Fortytwo
- Company typePrivate
- Founded2001
- HeadquartersNaxxar, Malta
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Fortytwo firmographics
Firmographics- Name
- Fortytwo
- Legal name
- 42 Telecom Limited
- Website
- https://fortytwo.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Fortytwo industry classification
Industry- Product category
- Cloud Communications Platform (Enterprise Messaging / CPaaS)
- NAICS
- All Other Telecommunications (517810)
- SIC
- Communications Services, Nec (4899), Radiotelephone Communications (4812)
- akta.pro primary industry
- Enterprise/Team Messaging (BPAMACAB)
- akta.pro secondary industries
- Unified Communications & Collaboration Network Services (VoIP/QoS) (BPAEAEAI), Numbering, DID, Porting & Carrier-of-Record Services (HDAIAHAK)
Keywords
Where Fortytwo is headquartered
LocationHeadquarters
- HQ city
- Naxxar
- HQ country
- Malta
- HQ region
- Europe
Offices2 records
Markets served
Fortytwo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales
Revenue model
- Message Transmission Fees: Usage-based pricing calculated per message sent, based on number of messages and destination country. Higher volumes may qualify for custom pricing. Charges are triggered at moment of transmission instruction, regardless of delivery status.
- Minimum Monthly Commitments: For Instant Messaging Service via Sender ID, minimum monthly commitment per Sender ID depending on country, currently up to €300 per month. Users below minimum commitment are charged the minimum amount regardless of actual usage.
- Premium/Additional Services: Voice messages charged per minute based on country, prefix and route (Voice or Voice Plus). Additional fees may apply for premium support, custom integrations, or specialized routing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Usage-based per message pricing |
| Subscription | Monthly | Instant Messaging minimum monthly commitment |
| Freemium | Pay-as-you-go | Free trial credits for new signups |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Fortytwo product offering
Product offeringCore offering
Fortytwo provides enterprise-grade mobile messaging and customer engagement solutions delivered through a proprietary messaging gateway and the Advanced Messaging Platform (AMP). The company routes SMS, Voice, and Instant Messaging (Viber, Telegram, Broadcast) traffic across 1,000+ mobile networks, complemented by value-added services for two-factor authentication, number validation, database optimization, GDPR opt-in/opt-out management, and campaign orchestration.
Product overview
Fortytwo is a messaging solutions provider offering a unified platform with multiple communication channels and value-added services. The core offering is the Advanced Messaging Platform (AMP) that intelligently routes messages via SMS or Instant Messaging. Supporting channels include Viber Messaging, Voice Messaging, Broadcast Messenger, and Two-Way Messenger. The product suite includes security and optimization add-ons: Two-Factor Authentication (2FA), Number Validation Service (NVS), Subscribe (opt-in), UN5UB (unsubscribe management), and Optimyze (number filtering). The LOOM platform provides campaign management capabilities. All services are delivered through proprietary infrastructure with global coverage to over 1000 networks and 5 billion subscribers worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- Optimyze: Phone number verification and filtering solution integrated within SMS Gateway that filters out invalid phone numbers to reduce costs and increase ROI for marketing campaigns.
- UN5UB
- Fortytwo Voice
- Subscribe
- LOOM
Products and services
- Advanced Messaging Platform (AMP) Primary messaging platform that intelligently routes traffic via SMS or Instant Messaging (Viber, Telegram) based on user preferences, content, cost, and delivery rates. Supports HTTP, REST, and SMPP protocols and enables global message delivery across 1,000+ networks.
- SMS Gateway Core SMS messaging service enabling businesses to send promotional, transactional, and two-way messages globally to mobile phones via an online platform or API integration.
- Viber Messaging Instant messaging delivered through the Viber integration, supporting up to 1000 characters, rich media (images, buttons), one-way or two-way messaging, company branding, and automatic SMS failover for non-delivery.
- Fortytwo Voice Voice broadcasting service enabling companies to send voice calls to mobile and landline phones worldwide, supporting pre-recorded audio files (MP3, WAV) and Text-to-Speech in multiple languages, with a Voice Engage keypress-capture feature.
