SpringboardVR
- Company typePrivate
- Founded2017
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
SpringboardVR firmographics
Firmographics- Name
- SpringboardVR
- Legal name
- Deploy Reality Ltd.
- Website
- https://springboardvr.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
SpringboardVR industry classification
Industry- Product category
- VR Venue Management Software
- NAICS
- Amusement Arcades (71312), Amusement Parks and Arcades (7131)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- VR & Immersive Esports/LBE Venues (VR Arenas, Sim Racing Pods) (MPAFALAE)
- akta.pro secondary industry
- Venue & Facility Reservations (Private Rooms, Event Spaces) (HSACALAJ)
Keywords
Where SpringboardVR is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
SpringboardVR business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Supply Chain, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Platform Subscription (Per Station): Annual subscription model billed per station, providing access to venue management platform, content licensing, and all features. Operators can cancel any time with no contract.
- Content Licensing - Per Minute: Flexible content licensing options including per-minute billing for VR experiences, allowing operators to pay based on actual usage.
- Content Licensing - Monthly/Yearly: Monthly and yearly content licensing subscription options providing flexibility for different operator needs.
- Custom Experiences: Additional fee per custom experience for venue-specific or bespoke VR experiences, billed annually per experience.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | ALL FEATURES - Full platform access per station |
| Subscription | Annual | CUSTOM EXPERIENCES - Per experience pricing |
| Usage-based | Pay-as-you-go | Content Licensing - Per Minute |
| Subscription | Monthly | Content Licensing - Monthly/Yearly Options |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
SpringboardVR product offering
Product offeringCore offering
SpringboardVR provides a unified venue management and content distribution SaaS platform for location-based virtual reality operators. Its core product combines station/device management, an in-headset self-service VR content launcher, an online reservation system with payment integrations, and a commercial marketplace of 300+ licensed VR titles. The platform is offered as a per-station annual subscription and serves VR arcades, free-roam arenas, educational institutions, and other entertainment venues.
Product overview
SpringboardVR is a unified venue management and content distribution platform for location-based virtual reality (LBVR). The core platform provides venue management software with an advanced booking solution, available in 13 languages, serving over 250 companies in 36+ countries. The product portfolio consists of the Venue Management Platform as the central hub, supplemented by specialized solutions for VR Arcades (station management, game launching, content licensing) and Education (content and device management for institutions). Supporting modules include the VR Content Marketplace (300+ licensed titles with one-click-install), In-Headset VR Content Launcher, Device & Time Management tools, Online Reservation System, and the Desktop Client software. The platform operates under Deploy Reality (parent of SynthesisVR) following its February 2025 acquisition.
Differentiator
Problem solved
Functional benefit
Products and services
- Venue Management Platform Centralized web-based platform for location-based VR operators to manage stations, launch and license games, run online reservations, and capture customer data, supporting VR arcades, free-roam arenas, and educational deployments.
- VR Education Solutions Curated educational VR content and management tooling for schools, universities, museums, and libraries, including device and time management, session scheduling, and student help-request notifications.
- Free Roam VR VR launching software for managing next-generation free-roam multiplayer gaming experiences with full-body tracking and 4D effects across modular arenas, including integration with hardware such as the StrikerVR Mavrik-PRO haptic gun.
- VR Content Marketplace Commercial VR content licensing marketplace offering 300+ titles from third-party content creators, with one-click-install deployment and flexible licensing options (per-minute, monthly, yearly) for VR arcade and education operators.
- SpringboardVR Scheduler Reservation scheduling product for VR venue operators, handling customer bookings, confirmations, modifications, and cancellations according to operator policies, governed by its own dedicated Terms of Service.
- SpringboardVR Desktop Client Downloadable software installed on each VR station/PC, including a background service for activity monitoring and remote control and a launcher application for browsing and starting VR titles, governed by its own End User License Agreement.
Quantifiable outcome
- 250+ companies served globally
- +3 more outcomes
Companies that use SpringboardVR
Customer profileNamed customers5 records
Segments7 records
Ideal customer profiles4 records
SpringboardVR technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature7 records
SpringboardVR partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- SynthesisVR (DeployReality)coreIn February 2025, SynthesisVR acquired SpringboardVR to strengthen its location-based VR offerings by incorporating SpringboardVR's venue management platform and content library. SpringboardVR now operates under DeployReality, the company behind SynthesisVR, as part of a broader VR ecosystem.
- HTCcoreHTC is SpringboardVR's preferred supplier for VR headsets. SpringboardVR fully supports HTC Vive/Vive Pro/Focus 3 headsets, recommending their top-notch technology and evolving products for VR arcade operations.
- SquarecoreSquare payment integration with SpringboardVR's online reservation system for processing customer payments.
