Revolt

What Revolt does

Revenue is generated through B2B professional services engagements — custom project fees and retainers — rather than product or licensing sales. Go-to-market is enterprise field sales, driven by senior leadership relationships, pitches, RFPs, partnership referrals, and thought leadership publications. Marketing is anchored on a proprietary research library that includes the annual Causes That Count report (5,000+ respondents across five countries), The Cost of Silence (analyzing 500+ companies), Hugging the Bear, Generation Zealous, and vertical reports on health, food, and luxury. Campaigns such as the St John Ambulance CPR Bra (Top 50 Famous Campaigns 2024), the UN Women 'Oi! Observe and Intervene' gender equality initiative, and the Mars 'Here To Be Heard' campaign (reaching 329 million people across 88 countries) demonstrate execution capabilities across earned, digital, and out-of-home media, supported by partnerships with JCDecaux UK, Ocean Outdoor, and Mission Blue. There is no proprietary technology platform; delivery is built on strategic consulting, brand development, campaign creation, and impact measurement methodologies rather than software products, with limited disclosed financial information.

Name

Revolt

Legal name

Revolt Communications Limited

Website

https://revoltlondon.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Revolt is a London-founded, Anthesis-owned purpose consultancy and creative agency serving global enterprises, charities, and intergovernmental bodies across London, New York, Geneva, and Barcelona with brand purpose strategy and activist campaigns.

Ownership category

akta.pro rank

Product category

Brand Purpose Consultancy and Creative Agency Services

NAICS

Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Management Consulting Services (8742)

akta.pro primary industry

Cause/Sustainability & Purpose-Driven Creative Agencies (MPAAAAAL)

akta.pro secondary industries

Creative & Brand Campaign Development (BPAFAAAB), Nonprofit & Cause Communications (BPAFADAK)

Keywords

• Brand purpose consultancy
• Sustainability communications
• Creative campaign strategy
• Purpose-driven marketing
• Brand activism services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Strategic Consulting and Creative Services: Revolt generates revenue through providing strategic consultancy services, creative agency work, brand development, and impact strategy to large enterprises, governments, and non-profit organizations. Revenue is derived from project fees and retainer arrangements for ongoing client partnerships.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Revolt is a purpose-led creative consultancy and activist agency that helps brands define and execute purpose-driven strategies, develop sustainability communications, and create activist campaigns. Its five core service lines are Purpose Consultancy (strategic brand purpose work), Activist Agency (creative campaign development for social causes), Innovation Studio (experimental brand solutions), Revolt Labs (pro bono creative work for charities), and Open Revolt (a specialist network providing research expertise). The agency serves large enterprises, governments, and non-profits globally from offices in London, New York, Geneva, and Barcelona.

Product overview

Revolt is a purpose-led creative consultancy operating as a multi-service agency with five core offerings: Purpose Consultancy, Activist Agency, Innovation Studio, Revolt Labs, and Open Revolt. The agency produces proprietary research reports including the annual Causes That Count ranking, The Cost of Silence on sustainability business impact, and Hugging the Bear on polarized communications. Additionally, the Sponge talent development program supports underrepresented emerging creatives, and Fightfinder is an interactive tool for exploring social causes.

Differentiator

Problem solved

Functional benefit

Brands

• Open Revolt: A network database of specialists and organisations that bring expertise, experience and empathy for research purposes.

Products and services

• Purpose Consultancy
• Activist Agency
• Innovation Studio
• Revolt Labs
• Open Revolt

Quantifiable outcome

• Companies with higher sustainability performance achieve 6% higher EBITDA than average
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and flagship.

• Anthesis GroupcoreStrategic or Co-development Partner · 1 January 2024Global sustainability firm Anthesis acquired Revolt in January 2024. This integration provides Revolt access to extensive sustainability expertise, data, and frameworks while expanding Anthesis's creative and communications capabilities. Revolt operates as a distinct brand within the Anthesis Group.
• Mission BlueflagshipStrategic or Co-development PartnerNon-profit organization founded by Dr. Sylvia Earle creating Hope Spots for ocean protection. Partnership with Corona Cero for Olympic activation featuring immersive films promoting marine conservation with global ambition to protect 30% of ocean by 2030.
• Fight or FlightcoreStrategic or Co-development PartnerCreative agency partnership for the CPR Bra campaign with St John Ambulance. Fight or Flight contributed head of creative expertise alongside Revolt's creative direction for the award-winning educational bra initiative.
• JCDecaux UKcoreGTM or Marketing PartnerMedia partner providing out-of-home advertising space including life-saving street furniture with public-access defibrillators. Key media partner for CPR Bra campaign running across digital screens in high-visibility locations.
• KoothcoreStrategic or Co-development PartnerOnline mental health support service partnered with The Diana Award and Revolt for the Silent Mode anti-bullying campaign targeting parents during back-to-school period.
• Ocean OutdoorcoreGTM or Marketing PartnerDigital-out-of-home media company providing premium advertising screens including the 900m² digital ceiling at Printworks Manchester. Partner for Frazzled 'Feeling Ceiling' campaign that won Gold award.
• FrazzledcoreStrategic or Co-development PartnerMental health charity founded by Ruby Wax. Revolt partnered on creative campaign using DOOH technology to encourage conversations about mental wellbeing during Mental Health Week.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Mother London: Mother London is an independent creative agency known for purpose-driven and culturally progressive work for global brands. It competes directly with Revolt for enterprise clients seeking creative campaigns with social impact angles.
• Futerra: Futerra is a sustainability and impact strategy and creative consultancy, and the most direct competitor to Revolt. Freya Williams, Revolt's CSO North America, was previously CEO of Futerra North America for 7+ years, underlining the close market positioning between the two firms.
• Lucky Generals: Lucky Generals is an independent London creative agency that has built a reputation around purpose-led brand work and has won major global accounts. Comparable to Revolt in independent-agency positioning and enterprise creative scope.
• Forster Communications: Forster is an independent UK creative communications agency focused on social purpose, health, and behaviour change campaigns. It competes directly with Revolt's non-profit and cause-driven engagement model.
• Purpose (the consultancy): Purpose is a global consultancy that builds and supports movements and campaigns for social impact, working with brands, NGOs and foundations. It is a head-to-head competitor for Revolt's purpose strategy and activist campaign engagements.

Broad incumbents

• BBDO: BBDO is a global creative network where Revolt's NA CEO Kirsten Flanik was previously president of BBDO New York. BBDO competes with Revolt on enterprise creative accounts and serves as a talent and client pipeline connection.
• Ogilvy: Ogilvy operates OgilvyEarth (later Ogilvy Sustainability), the practice Freya Williams founded during her 13+ years at the firm. Ogilvy competes broadly with Revolt for enterprise sustainability communications work at significantly larger scale.
• Saatchi & Saatchi: Saatchi & Saatchi is a major global creative network with deep purpose and sustainability practice work for enterprise clients. As a broad incumbent, it competes for the same enterprise creative briefs but from a much larger holding-company platform.
• Havas London: Havas operates purpose and sustainability practices through Havas Creative and Havas Purpose, competing for enterprise brand purpose briefs. Comparable in client profile (global brands) but operates at much larger network scale.

Emerging players

• Studio Miko: An emerging purpose-led creative studio working with brands on sustainability storytelling. Smaller scale than Revolt but directly comparable in mission and creative output for values-driven brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/revoltlondon
• Instagraminstagram.com/revolt.global
• Xx.com/RevoltLondon
• Facebookfacebook.com/revoltlondon

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Revolt