Hite Digital

What Hite Digital does

Hite Digital is a privately held, US-based digital marketing agency founded in 2017 by JC Hite and headquartered in Miami, with eight regional offices spanning Portland OR, Portland ME, Atlanta GA, Bend OR, Norman OK, Arkansas, Oklahoma City, and St. Louis. The firm serves SMB and mid-market clients across more than ten verticals — including construction, home services, legal, healthcare, e-commerce, real estate, manufacturing, technology, and nonprofits — through a full-service portfolio of SEO, PPC, paid social, social media management, web design and development, branding, and growth marketing services.

The technical backbone centers on the proprietary HITE CRM platform, layered on GoHighLevel with secondary integrations to HubSpot and Salesforce, and augmented by analytics tools (Facebook Pixels, LinkedIn Insights, Dealfront IP tracking) and call/email infrastructure (Aloware, Mailgun). The agency bundles website hosting, CRM infrastructure, and marketing automation into subscription-style "leased" offerings delivered on its own platform, alongside monthly retainer service agreements and one-time project fees. Distribution is exclusively direct through in-house sales and inside-sales lead capture, backed by Google Third Party Partner and Bing Ads Elite SMB Partner reseller relationships and an Inc. 5000 recognition that anchors brand credibility in a fragmented market.

Name

Hite Digital

Legal name

Hite Digital

Website

https://hitedigital.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

101–250 employees

Short description

Hite Digital is a privately held, US-based digital marketing agency founded in 2017 and headquartered in Miami, serving SMB and mid-market clients across construction, legal, healthcare, e-commerce, and other verticals through SEO, PPC, paid social, web design, and CRM services delivered via eight regional offices and a proprietary HITE CRM platform.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Media Buying Agencies (541830), Media Buying Agencies (54183), Media Representatives (541840)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

akta.pro secondary industry

Paid Social Media Buying (BPAFABAD)

Keywords

• Digital marketing services
• SEO and PPC agency
• Paid social advertising
• Web design and development
• Growth marketing agency

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Digital Marketing Retainer Services: Monthly recurring retainer fees for ongoing digital marketing services including SEO, PPC, social media management, and paid social. Clients are billed monthly in advance under a 12-month initial term agreement. Additional services can be added during the term via email confirmation with the account manager.
2. Managed Website (Leased Website) Subscription: Month-to-month subscription model for website hosting and management delivered via the HITE CRM platform. The website is bundled as part of a CRM subscription and is not itemized separately. Access is revoked immediately if payment is not received on the billing cycle date.
3. Managed CRM Services Subscription: Month-to-month subscription for CRM platform access, infrastructure maintenance, and hosting. Includes up to 2 hours of design support per month for leased websites. Third-party tools (texting, VoIP, phone systems) are billed separately.
4. One-Time Service Fees: Payment due in full on the Effective Date for one-time services such as custom website design/development, logo design, video and photography services, and consulting. Also includes PR marketing campaigns, prospecting generation, and personal/professional branding.
5. Annual Recurring Services: Annual recurring services billed on the Effective Date and on each anniversary thereof unless cancelled. Covers services where clients commit to longer-term engagements beyond the standard monthly retainer.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

Hite Digital is a full-service digital marketing agency that plans and executes SEO, PPC, paid social, social media management, web design and development, branding, and growth marketing campaigns for businesses. In addition, the agency sells subscription-based leased websites and managed CRM services delivered through its proprietary HITE CRM platform built on GoHighLevel. All work is performed by an in-house team across eight US regional offices.

Product overview

Hite Digital is an ROI-driven digital marketing agency that operates as a multi-service portfolio rather than a single unified product. The core offering is a suite of digital marketing services including SEO, PPC, Paid Social, Social Media Management, Web Design & Development, Branding, and Growth Marketing, supplemented by CRM Solutions for customer relationship management. Additional add-on services include Reputation Management, Video and Photography, Analytics, PR Campaigns, Consulting, and Prospecting Generation. The company also offers subscription-based leased offerings — a Leased Website (a non-transferable, hosted website on the HITE CRM platform) and Managed CRM Services (a leased CRM built on GoHighLevel with automations) — both provided on a month-to-month subscription model with no long-term contract unless specified in writing. All services are delivered by in-house teams across multiple U.S. office locations (Portland OR, Portland ME, Atlanta GA, Bend OR, Norman OK, Arkansas, St. Louis, and Oklahoma City).

