ElectroCraft
ElectroCraft designs and manufactures application-engineered fractional-horsepower electric motors and motion control products—including BLDC, PMDC, stepper, and AC motors, drives, gearmotors, and integrated wheel drives—for OEM customers across medical, mobile robotics, industrial, and defense markets worldwide.
- Company typePrivate
- Founded1960
- HeadquartersDover, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What ElectroCraft does
ElectroCraft, Inc. is a privately held US corporation (Delaware-incorporated, founded 1960, 501-1,000 employees) that designs and manufactures application-engineered fractional-horsepower electric motors and motion control products for OEM customers. Its product portfolio spans brushless DC motors (RapidPower RP/RPX/RPP families), PMDC brushed motors (DirectPower Plus, Hansen), hybrid stepper motors and linear actuators (TorquePower, AxialPower), AC induction motors (SolidPower Plus), integrated gearmotors (MobilePower MP/MPP/MPS series), integrated wheel drives (MPW and MPW-H hub motors), and complementary DC motor drives (CompletePower Plus EZ Drive, Universal Drive, and PRO Series programmable controllers). Technical differentiators include claimed 25% higher efficiency and 40% smaller footprint on RPX BLDC motors versus conventional designs, integrated motor/gearbox/wheel mechatronic assemblies, and support for CAN, EtherCAT, RS-232, and USB communications protocols.
The company operates four manufacturing/engineering sites—Gallipolis OH, Princeton IN, Ann Arbor MI, and Zhuhai, China—all ISO 9001-certified with the US sites also ISO 14001-certified—and serves customers globally through wholly-owned regional subsidiaries in the UK (ElectroCraft Ltd.), Germany (ElectroCraft GmbH, Stuttgart), and Hong Kong (ElectroCraft Asia Ltd.), plus a network of 15+ authorized distributors. Hansen Corporation operates as a wholly-owned retained sub-brand for light-to-medium-duty PMDC and HVAC actuator products following the 2014 acquisition.
ElectroCraft's business model is OEM-direct hardware sales with quote-based pricing on all products, a direct field-sales motion with regional sales representatives, an inside-sales motion for inbound inquiries, and an EC NOW rapid-delivery program for standard configurations. Revenue is generated across 13 end-markets—medical equipment, laboratory automation, mobile robotics, semiconductor manufacturing, military & defense, agricultural automation, industrial automation, 3D printing, transportation, motor vehicles, marine, industrial robotics, and HVAC—with medical and mobility-related segments appearing to be primary. Customization options (shaft dimensions, windings, feedback devices, mounting, protection ratings) are positioned as the core differentiator versus off-the-shelf motor suppliers.
ElectroCraft firmographics
Firmographics- Name
- ElectroCraft
- Legal name
- ElectroCraft, Inc.
- Website
- https://electrocraft.com
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- ElectroCraft designs and manufactures application-engineered fractional-horsepower electric motors and motion control products—including BLDC, PMDC, stepper, and AC motors, drives, gearmotors, and integrated wheel drives—for OEM customers across medical, mobile robotics, industrial, and defense markets worldwide.
- Ownership category
- akta.pro rank
ElectroCraft industry classification
Industry- Product category
- Fractional-Horsepower Motion Control and Electric Motors
- NAICS
- Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Relay and Industrial Control Manufacturing (335314), Speed Changer, Industrial High-Speed Drive, and Gear Manufacturing (333612)
- SIC
- Motors & Generators (3621), Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- DC Motors (Brushed, Brushless DC) (IMAGACAB)
- akta.pro secondary industries
- AC Motors (Induction, Synchronous) (IMAGACAA), Motion Control Electronics & Controls (Controllers, Drivers, Feedback Interfaces) (IMAHAGAJ), Automotive Electric Motors & Actuators Manufacturing (EPS/Brake-by-wire/Seat/Window) (IMACAJAL), Micromobility Powertrain Manufacturing (Motors/Controllers/Drivetrains) (IMACAOAD)
Keywords
Where ElectroCraft is headquartered
LocationHeadquarters
- HQ city
- Dover
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
ElectroCraft business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Motion Control Products: ElectroCraft generates revenue through the sale of fractional horsepower electric motors and motion control products including brushless DC motors, DC motor drives, gearmotors, wheel drives, linear actuators, PMDC motors, stepper motors, and AC motors. The company emphasizes custom OEM solutions alongside standard configurable product families.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing for all products |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
ElectroCraft product offering
Product offeringCore offering
ElectroCraft designs, manufactures, and globally supplies application-engineered fractional-horsepower electric motors and motion control products — including brushless DC motors, PMDC brush motors, stepper motors, AC induction motors, DC motor drives, gearmotors, wheel drives, and linear actuators — sold as standard configurable families and as fully customized OEM solutions to industrial, commercial, and consumer product OEMs worldwide.