- Broadcast Messenger Web-based push notification solution for engaging customers without requiring app downloads; supports up to 1000 characters, special characters, scheduling, and country filtering with no advertising restrictions.
- Two-Way Messenger Branded messaging platform enabling two-way conversations with customers; features include agent assignment, admin dashboard, 2FA onboarding, rich media support, and real-time statistics for key account and VIP customer management.
- Two-Factor Authentication (2FA) Security service that adds an additional authentication layer to user login credentials, validating that telephone numbers are under legitimate user control to prevent fraudulent access.
- Number Validation Service (NVS / NVS Plus) Phone number validation tool that filters invalid numbers; NVS Plus additionally confirms whether a phone is powered on, roaming, or ported, helping maintain accurate customer databases and reduce messaging costs.
- Subscribe Opt-in solution for building mobile number databases through a registration page with 2FA verification; provides GDPR-compliant conversion of subscribers from any channel into verified mobile number lists.
- UN5UB (Unsubscribe) Automated unsubscribe/opt-out solution that appends opt-out links to SMS and instant messages, tracks unsubscribed users, blocks them from future sendouts, and includes customizable landing pages with branding.
- Optimyze Phone number filtering solution integrated with the SMS Gateway using four filters — Repeat Rule, Prefix Check, Format Filter, and Optimyze Filter — that automatically remove invalid numbers to increase delivery rates up to 90%.
- LOOM Campaign management platform for building messaging campaigns, organizing recipient lists, and tracking statistics and reports; used in combination with other Fortytwo services.
- Telegram-based P2P Technology Platform Enterprise-grade digital communications platform built on Telegram with secure certified messaging channels, AI-powered customer care bots, identity matching, and automatic SMS failover for enterprise customer engagement.
Quantifiable outcome
- Up to 90% delivery rate improvement using Optimyze service
- +3 more outcomes
Companies that use Fortytwo
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Fortytwo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature8 records
Fortytwo partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- TelegramcoreFortytwo launched a Telegram-based P2P technology platform for enterprise-grade digital communications. The platform enables enterprises to engage users through secure, certified messaging with AI-powered customer care bots, identity matching, and automatic SMS failover. Commercial availability began January 2026.
- VibercoreFortytwo has partnered with Viber to provide messaging campaign capabilities to Viber subscribers. The integration includes SMS fallback functionality when customers are not reached on Viber, and supports rich media content including text, images, and call-to-action buttons with up to 1000 characters per message.
- Mobile Network Operators (800+)corePartnerships with over 800 mobile networks worldwide enabling reliable global message delivery across more than 1,000 networks covering over 5 billion subscribers.
Scale indicators9 records
Recent moves5 records
Expansion highlights5 records
Fortytwo competitors and assessment
Company assessmentDirect peers
- Infobip: Infobip is a global CPaaS platform providing SMS, Voice, OTT messaging (WhatsApp, Viber, Telegram), and two-way conversational messaging to enterprises. Its direct integrations with mobile operators and breadth of messaging channels make it a close comparable to Fortytwo's AMP platform.
- Sinch: Sinch is a leading CPaaS provider headquartered in Sweden offering A2P SMS, Voice, RCS, and messaging APIs with global mobile operator connections. It is a direct competitor to Fortytwo in the enterprise messaging aggregation space, with comparable omnichannel positioning and similar European roots.
- Plivo: Plivo is a cloud communications platform offering SMS, Voice, and messaging APIs targeted at developers and enterprises. It is a comparable mid-sized CPaaS provider to Fortytwo with similar API-first positioning and global coverage through operator partnerships.
- CM.com: CM.com is a Dutch CPaaS provider offering SMS, Voice, WhatsApp Business, and conversational AI solutions to enterprises globally. Its omnichannel messaging platform and operator aggregation model closely mirror Fortytwo's AMP architecture and target customer segments.
