FlatRate Moving
FlatRate Moving is a U.S. moving and relocation services company, founded in 1991 and headquartered in New York City, that pioneered all-inclusive flat-rate pricing and serves residential, commercial, government, military, and luxury customers across nine U.S. cities and 90+ countries via direct offices and a 160+ agent international network.
- Company typePrivate
- Founded1991
- HeadquartersHayward, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What FlatRate Moving does
FlatRate Moving is a U.S.-headquartered moving and relocation services company founded in 1991 in New York City by Sharone Ben Harosh. It pioneered the all-inclusive flat-rate pricing model in the moving industry, guaranteeing customers a single price covering labor, travel, fuel, packing materials, and basic services with no hidden fees. The company operates directly owned offices across nine U.S. markets — including NYC, Los Angeles, San Francisco, Miami, and Washington DC — plus a London office, with destination services delivered through a network of 160+ international agents across 90+ countries. Headcount is reported in the 1,001-5,000 range and the company has completed 500,000+ moves over its operating history.
The company's core technology stack centers on a proprietary pricing engine called the FlatRate Formula, which calculates quotes based on inventory volume (cubic feet), distance, and complexity factors; the company reports a 99.6% quote accuracy rate against this methodology. The My FlatRate mobile application (iOS and Android) provides customers with move management, digital photo inventory, real-time truck tracking, and direct messaging with relocation specialists. Every item handled is photographed and barcoded through a digital inventory system for accountability through the move lifecycle. Operational metrics disclosed include 99.5% on-time pickup/delivery and a 97.2% client satisfaction rating.
Commercially, FlatRate generates revenue primarily through one-time residential, commercial, and international moving transactions, supplemented by recurring monthly storage fees for climate-controlled facilities in each major U.S. market. Additional revenue streams include premium ELITE white-glove moving services, military and government relocations (with certifications from GSA, the U.S. Department of Defense Surface Deployment and Distribution Command, and the United Nations), and ancillary consumer products such as moving boxes via the wholly-owned frboxstore.com subsidiary. The go-to-market model combines inside sales for inbound online and phone quote requests, field sales teams for in-home enterprise and government appointments, and self-service digital quoting through flatrate.com and the mobile app.
FlatRate Moving firmographics
Firmographics- Name
- FlatRate Moving
- Legal name
- Flat Rate Movers, Ltd.
- Website
- https://flatrate.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- FlatRate Moving is a U.S. moving and relocation services company, founded in 1991 and headquartered in New York City, that pioneered all-inclusive flat-rate pricing and serves residential, commercial, government, military, and luxury customers across nine U.S. cities and 90+ countries via direct offices and a 160+ agent international network.
- Ownership category
- akta.pro rank
FlatRate Moving industry classification
Industry- Product category
- Moving and Relocation Services
- NAICS
- Used Household and Office Goods Moving (48421), Used Household and Office Goods Moving (484210), General Warehousing and Storage (49311)
- SIC
- Trucking (No Local) (4213), Public Warehousing & Storage (4220)
- akta.pro primary industry
- Retail Store & Commercial Space Moving (Stores, Salons, Restaurants) (HSAKAKAH)
- akta.pro secondary industries
- Small Local Moves (Studio/1BR, Mini-Moves) (HSAKAAAF), Interstate Small Moves & Partial Loads (Consolidated/Shared Truckload) (HSAKABAE)
Keywords
Where FlatRate Moving is headquartered
LocationHeadquarters
- HQ city
- Hayward
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
FlatRate Moving business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Residential Moving Services: One-time transaction-based revenue from local, long-distance, and international residential moves. Pricing is inventory-based using the FlatRate Formula with guaranteed all-inclusive rates covering labor, travel, packing materials, and basic services.
- Commercial and Corporate Moving: Revenue from office and business relocations, including overnight moves, event management, and warehousing services. Typically higher-value transactions with project management components.
