Gybe Games
- Company typePrivate
- Founded2020
- HeadquartersSisli
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
Gybe Games firmographics
Firmographics- Name
- Gybe Games
- Legal name
- Gybe Games Teknoloji Anonim Şirketi
- Website
- https://gybegames.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Gybe Games industry classification
Industry- Product category
- Mobile Gaming
- NAICS
- Software Publishers (513210), Software Publishers (5132), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Casual/Hypercasual Game Studios (MPAFAAAG)
Keywords
Where Gybe Games is headquartered
LocationHeadquarters
- HQ city
- Sisli
Offices1 record
Markets served
Gybe Games business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Mobile Game Monetization (In-App Purchases & Ads): Gybe develops and publishes hyper-casual and casual mobile games available on Google Play and other app stores. Games feature in-app purchasing (virtual items, in-game currency, subscriptions) and in-game advertising (including personalized/behavioral ads via Firebase, Google Admob, Unity Analytics, Game Analytics, Facebook Analytics). Top performers like Fill The Fridge (130M+ downloads) and Orbital Balls (1M+ downloads) generate revenue through ad impressions and IAP.
- Gybe Co-pilot Platform Services: The company's AI-powered development platform Gybe Co-pilot guides external creators through game development from idea to store listing. Revenue from this platform may come through creator subscriptions, premium features, or commission on games produced through the platform.
- Virtual Items and In-Game Purchases: Per the Terms of Services (Article 8), Gybe offers subscriptions, virtual currency, and in-game items (customization elements, avatars, maps, building accelerations) purchasable with real-world money. Virtual Items are non-transferable and non-sub-licensable.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free access to Gybe Co-pilot for creators to explore and use the platform's core tools |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Gybe Games product offering
Product offeringCore offering
Gybe Games develops and publishes a portfolio of 35+ hyper-casual and casual mobile games distributed via Google Play, including flagship title Fill The Fridge (130M+ downloads). The company also operates Gybe Co-pilot, an AI-powered platform with an interactive chatbot that guides independent game creators from initial idea through to store-tested prototypes using proprietary genre documentation.
Product overview
Gybe Games operates as a game creation platform with its primary product being Gybe Co-pilot, an AI-powered game development assistant. The platform uses generative AI to guide creators from simple ideas to playable game prototypes through an interactive chatbot interface. Gybe Co-pilot includes sub-products for Ideas generation, UI/UX Audit, Workshops, and New Creative Ideas services. The ecosystem also encompasses a Games Portfolio of 40+ mobile games (including Fill The Fridge with 130M+ downloads), Gybe Academy for creator education, Market Watcher for market intelligence, and a Knowledge Base containing genre documentation. Together, these products form an integrated game creation and publishing ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- Gybe Co-pilot AI-powered game development platform featuring an interactive chatbot that draws an optimized development path for game creators based on simple ideas, guiding creators from ideation through to a playable, store-tested game prototype.
- Fill The Fridge Gybe's flagship hyper-casual mobile game with 130M+ downloads on Google Play, monetized through in-app purchases and advertising.
- Orbital Balls Casual mobile game with 1M+ downloads published by Gybe Games on Google Play.
- Collect Flag! Hyper-casual mobile game with 3M+ downloads published by Gybe Games on Google Play.
- Gybe Games Mobile Games Portfolio Collection of 35+ hyper-casual and casual mobile games developed by Gybe Games and published on Google Play, including Hoops Match!, Wordivals, Jelly Match!, Crowd Controller!, Airport Controller!, Stylist Match, Foodie Link, Easy Money 3D!, Love and Logic Puzzles, Rolled Up!, Find My Apartment, Connect Jam, Revolve Attack, and others. The portfolio has collectively surpassed 20M+ downloads.
- Gybe Academy Educational platform within Gybe's ecosystem focused on training and developing game creators, supported by a Discord community (@Gybe Academy).
Companies that use Gybe Games
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Gybe Games technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability2 records
Feature4 records
Gybe Games partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- FirebasecoreFirebase is used by Gybe Games for data processing and analytics services within its games and services. Firebase collects and processes user and device data to support game analytics and performance monitoring.