- Twilio: Twilio is the largest CPaaS provider globally, offering programmable SMS, Voice, and messaging APIs to enterprises. Like Fortytwo, it routes messages via mobile network operators and provides value-added services (e.g., two-factor authentication, number validation), but at significantly greater scale and with a stronger developer ecosystem.
- MessageBird: MessageBird (now Bird) is a Dutch-headquartered CPaaS provider offering SMS, Voice, WhatsApp, and other messaging channels via API. It competes with Fortytwo in the European enterprise messaging market with comparable API-first positioning and global reach.
- TeleSign: TeleSign is a CPaaS provider specializing in digital identity and communications, including SMS verification, two-factor authentication, and number intelligence. Its NVS-like number intelligence and 2FA offerings overlap directly with Fortytwo's Number Validation Service and 2FA products.
Broad incumbents
- Vonage (Ericsson): Vonage, now part of Ericsson, provides unified communications, contact center, and CPaaS APIs including SMS and Voice. Its enterprise communications portfolio overlaps meaningfully with Fortytwo's omnichannel messaging platform but at much greater scale and with deeper UCaaS capabilities.
- Bandwidth Inc. Bandwidth is a US-based communications platform offering messaging, Voice, and emergency services APIs with direct operator relationships. It is a broader incumbent in the CPaaS space with overlapping capabilities to Fortytwo's SMS and Voice offerings.
Emerging players
- 46elks: 46elks is a Sweden-based cloud communications API provider offering SMS and Voice services to developers and SMBs. It is an emerging regional peer to Fortytwo with overlapping API-first messaging capabilities but smaller scale and narrower geographic footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Fortytwo social profiles
Digital presenceFortytwo compliance and trust
Trust signalCompliance2 records
Fortytwo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fortytwo leadership team
Management profileNumber of profiles
Profiles3 records
Fortytwo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fortytwo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fortytwo
What does Fortytwo do?
Fortytwo provides enterprise-grade mobile messaging and customer engagement solutions delivered through a proprietary messaging gateway and the Advanced Messaging Platform (AMP). The company routes SMS, Voice, and Instant Messaging (Viber, Telegram, Broadcast) traffic across 1,000+ mobile networks, complemented by value-added services for two-factor authentication, number validation, database optimization, GDPR opt-in/opt-out management, and campaign orchestration.
Is Fortytwo a public or private company?
Fortytwo is a private company. It is classified as corporate owned and is currently operating.
When was Fortytwo founded?
Fortytwo was founded in 2001. It employs 11 to 50 people.
Where is Fortytwo based?
Fortytwo is headquartered in Naxxar, Malta, in the Europe region.
How does Fortytwo make money?
Three revenue lines are on record. Message Transmission Fees are the primary driver. The others are minimum Monthly Commitments and premium/Additional Services.
Who are Fortytwo's main competitors?
Direct peers on record are Infobip, Sinch, Plivo, CM.com, Twilio, MessageBird and TeleSign. Broad incumbents are Vonage (Ericsson) and Bandwidth Inc.. 46elks is listed as an emerging player.
Does Fortytwo have an API?
Yes. Fortytwo offers multiple APIs for developers: AMP (Advanced Messaging Platform) API for SMS and Instant Messaging with intelligent routing; Voice API for broadcasting voice messages via REST; NVS (Number Validation Service) API for database validation; and 2FA (Two-Factor Authentication) API for adding security layers. APIs support protocols including HTTP, REST, and SMPP. Global coverage to over 1000 networks. IM REST interface allows undelivered messages to automatically fallback to SMS. Company ID can be used as profile image on Viber. Developer documentation is at www.fortytwo.com/_files/ugd/ad9b02_baba7776a5e64e0ea30bdabb96417f66.pdf.
What industry is Fortytwo in?
Fortytwo's product category is Cloud Communications Platform (Enterprise Messaging / CPaaS). Its primary akta.pro industry code is BPAMACAB, Enterprise/Team Messaging, with a secondary code of BPAEAEAI, Unified Communications & Collaboration Network Services (VoIP/QoS). Its NAICS code is 517810 and its SIC code is 4899.