Weblib

What Weblib does

Weblib is a Paris-based private company that builds digital-engagement infrastructure for physical spaces, primarily cloud-managed WiFi solutions, mobile device management platforms, self-service kiosks, and mobile ordering/payment systems. Its proprietary product portfolio includes Smart Wifi (cloud captive portal), Tab in Store (tablet-based in-store engagement and MDM via a Control Tower console), Smart Kiosk (self-service banking kiosks with real-time check cashing), smilein (app-free mobile ordering and payment), Ucopia and Ucopia Cloud (high-density on-premise and cloud WiFi controllers), and App Connect (app and service orchestration). The company's engineering is positioned around proven extreme-scale WiFi density — 60,000 simultaneous connections at Disneyland Paris, 20,000+ at Stade de France, and 10,000 across the City of Paris's 300 hotspots — supported by a claimed 20-year heritage in public WiFi security and an on-premise controller architecture (Ucopia) acquired in 2020 from UCOPIA Communications.

Weblib generates revenue through three streams: recurring SaaS subscriptions for its cloud platforms, hardware sales of tablets, kiosks, and WiFi infrastructure tied to enterprise deployments, and professional services for implementation and customization. Pricing is not publicly disclosed; deals are enterprise-negotiated. Go-to-market is a direct enterprise field-sales motion targeting large multinationals and government entities, supplemented by a Partner Program for resellers and integrators. The company reports headcount of 1-10, a figure materially inconsistent with the operational footprint implied by its customer base, suggesting a capital-light operating model reliant on partners, integrators, or the acquired UCOPIA entity for delivery.

Weblib serves enterprise customers across at least nine verticals: energy retail (Total, 2,500 gas stations in France), quick-service restaurants (McDonald's in hundreds of restaurants worldwide), banking (AXA Banque), fast-fashion (UNIQLO's European operations from 2018), FMCG (Danone across 10 countries including France, UK, Netherlands, Poland, Russia, Germany, Egypt, Spain, South Africa, and UAE), entertainment (Disneyland Paris), rail transport (SNCF, all stations in France), sports venues (Stade de France), and municipal government (Ville de Paris). The company is privately held, with a single disclosed seed round from Starquest Capital in 2011, and is led by founder and CEO Arthur Philbé alongside CTO Arthur Girerd.

Name

Weblib

Legal name

Weblib

Website

https://weblib.fr

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Weblib is a Paris-based private software company that provides cloud-managed WiFi, mobile device management, self-service kiosks, and mobile ordering/payment solutions to large enterprises and governments — including Total, McDonald's, AXA, UNIQLO, Danone, Disney, SNCF, and the City of Paris — across at least 10 countries.

Ownership category

akta.pro rank

Product category

Enterprise WiFi and Digital Engagement Software

NAICS

Software Publishers (5132)

SIC

Computer Communications Equipment (3576)

akta.pro primary industry

Enterprise & Private App Stores (MDM/MAM) (BPAMADAE)

Keywords

• Enterprise wifi solutions
• Captive portal software
• Mobile device management
• Self-service kiosks
• Cloud connectivity platform

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Software as a Service (SaaS) Subscriptions: Weblib generates revenue primarily through SaaS subscriptions for their cloud-based WiFi and mobile solutions including Smart Wifi, Ucopia Cloud, Tab in Store, Smart Kiosk, and smilein platforms. The company provides ongoing cloud services, device management, and platform access to enterprise customers.
2. Hardware and Device Sales: Sale of physical hardware including tablets, kiosks, and WiFi infrastructure equipment as part of their integrated digital solutions deployment.
3. Professional Services: Implementation, consulting, and customization services for enterprise deployments, including specific user experience development as seen with City of Paris WiFi portal customization.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Weblib designs, develops, and sells cloud-based and on-premise digital engagement solutions for physical spaces, including enterprise WiFi controllers and cloud WiFi with captive portals (Smart Wifi, Ucopia, Ucopia Cloud), mobile device management for retail environments (Tab in Store), self-service banking kiosks (Smart Kiosk), and app-free mobile ordering and payment (smilein). The company sells these products primarily to global enterprises, retail chains, banks, public-sector entities, and high-traffic venues such as stadiums, airports, railway stations, and amusement parks.

