LOOP-LOC

What LOOP-LOC does

LOOP-LOC (legal entity Pool Cover Corp.) is a privately held, family-owned manufacturer of inground pool safety equipment founded in 1978 by Bill Donaton and headquartered in a 200,000 square foot facility in Hauppauge, New York, with approximately 300 employees. The company designs and produces safety pool covers (Super Dense Mesh, Aqua-Xtreme virtually solid mesh, ULTRA-LOC III solid, and on-ground and commercial variants), luxury vinyl pool liners, and the BABY-LOC line of removable pool fencing. Core technology includes patented child safety intrusion barriers (CABLE-LOC and GAPGUARD), proprietary mesh weaves that block up to 99% of sunlight while draining up to 80 gallons per minute, and UL-certified safety construction that exceeds ASTM F1346-91 standards.

Name

LOOP-LOC

Legal name

Pool Cover Corp.

Website

https://looploc.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

51–100 employees

Short description

LOOP-LOC is a family-owned manufacturer of UL-certified safety pool covers, luxury vinyl liners, and removable pool fencing for residential and commercial inground pools, sold exclusively through a network of certified dealers across North America and select international markets.

Ownership category

akta.pro rank

Product category

Pool Safety Covers and Equipment

NAICS

Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112)

SIC

Unsupported Plastics Film & Sheet (3081), Miscellaneous Plastics Products (3080)

akta.pro primary industry

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)

Keywords

• Pool safety covers
• Mesh pool covers
• Vinyl pool liners
• Removable pool fencing
• Inground pool equipment

Headquarters

HQ city

Hauppauge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Pool Safety Covers: Custom-manufactured safety pool covers sold as one-time purchases through certified pool dealers. Includes mesh, solid, and virtually solid mesh options with 15-year pro-rated warranty.
2. Luxury Vinyl Pool Liners: Custom-designed vinyl liners for inground pools sold through dealer network. Available in 20 mil or 28 mil thickness with 20-year pro-rated warranty.
3. BABY-LOC Removable Fencing: Removable pool safety fencing with 5-year pro-rated warranty, sold through pool professionals.
4. Replacement Parts and Accessories: Self-adhesive patch kits, cover pumps, and other accessories available for purchase through dealers or buy-parts section.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

LOOP-LOC manufactures custom safety pool covers (mesh, virtually solid mesh, and solid variants), luxury vinyl inground pool liners in over 40 exclusive patterns, and BABY-LOC removable pool fencing. All products are made in the USA at the company's 200,000 sq ft Hauppauge, New York facility and are sold exclusively through a network of certified pool dealers and swimming pool professionals who handle measurement, installation, and service.

Product overview

LOOP-LOC is a pool safety equipment manufacturer offering a portfolio of interconnected products centered on pool safety, pool aesthetics, and pool maintenance. The core offering consists of four safety pool cover types — Super Dense Mesh, Aqua-Xtreme Virtually Solid Mesh, ULTRA-LOC III Solid, and On-Ground and Commercial variants — all UL-certified and exceeding ASTM standards, featuring patented child safety intrusion barriers (CABLE-LOC, GAPGUARD) and a range of cover treatments (Deck-Loc, Protect-A-Gap, Aqua-Loc, Logo-Loc). Complementary safety products include BABY-LOC removable pool fencing with self-latching magnetic gates. The luxury pool liner line provides over 40 exclusive vinyl liner patterns in 20/28 mil thicknesses, CFFA-certified and backed by a 20-year pro-rated warranty, supported by the MIRAGE interactive pool visualizer tool. Accessories include self-adhesive patch kits and automatic cover pumps. All products are manufactured in the company's 200,000 sq ft facility in Hauppauge, New York.

Differentiator

Problem solved

Functional benefit

Brands

• Sea Melody: Luxury pool liner pattern from The Siren's Whisper Collection
• Tidalmyst
• Pearl Eclipse
• Aqua-Xtreme
• Super Dense Mesh
• The Elephant Cover

