What Growershouse-com does

GrowersHouse (Growershouse.com) is a US-based hydroponics equipment e-commerce retailer operating a Shopify storefront with 4,391+ SKUs spanning LED grow lights, nutrients, propagation supplies, HVAC, irrigation, harvesting equipment, and related specialty inputs. Its proprietary Ventana Plant Science nutrient line represents owned-brand SKU margin capture, while a jointly controlled CannaCribs Consulting subsidiary provides cultivation advisory services to commercial accounts. The company serves three customer segments — hobbyist/home growers, professional growers, and large-scale commercial operators — with the latter supported by a dedicated Commercial Division staffed by account executives with cultivation experience and PhD-level horticulture consultants.

The business model combines standard long-tail e-commerce mechanics (free shipping on orders over $75, broad catalog pricing from $1.52 to $99,000) with hybrid physical fulfillment via will-call pickup locations in Tucson and Phoenix, Arizona. Distribution extends to the continental US and Canada. Brand partnerships with Netafim, CannaCribs, Stash Nutrients, and others expand SKU breadth and commercial credibility, while the tech stack remains conventional — Shopify, Klaviyo, Hotjar, Snowplow, and Google Analytics — with no disclosed AI/ML, proprietary data flywheel, or differentiated platform layer. The company is privately held with no disclosed funding rounds, parent entity, or revenue figures.

Name

Growershouse-com

Legal name

GrowersHouse

Website

https://growershouse.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

GrowersHouse is a US/Canada hydroponics equipment e-commerce retailer offering 4,391+ SKUs across lighting, nutrients, HVAC, and irrigation to hobbyist, professional, and commercial cultivators, supported by a proprietary nutrient brand and consulting arm.

Ownership category

akta.pro rank

Headquarters

HQ city

Tucson

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. E-commerce Retail Sales: Online retail sales of hydroponic equipment and supplies to hobbyist, professional, and commercial growers. Products include grow lights, nutrients, harvesting equipment, HVAC, irrigation systems, and propagation supplies across 4,391+ SKUs.
2. B2B/Commercial Sales: Commercial account program offering bulk pricing, tax-exempt purchasing for qualified businesses, and dedicated account executives for complex business needs.
3. Professional Services: Consulting services through CannaCribs Consulting for commercial facility design, build, retrofit, and optimization. Free irrigation consulting and financing options available.
4. Subscription/Subscribe & Save: Subscribe and Save program for recurring supply orders, enabling auto-ship of consumable products like nutrients and growing media.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

GrowersHouse.com is an online and in-store retailer of hydroponic and indoor-cultivation equipment, selling grow lights, nutrients, harvesting tools, HVAC, irrigation, and propagation supplies across 4,391+ products. It serves both individual hobbyist growers (B2C) through its e-commerce site and retail showrooms in Tucson and Phoenix, and licensed commercial cultivators through a dedicated B2B/Commercial Division.

Product overview

GrowersHouse is a hydroponics and controlled-environment agriculture (CEA) supply company operating as a multi-category e-commerce platform and B2B commercial supplier. The product portfolio centers on LED grow lights (including fixtures, bulbs, hangers, timers, controllers, and under-canopy lighting), complete nutrient systems (liquid, powder, and organic formulas including the Ventana Plant Science sub-brand), and environmental control equipment (HVAC, irrigation, air/water management). Supporting categories include harvesting/processing equipment, IPM/plant care products, propagation supplies, soil/growing media, and tools/accessories. The company offers commercial division services including consulting, financing, and irrigation design for large-scale operations, plus will-call pickup at Tucson and Phoenix locations. With 4,391 products across 11 main lighting categories alone, the platform serves both hobbyist and commercial growers through a unified Shopify storefront.

Differentiator

Problem solved

Functional benefit

Brands

• Ventana Plant Science: Proprietary nutrient and plant science brand sold exclusively through GrowersHouse, featuring products including cloning gels, OrganiPlugs, and complete nutrient lines.