Product overview
ElectroCraft is a global provider of application-engineered specialty fractional-horsepower motor and motion control products. The product portfolio centers on a unified motion control platform that includes multiple motor types (brushless DC, PMDC brushed, stepper, AC induction), complementary drive electronics (speed controls, servo drives, programmable motion controllers), gear reduction solutions (planetary and worm/spur gearboxes), integrated linear actuators, and wheel drive systems. The products are designed to work both independently and as integrated systems—for example, RPX/LRPX BLDC motors pair with Universal or EZ Drives, MP/MPP/MPS gearmotors provide drivetrain solutions for mobile platforms, and TPE/TPP/TP stepper motors integrate with PRO Series drives. The portfolio includes the Hansen sub-brand for light-duty PMDC motors and is supported by an EC NOW rapid delivery program for stock products.
Differentiator
Problem solved
Functional benefit
Brands
- Hansen: Hansen Corporation PMDC brush motors and gearmotors for light to medium duty applications
- CompletePower Plus
- RapidPower
- MobilePower
- DirectPower Plus
- TorquePower
- AxialPower
- SolidPower Plus
Products and services
- RapidPower Xtreme (RPX) Brushless DC Motors High-performance brushless DC servo motors in compact metric frame sizes (16.25mm–52mm) with high pole counts, neodymium magnets, and encapsulated cores, delivering up to 25% higher efficiency and ~40% smaller footprints than conventional BLDC designs. Intended for OEM motion systems requiring high torque density in compact packaging.
- RapidPower (RP) Brushless DC Motors High-performance 4-pole brushless DC motors in NEMA 17, 23, and 34 frame sizes with 12–160 VDC voltage options and continuous torque ratings from 0.1 to 2.1 Nm. Offered as configurable OEM BLDC motors.
- RapidPower Plus (RPP) Brushless DC Motors Premium high-precision BLDC servo motors in NEMA 23 and 34 frames with skewed magnetization for minimal cogging, low-inertia rotors, continuous torques up to 568 oz-in, peak torques to 2,272 oz-in, and support for high-voltage DC up to 325 V and speeds to 5,000 RPM. Aimed at OEMs needing sub-micron positioning accuracy.
- LRPX BLDC Planetary Gearmotors Compact high-performance BLDC gearmotors integrating RPX series motors with custom planetary gearboxes to deliver exceptional torque at low speeds for OEM low-RPM applications.
- CompletePower Plus Universal Drive Digital servo motor drive with 4-quadrant control, sinusoidal commutation, and field-oriented control (FOC) compatible with BLDC, PMDC, and stepper motors; supports 12–80 VDC with up to 100A peak output and USB/CAN bus communication via CompleteArchitect Windows software.
- CompletePower Plus EZ Drive Simple and cost-effective BLDC speed control drive with 12–48 VDC input and up to 24A continuous current output for OEM applications needing basic brushless DC speed control.
- PRO Series Programmable DC Motor Drives High-performance DC drive platform with a built-in programmable motion controller that executes motion profiles stored in non-volatile memory, supporting CAN bus, EtherCAT, and RS-232 communications for intelligent multi-axis OEM motion sequencing.
- MobilePower (MPW) Wheel Drives Integrated wheel drives combining a high-torque-density BLDC motor, heavy-duty planetary gearbox, and aluminum wheel with polyurethane tread in a single compact unit, delivering peak torque up to 35 Nm, speed up to 4.3 m/s, and load capacity up to 227 kg per wheel for mobile robotics and AGV/AMR OEMs.
- MPW-H Series Hub Motors Compact direct-drive outer-rotor brushless DC hub motors integrated into a wheel with polyurethane tread, offering peak torque up to 24 Nm and max load up to 102 kg for mobile robotics applications.
- MobilePower (MP) Mobility Gearmotors Right-angle mobility gearmotors with a 4-pole PMDC brush motor or BLDC and integrated 2-stage worm/spur gearbox with brake, delivering peak torque ratings from 50.4 to 109.9 Nm for medical mobility applications.
- MobilePower Plus (MPP) Mobility Gearmotors Heavy-duty right-angle mobility gearmotors with peak torque ratings from 60.5 to 144.9 Nm, featuring a 2-stage worm/spur gearbox available with PMDC or BLDC motor options for higher-load applications.