Product overview

Weblib is an innovation company that creates digital solutions to help global companies connect to their customers and employees. The company offers a platform-plus-modules architecture consisting of core products: Smart Wifi (cloud-based WiFi captive portal solution), Tab in Store (mobile device management), Smart Kiosk (self-service banking kiosks), smilein (mobile ordering and payment), and Ucopia/Ucopia Cloud (high-density WiFi solutions). These products work together to enable digital engagement across physical spaces, from retail environments to enterprise headquarters, stadiums, and public venues.

Differentiator

Problem solved

Functional benefit

Brands

• Smart Wifi: Next-generation cloud-based Wifi solution optimized for user-engagement with state-of-the-art captive portal for customers and employees.
• Tab in Store
• Smart Kiosk
• smilein
• Ucopia
• Ucopia Cloud
• App Connect

Products and services

• Smart Wifi Cloud-based WiFi solution optimized for user engagement, featuring a captive portal for customers and employees. Compatible with most WiFi equipment. Designed for enterprises and retailers that want to convert guest WiFi into a digital marketing channel (e.g., UNIQLO uses it for social login, loyalty enrollment, and personalized deals).
• Tab in Store Mobile device management solution that enables marketing and IT teams to remotely update and configure tablets and other mobile devices in corporate or retail environments. Used by Total across 2,500 gas stations in France and by McDonald's in hundreds of restaurants worldwide for tech support, training, product management, customer entertainment, and brand content delivery.
• Smart Kiosk Self-service kiosk solution equipped with cutting-edge technology and user-friendly interfaces for retail banking. Enables customers to perform daily operations autonomously, including real-time check cashing, while keeping human assistance available when needed. Deployed by AXA Banque across French branch network.
• smilein Mobile ordering and payment solution that enables customers to order and pay via WiFi login without downloading an app. Designed for restaurants, food courts, hotels, stadiums, events, leisure venues, and workspaces to streamline order efficiency and reduce wait times.
• Ucopia High-density WiFi solution (originally from UCOPIA Communications, acquired by Weblib in February 2020) trusted by global companies for headquarters, hospitals, hotel chains, stadiums, airports, and concert halls. Features security, stability, compatibility, sponsorship and delegation capabilities, and supports extreme connection densities (e.g., 60,000 simultaneous users at Disneyland Paris, 20,000+ at Stade de France, all French railway stations for SNCF).
• Ucopia Cloud Cloud-managed version of the Ucopia high-density WiFi solution, delivering the same enterprise WiFi capabilities (security, stability, filtering, user data collection) as a cloud service rather than on-premise controller.

Quantifiable outcome

• 60,000 simultaneous connections supported at Disneyland Paris
• +7 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Nine partnerships are on record, tiered core.

