Pipiads provides TikTok ad and product intelligence, including competitor ad spying and influencer discovery — overlapping with EchoTik's influencer discovery and market trend analysis.
- Shoplus: Shoplus offers TikTok Shop analytics for product selection, creator discovery, and store performance, serving the same cross-border seller ICP as EchoTik.
- Modash: Modash is a creator discovery and analytics API platform with deep influencer databases — comparable to EchoTik's KeyAPI and influencer discovery modules.
Broad incumbents
- HypeAuditor: HypeAuditor is an established, broader influencer marketing analytics platform across Instagram, YouTube, TikTok, and others — comparable to EchoTik on the influencer analytics side though serving a wider portfolio.
- Upfluence: Upfluence is an established influencer marketing and analytics platform with discovery, campaign management, and ROI tracking — comparable to EchoTik on the brand/MCN side of the customer base.
- Klear: Klear (now part of Meltwater) provides influencer discovery, analytics, and campaign management across major social platforms — comparable to EchoTik for brands and agencies running TikTok influencer programs.
Emerging players
- Phyllo: Phyllo provides a creator data API and identity infrastructure for platforms and developers — overlapping with EchoTik's KeyAPI offering for programmatic access to creator data.
- LinkFox AI: LinkFox AI is an explicitly named competitor in the cross-border AI services market — EchoTik's own materials reference LinkFox AI as a competitor in cross-border trade AI tooling above 100 billion yuan.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
EchoTik social profiles
Digital presenceEchoTik financial estimates
Financial estimateRevenue estimate
Valuation estimate
EchoTik leadership team
Management profileNumber of profiles
Profiles3 records
EchoTik subsidiaries and ownership
Company hierarchySubsidiaries3 records
EchoTik funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EchoTik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EchoTik
What does EchoTik do?
EchoTik operates a TikTok e-commerce data analytics SaaS platform that provides product selection insights, influencer discovery, live stream monitoring, and competitor tracking for cross-border e-commerce sellers and content creators. The platform covers 1.8B+ influencer data points, 100M+ product data points, and 22.2M+ creators across multiple national markets. It also offers a Data API service, an AI-powered workspace, and dedicated browser extensions for on-platform analytics.
Is EchoTik a public or private company?
EchoTik is a private company. It is classified as venture growth investor backed and is currently operating.
When was EchoTik founded?
EchoTik was founded in 2022. It employs 1 to 10 people.
Where is EchoTik based?
EchoTik is headquartered in Singapore, Singapore, in the Asia region.
How does EchoTik make money?
Three revenue lines are on record. SaaS Subscription Plans are the primary driver. The others are data API Services and affiliate/Referral Program.
Who are EchoTik's main competitors?
Direct peers on record are Kalodata, FastMoss, Pipiads, Shoplus and Modash. Broad incumbents are HypeAuditor, Upfluence and Klear. Emerging players are Phyllo and LinkFox AI.
Does EchoTik have an API?
Yes. Professional API platform built on EchoTik's data infrastructure, covering all TikTok platform data and real-time endpoints. Offers real-time data alongside massive historical archives — track trends up to 1,000 days back for richer analytics, model training, and market intelligence. Provides comprehensive coverage across every dimension of the TikTok e-commerce ecosystem. Includes complete developer documentation and code examples. Powered by a high-performance backend with powerful concurrent request handling and low-latency responses. Developer documentation is at echotik.live/platform/dashboard.
What industry is EchoTik in?
EchoTik's product category is Social Commerce Analytics. Its primary akta.pro industry code is BPAFAHAE, Influencer Discovery, Vetting & Due Diligence Services, with a secondary code of HDAAAFAH, Audio & Speech Analytics (call analytics, QA, insights). Its NAICS code is 541910 and its SIC code is 7370.