Creapills

What Creapills does

Creapills is a Paris-based private French company (SAS, registered capital €1,000) operating a dual business as both a creative media platform and a full-service advertising agency. The media platform — creapills.com — curates and publishes creative advertising campaigns, design projects, and brand activations from around the world, maintaining an editorial archive of 662+ pages spanning 2017–2026 and distributing content across eight social platforms with a combined following exceeding 6.8 million users. The agency arm offers strategy, creative development, and production services to enterprise brand clients, with named engagements including UNIQLO, Hasbro, Paramount, Crédit Agricole, Samsung, Factorial, tonies, and SCC France, alongside public-sector and NGO work for Cybermalveillance.gouv.fr and Fondation de la Mer.

The company monetizes through three streams: (1) agency fees from brand clients for campaign strategy, creation, and production; (2) advertising revenue on the media platform via Google Adsense, supplemented by Google Analytics for traffic analysis; and (3) a free weekly newsletter that serves as a direct audience channel and lead-generation mechanism supporting both the media and agency businesses. Operations are lean, with 1–10 employees, and the firm is led by Maxime Delmas as Directeur de la publication.

Creapills is founder-controlled with no disclosed external investors, parent company, or funding history. The technology footprint is limited to standard web infrastructure (OVH hosting, Google analytics/ads, Local Studio for site design) plus social platform integrations (Instagram, TikTok, Pinterest embeds). The 'Creapills' name is a registered trademark at INPI. No public APIs, SDKs, proprietary AI capabilities, or developer tools are offered; the company's value sits entirely in its editorial content library, audience reach, and creative talent.

Name

Creapills

Legal name

Creapills

Website

https://creapills.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Creapills is a Paris-based private company that operates both a creative media platform curating global advertising and design campaigns and a full-service advertising agency serving enterprise brand clients across multiple industries.

Ownership category

akta.pro rank

Product category

Advertising Services

NAICS

Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ)

akta.pro secondary industry

Customer Journey Orchestration & Campaign Management (BPAFAFAF)

Keywords

• Creative advertising
• Brand marketing
• Media curation
• Campaign production
• Content marketing

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Media content monetization: Creapills generates content through a media platform featuring curated creative campaigns, branded articles, and editorial content. The site uses Google Analytics for traffic analysis and Google Adsense for advertising revenue, suggesting ad-supported content monetization.
2. Creative agency services: As a full-service advertising agency, Creapills provides strategy, creation, and production services to brand clients including UNIQLO, Hasbro, Paramount, Crédit Agricole, and over 100 other brands. This represents agency fee-based revenue.
3. Newsletter: A free weekly newsletter is offered to subscribers. While the newsletter itself is free, it serves as a lead generation and audience-building tool supporting both the media and agency revenue streams.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Creapills operates a curated creative media platform (creapills.com) that publishes editorial coverage of innovative advertising, design, and brand activation campaigns from around the world, alongside the Creapills Agency, a full-service creative advertising agency providing strategy, creation, and production services to brand clients including UNIQLO, Hasbro, Paramount, Crédit Agricole, and more than 100 other brands.

Product overview

Creapills operates as both a creative media platform and an advertising agency. The core offering consists of the Creapills Media Platform (creapills.com), a content curation site that showcases creative campaigns and design projects from global brands and creators. Complementing this is the Creapills Agency, which provides full-service creative advertising capabilities including strategy, creation, and production for brand clients. The Creapills Newsletter serves as a subscription-based content delivery mechanism, sending weekly curated creative content to subscribers. These three offerings work together: the media platform generates organic content and audience reach, the agency leverages this expertise for paid brand engagements, and the newsletter maintains audience engagement through regular direct communication.

Differentiator

Problem solved

Functional benefit

Products and services

• Creapills Media Platform A French-language creative media platform that curates and showcases innovative advertising campaigns, design projects, and brand activations from around the world. The site publishes daily editorial articles and has archived over 662 pages of content across nine-plus years, serving marketing professionals, designers, and creative enthusiasts seeking trend intelligence and creative inspiration.
• Creapills Agency

Quantifiable outcome

• 14.8 million people reached through a single campaign for Cybermalveillance.gouv.fr
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Two partnerships are on record, tiered minor.

• OVHminorOthersOVH is the web hosting provider for creapills.com. Based in Roubaix, France, OVH provides the server infrastructure for the website. Capital social of 50,000,000 euros.
• Local StudiominorImplementation/ SI/ Consulting PartnerLocal Studio (localstudio.fr) is credited for the design and development of the Creapills website.

Scale indicators11 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• The Drum: Global creative-advertising media outlet with events, awards and agency services. Closely comparable to Creapills' dual media-plus-agency model and its curation of creative advertising work worldwide.
• Adweek: Leading US-based media brand covering advertising, marketing and media industries with substantial social following. Analogous to Creapills in serving as a destination for creative advertising content and industry intelligence.
• BETC Paris: Paris-headquartered full-service creative agency with strong track record of award-winning campaigns for global brands such as Lacoste and Evian. Closest geographic peer competing in the same French creative market as Creapills' agency arm.
• It's Nice That: UK-based creative media platform curating design, advertising and creative work with strong social following. Highly comparable to Creapills' content-curation model and audience-building approach.
• Rosapark: Independent Paris-based creative advertising agency known for bold, design-led campaigns. Comparable as a French boutique agency operating in the same category as Creapills' agency offering.
• Campaign Magazine: Global trade publication covering advertising, marketing and media industries. Comparable media-side peer to Creapills' content publishing and curation operation.
• Hérézie: Independent Paris-based creative agency recognized for provocative and purpose-driven campaigns. Closely comparable French boutique agency competitor in the same geography and category as Creapills.

Broad incumbents

• Wieden+Kennedy: Independent global creative agency network producing flagship work for Nike, Airbnb and other major brands. Operates in the same creative agency category as Creapills but at materially larger scale across multiple global offices.
• Droga5 (Accenture Song): New York-headquartered creative agency operating within Accenture Song, serving global brands such as Google, The New York Times and Heineken. Represents the scaled incumbent tier competing for the same major brand clients Creapills serves.
• 72andSunny: Global creative agency with offices in Los Angeles, Amsterdam and Seoul working with brands like Google, Samsung and Activision. Comparable creative-agency positioning but with vastly greater geographic and operational scale than Creapills.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Creapills
• YouTubeyoutube.com/c/Creapills
• Facebookfacebook.com/Creapills
• LinkedInlinkedin.com/company/creapills
• Instagraminstagram.com/creapills
• TikToktiktok.com/@creapills?lang=fr
• Pinterestfr.pinterest.com/creapills

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creapills