Just Like Family Home Care
Just Like Family Home Care is a privately held, Naples, Florida-based home health care referral agency, founded in 2006, that connects seniors in Collier and Lee Counties with qualified caregivers including HHAs, CNAs, LPNs, and RNs, offering private-duty in-home, companion, live-in, skilled nursing, and condition-specific care with no contracts.
- Company typePrivate
- Founded2006
- HeadquartersNaples, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Just Like Family Home Care does
Just Like Family Home Care is a privately held, locally owned home health care referral agency headquartered in Naples, Florida, operating continuously since 2006. The company is licensed by the State of Florida's Agency for Health Care Administration (License #30211271) and serves seniors across Collier County and Lee County in Southwest Florida, including Naples, Bonita Springs, Estero, Marco Island, Fort Myers, and Cape Coral. It is a referral agency rather than a direct employer of caregivers, connecting families with independent Home Health Aides, Certified Nursing Assistants, Licensed Practical Nurses, and Registered Nurses.
The core offering is private-duty in-home care sold with no contracts and quote-based pricing, structured across companion care, personal care, live-in care, and skilled nursing tiers, with additional specialized lines for dementia, Parkinson's, stroke recovery, arthritis, end-of-life, post-surgery, and post-plastic surgery recovery. Senior transportation and blood pressure monitoring are offered as adjunct services. The technology stack is described as a caregiver-matching system that pairs website-driven intake with personal consultation; no proprietary software, API, or AI/ML capability is disclosed.
The business model is professional services referral revenue from individually negotiated care engagements, distributed through a direct-to-consumer sales motion anchored by a free consultation offer, a content-marketing website, and a multi-platform social presence. Customer references are individual families rather than enterprise accounts, and there are no disclosed funding rounds, institutional investors, M&A activity, or executive team data. The firm has accumulated community recognition (SWFL Reader's Choice, "Voted Best Home Health Care" in 2013) and is celebrating 20 years of operation in 2026.
Just Like Family Home Care firmographics
Firmographics- Name
- Just Like Family Home Care
- Legal name
- Just Like Family Home Care
- Website
- https://justlikefamilyhomecare.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Just Like Family Home Care is a privately held, Naples, Florida-based home health care referral agency, founded in 2006, that connects seniors in Collier and Lee Counties with qualified caregivers including HHAs, CNAs, LPNs, and RNs, offering private-duty in-home, companion, live-in, skilled nursing, and condition-specific care with no contracts.
- Ownership category
- akta.pro rank
Just Like Family Home Care industry classification
Industry- Product category
- Home Health Care Services
- NAICS
- Home Health Care Services (6216), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Home Health Care Services (8082)
- akta.pro primary industry
- Couples & Family Care 24/7 In-Home Care (Multi-Client Household) (HSABAHAH)
- akta.pro secondary industry
- In-Home Dementia Care Services (Specialized Personal Care) (HLADACAI)
Keywords
Where Just Like Family Home Care is headquartered
LocationHeadquarters
- HQ city
- Naples
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Just Like Family Home Care business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Caregiver Referral Services: Just Like Family Home Care operates as a licensed referral agency that connects families with qualified caregivers. They refer qualified Home Health Aides, CNAs, LPNs, and RNs to provide in-home care services. Revenue is generated through the referral of caregivers to clients who pay for care services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom caregiver referral services with no contract requirements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Just Like Family Home Care product offering
Product offeringCore offering
Just Like Family Home Care is a licensed caregiver referral agency that connects families in Southwest Florida with qualified Home Health Aides, Certified Nursing Assistants, Licensed Practical Nurses, and Registered Nurses for in-home senior care services. The agency offers personalized caregiver matching with no long-term contracts, providing flexible companion care, personal care, skilled nursing, and condition-specific support such as dementia, Parkinson's, post-surgery, and end-of-life care across Collier County and Lee County.
Product overview
Just Like Family Home Care is a locally owned and operated home health care agency (since 2006) providing personalized senior care services in Southwest Florida, specifically serving Collier County and Lee County including Naples, Bonita Springs, Estero, Marco Island, Fort Myers, and Cape Coral. The company operates as a care referral service licensed by the State of Florida's Agency for Health Care Administration (License #30211271). The core product is In-Home Care, which encompasses Private Duty Home Care with no contracts for temporary or long-term needs. This is supported by a multi-tiered staffing model offering Companion Care, Home Health Aides (HHAs), Certified Nursing Assistants (CNAs), Licensed Practical Nurses (LPNs), and Registered Nurses (RNs). Specialized service modules address specific conditions including End-of-Life Care, Post-Surgery Care, Post-Plastic Surgery Care, Dementia Care, Parkinson's Disease Care, Arthritis Care, and Stroke Recovery Care. The Live-In Home Care option provides round-the-clock caregiver presence. Additional support services include Senior Transportation, Blood Pressure Management, and Medication Management. All services are available 7 days a week.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Home Care Personalized home health care services helping seniors live independently at home, including assistance with daily activities, companionship, and tailored care solutions for clients in Naples, FL and surrounding Southwest Florida communities.