- Storage Services: Short-term and long-term storage solutions in climate-controlled facilities. Customers pay monthly rates for private rooms with 24/7 security, with additional delivery charges for item retrieval.
- Elite White Glove Services: Premium luxury moving services for high-net-worth individuals, government officials, and corporate executives. Includes dedicated concierge, custom crating, and fully managed moves with discretionary handling.
- International Moving Services: Door-to-door international relocation services with sea and air freight options. Revenue includes customs handling, shipping containers (FCL/LCL), and delivery to final destination.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | All-Inclusive Flat Rate Moving |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
FlatRate Moving product offering
Product offeringCore offering
FlatRate Moving is a full-service moving and relocation company that pioneered all-inclusive flat-rate pricing in 1991. It provides local, long-distance, international, commercial, and luxury (ELITE White Glove) moving services, along with storage, packing, and specialty services across major U.S. metros and through a 160+ international agent network. Pricing is calculated via the proprietary FlatRate Formula based on inventory volume, distance, and complexity, with quotes guaranteed and no hidden fees.
Product overview
FlatRate Moving is a moving and relocation services company that operates a multi-location platform offering local, long-distance, international, and luxury moving services. The core offering is the all-inclusive flat-rate pricing model (The FlatRate Formula) that guarantees one price including all labor, travel, packing, and no hidden fees. The product portfolio includes: core moving services (Local Moving, Long Distance Moving, International Moving, Commercial/Office Moving, Residential Moving, Household Goods Moving); specialty services (ELITE White Glove Moving, Military Relocation, Corporate Relocation, Piano Movers, Art & Antiques, Student Moving); supporting services (Storage with Art Storage and Elite Storage variants, Packing Services, Box Delivery, Small Delivery, Carpentry, TV & Audio Installation); shipping options (Consolidated Moving, Cross Country Moving, Interstate Moving Express); and technology products (My FlatRate App, The Box Store e-commerce). The company serves major US cities (NYC/Manhattan, Los Angeles, San Francisco, Miami, Washington DC) plus New Jersey, Orlando, and London, with 160+ international agents worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- ELITE White Glove Moving: Premium luxury moving service with dedicated personal concierge, custom crating, and discreet handling for high-value items including art, antiques, and irreplaceable objects.
Products and services
- Local Moving
Quantifiable outcome
- 99.6% quote accuracy rate from estimate to final price
- +3 more outcomes
Companies that use FlatRate Moving
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
FlatRate Moving technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
FlatRate Moving partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- U.S. Air Force (Hanscom Air Force Base)coreFlatRate Moving was awarded a five-year contract by the U.S. Air Force to provide personnel relocation services at Hanscom Air Force Base. The contract covers moving approximately 3,000 personnel within and between base facilities, including packing, transportation, and reassembly. Valued between $3 million and $5 million, this represents a significant government contract win.
- U.S. Department of Defense (Surface Deployment and Distribution Command)coreFlatRate is certified by the U.S. Department of Defense as an approved mover for military relocations through the Surface Deployment and Distribution Command. This certification enables the company to handle military personnel moves across the US and internationally.
- United NationscoreFlatRate Moving has been approved as a certified moving company by the United Nations, enabling the company to assist with global personnel relocations for UN staff and affiliated organizations worldwide.
- U.S. General Services Administration (GSA)coreFlatRate is approved as a GSA vendor, allowing the company to provide moving services for federal government agencies through the General Services Administration's programs.
- 160+ International Moving AgentscoreFlatRate operates with a network of 160+ international moving agents stationed worldwide to support global relocations. This network provides destination services, customs handling assistance, and coordinated international moves across 90+ countries.
Scale indicators9 records
Recent moves5 records
Expansion highlights5 records
FlatRate Moving competitors and assessment
Company assessmentDirect peers
- Two Men and a Truck: Large multi-territory residential and commercial moving franchise with a comparable full-service, fixed-price offering across many of the same U.S. metros as FlatRate. Both compete for apartment, household, and small-office relocations with bundled labor and transport.