- MobilePower Single-Stage (MPS) Mobility Gearmotors Single-stage gearbox mobility gearmotors with a 2-pole PMDC brushed motor, peak torque ratings from 79.8 to 113.7 Nm, designed for space-limited mobility applications.
- AxialPower Enhanced Series (APES) Hybrid Stepper Linear Actuators Hybrid stepper linear actuators in NEMA 11, 17, and 23 frame sizes offering output force from 16 to 400 lbf with precision linear positioning for medical and industrial OEM applications.
- L3 Series Hybrid Stepper Linear Actuators NEMA 34 frame hybrid stepper linear actuators with a dual load-side bearing design providing exceptional durability and output force up to 470 lbf for heavy-duty linear motion OEM applications.
- DirectPower Plus (DPP) PMDC Brush Motors High-precision servo PMDC brush motors in 2.25" to 4.0" frame sizes with peak torque capabilities up to 2,880 oz-in, featuring steel housings, sealed bearings, and replaceable brushes for OEM applications.
- Hansen PMDC Brush Motors Light to medium duty PMDC brush motors from Hansen Corporation (an ElectroCraft subsidiary) in multiple frame sizes for medical, laboratory, and light-duty OEM applications.
- TorquePower Enhanced (TPE) Stepper Motors Highest-performing hybrid stepper motors in NEMA 11, 17, and 23 frames with 1.8° step angle, holding torques from 11 to 294 oz-in, and speeds reaching 100 RPS for precision OEM motion control.
- TorquePower Plus (TPP) Stepper Motors NEMA 34 frame hybrid stepper motors with 1.8° step angle, offering 1,190 oz-in holding torque and 35 RPS speed capability for OEM stepper applications.
- TorquePower (TP) Stepper Motors Sealed hybrid stepper motors in NEMA 23, 34, and 42 frames with up to 2,100 oz-in holding torque, designed for OEM applications requiring environmental protection.
- SolidPower Plus (SPP) AC Induction Motors Fractional-horsepower AC induction motors in 3.0 to 3.7 inch frame sizes with 1/10 to 1/3 HP power ratings, featuring PSC or three-phase input options for continuous-duty OEM applications.
- EC NOW Rapid Delivery Program Global rapid-delivery program providing immediate availability of standard ElectroCraft motor and drive products across the Americas, Europe, and Asia regions for OEM customers needing expedited fulfillment.
Quantifiable outcome
- Up to 25% higher efficiency compared to conventional BLDC designs
- +3 more outcomes
Companies that use ElectroCraft
Customer profileSegments13 records
Ideal customer profiles7 records
ElectroCraft technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature8 records
ElectroCraft partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered minor and core.
- Radwell InternationalminorAuthorized distributor for ElectroCraft products in the USA (Alabama region).
- SDP/SIminorAuthorized distributor for ElectroCraft products in the USA.
- ElectromateminorAuthorized distributor for ElectroCraft products in Canada.
- MOTORCOMminorAuthorized distributor for ElectroCraft products in Central & South America.
- Caldic Techniek Belgium N.VminorAuthorized distributor for ElectroCraft products in Belgium.
- Servotronic BvbaminorAuthorized distributor for ElectroCraft products in Belgium.
- Rosier SAminorAuthorized distributor for ElectroCraft products in France.
- Pamoco S.P.A.minorAuthorized distributor for ElectroCraft products in Italy.
- Aratron ASminorAuthorized distributor for ElectroCraft products in Norway.
- Wells Electric PtyminorAuthorized distributor for ElectroCraft products in Australia.
- ElectroCraft Asia Ltd.coreRegional headquarters and sales office in Hong Kong serving Asian markets for ElectroCraft products.
- Schmachtl GmbHminorAuthorized distributor for ElectroCraft products in Austria.
- GCM A/SminorAuthorized distributor for ElectroCraft products in Denmark.
- PPH Wobit E.K.J. Ober S.C.minorAuthorized distributor for ElectroCraft products in Poland.
- Elmeq SIminorAuthorized distributor for ElectroCraft products in Spain.
- Allied Motion Stockholm ABminorAuthorized distributor for ElectroCraft products in Sweden.
- Compotech ABminorAuthorized distributor for ElectroCraft products in Sweden.