- Google Admob & AnalyticscoreGoogle Admob provides in-game advertising services, including interest-based behavioral advertising. Google Analytics tracks user engagement and game performance metrics across Gybe's services.
- Unity AnalyticscoreUnity Analytics provides game analytics services, tracking player behavior, session data, and in-game performance to support Gybe's data-driven game development process.
- Game AnalyticscoreGame Analytics is used by Gybe for dedicated mobile game analytics, tracking player engagement, retention, and monetization metrics across the game portfolio.
- Facebook AnalyticscoreFacebook Analytics is used by Gybe to analyze user data and track interactions across the company's games and services, supporting targeted advertising and user acquisition.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Gybe Games competitors and assessment
Company assessmentDirect peers
- Voodoo: Paris-based global leader in hypercasual and casual mobile games with billions of downloads. Most directly comparable to Gybe on the mobile hypercasual publishing side and operates similar AI-driven UA and creative-iteration processes.
- CrazyLabs: Israel-based mobile game publisher specializing in hypercasual and casual titles. Comparable to Gybe in genre mix, ad-driven monetization model, and reliance on high-volume creative testing.
- SayGames: Mobile hypercasual publisher with a large portfolio of casual and idle games on Google Play. Closely mirrors Gybe's publishing-centric model, ad monetization, and focus on global Android distribution.
- Homa Games: Paris-based mobile game publisher and tooling provider (Homa Lab). Highly comparable to Gybe because it combines hypercasual publishing with a creator/game-developer platform serving external studios.
- Rollic: Istanbul-based hypercasual mobile publisher (acquired by Zynga). Direct regional and category peer to Gybe, with a comparable genre portfolio and ad-driven monetization.
- Kwalee: UK-based mobile hypercasual publisher with proprietary tooling and AI-driven creative testing. Comparable to Gybe across both the publishing business and internal developer-facing tools.
Broad incumbents
- Playrix: Global casual mobile game publisher behind Homescapes and Gardenscapes. Comparable on the casual mobile games side; broader and more established than Gybe's primarily hypercasual mix.
- Unity Technologies: Provider of the Unity game engine and creator tooling used across the industry. Relevant comparison for Gybe Co-pilot as a higher-end, broad-spectrum game-creation platform with a much larger footprint.
- Roblox: User-generated-content game platform with Roblox Studio tooling for creators. Comparable to Gybe Co-pilot as a creator-economy platform, though operating at vastly larger scale and a different monetization model.
Emerging players
- Buildbox: No-code/low-code game creation platform targeting indie creators. Comparable to Gybe Co-pilot on the creator-tooling axis, though a smaller and more traditional player than Gybe's AI-native approach.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Gybe Games social profiles
Digital presenceGybe Games compliance and trust
Trust signalCompliance2 records
Gybe Games financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gybe Games leadership team
Management profileNumber of profiles
Gybe Games funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gybe Games M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gybe Games
What does Gybe Games do?
Gybe Games develops and publishes a portfolio of 35+ hyper-casual and casual mobile games distributed via Google Play, including flagship title Fill The Fridge (130M+ downloads). The company also operates Gybe Co-pilot, an AI-powered platform with an interactive chatbot that guides independent game creators from initial idea through to store-tested prototypes using proprietary genre documentation.
Is Gybe Games a public or private company?
Gybe Games is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gybe Games founded?
Gybe Games was founded in 2020. It employs 11 to 50 people.
Where is Gybe Games based?
Gybe Games is headquartered in Sisli.
How does Gybe Games make money?
Three revenue lines are on record. Mobile Game Monetization (In-App Purchases & Ads) is the primary driver. The others are gybe Co-pilot Platform Services and virtual Items and In-Game Purchases.
Who are Gybe Games's main competitors?
Direct peers on record are Voodoo, CrazyLabs, SayGames, Homa Games, Rollic and Kwalee. Broad incumbents are Playrix, Unity Technologies and Roblox. Buildbox is listed as an emerging player.
Does Gybe Games have an API?
No public API is recorded for Gybe Games.
What industry is Gybe Games in?
Gybe Games's product category is Mobile Gaming. Its primary akta.pro industry code is MPAFAAAG, Casual/Hypercasual Game Studios. Its NAICS code is 513210 and its SIC code is 7372.