Products and services

• Grow Lights Lighting fixtures and accessories for indoor plant cultivation, sold to home growers and commercial cultivation operations via the e-commerce site and B2B/Commercial Division.
• Nutrients Plant nutrients and feeding products for hydroponic and soil-based cultivation, sold to hobbyist and commercial growers.
• Harvesting Equipment Trimming, drying, and processing tools used at the harvest stage of cultivation, sold to home and commercial growers.
• HVAC Equipment Heating, ventilation, and air-conditioning equipment for climate-controlled cultivation environments, primarily sold through the B2B/Commercial Division.
• Irrigation Equipment Watering, fertigation, and hydroponic irrigation components used to deliver nutrients to crops in cultivation facilities.
• Propagation Supplies Cloning, seedling, and early-stage plant propagation supplies for hydroponic and indoor cultivation operations.
• CannaCribs Consulting Consulting service operated as a subsidiary of GrowersHouse.com that advises cultivators on facility buildouts and operations, often paired with equipment purchases.

Quantifiable outcome

• Same-hour pickup availability for in-stock items in Tucson and Phoenix locations
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• CannaCribs ConsultingcoreImplementation/ SI/ Consulting PartnerCannaCribs team tours cultivation facilities worldwide and helps design and build commercial facilities. Offers world-class professionals including multiple PhDs and 50+ years of collective cultivation experience. Brings best practices from the most renowned farms.
• Ventana Plant SciencecoreTechnology or IntegrationProprietary brand line of science-backed plant nutrients for controlled environment agriculture. Includes products for vegetative growth, flowering, micronutrients, biostimulants, and commercial-scale nutrient solutions.
• Stash NutrientscoreChannel Partner/ Reseller/ DistributorFeatured brand partner for premium plant additives and nutrient kits. Products include Stash Blend Premium Plant Additive and complete nutrient line kits.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Happy Hydro: Online-direct hydroponic retailer offering grow lights, tents, nutrients, and environmental control equipment. Closely comparable e-commerce-first business model targeting the same hobbyist and small-commercial customer base as GrowersHouse.
• Way to Grow: Regional specialty hydroponic retailer with storefronts and online sales across lighting, nutrients, and propagation supplies. Direct competitor for both hobbyist home-grow setups and small-to-mid commercial cultivator accounts.
• GrowGeneration: Publicly traded (GRWG) specialty hydroponic and cannabis cultivation supplies retailer operating a chain of brick-and-mortar stores plus e-commerce. Direct competitor in commercial and hobbyist segments with comparable product breadth across lighting, nutrients, and environmental control.
• Hydrofarm Holdings Group: Publicly traded (HYFM) specialty distributor of hydroponic equipment, lighting, nutrients, and climate control products serving both hobbyist and commercial growers. Direct competitor across virtually every product category GrowersHouse carries, with significantly larger scale and broader geographic footprint.
• HTG Supply: Multi-location specialty hydroponic retailer with both storefronts and online sales across lighting, nutrients, and grow equipment. Closely comparable business model to GrowersHouse's e-commerce-plus-will-call approach, serving overlapping hobbyist and commercial segments.
• Sunlight Supply: Legacy wholesale and retail distributor of hydroponic equipment and indoor gardening supplies with a national dealer network. Direct competitor at the wholesale/distribution layer feeding retail hydroponic shops, overlapping with GrowersHouse's commercial division offering.

Broad incumbents

• 1000Bulbs.com: Large online lighting retailer with a dedicated commercial and horticultural lighting category. Adjacent incumbent competing with GrowersHouse on LED grow lights, HIDs, bulbs, and lighting accessories.
• Hawthorne Gardening Company: Scotts Miracle-Gro subsidiary and the largest U.S. specialty hydroponic distributor, serving both retail and commercial cannabis/horticulture customers. Operates as a broader incumbent across the same lighting, nutrients, media, and environmental categories as GrowersHouse, with far greater scale and proprietary brand portfolio.

Emerging players

• AC Infinity: Direct-to-consumer manufacturer of inline fans, ducting, and environmental controllers — a brand GrowersHouse actively resells. Comparable in that AC Infinity is increasingly building direct e-commerce that overlaps GrowersHouse's environmental control category.

Regional players

• Gotham Hydroponics: Regional hydroponic retailer serving the Northeast U.S. with storefront and online sales across lighting, nutrients, and grow systems. Comparable assortment and customer base to GrowersHouse but operating in a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/growershouse
• Facebookfacebook.com/growershousehydroponics
• LinkedInlinkedin.com/company/growers-house

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Growershouse-com