- StripecoreStripe payment integration with SpringboardVR's online reservation system for processing customer payments.
- PayPalcorePayPal payment integration with SpringboardVR's online reservation system for processing customer payments.
- SteamVRcoreSpringboardVR supports all Windows Mixed Reality HMDs through the SteamVR bridge. The platform integrates with SteamVR ecosystem for content delivery and headset compatibility.
- Vertigo GamescoreVertigo Games and SynthesisVR announced an agreement for SynthesisVR to acquire SpringboardVR. Vertigo Games also unveiled Metro Awakening: Arcade Edition, exclusive to SpringboardVR, indicating continued partnership post-acquisition.
Scale indicators5 records
Recent moves6 records
SpringboardVR competitors and assessment
Company assessmentDirect peers
- SynthesisVR: Direct competitor and now the acquirer of SpringboardVR; both serve as software platforms managing VR arcade stations, content licensing, and commercial deployments in the LBVR market.
- HOLOGATE: Operates one of the largest VR LBE platforms worldwide, offering turnkey free-roam VR systems and accompanying venue management software to operators, overlapping with SpringboardVR's VR arcade and free-roam segments.
- Zero Latency: Global free-roam VR network providing both the immersive experiences and the operational platform for franchisees; competes with SpringboardVR in free-roam VR venue enablement.
- Sandbox VR: Premium location-based VR experience operator and platform builder running multi-station VR arcades; comparable to SpringboardVR in serving VR entertainment venues reliant on haptics, tracking, and content delivery.
- Immotion Group: Provides VR LBE experiences and operating software solutions to entertainment venues, aquariums, and family entertainment centers, overlapping with SpringboardVR's FEC and amusement park customer base.
- CTRL V: VR arcade and free-roam VR operator with proprietary venue technology, representing the operator/operator-platform archetype that SpringboardVR enables and competes with on integrated software.
Emerging players
- Two Bit Circus: Tech-forward micro-amusement park operator deploying VR and other immersive attractions; uses some of the same LBVR software principles as SpringboardVR's platform while building its own proprietary event-based VR content.
Broad incumbents
- Vertigo Games: VR game publisher and content partner supplying exclusive titles such as 'Metro Awakening: Arcade Edition' to SpringboardVR Marketplace; comparable as a VR content distributor targeting the LBE channel.
- HTC VIVE: SpringboardVR's preferred VR hardware supplier with growing software and location-based offerings; comparable as both an enabling hardware vendor and an emerging LBVR software competitor for arcade operators.
Others
- StrikerVR: Partner building haptic peripherals used in free-roam VR venues; adjacent to SpringboardVR's free-roam VR product line as an enabling hardware supplier for the same operator customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SpringboardVR social profiles
Digital presenceSpringboardVR financial estimates
Financial estimateRevenue estimate
Valuation estimate
SpringboardVR leadership team
Management profileNumber of profiles
Profiles1 record
SpringboardVR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SpringboardVR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SpringboardVR
What does SpringboardVR do?
SpringboardVR provides a unified venue management and content distribution SaaS platform for location-based virtual reality operators. Its core product combines station/device management, an in-headset self-service VR content launcher, an online reservation system with payment integrations, and a commercial marketplace of 300+ licensed VR titles. The platform is offered as a per-station annual subscription and serves VR arcades, free-roam arenas, educational institutions, and other entertainment venues.
Is SpringboardVR a public or private company?
SpringboardVR is a private company. It is classified as corporate owned and is currently operating.
When was SpringboardVR founded?
SpringboardVR was founded in 2017. It employs 11 to 50 people.
Where is SpringboardVR based?
SpringboardVR is headquartered in Los Angeles, United States, in the North America region.
How does SpringboardVR make money?
Four revenue lines are on record. Platform Subscription (Per Station) is the primary driver. The others are content Licensing - Per Minute, content Licensing - Monthly/Yearly and custom Experiences.
Who are SpringboardVR's main competitors?
Direct peers on record are SynthesisVR, HOLOGATE, Zero Latency, Sandbox VR, Immotion Group and CTRL V. Two Bit Circus is listed as an emerging player. Broad incumbents are Vertigo Games and HTC VIVE. StrikerVR is listed as an others.
Does SpringboardVR have an API?
No public API is recorded for SpringboardVR.
What industry is SpringboardVR in?
SpringboardVR's product category is VR Venue Management Software. Its primary akta.pro industry code is MPAFALAE, VR & Immersive Esports/LBE Venues (VR Arenas, Sim Racing Pods), with a secondary code of HSACALAJ, Venue & Facility Reservations (Private Rooms, Event Spaces). Its NAICS code is 71312 and its SIC code is 7900.