INAGO
iNAGO is a Canadian-Japanese AI company that builds the netpeople platform for creating, evaluating, and deploying conversational AI agents in automotive, manufacturing, and complex product systems.
- Company typePrivate
- Founded2003
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What INAGO does
iNAGO is a privately held Canadian-Japanese artificial intelligence company that develops the netpeople platform, an AI agent lifecycle platform for building, evaluating, and deploying AI agents within real-world products and systems. Founded in 2003 (with firmographics referencing 1998) and headquartered in Toronto with a Tokyo operating entity (iNAGO Inc.), the company focuses on verticals where accuracy, control, and reliability are operationally critical — primarily mobility/automotive, manufacturing, and complex connected products, with a secondary horizontal enterprise offering for product knowledge and support automation.
The platform is structured as a core product (netpeople Agent Platform) plus modules (Agent Starter for documentation-to-agent conversion, Agent Evaluator for objective performance measurement) and a professional services line (Build with iNAGO). Technically, netpeople combines ontology-driven structured knowledge systems with multi-model AI that integrates modern language models with operational logic and reasoning, and is delivered as deployable software including on-device runtime components for vehicles, machines, and connected systems. The platform supports native integrations with vehicle signals (VSS/CAN), telematics platforms (Geotab), MES/PLC, ERP, and IoT streams, and includes simulators and toolkits for governance and continuous improvement. Research underpinning the Evaluator was developed with York University and presented at EMNLP 2025.
Commercially, iNAGO operates a hybrid go-to-market combining direct enterprise field sales (Build with iNAGO and Platform deals from $1,000/month) with a product-led self-serve motion (Starter from free to $499+/month, Evaluator from $99–$300+/month). Named enterprise customers are concentrated in automotive (F, Mack, OVIN, Tokai), and the company is actively expanding distribution through a January 2026 strategic partnership with Ottawa Infotainment to embed netpeople into the DragonFire OS infotainment platform, plus Japan-focused expansion via the Ontario Trade Mission and JSAE 2026. CEO Ron DiCarlantonio is identified as representative director and CEO.
INAGO firmographics
Firmographics- Name
- INAGO
- Legal name
- iNAGO Inc.
- Website
- https://inago.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- iNAGO is a Canadian-Japanese AI company that builds the netpeople platform for creating, evaluating, and deploying conversational AI agents in automotive, manufacturing, and complex product systems.
- Ownership category
- akta.pro rank
INAGO industry classification
Industry- Product category
- Conversational AI Platform
- NAICS
- Software Publishers (5132), Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
- akta.pro secondary industries
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Edge AI Hardware & NPUs (SoCs, modules, accelerators) (HDAAAJAC), Workplace Automation & Self-Service (RPA for IT, Chatbots, Virtual Agents) (BPAEAIAI)
Keywords
Where INAGO is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
INAGO business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Subscription - Starter: Tiered subscription pricing for netpeople Agent Starter product. Free tier for early access with limited functionality, Standard ($79-$129/month) for medium documentation sets and multiple agents, Advanced ($199-$349/month) for larger knowledge bases and multi-agent support, Scale ($499+/month) for very large documentation sets and high usage.
- Subscription - Evaluator: Tiered subscription for netpeople Agent Evaluator. Basic tier ($99-$249/month) with basic scoring and limited test cases, Advanced tier ($300+/month) with full evaluation metrics and large-scale testing.
- Subscription - Platform: Enterprise subscription for netpeople Agent Platform starting from $1,000/month, with pricing based on number of workflows, data sources and integrations, and usage volume. Includes cloud and on-device deployment, multiple workflows, data from internal systems, controlled access and permissions.
- Professional Services - Build with iNAGO: Project-based engagement for expert AI and engineering support including system design, integration, deployment, and continuous improvement. Custom pricing based on engagement scope.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for building first AI agent with small documentation sets, up to 2 agents, basic usage and evaluation |
| Subscription | Monthly | Medium tier for real product documentation and workflows with multiple agents |
| Subscription | Monthly | Advanced tier for multiple products and larger knowledge bases |
| Subscription | Monthly | Scale tier for large product portfolios and environments |
| Subscription | Monthly | Basic evaluation tier for testing AI agents against defined scenarios |
| Subscription | Monthly | Advanced evaluation tier for analyzing complex systems at scale |
| Subscription | Monthly | Enterprise platform tier for production deployment with connected systems |
| Other | Multi-year contract | Custom engagement for expert support and full system delivery |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels4 records
INAGO product offering
Product offeringCore offering
INAGO develops the netpeople platform, an AI agent lifecycle platform that builds, measures, and improves AI Agents for vehicles, machines, and connected systems. The company focuses primarily on automotive and consumer electronics verticals, offering both cloud and on-device deployment options with structured knowledge and ontology-driven behavior control.
Product overview
iNAGO offers a platform-plus-modules architecture centered on the netpeople® platform. The core product is the netpeople® Agent Platform, a unified environment for building, evaluating, deploying, and continuously improving AI agents across real-world systems. This is supplemented by two complementary modules: netpeople® Agent Starter serves as the entry point for building AI agents from product documentation, while netpeople® Agent Evaluator provides objective performance measurement and continuous improvement insights. Additionally, 'Build with iNAGO' provides expert engineering services for organizations seeking direct collaboration. The platform supports three industry verticals: Vehicle AI Agents for mobility systems, Factory AI Agents for manufacturing environments, and Complex Product AI Agents for embedded product assistance. The platform delivers deployable software including on-device runtime components and downloadable client applications for vehicles, machines, and connected systems.