- Gentle Giant Moving Company: Premium regional full-service mover operating across the East Coast and select West Coast metros with similar local and long-distance household and commercial moves. Comparable service intensity, urban focus, and reputation-driven brand positioning.
Broad incumbents
- United Van Lines: One of the largest U.S. interstate household goods van lines, offering local, long-distance, and international moves through an agent network. Competes with FlatRate on long-distance and government/military relocation contracts, but at much larger scale and broader scope.
- Allied Van Lines: Major national van line with agent-based household, commercial, and international moving services. Overlaps directly with FlatRate's long-distance and corporate relocation offerings and competes for the same government-move pipelines.
- North American Van Lines: Large interstate household goods and commercial carrier serving corporate, military, and government customers. Comparable long-distance and corporate relocation capabilities, but with a broader agent model rather than FlatRate's branded direct operations.
- Mayflower Transit: National household goods van line offering interstate and international moves via a network of agents. Comparable long-distance and corporate move product, with overlapping government and military contract opportunities.
- Atlas Van Lines: Interstate household goods and corporate relocation carrier with agent network in major U.S. metros. Competes with FlatRate on long-distance household, government, and corporate relocation segments.
- Wheaton World Wide Moving: Interstate household goods carrier with corporate, military, and government relocation offerings through agent partners. Direct overlap with FlatRate's long-distance and government-contracted move segments.
- Bekins Van Lines: National interstate household goods and commercial mover with comparable local-agent model. Overlaps with FlatRate's residential, commercial, and government move product lines across U.S. metros.
Emerging players
- PODS: Portable moving and storage container company serving local and long-distance relocations. Competes for the same residential customer wallet share but with a self-service container model rather than FlatRate's full-service crew-based moves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
FlatRate Moving social profiles
Digital presenceFlatRate Moving compliance and trust
Trust signalCompliance6 records
FlatRate Moving financial estimates
Financial estimateRevenue estimate
Valuation estimate
FlatRate Moving leadership team
Management profileNumber of profiles
Profiles1 record
FlatRate Moving subsidiaries and ownership
Company hierarchySubsidiaries1 record
FlatRate Moving funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FlatRate Moving M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FlatRate Moving
What does FlatRate Moving do?
FlatRate Moving is a full-service moving and relocation company that pioneered all-inclusive flat-rate pricing in 1991. It provides local, long-distance, international, commercial, and luxury (ELITE White Glove) moving services, along with storage, packing, and specialty services across major U.S. metros and through a 160+ international agent network. Pricing is calculated via the proprietary FlatRate Formula based on inventory volume, distance, and complexity, with quotes guaranteed and no hidden fees.
Is FlatRate Moving a public or private company?
FlatRate Moving is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FlatRate Moving founded?
FlatRate Moving was founded in 1991. It employs 1,001 to 5,000 people.
Where is FlatRate Moving based?
FlatRate Moving is headquartered in Hayward, United States, in the North America region.
How does FlatRate Moving make money?
Five revenue lines are on record. Residential Moving Services are the primary driver. The others are commercial and Corporate Moving, storage Services, elite White Glove Services and international Moving Services.
Who are FlatRate Moving's main competitors?
Direct peers on record are Two Men and a Truck and Gentle Giant Moving Company. Broad incumbents are United Van Lines, Allied Van Lines, North American Van Lines, Mayflower Transit, Atlas Van Lines, Wheaton World Wide Moving and Bekins Van Lines. PODS is listed as an emerging player.
Does FlatRate Moving have an API?
No public API is recorded for FlatRate Moving.
What industry is FlatRate Moving in?
FlatRate Moving's product category is Moving and Relocation Services. Its primary akta.pro industry code is HSAKAKAH, Retail Store & Commercial Space Moving (Stores, Salons, Restaurants), with a secondary code of HSAKAAAF, Small Local Moves (Studio/1BR, Mini-Moves). Its NAICS code is 48421 and its SIC code is 4213.