Differentiator

Problem solved

Functional benefit

Products and services

• SEO Services Search engine optimization services that increase website visibility in search engine results to boost organic traffic and leads, targeted at businesses needing inbound demand generation.
• PPC Advertising Pay-per-click advertising campaign management on Google and Bing that delivers targeted traffic with measurable ROI for accelerated business growth.
• Social Media Management Organic social media management services that build authentic connections and convert followers into a loyal community for businesses across major social platforms.
• Paid Social Advertising Paid advertising campaigns across Facebook, Instagram, and LinkedIn designed to propel brand growth and drive conversions for business clients.
• Web Design & Development Custom website design and development services delivering modern, mobile-friendly websites optimized for user experience and conversion, targeted at businesses needing a refreshed or new web presence.
• Branding Services Brand identity creation services including logo design, visual identity design, and corporate rebranding that build memorable and impactful brand presence for business clients.
• Growth Marketing Strategic growth marketing services that tailor a comprehensive growth strategy ensuring all aspects of a business's digital presence work toward its business objectives.
• Leased Website (Subscription) Website provided under a subscription-as-a-service model where Hite Digital retains ownership of infrastructure, template, and design layout. Clients receive limited access for the duration of an active, paid subscription and may customize using client-provided assets and up to two hours of design support per month.
• Managed CRM Services Subscription-based CRM services offered on a leased model where clients do not own the platform but retain ownership of their visual assets and written copy. Includes hosting, infrastructure maintenance, and automation capabilities such as lead follow-up, appointment reminders, and reactivation campaigns, delivered via the HITE CRM platform built on GoHighLevel.

Quantifiable outcome

• E-commerce client Isabelle's Lighting booked 16 elopements in 7 months through Google Ads and website optimization under Hite Digital Norman
• +2 more outcomes

Named customers8 records

Segments11 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• Google (Third Party Partner)coreChannel Partner/ Reseller/ DistributorHite Digital resells Google AdWords as a Google Third Party Partner. This partnership enables the agency to run targeted search advertising campaigns on Google's advertising platform on behalf of its clients and for its own marketing. The partnership is evidenced by a Google Partner badge displayed on the company's website.
• Microsoft Bing (Bing Ads Elite SMB Partner)coreChannel Partner/ Reseller/ DistributorHite Digital resells Bing Ads as a Bing Ads Elite SMB Partner, extending paid search reach across Microsoft's search network (Bing, Yahoo, MSN). Clients are bound by the Microsoft Bing Ads Agreement when using these services.
• GoHighLevel (GHL)coreTechnology or IntegrationHite Digital primarily uses GoHighLevel (GHL) as the core CRM and marketing automation platform for its managed CRM services. The agency implements, customizes, and manages GHL-based solutions for clients, including automation workflows, lead management, and integrations with other tools.
• HighLevelcoreTechnology or IntegrationHighLevel is used as a CRM tool for managing client data within Hite Digital's operations. Client data may reside in HighLevel along with other platforms including Mailgun (email) and Aloware (call tracking).

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Coalition Technologies: Coalition Technologies is a digital marketing and web design agency specializing in SEO, PPC, and e-commerce marketing. Directly comparable on service mix and SMB-to-mid-market customer focus.
• WebFX: WebFX is a large, multi-service digital marketing agency offering SEO, PPC, social media, and web design primarily to SMB and mid-market clients. It is the closest large-scale analog to Hite Digital in terms of full-service offerings, SMB focus, and recurring retainer model.
• Ignite Visibility: Ignite Visibility is a full-service digital marketing agency providing SEO, PPC, paid social, email, and social media services to mid-market and SMB clients. Its multi-channel service portfolio and SMB orientation directly mirror Hite Digital's positioning.
• Thrive Agency: Thrive Agency is a full-service digital marketing agency delivering SEO, PPC, web design, and social media to SMB clients across the US. Its service mix, target customer, and multi-channel orientation make it a strong direct comparable.
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency specializing in paid media (PPC, paid social) and lifecycle marketing for mid-market and SMB clients. Comparable to Hite on paid-acquisition focus and SMB customer base.
• KlientBoost: KlientBoost is a digital marketing agency focused on PPC, paid social, and conversion rate optimization for SaaS and e-commerce SMB clients. Directly comparable to Hite on paid-acquisition expertise and SMB retainer model.
• Straight North: Straight North is an internet marketing agency offering SEO, PPC, web design, and display advertising to B2B and SMB clients. Its multi-channel services and mid-market/SMB focus align closely with Hite's portfolio.
• SmartSites: SmartSites is a digital marketing agency providing web design, SEO, PPC, and CRM services to SMBs, including Google Partner status. Comparable to Hite on Google partnership status, SMB focus, and bundled CRM/website offerings.
• LYFE Marketing: LYFE Marketing is a social media management and digital marketing agency serving SMB clients. Closely comparable on social media, paid social, and SMB-focused delivery model.

Broad incumbents

• Power Digital Marketing: Power Digital Marketing is a larger, well-capitalized full-service digital marketing agency serving mid-market and enterprise clients. Broader in scale and customer mix than Hite, but overlaps heavily on multi-channel service offering and SMB-to-mid-market coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hitedigital
• LinkedInlinkedin.com/company/hite-digital
• Instagraminstagram.com/hiteinternational
• TikToktiktok.com/@hitedigital?is_from_webapp=1&sender_device=pc
• Xx.com/hitedigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hite Digital