Differentiator
Problem solved
Functional benefit
Products and services
- netpeople Agent Platform Core AI agent lifecycle platform that builds, measures, and improves AI agents for vehicles, machines, and connected systems; deployed via cloud or on-device runtime.
- netpeople Agent Starter Entry-level netpeople offering that lets developers quickly create AI agents using structured knowledge templates and starter assets, targeting integrators and product teams.
- netpeople Agent Evaluator Toolset within the netpeople platform for measuring and evaluating AI agent performance, enabling continuous improvement of agents in production deployments.
- Vehicle AI Agent In-vehicle conversational AI agent for automotive OEMs and Tier 1 suppliers, integrating with vehicle signals and telematics to deliver a reliable, voice-driven in-cabin experience.
- Factory AI Agent AI agent for manufacturing environments that assists operators with procedures, diagnostics, and information access, integrating with MES and enterprise backends.
Quantifiable outcome
- AI Agent score improvement from 86 to 93 after netpeople tuning (illustrative example)
Companies that use INAGO
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
INAGO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability10 records
Feature7 records
INAGO partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ottawa InfotainmentcoreStrategic collaboration to integrate iNAGO's netpeople conversational AI platform into Ottawa Infotainment's DragonFire OS automotive platform. The integration enables automotive OEMs, Tier 1 suppliers, and mobility operators to rapidly deploy customized AI agents without traditional development cycles, leveraging DragonFire OS's multi-OS architecture supporting Android, QNX, and Linux. Targets fleet operations, specialty vehicles, and mobility environments.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
INAGO competitors and assessment
Company assessmentDirect peers
- Cerence Inc. Cerence is the leading provider of AI-powered automotive assistants for in-vehicle UX, diagnostics, and driver interaction. It competes most directly with iNAGO in automotive voice/conversational AI for OEMs and Tier 1 suppliers.
- SoundHound AI: SoundHound provides voice and conversational AI across automotive, restaurants, healthcare, and IoT. It directly competes with iNAGO's netpeople platform on in-vehicle assistants and on-device voice AI for connected products.
- Kore.ai: Kore.ai offers an enterprise conversational AI platform for building, evaluating, and deploying AI agents across customer service, ITSM, and operations. Overlaps with iNAGO's enterprise segment on AI agent lifecycle management and agent orchestration.
- Cognigy: Cognigy provides a low-code conversational automation platform with enterprise-grade AI agents and integrations. Competes with iNAGO on enterprise customer service, contact center, and complex product AI deployments.
Emerging players
- Rasa: Rasa is an open-source conversational AI framework for building assistants and AI agents with full control over NLU and dialogue. Competes with iNAGO on enterprise-grade agent platforms requiring customization and on-prem deployment.
- Yellow.ai: Yellow.ai provides a multi-agent enterprise AI platform for customer service and operations across voice and digital channels. Overlaps with iNAGO's netpeople platform on agent lifecycle, evaluation, and deployment in enterprise workflows.
- Omilia: Omilia offers conversational AI for contact centers and voice self-service in enterprise and financial services. Overlaps with iNAGO's enterprise horizontal use case around voice agents, complex documentation, and measurable AI performance.
Broad incumbents
- Elektrobit: Elektrobit is an established automotive software supplier offering embedded infotainment, navigation, and UX platforms. It overlaps with iNAGO's mobility vertical as a broader automotive software incumbent that could bundle voice AI or compete with netpeople in OEM integrations.
- PTC ThingWorx: PTC ThingWorx is an established industrial IoT and AI platform for manufacturing, including operator guidance and predictive maintenance. It overlaps with iNAGO's Factory AI Agent use case on shop-floor SOPs, MES integration, and operator assistance.
Regional players
- Audiokinetic: Audiokinetic provides audio and voice middleware for automotive and entertainment, with strong OEM and Tier 1 relationships. It overlaps with iNAGO on in-vehicle voice/audio AI for connected mobility, particularly across North American automotive programs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
INAGO social profiles
Digital presenceINAGO financial estimates
Financial estimateRevenue estimate
Valuation estimate
INAGO leadership team
Management profileNumber of profiles
Profiles1 record
INAGO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
INAGO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about INAGO
What does INAGO do?
INAGO develops the netpeople platform, an AI agent lifecycle platform that builds, measures, and improves AI Agents for vehicles, machines, and connected systems. The company focuses primarily on automotive and consumer electronics verticals, offering both cloud and on-device deployment options with structured knowledge and ontology-driven behavior control.
Is INAGO a public or private company?
INAGO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was INAGO founded?
INAGO was founded in 2003. It employs 11 to 50 people.
Where is INAGO based?
INAGO is headquartered in Toronto, Canada, in the North America region.
How does INAGO make money?
Four revenue lines are on record. Subscription - Starter is the primary driver. The others are subscription - Evaluator, subscription - Platform and professional Services - Build with iNAGO.
Who are INAGO's main competitors?
Direct peers on record are Cerence Inc., SoundHound AI, Kore.ai and Cognigy. Emerging players are Rasa, Yellow.ai and Omilia. Broad incumbents are Elektrobit and PTC ThingWorx. Audiokinetic is listed as a regional player.
Does INAGO have an API?
No public API is recorded for INAGO.
What industry is INAGO in?
INAGO's product category is Conversational AI Platform. Its primary akta.pro industry code is HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management), with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 5132 and its SIC code is 7372.