- Hansen CorporationcoreHansen Corporation is a subsidiary of ElectroCraft, providing specialized motor products for zone valve actuators in hydronic heating systems and damper controls in forced air HVAC systems. Hansen has been a world leader for decades in these product categories.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
ElectroCraft competitors and assessment
Company assessmentDirect peers
- Allied Motion Technologies: Allied Motion designs and manufactures precision fractional-horsepower motors, gearmotors, drives, and motion control products across industrial, vehicle, aerospace, and medical markets — a near-direct competitor to ElectroCraft's product portfolio and OEM go-to-market model.
- Maxon Group: Maxon is a global supplier of high-precision DC and BLDC motors, gearheads, and motion controllers widely used in medical devices, robotics, and industrial automation — directly comparable to ElectroCraft's BLDC and servo drive offerings.
- Faulhaber: Faulhaber specializes in miniature and micro-precision DC, BLDC, and stepper motors plus gearheads and encoders, competing head-to-head with ElectroCraft in medical, lab automation, and robotics OEM applications.
- Portescap: Portescap manufactures miniature BLDC motors, stepper motors, and motion control solutions for medical, industrial, and aerospace applications — overlapping directly with ElectroCraft's precision fractional-horsepower motor lines.
- Oriental Motor: Oriental Motor produces a broad range of fractional-horsepower AC motors, BLDC motors, stepper motors, and gearmotors with strong OEM distribution — a direct competitor across multiple ElectroCraft product families.
- Lin Engineering: Lin Engineering designs and manufactures high-precision stepper motors, BLDC motors, and integrated motion solutions for OEM applications including medical, semiconductor, and laboratory automation — directly comparable to ElectroCraft's TorquePower stepper and RapidPower BLDC lines.
Broad incumbents
- Moog Inc. Moog is a diversified precision motion control company with industrial, aerospace, and medical divisions offering motors, drives, and integrated systems — a broader incumbent competing with ElectroCraft in industrial and medical motion applications.
- Nidec Corporation: Nidec is the world's largest manufacturer of small precision motors and a broad industrial motor supplier with extensive BLDC and automotive motor lines — competing with ElectroCraft across multiple segments, particularly in automotive and appliance applications.
- Regal Rexnord: Regal Rexnord is a large industrial power transmission and motion control company offering motors, gearmotors, and drives through its Marathon, Leeson, and other brands — competing with ElectroCraft in industrial automation, HVAC, and fractional-horsepower motor markets.
Emerging players
- Animatics (SmartMotor): Animatics' SmartMotor combines a brushless servo motor with an integrated motion controller and is targeted at OEM applications in robotics, medical, and industrial automation — emerging as a competitor in integrated motor+drive offerings overlapping with ElectroCraft's PRO Series and MobilePower lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights2 records
Customer concentration
ElectroCraft social profiles
Digital presenceElectroCraft compliance and trust
Trust signalCompliance2 records
ElectroCraft financial estimates
Financial estimateRevenue estimate
Valuation estimate
ElectroCraft leadership team
Management profileNumber of profiles
Profiles1 record
ElectroCraft subsidiaries and ownership
Company hierarchySubsidiaries4 records
ElectroCraft funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ElectroCraft M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ElectroCraft
What does ElectroCraft do?
ElectroCraft designs, manufactures, and globally supplies application-engineered fractional-horsepower electric motors and motion control products — including brushless DC motors, PMDC brush motors, stepper motors, AC induction motors, DC motor drives, gearmotors, wheel drives, and linear actuators — sold as standard configurable families and as fully customized OEM solutions to industrial, commercial, and consumer product OEMs worldwide.
Is ElectroCraft a public or private company?
ElectroCraft is a private company. It is classified as unknown and is currently operating.
When was ElectroCraft founded?
ElectroCraft was founded in 1960. It employs 501 to 1,000 people.
Where is ElectroCraft based?
ElectroCraft is headquartered in Dover, United States, in the North America region.
How does ElectroCraft make money?
One revenue line is on record: motion Control Products.
Who are ElectroCraft's main competitors?
Direct peers on record are Allied Motion Technologies, Maxon Group, Faulhaber, Portescap, Oriental Motor and Lin Engineering. Broad incumbents are Moog Inc., Nidec Corporation and Regal Rexnord. Animatics (SmartMotor) is listed as an emerging player.
Does ElectroCraft have an API?
No public API is recorded for ElectroCraft.
What industry is ElectroCraft in?
ElectroCraft's product category is Fractional-Horsepower Motion Control and Electric Motors. Its primary akta.pro industry code is IMAGACAB, DC Motors (Brushed, Brushless DC), with a secondary code of IMAGACAA, AC Motors (Induction, Synchronous). Its NAICS code is 33632 and its SIC code is 3621.