• TotalcoreStrategic or Co-development PartnerTotal partnered with Weblib to deploy Tab in Store across 2,500 gas stations in France, creating a comprehensive digital communication channel between headquarters and subsidiaries with applications for tech support, training, and product management.
• McDonald'scoreStrategic or Co-development PartnerMcDonald's selected Tab in Store to provide digital entertainment and customer engagement in hundreds of restaurants worldwide, including connectivity, games, news, and special deals display capabilities.
• AXA BanquecoreStrategic or Co-development PartnerAXA Banque implemented Smart Kiosk for self-service banking operations across their French branch network, enabling real-time check cashing and daily operations in self-service mode.
• UNIQLOcoreStrategic or Co-development PartnerUNIQLO chose Smart Wifi as their in-store digital marketing platform for European operations launched in 2018, enabling customer WiFi connection via social networks and loyalty program integration.
• DanonecoreStrategic or Co-development PartnerDanone was the first CAC40 company to deploy Ucopia for secure guest WiFi access across headquarters in 10 countries (France, UK, Netherlands, Poland, Russia, Germany, Egypt, Spain, South Africa, and UAE).
• Disney (Disneyland Paris)coreStrategic or Co-development PartnerDisney deployed Ucopia on-premise WiFi solution at Disneyland Paris to connect 60,000 visitors simultaneously for marketing data collection and guest experience enhancement.
• SNCFcoreStrategic or Co-development PartnerSNCF deployed Ucopia controllers across all railway stations in France for high-density public WiFi serving millions of commuters, featuring state-of-the-art filtering and user data collection.
• Stade de FrancecoreStrategic or Co-development PartnerStade de France deployed Ucopia for guest services including printing services, VIP lounge connectivity, event-specific captive portal customization, and application downloads supporting seat ordering and match replay.
• Ville de PariscoreStrategic or Co-development PartnerCity of Paris implemented Paris WiFi network of 300 hotspots across libraries, parks, and museums using Ucopia solution, supporting 10,000 simultaneous connections with location-specific user experiences.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Cloud4Wi: Cloud4Wi is a cloud-based guest WiFi, location analytics, and marketing platform for retail, hospitality, and venues — a direct head-to-head competitor to Weblib's Smart Wifi and Ucopia Cloud products on similar customer profiles.
• Zenreach: Zenreach provides guest WiFi marketing, customer data platform, and walk-through analytics for brick-and-mortar businesses. Its target market (multi-location retailers, restaurants, venues) and product (guest WiFi data capture) closely mirror Weblib's engagement and data value proposition.
• Linkyfi: Linkyfi is a guest WiFi marketing and analytics platform used by retail chains, restaurants, and event venues to capture customer data and deliver personalized campaigns — directly comparable to Weblib's Smart Wifi captive portal offering.
• Purple WiFi: Purple (now part of Cisco) provides guest WiFi analytics, captive portals, and marketing tools for venues and retailers, overlapping directly with Weblib's Smart Wifi product on similar engagement and data collection use cases.

Broad incumbents

• Cisco (Meraki): Cisco's Meraki business sells cloud-managed WiFi, switching, and security to enterprise and retail customers worldwide, including large venue and guest WiFi use cases that overlap directly with Weblib's Ucopia and Smart Wifi offerings. As a broad incumbent it bundles captive portal and analytics functionality, often competing head-to-head in Weblib's enterprise deals.
• Juniper Networks (Mist Systems): Juniper's Mist AI-driven WiFi platform serves enterprises and large venues with high-density, location-aware connectivity. Mist's analytics and virtual BLE services increasingly overlap with Weblib's engagement and location-based captive portal capabilities.
• HPE Aruba Networking: Aruba is a leading enterprise WiFi vendor serving stadiums, hospitality, retail, and large public venues globally — the same high-density customer profile that Weblib/Ucopia targets. Aruba's ClearPass and AirMatch capabilities overlap with Weblib's captive portal, guest access, and analytics stack.

Emerging players

• Esper: Esper provides cloud-based mobile device management (MDM) for dedicated Android devices in retail, hospitality, and kiosk environments — directly comparable to Weblib's Tab in Store product line and Smart Kiosk management layer.
• KioWare: KioWare provides kiosk lockdown and device management software for self-service kiosks in retail, banking, and public environments — overlapping with Weblib's Smart Kiosk (banking self-service) and Tab in Store device management offerings.

Others

• Toast: Toast is a restaurant POS and digital ordering platform serving the same QSR/casual dining customers (including McDonald's-style chains) that Weblib's smilein mobile ordering solution targets, making it an adjacent competitor in the in-restaurant digital engagement space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Weblib
• YouTubeyoutube.com/user/WeblibVideo/videos?view=0&sort=dd&shelf_id=0
• Facebookfacebook.com/Weblib
• LinkedInlinkedin.com/company/weblib.fr

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weblib