Zero Company

What Zero Company does

Zero Company Performance Marketing, Inc., incorporated in California and headquartered in Dana Point, CA, is a privately held digital marketing agency founded in 2001 by Stephen Sakach. The firm positions itself as an empathy-driven performance marketing agency operating under a proprietary BLISS (Build Love Into Scalable Systems) methodology, serving regulated verticals (finance, healthcare, government), B2B and B2C clients, and specialized verticals such as e-commerce, home services, pet products, lifestyle, and hospitality.

Its service portfolio spans pay-per-click advertising across Google, Microsoft, YouTube, and Amazon; programmatic advertising via The Trade Desk, MNTN, and Stack Adapt; paid social advertising on Meta, LinkedIn, X, Reddit, and Yelp; search engine optimization (national, local, and AI-focused GEO); remarketing and display advertising; social media content strategy; podcast production; website development; and fractional CMO / executive advisory services. The firm holds Google Premier Partner status (top 3% of US agencies) and carries multiple government contracting certifications (SAM, SVDVBE, GCAP, ORPIN, APTAC).

Revenue is generated through a recurring management-fee model billed monthly on top of media spend, supplemented by one-time start-up fees for account build-outs, while underlying ad spend is passed through to platforms such as Google, Yahoo, and Microsoft. In January 2025, the firm launched aiCMO, an AI-powered marketing platform extending its methodology into a software deliverable. Cumulative operating scale cited includes 27,000,000 clicks, 1,830,000 conversions, and 4,600,000,000 impressions across client campaigns since 2001, with 2,500+ customer relationships over the company's history.

Name

Zero Company

Legal name

Zero Company Performance Marketing, Inc.

Website

https://zerocompany.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Zero Company is a Dana Point-based, 20+ year-old digital marketing agency offering PPC, SEO, programmatic, and social advertising to regulated industries, B2B/B2C clients, and SMBs across 13+ verticals, with a January 2025 aiCMO AI-platform extension.

Ownership category

akta.pro rank

Headquarters

HQ city

Dana Point

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Management Fees: Fees are charged in addition to ad spend, based on a standard industry model. The fees depend on the scope of campaigns and level of ad budget.
2. Start-up Fees: One-time fees for building or rebuilding client accounts, as specialists typically construct new accounts from scratch.
3. Ad Spend Billing: Media spend is billed separately by advertising platforms (Google, Yahoo, Microsoft) and is not retained by Zero Company.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Zero Company is a digital marketing agency that plans, buys, and manages paid advertising campaigns across Google Ads, Microsoft Ads, YouTube, Amazon, Meta, LinkedIn, X, Reddit, and programmatic demand-side platforms, paired with SEO, social media advertising, remarketing, display, podcast production, website design, and fractional CMO advisory. It serves B2B and B2C clients in regulated and verticalized industries, and has developed the proprietary aiCMO AI platform to generate empathetic, on-brand marketing campaigns.

Product overview

Zero Company is a unified empathy-driven digital marketing agency offering a comprehensive portfolio of services rather than separate modular products. The core offering centers on digital advertising (PPC, programmatic, display, social), SEO, and remarketing services across major platforms including Google Ads, Meta, LinkedIn, Amazon, and programmatic networks. Supporting services include podcast production, website development, and fractional marketing management. The company has also developed aiCMO, an AI-powered marketing platform that uses advanced AI and design thinking to generate empathetic, authentic marketing campaigns. Industry-specific services are offered for pet products, ecommerce, home services, healthcare, finance, government, B2B, and B2C sectors.

Differentiator

Problem solved

Functional benefit

Brands

• aiCMO: An AI-powered marketing platform developed by Zero Company that promotes empathetic, authentic marketing campaigns using design thinking and advanced AI to help brands craft emotionally resonant messages.

Products and services

• Pay-Per-Click Advertising (Google Ads, Microsoft Ads, YouTube Ads, Amazon Ads) Paid search and media buying across Google Ads, Microsoft Ads, YouTube, and Amazon for clients seeking high-intent traffic, conversions, and ROAS.
• Search Engine Optimization (SEO)

Quantifiable outcome

• Emotionally connected customers deliver 800% higher lifetime value for regulated industries
• +4 more outcomes

Named customers5 records

Segments15 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability2 records

Feature1 record

Partnerships

One partnership is on record.

• GooglecoreTechnology or IntegrationZero Company is a Google Premier Partner (top 3% of agencies) with direct access to Google's premier and enterprise product offerings. They have been working with Google since DoubleClick in 2005 and have first-mover advantage due to early access and beta programs.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• SmartSites: SmartSites is a digital marketing agency offering PPC, SEO, and web design services to SMB and mid-market clients, directly comparable in service mix and customer profile.
• Disruptive Advertising: Disruptive Advertising is a PPC and paid-media agency built around paid search, social, and CRO, directly comparable to Zero Company's paid-media-led offering and mid-market focus.
• WebFX: WebFX is a full-service performance marketing agency offering PPC, SEO, and programmatic services to mid-market and enterprise clients, closely matching Zero Company's service mix and customer segments.
• KlientBoost: KlientBoost is a performance marketing agency specializing in PPC, paid social, and CRO, similar in service concentration and mid-market client focus to Zero Company.
• PBJ Marketing: PBJ Marketing is a digital marketing agency offering PPC, SEO, and analytics services to mid-market clients, directly comparable in service scope and target segments to Zero Company.
• Coalition Technologies: Coalition Technologies is a digital marketing and SEO/PPC agency serving e-commerce and B2B clients, comparable to Zero Company in channel mix and vertical breadth.
• Ignite Visibility: Ignite Visibility is a performance digital marketing agency offering PPC, SEO, social, and email services to mid-market and enterprise clients, directly comparable in scope, channel mix, and customer profile.
• Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency offering SEO, PPC, social media, and web design across B2B and B2C verticals, directly comparable to Zero Company's broad-service portfolio.

Broad incumbents

• Tinuiti: Tinuiti is a much larger, multi-channel digital marketing agency operating across paid media, SEO, and programmatic with significantly greater scale than Zero Company, making it a broad incumbent in the same category.
• Hero Digital: Hero Digital is a larger customer experience and digital marketing agency serving enterprise B2B and B2C clients, operating in an overlapping category with Zero Company but at meaningfully greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ZeroCompanyInc
• YouTubeyoutube.com/channel/UCDWoK21IJH8Dq2gYHybdToA
• Facebookfacebook.com/ZeroCompanyPerformanceMarketing
• LinkedInlinkedin.com/company/zero-company-performance-marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zero Company