- Private Duty Home Care
- Companion Care
- Home Health Aides (HHAs) and Certified Nursing Assistants (CNAs)
- Licensed Practical Nurses (LPNs) and Registered Nurses (RNs)
- Live-In Home Care
- End-of-Life Care
- Post-Surgery Home Care
- Post-Plastic Surgery Home Care
- Dementia Care
- Parkinson's Disease Care
- Arthritis Care
- Stroke Recovery Care
- Senior Transportation Services
Quantifiable outcome
- Helping seniors live independently at home with compassionate, personalized care
Companies that use Just Like Family Home Care
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
Just Like Family Home Care technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Just Like Family Home Care partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Agency for Health Care Administration (AHCA)minorLicensed by the State of Florida's Agency for Health Care Administration. Displays AHCA logo indicating regulatory compliance and state licensing.
- Private Care Association (PCA)minorAffiliated with Private Care Association, displaying their logo indicating industry membership and adherence to care standards.
- Florida Care Provider Background Screening ClearinghouseminorUses Florida Care Provider Background Screening Clearinghouse for caregiver background checks, ensuring quality and trustworthy caregivers.
- Greater Naples Chamber of CommerceminorMember of Greater Naples Chamber of Commerce, indicating community involvement and local business presence.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Just Like Family Home Care competitors and assessment
Company assessmentDirect peers
- Right at Home: Right at Home is a senior home care franchise offering personal care, companionship, and specialized memory/disability support. Its in-home caregiver matching model and elderly focus make it a relevant peer in service design and GTM.
- Visiting Angels: Visiting Angels is a national senior home care franchise operating across the US, providing companion care, personal care, and specialized dementia and Alzheimer's care. It directly overlaps with JLFHC's in-home senior care referral model and no-contract positioning.
- BrightStar Care: BrightStar Care is a home care franchise delivering both non-medical personal care and skilled nursing (LPN/RN) services. It is a particularly close peer because, like JLFHC, it spans companion care through licensed nursing staffing delivered in the home.
- Amada Senior Care: Amada Senior Care is a senior home care franchise with strong non-medical in-home care services plus placement assistance. Closely comparable to JLFHC's elder in-home care and family-coordination orientation.
- Comfort Keepers: Comfort Keepers is a senior in-home care franchise offering companion care, personal care, and specialized services including dementia and end-of-life support. Its Interactive Caregiving model and service mix closely mirror JLFHC's companion through skilled nursing continuum.
- Home Instead: Home Instead is the largest franchise network of non-medical senior home care services in North America, providing companion, personal care, and hospice support. It is the closest direct comparator to JLFHC in terms of offering (personal care, companion care, no medical facility) and target customer (aging-in-place seniors and their families).
- Senior Helpers: Senior Helpers is a national franchise specializing in in-home senior care, Alzheimer's and dementia care (proprietary Senior Gems program), and personal care services. Highly comparable to JLFHC's dementia and personal-care offerings for SWFL seniors.
Broad incumbents
- Interim HealthCare: Interim HealthCare is a national franchise delivering home health, hospice, and personal care staffing. Overlaps with JLFHC's skilled nursing and home health aide offerings at greater scale and broader service line.
- Bayada Home Health Care: Bayada is a large, multi-state home health provider offering skilled nursing, therapy, and personal care services across all age groups. It is a broader incumbent covering the same in-home skilled nursing tier that JLFHC taps with its LPN/RN referrals.
Emerging players
- Synergy HomeCare: Synergy HomeCare is a smaller but growing senior in-home care franchise offering companion, personal, and specialized care including dementia. Offers a comparable service mix to JLFHC at a smaller scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Just Like Family Home Care social profiles
Digital presenceJust Like Family Home Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
Just Like Family Home Care leadership team
Management profileNumber of profiles
Profiles2 records
Just Like Family Home Care funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Just Like Family Home Care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Just Like Family Home Care
What does Just Like Family Home Care do?
Just Like Family Home Care is a licensed caregiver referral agency that connects families in Southwest Florida with qualified Home Health Aides, Certified Nursing Assistants, Licensed Practical Nurses, and Registered Nurses for in-home senior care services. The agency offers personalized caregiver matching with no long-term contracts, providing flexible companion care, personal care, skilled nursing, and condition-specific support such as dementia, Parkinson's, post-surgery, and end-of-life care across Collier County and Lee County.
Is Just Like Family Home Care a public or private company?
Just Like Family Home Care is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Just Like Family Home Care founded?
Just Like Family Home Care was founded in 2006. It employs 11 to 50 people.
Where is Just Like Family Home Care based?
Just Like Family Home Care is headquartered in Naples, United States, in the North America region.
How does Just Like Family Home Care make money?
One revenue line is on record: caregiver Referral Services.
Who are Just Like Family Home Care's main competitors?
Direct peers on record are Right at Home, Visiting Angels, BrightStar Care, Amada Senior Care, Comfort Keepers, Home Instead and Senior Helpers. Broad incumbents are Interim HealthCare and Bayada Home Health Care. Synergy HomeCare is listed as an emerging player.
Does Just Like Family Home Care have an API?
No public API is recorded for Just Like Family Home Care.
What industry is Just Like Family Home Care in?
Just Like Family Home Care's product category is Home Health Care Services. Its primary akta.pro industry code is HSABAHAH, Couples & Family Care 24/7 In-Home Care (Multi-Client Household), with a secondary code of HLADACAI, In-Home Dementia Care Services (Specialized Personal Care). Its NAICS code is 6216 and its SIC code is 8082.