Products and services

• Super Dense Mesh Safety Pool Cover Mesh safety pool cover that blocks virtually all sunlight while allowing rain and melting snow to drain through. Available with patented CABLE-LOC and GAPGUARD child safety intrusion barriers; offered in green, black, gray, tan, or blue. For residential inground pool owners seeking certified safety covers.
• Aqua-Xtreme Virtually Solid Mesh Safety Cover Light-blocking mesh safety cover that deters algae growth and drains up to 80 gallons of water per minute without clogging; 50% lighter than solid covers. Available in hunter green, sapphire navy, mojave brown, or steel gray. For residential inground pool owners who want light-blocking benefits with mesh drainage.
• ULTRA-LOC III Solid Safety Pool Cover Solid safety pool cover that blocks 100% of sunlight, available with optional mesh drainage panels. Manufactured with premium coated vinyl and enhanced 100% polyester rip-stop scrim. Available in green, designer blue, mocha, or gray. For residential pool owners wanting maximum light blockage.
• On-Ground Safety Pool Cover Safety pool cover designed for on-ground pools, offering the same safety, strength, and protection as the in-ground pool cover variants.
• Commercial Safety Pool Covers Safety pool covers designed for commercial pools to prevent unsupervised access during the off-season and reduce liability risks. For hotels, resorts, community centers, fitness facilities, and commercial aquatic centers.
• BABY-LOC Removable Pool Fencing Removable pool fencing with premium aluminum poles, poly-coated open-weave mesh fabric, and double-ended latches; self-latching magnetic gate available as an option. Meets all ASTM standards in 4-foot and 5-foot heights. Backed by a 5-year pro-rated warranty. For homeowners with young children seeking an additional layer of pool access deterrence.
• Luxury Pool Liners Designer in-ground vinyl pool liners manufactured from 100% virgin vinyl in 20 mil or 28 mil thicknesses; available in over 40 exclusive patterns including Sea Melody, Tidalmyst, Pearl Eclipse, and more. CFFA-P-101 certified and backed by a 20-year pro-rated warranty. For inground pool owners seeking premium aesthetic liners.
• Self-Adhesive Vinyl Patch Kits Self-adhesive vinyl patch kits (4" x 8", 3 per pack) for repairing small holes up to 3 inches in LOOP-LOC covers. Available through dealers or the buy-parts section of the website.
• Automatic Cover Pump Automatic self-priming cover pump (Superior Pump model #92395 or Little Giant Pump model # APCP-1700) required for ULTRA-LOC solid covers without mesh drainage panels to remove accumulated water and maintain safety cover performance standards.

Quantifiable outcome

• Drains up to 80 gallons of water per minute without clogging (Aqua-Xtreme)
• +3 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Pool Professionals/Dealers NetworkcoreChannel Partner/ Reseller/ DistributorLOOP-LOC products are sold exclusively through a network of certified swimming pool professionals. Dealers provide measurement, installation, and ongoing service for custom safety covers, liners, and fencing. The company maintains an extensive dealer locator on its website to connect customers with local professionals across the United States, Canada, and internationally.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Latham Pool Products: Latham is a major manufacturer of in-ground vinyl pool liners with extensive pattern catalogues and dealer distribution—directly comparable to LOOP-LOC's luxury liners product line.
• Merlin Industries: Merlin Industries manufactures mesh and solid safety pool covers with comparable UL/ASTM certifications and a similar dealer-distribution model; both companies directly compete for the same installer channel.
• Cover-Pools: Cover-Pools manufactures automatic and manual safety pool covers and distributes through professional pool builders and dealers—overlapping channel and customer base with LOOP-LOC.
• Anchor Industries: Anchor Industries produces mesh and solid safety pool covers and related specialty fabric products for residential and commercial pools—closest comparable in terms of fabric-based safety cover manufacturing.
• Meyco Products: Meyco is one of the original safety pool cover manufacturers (predating LOOP-LOC's entrance) and offers mesh and solid safety covers through pro-dealer distribution—peer-comparable product and go-to-market.
• GLI Pool Products: GLI manufactures vinyl pool liners and winter pool cover products for inground pools via pool dealer channels—directly comparable product offering.
• Life Saver Pool Fence: Life Saver is a leading manufacturer of removable mesh pool safety fencing sold through installers—directly comparable to LOOP-LOC's BABY-LOC product line.

Others

• POOLCORP: PoolCorp is the largest distributor of pool supplies and related products through its SCP and other distribution networks—LOOP-LOC's products flow through these distributors and adjacent dealers, making PoolCorp a key channel partner.

Broad incumbents

• Pentair Pool Products: Pentair is a global incumbent in residential pool equipment and water treatment, operating with a broader product portfolio but overlapping in pool professional distribution.
• Hayward Pool Products: Hayward is a broad incumbent manufacturer of pool equipment (pumps, filters, heaters, automation) serving the same installer channel and residential pool market—provides a comparable scale and channel benchmark.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Pinterestpinterest.com/looploc
• Xx.com/looploc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LOOP-LOC